The New Generation Entrepreneur Podcast cover image

The New Generation Entrepreneur Podcast

Latest episodes

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Oct 29, 2024 • 22min

Using Memories To Learn Vital Lessons in Life and Business

When you know where to look, you’ll see all kinds of patterns in your life. This can be as simple as how you wake up in the morning and then a bit more complicated when it comes to how you react when the kids test your patience.  There are patterns everywhere. Some help you get the results you want in life and business, others keep you from it. But, for me, noticing and learning from these moments is incredibly important.   Recently, something happened to me that helped me break through a pattern I just couldn’t find my way out of. What helped? Memories. In this episode, I’m going to discuss how you can use memories to learn vital lessons in life in business. Tune in and learn how to access and learn from your memories, why it affects your life and business, ways to deal with the past while living in the present, and what’s recently happened in my own life and how I’m using it to grow.   When it comes down to it, memories are a part of your present moment… and, yes, I do get a little “woo woo” in this episode. Fair warning! But what’s recently happened has helped me experience a great deal of healing, growth, ah-has, and clarity, and I just have to share it with you.    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   [FREE LIVE TRAINING] Generate Demand That Drives Sales. Register here - https://learn.brandonlucero.com/org-engaging-sales-optin    Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Oct 22, 2024 • 22min

Shifting Dynamics To Shift Results

Is there an area of your life where you want to see different results? Maybe it’s with your business and the relationship with your employees, or maybe it’s more personal. It could be you want healthier communication with your spouse and kids. This is something I’ve been reflecting on a lot this year – recognizing unhealthy dynamics being formed and changing the situation for better results. If I’m being honest, it’s been a tough year for me. Many of you are sharing that it’s been a year of disruption, and you’re not alone!   In this episode, I’m diving into how you can change the situation, take your power back, and create the results you want. Listen in and discover how to recognize patterns both positive and negative, the first question to ask when you notice a negative pattern, ways to shift dynamics to create what you truly want, and stories and examples along the way of how I’m doing this in my own life and business!   The cool thing is, once you bring healing or shift the dynamic, you’ll notice other areas in your life improve exponentially. This can look like more peace and healing in your home or even more effective work being done in your business. While we’ll never reach perfection, you will find more wholeness and healing in the process, and this is what I’m all about!   Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Oct 15, 2024 • 47min

Is Being Positive Really The Best Thing For Success & Happiness with Brad Bizjack

I used to think positivity was the best thing for success and happiness, but then I spoke with personal development expert Brad Bizjack. My mindset completely shifted. Instead of focusing on finding the positive and, likely, bottling up or ignoring emotions… it’s essential to move through them.   This is what we’re diving into on this episode! Discover how to rewire your mind for more healing, happiness, and success when you tune in. You'll also discover the surprising reason it can be so difficult to let go of a limiting belief, signs of glorified avoidance and toxic positivity and ways to avoid each, how to truly align your energy with what you want, and the consequences of bottling up your emotions and, instead, an effective way to move through them.   If you feel like you’ve got all the right strategies, but the business “wins” just aren’t adding up like they seem to be for others, this interview is for you! Brad went from 90k in debt after to a multi-million dollar business, and he’s here to share exactly how it happened with mindset shifts that led the way.   [FREE] 5-Day Mindset Challenge. Register here - https://brandonlucero.com/brad    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero and @bradbizjack! Thank you for supporting the show.   Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Oct 8, 2024 • 17min

3 Powerful CTAs You Can Use Anywhere To Get More Leads

Discover the power of effective call-to-actions (CTAs) to boost your leads! Learn about three impactful CTAs that can elevate your ads, content, and emails. Each strategy is broken down step-by-step, with practical examples to inspire implementation. Plus, there's a special free resource to help you take action! Don't miss out on aligning your content with these dynamic CTAs for maximum engagement.
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5 snips
Oct 1, 2024 • 57min

6 Styles Of Social Media Content Jill Coleman used To Build a 7 Figure Business

Jill Coleman, a successful entrepreneur who scaled her business from zero to seven figures, shares her journey and strategies. She discusses the 6 S's of social media content that helped her resonate with audiences. Jill delves into the importance of authentic storytelling and connection, emphasizing that people want to feel understood rather than just smart. She also highlights the balance between vulnerability and leadership, underscoring the need for unique coaching methodologies in the competitive health and fitness market.
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Sep 24, 2024 • 36min

How To Know When Your Messaging Is Broken & What To Do To Fix It

Effective messaging is the secret sauce for online entrepreneurs. Discover five signs that indicate your communication is broken and how to fix them. Learn why understanding your audience's real problems is crucial for engagement. The 'that's me effect' highlights the power of relatability in your messaging. Delve into building trust with your audience to boost sales. By the end, you'll be equipped to identify messaging issues and implement solutions, allowing your content to truly resonate and convert.
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Sep 17, 2024 • 18min

