The Speed of Culture Podcast
ADWEEK & Suzy
To thrive in a rapidly evolving landscape, brands must move at The Speed of Culture. Join Matt Britton, Founder and CEO of Suzy, and key industry leaders, as they dive deep into shifting consumer trends within their industry, why it matters now, and how you can keep up. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Nov 30, 2023 • 29min
From Boutique Bootcamp to Fitness Powerhouse with Joey Gonzalez, Global CEO of Barry’s
Joey Gonzalez, Global CEO of Barry’s, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Joey shares his journey with Barry's; from client to trainer to Global CEO. He reveals his preconceived ideas of the company, how he became a partner, and what makes Barry’s unique in comparison to other fitness brands.Follow Suzy on Twitter: @AskSuzyBizFollow Joey Gonzalez on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Nov 21, 2023 • 39min
Entering a New Age of Connection with CMO and VP of Marketing at Verizon Value, Cheryl Gresham
Cheryl Gresham, CMO and VP of Marketing at Verizon Value joins Suzy Founder and CEO Matt Britton on The Speed of Culture podcast. They discuss Verizon's digital-centric marketing approach for Gen Z and Millennials, the future trends in the wireless market, and the rise of 5G. They also talk about staying relevant in communication and marketing strategies, the rise of TikTok and attracting older audiences, and the importance of supportive managers and curiosity.
Nov 14, 2023 • 34min
Winning Over Gen Z: Inside the Miami Dolphins' Marketing Strategy with VP Michael Shaw
Michael Shaw, VP of Marketing of the Miami Dolphins, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Michael takes us on a journey through the evolving consumer trends and strategies to engage modern sports fans. He also unveils key lessons from navigating the dynamic world of sports management to the importance of prioritizing the fan for brand success.Follow Suzy on Twitter: @AskSuzyBizFollow Michael Shaw on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Nov 7, 2023 • 35min
OLIPOP's Meteoritic Rise and the Future of Healthy Sodas with Co-Founder, David Lester
David Lester, Co-Founder of OLIPOP, discusses successfully building and scaling an alternative soda brand. They talk about creating unique flavors, packaging, and naming, as well as raising money and obtaining retail adoption. They also emphasize catering to health-conscious consumers and making healthy choices while still enjoying soda.
Oct 31, 2023 • 29min
Why QSRs Are The New Lifestyle Brands with Sean Tresvant, Chief Global Brand and Strategy Officer at Taco Bell
Sean Tresvant, Chief Global Brand and Strategy Officer at Taco Bell, discusses Taco Bell's consumer strategies to establish itself as a lifestyle brand in the QSR space. They also talk about leveraging customer loyalty, authentic partnerships, Taco Bell's education strategy, and the role of digital and AI in modern marketing.
Oct 24, 2023 • 35min
Democratizing Technology for All with Emily Ketchen, Global VP and CMO of Intelligent Devices Group and International Markets at Lenovo
Emily Ketchen, Global VP and CMO of Intelligent Devices Group and International Markets at Lenovo, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. They explore Lenovo’s brand vision and mission to democratize smarter technology for all. Emily also shares insights on how tech companies must adapt to engage Millennials and Gen Z, how marketers can leverage the power of AI responsibly, and the importance of advocating for diversity and inclusion of women in the technology landscape. Follow Suzy on Twitter: @AskSuzyBizFollow Emily Ketchen on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Oct 17, 2023 • 37min
The New Era of Sports Fandom with Marketing Guru Ken Turner, Chief Marketing Officer at Fanatics Collectibles
Ken Turner, Chief Marketing Officer at Fanatics Collectibles, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Ken dives into the evolving landscape of the collectible market, the power of storytelling, and how the industry connects fans with culture.Follow Suzy on Twitter: @AskSuzyBizFollow Ken Turner on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Oct 12, 2023 • 39min
From Niche to Mainstream: The NFT Evolution with Matt Medved, Co-Founder, CEO, and Editor-in-Chief of nft now
Matt Medved, Co-Founder, CEO, and Editor-in-Chief of nft now, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Matt unveils the true potential of NFTs and tokenized media in the emerging Web 3.0 era, highlighting how NFTs empower digital ownership, why tokenized media is the next big thing, and how nft now brings this new technology from niche to mainstream.Follow Suzy on Twitter: @AskSuzyBizFollow Matt Medved on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Oct 10, 2023 • 30min
Behind the Screens of Social Media with Taylor Lorenz, Technology Columnist at The Washington Post
Taylor Lorenz, Technology Columnist at The Washington Post, joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Taylor delves into the themes of her book, Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet. She also explores the rise of the modern personality-driven media landscape and the transformation of journalism in the digital era, sharing her views on today's leading social media platforms.Follow Suzy on Twitter: @AskSuzyBizFollow Taylor Lorenz on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
Oct 3, 2023 • 26min
Reviving an Iconic Fashion Brand in Modern Retail with Megan Brophy, Vice President of Marketing at Abercrombie & Fitch Co.
Megan Brophy, Vice President of Marketing at Abercrombie & Fitch Co., joins Suzy Founder and CEO Matt Britton on the latest episode of The Speed of Culture podcast in collaboration with Adweek. Megan shares exclusive insights on rejuvenating an iconic brand like Abercrombie, traces the evolution of Hollister, and delves into the pivotal role that advocacy plays in not only boosting revenue but also cultivating devoted brand enthusiasts.Follow Suzy on Twitter: @AskSuzyBizFollow Megan Brophy on LinkedInSubscribe to The Speed of Culture on your favorite podcast platform.And if you have a question or suggestions for the show, send us an email at suzy@suzy.com Hosted on Acast. See acast.com/privacy for more information.
