Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Jeff Sieh
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Feb 18, 2024 • 53min

Camera Tips for Beginners

In this episode of Social Media News Live, we discuss the essentials of camera tips for beginners with the multifaceted digital media enthusiast Luis Vega. Luis shares his wealth of knowledge on starting with what you have, emphasizing that often, the best camera a beginner can start with is the smartphone in their pocket. He provides practical advice on purchasing used gear, the value of renting lenses to test them out, and his top recommendation for a budget-friendly camera setup that doesn’t compromise on quality. Additionally, Luis touches on the importance of audio quality over video, introducing affordable and effective solutions for beginners to improve their video content. The discussion also covers recommendations for editing software suitable for beginners and ends with Luis's insight into developing your unique style by just starting to create. This episode is packed with actionable advice for beginners looking to elevate their video content creation game.Key Points:Start with what you already own, such as your smartphone, for video content creation.Consider buying used gear and renting lenses to save money and test equipment.Luis recommends the Sony ZV-1F as a budget-friendly, quality camera for beginners.Emphasizes the importance of audio quality and introduces affordable solutions for improvement.Discusses software recommendations for video editing, suitable for beginners.Encourages creators to develop their unique style by simply beginning to create content.Resources:Sony ZV-1FRecommended Editing Software: Adobe Premiere, Final Cut Pro, & DaVinci ResolveAudio Improvement Tools: Rode VideoMicro Compact On-Camera Microphone----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. - Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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Feb 10, 2024 • 60min

Video Tips & Trends

Explore the dynamic world of video content creation with Kevin Kolbe, a seasoned expert in the field. This Social Media News Live episode, hosted by Jeff Sieh and Conor Brown, showcases Kevin’s journey from radio DJ to influential video content creator and coach. Kevin discusses the evolution of video content, emphasizing the importance of authenticity and creativity in engaging audiences. He shares insights into leveraging platforms like YouTube for impactful storytelling and explores the significance of adapting to technological advancements while staying true to one's creative vision. Kevin’s passion for helping solo creators and small businesses shines through as he offers practical advice and highlights the endless possibilities in the ever-changing landscape of video content creation.Key Points:Kevin’s transition from traditional media to online video content creation.Strategies for authentic and creative storytelling in video content.Navigating technological advancements while maintaining a personal touch.Kevin’s commitment to empowering solo creators and small businesses.Resources:Kevin Kolbe's WebsiteKevin Kolbe's YouTube ChannelVideo Resource Hub----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts. Get 15% off your first payment with promo code JEFF15SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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Jan 27, 2024 • 59min

Virtual Mastery: Cat Mulvihill's Secrets to Engaging Presentations & Solo Business Success

Explore the world of virtual presentations and business management featuring the dynamic Cat Mulvihill. Cat, a renowned expert in virtual presentations and a Notion ambassador delves deep into the art of engaging audiences online. She reveals her journey from traditional workshops to mastering virtual formats and how she leverages Notion to streamline her business operations.Cat provides invaluable insights into overcoming common challenges in virtual presentations, such as maintaining energy on camera and dealing with technical issues. She emphasizes the importance of preparation and shares practical tips on using storytelling and interactive elements to captivate an online audience.Cat also discusses the intricacies of balancing creative endeavors with business management. She touches on the transformative impact of Notion in her workflow, explaining how it consolidates various aspects of her work into one efficient platform.Discover the secrets to powerful online presentations and effective business management in this insightful episode.Key Points:Mastering the art of virtual presentations and audience engagement.Strategies for overcoming technical challenges and maintaining on-camera energy.Utilizing storytelling and interaction to create memorable online experiences.Insights into balancing creativity with business management.Leveraging Notion for streamlined business operations and enhanced productivity.Resources:Cat Mulvihill's website: www.catmulvihill.comCat Mulvihill's YouTube Channel----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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Jan 20, 2024 • 1h 3min

