Social Media News Live: Discussing the latest social media tools, tips, and tactics with industry experts, innovators, creators, and storytellers

Dive into the dynamic world of digital marketing with Jon Loomer! Jon, a seasoned Meta (Facebook) advertising expert, delves into the transformative impact of short-form video content in the marketing landscape. Embracing the challenge of daily video creation in 2023, Jon shares his journey, revealing why and how he creates compelling short-form content and stays ahead in the Meta ads space.The episode offers a wealth of practical advice and strategies, focusing on the evolution of Meta advertising and the increasing importance of video content. Jon's story is an inspiration, highlighting his transition from traditional blogging to innovative video marketing. He discusses his approach to content creation, the learning curve involved, and the future implications of these tools in digital marketing.Key Points:The rise of short-form video in digital marketingInsights into Meta (Facebook) advertising in 2024Strategies for creating impactful video contentThe transition from traditional marketing to innovative techniquesFuture trends and developments in digital advertisingResources:Jon Loomer's official website and blog: www.jonloomer.comPower Hitters Club community: www.powerhittersclub.com----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

In this episode of Social Media News Live, we dive into the world of email marketing with the seasoned expert, Paul Gowder. Paul, the founder of powwows.com, shares his deep insights on how to craft successful email campaigns and build vibrant online communities. As we navigate through the essential steps of email marketing, Paul reveals strategies to grow and engage your email list, emphasizing the significance of authenticity and community engagement in your communication.Key Points:Strategies for starting and nurturing an effective email marketing campaign.The importance of segmenting and personalizing your email lists for better engagement.Techniques to grow your email list using creative methods like giveaways and compelling content.Tips on avoiding common pitfalls in email marketing and staying compliant with evolving regulations.Insights into future trends in email marketing and adapting to technological advancements.Resources:powwows.com: Visit Paul's website to explore his work and gain more insights into building online communities.PaulGowder.com: Find out more about Paul's consulting services and access resources for enhancing your email marketing strategies.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Join Shelly Nathan, a social media strategist and creator, as she shares her expertise in crafting compelling short-form content across platforms like TikTok, YouTube Shorts, and Instagram Reels. She emphasizes the importance of capturing audience attention in the first few seconds and discusses strategies for maximizing viewer retention. Shelly also highlights the balance between new technologies and established tools, the significance of authenticity in brand partnerships, and the ways to diversify income streams through strategic analytics.

This week, we journey into the heart of mindful marketing with Angie Robinson, a distinguished leadership and personal development coach. Angie brings over two decades of experience to show how self-awareness and mindfulness can profoundly transform your marketing approach and brand success.Embark on exploring the human mind with Angie as she delves deep into the concept of self-awareness. Understand how knowing yourself, your strengths, values, and beliefs can lead to more intentional and authentic interactions in life and the demanding marketing world. Angie discusses the often-overlooked power of introspection and mindfulness in creating a brand that truly resonates with its audience.Discover the delicate dance between personal and professional development and how one inevitably influences the other. Angie provides practical advice for integrating self-awareness practices into your daily routine, enhancing your marketing strategies, and enriching your personal growth.As we navigate the ever-evolving marketing landscape, Angie emphasizes the importance of staying true to your values and vision. Learn how to harness the power of your unique perspective and transform it into a compelling narrative that captivates your audience. Whether you're an established marketer or just starting, this episode is full of insights for anyone looking to infuse authenticity and mindfulness into their brand strategy.Key Points:The transformative power of self-awareness and mindfulness in marketing.Strategies for integrating personal development into professional growth.Building a brand that's authentic and resonates on a deeper level with your audience.Resources:Angie Robinson Coaching and Consulting LLC - Discover more about Angie's work and how she can guide you on your journey to a mindful and successful brand.Practically Perfect Leader Podcast - Dive deeper into leadership and personal development with Angie's insightful podcast.