The Speed of Culture Podcast
ADWEEK & Suzy
To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Aug 13, 2024 • 32min
Sweet Success: VP Dan Mohnshine on Leading Innovation at Hershey’s
In this episode of The Speed of Culture, Matt Britton interviews Dan Mohnshine, Vice President of Marketing, US Confection at The Hershey Company. Dan discusses the evolving consumer trends influencing Hershey’s strategies, the importance of innovation—like the launch of Reese’s Caramel Big Cup, and how Hershey’s is embracing health and wellness for the total snacking experience. Follow Suzy on Twitter: @AskSuzyBizFollow Dan Mohnshine on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Aug 6, 2024 • 27min
From Strategy to Impact: White Claw’s Latest Campaign with Isabelle Sakai, Global Chief Marketing Officer at Mark Anthony Brands International
In this episode of The Speed of Culture, Matt Britton interviews Isabelle Sakai, Global Chief Marketing Officer at Mark Anthony Brands International. Isabelle shares insights on driving innovation through deep consumer understanding, the importance of global experience, and the strategies behind creating and sustaining market-leading brands like White Claw. Follow Suzy on Twitter: @AskSuzyBizFollow Isabelle Sakai on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 30, 2024 • 32min
Curious Minds, Bold Moves: Suzanne Kounkel’s Guide to Market Leadership
In this episode of The Speed of Culture, Matt Britton interviews Suzanne Kounkel, Chief Marketing Officer at Deloitte. Suzanne shares insights on her career journey, the importance of curiosity and adaptability, and how Deloitte evolves to meet changing market needs. Follow Suzy on Twitter: @AskSuzyBizFollow Suzanne Kounkel on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 23, 2024 • 25min
Securing the Future: DeLu Jackson on Leveraging Data and Creativity at ADT
In this episode of The Speed of Culture, Matt Britton interviews DeLu Jackson, Executive Vice President and Chief Marketing Officer at ADT. DeLu discusses the evolution of marketing through technological advancements, the importance of listening to customers, and how ADT is innovating to meet changing consumer needs. Follow Suzy on Twitter: @AskSuzyBizFollow DeLu Jackson on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 16, 2024 • 40min
The Sound of Success: Deirdre Findlay on Sonos' Strategic Vision
In this episode of The Speed of Culture, Matt Britton interviews Deirdre Findlay, Global Chief Commercial Officer at Sonos. Deirdre shares her career journey from finance to marketing leadership, her passion for connecting with global cultures, and the exciting new product innovations at Sonos.Follow Suzy on Twitter: @AskSuzyBizFollow Deirdre Findlay on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 11, 2024 • 33min
Redefining Value: The Strategic Vision Behind Verizon’s Total Wireless with CMO Cheryl Gresham and CRO David Kim
In this episode of The Speed of Culture, Matt Britton interviews Cheryl Gresham, CMO, and David Kim, CRO at Verizon Value. They explore the innovative strategies behind Verizon Value's rebranding to Total Wireless, the company’s commitment to providing affordable, high-quality wireless services, and its plans to maintain a competitive edge.Follow Suzy on Twitter: @AskSuzyBizFollow Cheryl Gresham on LinkedInFollow David Kim on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 9, 2024 • 28min
Captivating Gen Z: Amex’s Strategy To Engage the Next Generation with Mary Ellen Jelenek
In this episode of The Speed of Culture, Matt Britton sits down with Mary Ellen Jelenek, SVP & GM, Global Client Group, Global Merchant & Network Services at American Express. At the time of the recording, Mary Ellen was the SVP of Global Brand Marketing & Sponsorships. They discuss the significance of experiential marketing, the evolution of Amex into a lifestyle brand, and how customer insights continue to drive their strategies. Follow Suzy on Twitter: @AskSuzyBizFollow Mary Ellen Jelenek on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jul 2, 2024 • 38min
From Vintage to Visionary: Chief Creative, Brand, and Digital Officer Dmitri Siegel on AI, Gen Z, and the Future of Urban Outfitters
In this episode of The Speed of Culture, Matt Britton interviews Dmitri Siegel, Chief Creative, Brand, and Digital Officer at Urban Outfitters. They explore how Urban Outfitters leverages in-store experiences to drive social media engagement, the balance between creativity and performance marketing, and the evolving expectations of Gen Z consumers.Follow Suzy on Twitter: @AskSuzyBizFollow Dmitri Siegel on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 25, 2024 • 29min
The Ultimate Game Plan: Dametra Johnson-Marletti on Microsoft’s Global Vision
In this episode of The Speed of Culture, Matt Britton interviews Dametra Johnson-Marletti, Corporate Vice President, Gaming Consumer Sales at Microsoft. Dametra shares her insights on the evolution of the gaming industry, the importance of a unified company culture under Satya Nadella's leadership, and Microsoft's commitment to diversity and inclusion in gaming. Learn how Xbox is adapting to the future of gaming, focusing on consumer choice and accessibility, and how AI and cloud gaming are shaping the industry.Follow Suzy on Twitter: @AskSuzyBizFollow Dametra Johnson-Marletti on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Jun 20, 2024 • 24min
Game-Changing Design: How Canva is Redefining Creativity with Executive Creative Director, Cat Van der Werff
In this episode of The Speed of Culture, Matt Britton sits down with Cat van der Werff, Executive Creative Director at Canva. Cat shares her journey from an aspiring artist in New Zealand to leading the creative direction at Canva. She also explores Canva's mission to democratize design, the importance of empowering individuals and enterprises, and the potential for AI to enhance human creativity.Follow Suzy on Twitter: @AskSuzyBizFollow Cat van der Werff on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