2024 Digital Marketing Trends: Jon Loomer on Short-Form Video & Meta Advertising

Dive into the dynamic world of digital marketing with Jon Loomer! Jon, a seasoned Meta (Facebook) advertising expert, delves into the transformative impact of short-form video content in the marketing landscape. Embracing the challenge of daily video creation in 2023, Jon shares his journey, revealing why and how he creates compelling short-form content and stays ahead in the Meta ads space.The episode offers a wealth of practical advice and strategies, focusing on the evolution of Meta advertising and the increasing importance of video content. Jon's story is an inspiration, highlighting his transition from traditional blogging to innovative video marketing. He discusses his approach to content creation, the learning curve involved, and the future implications of these tools in digital marketing.Key Points:The rise of short-form video in digital marketingInsights into Meta (Facebook) advertising in 2024Strategies for creating impactful video contentThe transition from traditional marketing to innovative techniquesFuture trends and developments in digital advertisingResources:Jon Loomer's official website and blog: www.jonloomer.comPower Hitters Club community: www.powerhittersclub.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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5 snips
Jan 13, 2024 • 56min

Building an Email List in 2024

In this episode of Social Media News Live, we dive into the world of email marketing with the seasoned expert, Paul Gowder. Paul, the founder of powwows.com, shares his deep insights on how to craft successful email campaigns and build vibrant online communities. As we navigate through the essential steps of email marketing, Paul reveals strategies to grow and engage your email list, emphasizing the significance of authenticity and community engagement in your communication.Key Points:Strategies for starting and nurturing an effective email marketing campaign.The importance of segmenting and personalizing your email lists for better engagement.Techniques to grow your email list using creative methods like giveaways and compelling content.Tips on avoiding common pitfalls in email marketing and staying compliant with evolving regulations.Insights into future trends in email marketing and adapting to technological advancements.Resources:powwows.com: Visit Paul's website to explore his work and gain more insights into building online communities.PaulGowder.com: Find out more about Paul's consulting services and access resources for enhancing your email marketing strategies.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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10 snips
Jan 8, 2024 • 1h 3min

Crafting Short-Form Content

Join Shelly Nathan, a social media strategist and creator, as she shares her expertise in crafting compelling short-form content across platforms like TikTok, YouTube Shorts, and Instagram Reels. She emphasizes the importance of capturing audience attention in the first few seconds and discusses strategies for maximizing viewer retention. Shelly also highlights the balance between new technologies and established tools, the significance of authenticity in brand partnerships, and the ways to diversify income streams through strategic analytics.
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Dec 30, 2023 • 56min

Mindful Marketing: Harnessing Self-Awareness for Brand Success

This week, we journey into the heart of mindful marketing with Angie Robinson, a distinguished leadership and personal development coach. Angie brings over two decades of experience to show how self-awareness and mindfulness can profoundly transform your marketing approach and brand success.Embark on exploring the human mind with Angie as she delves deep into the concept of self-awareness. Understand how knowing yourself, your strengths, values, and beliefs can lead to more intentional and authentic interactions in life and the demanding marketing world. Angie discusses the often-overlooked power of introspection and mindfulness in creating a brand that truly resonates with its audience.Discover the delicate dance between personal and professional development and how one inevitably influences the other. Angie provides practical advice for integrating self-awareness practices into your daily routine, enhancing your marketing strategies, and enriching your personal growth.As we navigate the ever-evolving marketing landscape, Angie emphasizes the importance of staying true to your values and vision. Learn how to harness the power of your unique perspective and transform it into a compelling narrative that captivates your audience. Whether you're an established marketer or just starting, this episode is full of insights for anyone looking to infuse authenticity and mindfulness into their brand strategy.Key Points:The transformative power of self-awareness and mindfulness in marketing.Strategies for integrating personal development into professional growth.Building a brand that's authentic and resonates on a deeper level with your audience.Resources:Angie Robinson Coaching and Consulting LLC - Discover more about Angie's work and how she can guide you on your journey to a mindful and successful brand.Practically Perfect Leader Podcast - Dive deeper into leadership and personal development with Angie's insightful podcast.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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Dec 23, 2023 • 59min