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Join us to explore the ever-evolving realm of social media and the exciting frontier of Web3 with social media strategist and visionary Katie Brinkley. Discover how Katie has navigated the digital currents for over 18 years, helping clients from AT&T and DirecTV to solopreneurs harness the power of social media to grow audiences and generate leads with minimal weekly effort.In this episode, Katie delves into the transformative journey of social media, from the days of MySpace to the dawn of Web 3.0 and the Metaverse. She discusses the strategies that have allowed her clients to thrive in every stage of the sales process and shares her unique insights from a blend of radio journalism and social media expertise.Katie also unveils her latest work, "The Social Shift, The Road Back To Community," a book that offers a deep dive into the strategies and mindset needed to navigate the digital landscape effectively. Learn how intentional social media use can build powerful, supportive communities. Staying abreast of technological advancements like AI and the Metaverse is vital for any modern marketer or business owner.Get ready to be inspired by Katie's journey and her invaluable advice for anyone looking to make a meaningful impact online. Sit back, relax, and prepare for an episode filled with insights and strategies to help you chart your course through the social shift.Key Points:Long-term strategies for growing audiences and income through social mediaThe evolution of social media and its impact on business engagementUtilizing platform-agnostic strategies for bottom-line resultsThe intersection of AI, the Metaverse, and social media strategyInsights from "The Social Shift, The Road Back To Community"Resources:Katie Brinkley's Book: The Social Shift, The Road Back To CommunityLearn more about Katie and her work at Katie Brinkley's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Join us for a deep dive into the world of professional online moderation with expert, Paul Duncan. This episode reveals the secrets behind effective event management and tackling digital trolls. Paul brings his extensive experience from the telecom industry to the forefront, offering unique insights into the transition to online moderation.We explore the nuances of community safety, highlighting the tools and strategies that ensure engaging yet secure digital interactions. Paul shares practical tips on managing large-scale events, staying composed under pressure, and the critical role of clear communication between moderators and hosts.Discover how to create and maintain a positive online environment, handle technical challenges during live events, and the importance of setting community standards. This episode is a must-listen for anyone looking to step up their game in online community and event management.Key Points:Transitioning skills from telecom to online moderationTools and strategies for effective moderationManaging challenges and maintaining safety in digital spacesEssential tips for new moderators and community managersResources:Paul Duncan’s YouTube ChannelPaul Duncan's Blocked Word List----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Join us in this exciting episode as we dive into the dynamic world of Instagram with social media powerhouse Julie Voris. With her unique blend of experience and charisma, Julie unveils the secrets to turning Instagram into a pivotal tool for business growth.Discover Julie's journey, from her initial steps in social media to creating an influential online brand. She breaks down the essentials of Instagram marketing, from crafting compelling content to engaging with your audience authentically.Julie shares her top strategies for Instagram success, including effectively utilizing Instagram stories, reels, and posts. She highlights the importance of consistency and genuine interaction, emphasizing that real connections trump vanity metrics.Through her stories and insights, Julie inspires listeners to explore the potential of Instagram not just as a social platform but a powerful business tool. Whether you're a seasoned entrepreneur or just starting, this episode has valuable lessons and motivational stories to help you leverage Instagram to its full potential.Key Points:Harnessing Instagram for business growthAuthenticity and engagement as key to successStrategies for effective use of Instagram featureImportance of consistency and genuine connectionsResources:Julie Voris' Instagram: @julievorisJulie Voris' Holiday Guide: julievoris.com/holidays----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Tune in for an insightful journey into the realm of audio excellence. Our special guest, Laura Davison, Market Development Manager at Shure, shares her expertise in achieving outstanding audio quality in live streaming and presentations.Join hosts Jeff Sieh and Katie Fawkes in this engaging episode as they explore the essential elements of audio technology with Laura. Shure, a globally recognized leader in audio equipment, is known for its innovative microphones and sound systems. From her vantage point at Shure, Laura offers valuable tips and insights for elevating audio experiences, whether for personal projects or professional endeavors.We delve deep into topics such as choosing the appropriate microphone, addressing common audio issues in live settings, and understanding sound quality dynamics. This episode is brimming with actionable advice for those looking to refine their audio skills, from beginners to seasoned professionals.Key Points:Essential tips for selecting the right microphone for various contexts.Strategies for overcoming common audio challenges in live streams and presentations.Practical advice for achieving professional-level audio quality.Resources:Shure: Discover more about Shure's range of audio products at www.shure.com.