My Favorite Objection Buster and Demand Creation Tool

One of the most asked questions I get is how to attract BUYERS. I hear from so many people that people open their emails or view their content, but no sales come through. While it’s great to build your audience, the truth is, that typical conversions are only 2.5- 5%. So if you have 100 people in your funnel and it’s converting at the average rate, at the most, 5 people will buy.   Yes, you can increase this conversion, but your goal is to reach the average numbers first and to do this you must create more demand and overcome objections. This is exactly what I’m sharing on this episode of the podcast! My favorite process for bringing in more buyers – and my students love this process, too. Listen in and discover what people really need to trust and believe to purchase, what “teaching” should look like, behind the scenes of a sales call with me, and a complete walk through my favorite objection-busting process.   Want to bring more buyers into your funnels? Become great at dealing with objections. In the episode, I even share helpful questions I ask on sales calls to help people through the decision making process and bust through common objections! After listening, you can use this process right away in your own business and I can’t wait to hear how it goes.   Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   [FREE 2-DAY LIVE WORKSHOP] Master Your Profitable Messaging. Register here - https://learn.brandonlucero.com/master-your-profitable-messaging    Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Sep 10, 2024 • 31min

The Numbers That Tell You That Your Content & Ads Are Working

When it comes to business, your data and numbers can literally tell you where the gold is. Earnings per lead (EPL), cost per lead (CPL), opt-in rates, open rates, etc – this is where all your marketing breakthroughs are hidden! If you know how to read the numbers and what data to look at, you’re able to see what to focus on, what’s working, what’s not, and not only how to bring in sales… but how to bring in MORE sales. Unfortunately, most people starting out don’t know how to look at the numbers for their webinars, launches, or funnels.   And, while you may have to do a bit of creative work when you’re just starting out, you still need numbers to guide you on the way (otherwise, you waste precious time and money), which is exactly what I’m breaking down on this episode of the podcast. Listen in and learn what numbers and data to look at when, how to read the numbers to create effective content, a behind-the-scenes look at how we read numbers in our business, and how to know what’s working, what’s not, and when to test. With the right information and numbers at hand, you can tell if what you create is what your audience wants, if it will convert, and if you’re teaching in the most effective way. This is the simplest way to read, monitor, and measure so you can get the results you want in your business.   Want to dive deeper into this topic with me? I'm hosting a live in our private Facebook group this Friday, September 13th to answer questions about what numbers you should be looking at in your business. Register here to get access to the group - https://learn.brandonlucero.com/master-your-profitable-messaging    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   [FREE 2-DAY LIVE WORKSHOP] Master Your Profitable Messaging. Register here - https://learn.brandonlucero.com/master-your-profitable-messaging    Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 
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Sep 3, 2024 • 20min

The Anatomy Of A High-Converting Headline

One of the most overlooked parts of messaging is writing headlines. Entrepreneurs tend to focus so much on the content of the webinar, the email, the blog post, the ad… and the headline gets shuffled to the side. But the headline is what pulls people in! It’s one of the most crucial pieces in your messaging, and on this episode of the New Generation Podcast, I’m going to share how you can write effective headlines over and over again.   Listen in and discover 4 persuasive techniques to use when writing your headlines, examples and helpful comparisons to see each in action, my favorite technique for ad headlines, and how to incorporate promises. The truth is that 90% of our buying decisions are made subconsciously. So, if you want to reach your audience where they are, knowing helpful and proven techniques will help you get there much faster. And that’s exactly what’s in this episode!   Want to dive deeper into this topic with me? I'm hosting a live in our private Facebook group this Friday, September 6th to answer questions about crafting high-converting headlines. Register here to get access to the group - https://learn.brandonlucero.com/master-your-profitable-messaging    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   [FREE 2-DAY LIVE WORKSHOP] Master Your Profitable Messaging. Register here - https://learn.brandonlucero.com/master-your-profitable-messaging    Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com  
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Aug 27, 2024 • 46min

The 3 Most Underrated Elements Needed To Grow A Course Business

I’ve been in business for 11 years and built multiple businesses to 6 and 7-figures (and even multiple 7-figures now). From zero to $100k and then $250k… then to $500k and beyond, I’ve experienced every stage of growing a business and there are THREE elements you need at each stage that are rarely talked about – and I don’t think I’ve ever heard them talked about together.   Every successful entrepreneur selling online courses and/or consulting uses all three elements and they each make a massive difference in growth. Ready to hear the three underrated elements and how they work? I’m breaking it down in this episode! Listen in and discover the three elements you need for success, the Be, Do, Have model and how it can help you grow, the best way to figure out what’s working and what’s not, and the #1 thing to let go of.   Want to dive deeper into this topic with me? I'm hosting a live in our private Facebook group on Friday, August 30th to answer YOUR questions about the elements needed to grow a course business. Register here to get access to the group and apply for a hot seat later this week - https://learn.brandonlucero.com/master-your-profitable-messaging    Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show.   [FREE 2-DAY LIVE WORKSHOP] Master Your Profitable Messaging. Register here - https://learn.brandonlucero.com/master-your-profitable-messaging    Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 

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