
This Week in Digital Marketing
Indexsy presents This Week in Digital Marketing, a podcast where the hosts Jacky Chou and James de Lacey discusses what happened in the world of digital marketing this week (sometimes with guests) and their candid thoughts on it.
Latest episodes

Mar 21, 2023 • 1h 18min
Mike Donovan (from Niche Twins) explains how he keeps his 9-5 and exits a company for nearly 7-figures on EP20 of TWIDM
On EP20 of This Week in Digital Marketing we had Mike Donovan on, and we talked about his argument for keeping his 9-5, real estate, his nearly 7-figure exit, brand swapping, and the newsletter gold rush.
Sponsor of the Week:
RhinoRank.io, get 10% off with INDEXSY10OFF, they're known as the link agency's supplier.
Mike Donovan on Twitter:
https://twitter.com/NicheDown
Get the newsletter that keeps 15k+ marketers in the loop:
https://indexsy.com/newsletter/
Apply to be a sponsor:
https://indexsy.com/application/

Mar 14, 2023 • 59min
Dennis Hegstad shares his 8-figure Shopify App exit and his insights on the DTC landscape on EP19 of TWIDM
On EP19 of This Week in Digital Marketing we had Dennis Hegstad on, and we talked about flipping Shopify apps for 6-8 figures, Twitter growth, health & wellness, and his thoughts on the current state of DTC.
Sponsor of the Week:
RhinoRank.io, get 10% off with INDEXSY10OFF, give the UK-based agency that I used to resell. They work with over 2k+ agencies, and they're priced perfectly for resellers.
Dennis Hegstad on Twitter:
https://twitter.com/dennishegstad
Get the newsletter that keeps 10k+ marketers in the loop:
https://indexsy.com/newsletter/
Apply to be a sponsor:
https://indexsy.com/application/

Mar 8, 2023 • 1h 5min
Dom Wells Talks About Taking Onfolio Public on the Nasdaq ($ONFO) on EP18 of TWIDM
On EP18 of This Week in Digital Marketing we had Dom Wells on, and we talked about the process of going from a niche site portfolio to trading on the NASDAQ, his favorite types of business to acquire, his future plans, and what he thinks about AI.
Sponsor of the Week:
https://ahrefs.com, spy on your competitors with the #1 SEO tool in the market.
Dom Wells on Twitter:
https://twitter.com/DomWellsOnfolio
Get the newsletter that keeps 8k+ marketers in the loop:
https://indexsy.com/newsletter/
Apply to be a sponsor:
https://indexsy.com/application/

Feb 27, 2023 • 1h 16min
Tony Yu (Vessi), Tom Wang (FBA Masterclass), and Mushfiq Sarker (The Website Flip) discuss the top business models in 2023 on EP17 of TWIDM
On EP17 of This Week in Digital Marketing we had Tony Yu, Tom Wang, and Mushfiq Sarker on, and we talked about the top business models, how we'd restart if we want to make $100k or $1m, digital detox, going all in on a business vs. diversification, and Tony's revolutionary SaaS idea.
Sponsor of the Week:
https://ahrefs.com, best in the market, get on it, don't settle for #2.
Tony Yu on Twitter:
https://twitter.com/itstonyyu
Mushfiq Sarker on Twitter:
https://twitter.com/thewebsiteflip
Tom Wang on Twitter:
https://twitter.com/tomdotcom_t
Get the newsletter she tells you not to worry about:
https://indexsy.com/newsletter/

Feb 21, 2023 • 1h 9min
James Camp talks about his 8-figure exit and his favorite types of businesses on EP16 of TWIDM
On EP16 of This Week in Digital Marketing we had James Camp on, and we talked about growing, buying, and selling sites, 8-figure exits, AI SERPs, and more.
Sponsor of the Week:
https://ahrefs.com, best in the market, get on it, don't settle for #2.
Find James Camp on Twitter:
https://twitter.com/JamesonCamp
Get the newsletter she tells you not to worry about:
https://indexsy.com/newsletter/

Feb 14, 2023 • 56min
Spencer Haws talks about his pivot from niche sites to SaaS on EP15 of TWIDM
On EP15 of This Week in Digital Marketing we had Spencer Haws on, and we talked about diversification, his revenue splits, previous 7-figure exits, and the future of niche sites.
Sponsor of the Week:
https://ahrefs.com, best in the market, get on it, don't settle for #2.
Find Spencer Haws on Twitter:
https://twitter.com/nichepursuits
Get the newsletter she tells you not to worry about:
https://indexsy.com/newsletter/

Feb 8, 2023 • 20min
Emergency Pod: Google Bard announcement + Microsoft press event - What's in store for the future of search on EP14.5 of TWIDM
On EP14.5 of This Week in Digital Marketing James and I discussed Google Bard, and how Microsoft is implementing OpenAI into Brave browser and Bing.
Signup for the newsletter that already covered this:
https://indexsy.com/newsletter/

Feb 7, 2023 • 1h 3min
🎩 Charles Floate discusses what we can learn about Google from the Yandex leak on EP14 of TWIDM
Charles Floate, a digital marketing expert and SEO specialist, discusses affiliate ads, the Yandex leak, coping with Google, and industry Ls and Ws on EP14 of This Week in Digital Marketing.

Jan 31, 2023 • 1h 19min
FBA seller Tom Wang explains why he spends over $500k/mo on YouTube on EP13 of TWIDM
On EP13 of This Week in Digital Marketing we had @tomdotcom_t on, and we talked about what we're working on, growing up as immigrants, how he sold his FBA brand for high 7 figures to Thrasio, growing his course business and how he spends over $500k/mo on YouTube, downsides of selling courses, and the importance of mental health as an entrepreneur.
Sponsor of the Week:
https://ahrefs.com, best in the market, get on it, don't settle for #2.
Find Tom Wang on Twitter:
https://twitter.com/tomdotcom_t
Get the newsletter she tells you not to worry about:
https://indexsy.com/newsletter/

Jan 24, 2023 • 1h 1min
📈 Brian Dean says THIS is the future of SEO on EP12 of TWIDM
On EP12 of This Week in Digital Marketing we had @BrianEDean on, and we talked about what we're working on, growing Exploding Topics, their road to profitability, the Backlinko sale to SEMRush, his thoughts on AI content and what he'd do if he was to start over again.
Sponsor of the Week:
https://ahrefs.com, best in the market, get on it, don't settle for #2.
Find Brian Dean on Twitter:
https://twitter.com/BrianEDean
Get the newsletter she tells you not to worry about:
https://indexsy.com/newsletter/