----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dive into the world of media kits with Cassie Tucker, a seasoned marketing consultant and former Disney cast member. In this episode, Cassie unravels the art of creating a compelling media kit that captures the essence of your brand and engages potential collaborators.Cassie delves into the fundamentals of media kit construction, highlighting the importance of simplicity, storytelling, and personalization. She provides actionable insights on articulating your unique value proposition, ensuring your media kit resonates with your intended audience.The discussion also explores strategies to overcome common challenges, such as compensating for a lack of testimonials and differentiating your media kit in a saturated market. Cassie emphasizes the significance of adapting your media kit to reflect your evolving brand and audience.Get ready to learn the nuances of effective media kit design, the role of authenticity, and how to approach brands for collaboration. This episode is a treasure trove for content creators, influencers, and entrepreneurs eager to make their mark.Key Points:Principles of effective media kit design: simplicity, storytelling, and personalization.Overcoming obstacles like lack of experience or testimonials in your media kit.Tailoring your media kit to different brands and keeping it up-to-date.Strategies for reaching out to brands and establishing meaningful collaborations.Resources:Cassie Tucker's LinkedInMarketing Happy Hour PodcastCassie Tucker's Website----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.

Dive into the dynamic world of holiday marketing with our special guests, renowned influencers Mary Lou Mandl and Kurt Nugent, in this Social Media News Live episode. They share invaluable insights into leveraging live selling and innovative technology to skyrocket sales during the festive season.Mary Lou Mandl, a seasoned content creator and digital marketing expert, unpacks her strategies for creating compelling product videos and live streams. She emphasizes the importance of authenticity and engagement in building trust with your audience. Mary Lou also shares her experiences with different platforms, offering tips on how to adapt your approach to maximize impact.Kurt Nugent, an accomplished livestream coach and marketing guru, delves into the art of storytelling in live selling. He discusses effectively using narratives to connect with audiences, turning viewers into loyal customers. Kurt provides practical advice on leveraging existing technology to enhance your live selling experiences, ensuring they are memorable and effective.Throughout the episode, both guests highlight the necessity of starting early, being consistent, and truly understanding your audience's needs. They stress the importance of not just selling products but selling experiences and solutions, making your holiday hustle not only profitable but genuinely engaging.Key Points:Authenticity and engagement are key to building trust in holiday marketingAdapting strategies to different platforms for maximum sales impactThe power of storytelling in live selling to connect and convertPractical tips on leveraging technology for effective live sellingResources:marieloumandl.comkirkrnugent.comJoin us in this enlightening journey and gear up to make your holiday sales season successful and genuinely magical!----------------------Ecamm - Your go-to solution for crafting outstanding live shows and podcasts.SocialMediaNewsLive.com - Dive into our website for comprehensive episode breakdowns.Youtube.com - Tune in live, chat with us directly, and be part of the conversation. Or, revisit our archive of past broadcasts to stay updated.Facebook - Stream our show live and chat with us in real time. Connect, engage, and be a part of our community.Email - Subscribe and never miss a live show reminder.----------------------JeffSieh.com - Unlock the power of authentic storytelling with me! With over 20 years of marketing experience, I'm here to elevate your brand's narrative in an ever-competitive market. My expertise spans consulting, visual marketing, and producing podcasts and live videos.Additionally, as a seasoned speaker, I'm not just about sharing knowledge--I believe in entertaining audiences and injecting humor into every presentation. I'm available to enlighten and engage audiences at your events, conferences, or institutions. My talks cover a diverse range of subjects, from purposeful repurposing and captivating storytelling to podcast promotion, social media strategies, visual marketing insights, the art of live video, and much more.