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Practical Pivots

Latest episodes

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Jan 12, 2022 • 44min

Gary Swart on the Evolution of Marketplaces and the Future of Work

Former oDesk (now Upwork) CEO Gary Swart explains the formula for a successful marketplace, predicts the future of workplaces, and shares his approach to investing.
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Jan 5, 2022 • 29min

People-First and Values-Driven: How Brands like Wistia, Goodr, and Animalz are Getting It Right

Rachael Shayne, Chris Savage, Steve Pockross, Liz Giorgi, Jamie Bennett, Justine Jordan, Devin Bramhall, and Stephen Lease share insights on how to turn your people and culture into your greatest asset.
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Dec 29, 2021 • 38min

Strategies for a Changing Marketing Landscape with George Raptis and Emily Bibb

Breef founders George and Emily explain how the traditional agency-client relationship is changing, what agencies wish in-house marketers knew, and how brands are using their platform to ship faster.
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Dec 15, 2021 • 32min

The Best Marketing Books of 2021 with Douglas Burdett

As host of the Marketing Book Podcast, Doug shares his picks for the best marketing books of 2021, including one you can anonymously send to your CEO. 
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Dec 8, 2021 • 38min

Streamlined Storytelling and Extreme Stunts with Director Nick Schrunk

Nick explains the creative process behind his extreme sports films and adventure cinematography for Red Bull. He also talks about the importance of streamlining your process and the ultimate metric for successful content.
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Dec 1, 2021 • 24min

Lessons from Rock Stars and Trade Shows with Alex Ordoñez

Alex shares lessons from a marketing career in the music industry, including what we can learn from icons like Gene Simmons, the value of old-school channels like trade shows and trade journals, and what it was like meeting Chaka Khan.
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Nov 24, 2021 • 35min

Content as a Career and the Future of Communities with Superpath's Jimmy Daly

Superpath founder Jimmy Daly talks Slack communities, explains strategies for aligning sales and marketing, and shares lessons from the various stages of his career in content.
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Nov 17, 2021 • 34min

EQ, Emails, and Curiosity as a Superpower with Kait Creamer

Lifecycle marketer Kait Creamer tells what has her hooked on email, the importance of emotional intelligence in marketing, and where she finds creative inspiration. (Hint: it's everywhere.)
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Nov 10, 2021 • 37min

Goodr CEO Stephen Lease on Mentors, Spirit Animals, and Harnessing FOMO

Stephen shares the story of how Goodr took the eyewear world by storm, explains the meaning behind his title of "Chief Executive Octopus," and talks mentors, activism, and fun.
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Nov 3, 2021 • 50min

Churn, Demand, and the Email to Send if You’re Raising Prices with Patrick Campbell

Profitwell CEO Patrick Campbell explains the two pieces of retention, the biggest reason you're losing customers, and how to communicate price changes.

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