Charting the Social Shift: Navigating the Evolving World of Social Media and Web3

Join us to explore the ever-evolving realm of social media and the exciting frontier of Web3 with social media strategist and visionary Katie Brinkley. Discover how Katie has navigated the digital currents for over 18 years, helping clients from AT&T and DirecTV to solopreneurs harness the power of social media to grow audiences and generate leads with minimal weekly effort.In this episode, Katie delves into the transformative journey of social media, from the days of MySpace to the dawn of Web 3.0 and the Metaverse. She discusses the strategies that have allowed her clients to thrive in every stage of the sales process and shares her unique insights from a blend of radio journalism and social media expertise.Katie also unveils her latest work, "The Social Shift, The Road Back To Community," a book that offers a deep dive into the strategies and mindset needed to navigate the digital landscape effectively. Learn how intentional social media use can build powerful, supportive communities. Staying abreast of technological advancements like AI and the Metaverse is vital for any modern marketer or business owner.Get ready to be inspired by Katie's journey and her invaluable advice for anyone looking to make a meaningful impact online. Sit back, relax, and prepare for an episode filled with insights and strategies to help you chart your course through the social shift.Key Points:Long-term strategies for growing audiences and income through social mediaThe evolution of social media and its impact on business engagementUtilizing platform-agnostic strategies for bottom-line resultsThe intersection of AI, the Metaverse, and social media strategyInsights from "The Social Shift, The Road Back To Community"Resources:Katie Brinkley's Book: The Social Shift, The Road Back To CommunityLearn more about Katie and her work at Katie Brinkley's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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Dec 16, 2023 • 58min

Expert Moderation Secrets: Elevating Events & Tackling Trolls

Join us for a deep dive into the world of professional online moderation with expert, Paul Duncan. This episode reveals the secrets behind effective event management and tackling digital trolls. Paul brings his extensive experience from the telecom industry to the forefront, offering unique insights into the transition to online moderation.We explore the nuances of community safety, highlighting the tools and strategies that ensure engaging yet secure digital interactions. Paul shares practical tips on managing large-scale events, staying composed under pressure, and the critical role of clear communication between moderators and hosts.Discover how to create and maintain a positive online environment, handle technical challenges during live events, and the importance of setting community standards. This episode is a must-listen for anyone looking to step up their game in online community and event management.Key Points:Transitioning skills from telecom to online moderationTools and strategies for effective moderationManaging challenges and maintaining safety in digital spacesEssential tips for new moderators and community managersResources:Paul Duncan’s YouTube ChannelPaul Duncan's Blocked Word List----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.
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Dec 9, 2023 • 1h 5min

Leverage Instagram For Business: Transformative Tactics

Join us in this exciting episode as we dive into the dynamic world of Instagram with social media powerhouse Julie Voris. With her unique blend of experience and charisma, Julie unveils the secrets to turning Instagram into a pivotal tool for business growth.Discover Julie's journey, from her initial steps in social media to creating an influential online brand. She breaks down the essentials of Instagram marketing, from crafting compelling content to engaging with your audience authentically.Julie shares her top strategies for Instagram success, including effectively utilizing Instagram stories, reels, and posts. She highlights the importance of consistency and genuine interaction, emphasizing that real connections trump vanity metrics.Through her stories and insights, Julie inspires listeners to explore the potential of Instagram not just as a social platform but a powerful business tool. Whether you're a seasoned entrepreneur or just starting, this episode has valuable lessons and motivational stories to help you leverage Instagram to its full potential.Key Points:Harnessing Instagram for business growthAuthenticity and engagement as key to successStrategies for effective use of Instagram featureImportance of consistency and genuine connectionsResources:Julie Voris' Instagram: @julievorisJulie Voris' Holiday Guide: julievoris.com/holidays----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

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