Treat Your Business

Katie Bell
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Jul 3, 2024 • 16min

084 How to double your revenue & feel more confident as a clinic owner

I'd love to hear from you 'text the show'Today we have a special treat for you. We’re delving into the transformative journey of one of our amazing Activate program members, Sian. If you’re ready to double your revenue, find more time, boost your productivity, and elevate your confidence, stay tuned. This episode is packed with insights that could be the game-changer you’ve been waiting for!Episode Summary:Sian shares her heartfelt journey from feeling overwhelmed and stretched thin in her business to gaining clarity, confidence, and financial success through the Thrive program. She discusses the initial challenges she faced, the pivotal moments that led her to Thrive, and the significant changes she’s experienced since joining. Key Takeaways:Identifying Challenges: Sian reveals how she was initially overwhelmed, juggling a growing business and personal life with three kids, and struggling to see the financial returns she desired.Finding the Right Fit: The importance of finding a coaching program that resonates personally and professionally. Sian felt a genuine connection with Thrive's approach and ethos.Commitment to Growth: Sian emphasises the need for dedication to see real results. Implementing the strategies and maintaining focus were crucial to her success.Impact of Community: The unexpected benefit of connecting with like-minded business owners and the support and learning that comes from being part of a community.Mindset Shifts: The transformative power of changing your mindset and building confidence, which are as vital as business strategies and marketing plans.Practical Strategies: Developing a clear financial strategy, creating manageable plans, and setting achievable goals can significantly impact business growth.Weekly Accountability: The importance of regular check-ins and the value of staying accountable to stay on track and maintain momentum.Sustained Support: Sian’s ongoing relationship with Thrive highlights the benefits of continued support and guidance beyond initial success.Building Infrastructure: The necessity of creating a solid management structure and foundations for sustainable growth.Personal Fulfilment: Achieving business success also enhances personal satisfaction and work-life balance.This podcast episode is sponsored by Jane, Clinical Management Software.  Book a demo and use code THRIVE1MO to get one month freeTreat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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Jun 26, 2024 • 21min

083 Why being called Jack is not good for marketing

I'd love to hear from you 'text the show'Welcome back to another episode of the Treat Your Business podcast with me, Katie Bell! This week, we’re exploring why being a “Jack of all trades” can be detrimental to your business.We’ll discuss the importance of focusing on a specific niche in your practice, rather than catering to everyone. I’ll share insights on how specialising in one area can make you the go-to expert, attracting clients seeking your expertise. We’ll also tackle the fear of missing out (FOMO) when narrowing your focus.SummaryIntroduction and Myth-Busting: Debunking the myth that offering a wide range of services is the best approach for your clinic.The Power of Specialisation: Learn why positioning yourself as an expert in a specific field, such as sports rehabilitation or women's health, can attract more clients.Marketing to One Ideal Client: Discover how speaking to one ideal client in your marketing efforts can create more compelling messages and stronger connections.Real-Life Success Story: Hear about a physioclinic that transformed its business by focusing on a niche market, leading to a significant increase in enquiries and bookings.Creating an Ideal Client Profile: Understand the importance of identifying your passion, strengths, and conducting market analysis to pinpoint the right niche for your clinic.Adjusting Your Tactics: Tips on reviewing and refining your current marketing strategies to ensure they are targeted and effective.Key TakeawaysFocus on a Niche: Specialising in a specific area makes you the expert clients seek out, leading to more targeted and effective marketing.Avoid Diluted Messaging: Trying to serve everyone dilutes your message, making it hard for potential clients to see how you meet their unique needs.Ideal Client Profile: Creating a detailed profile of your ideal client guides your marketing efforts, addressing their specific pain points and needs.Consistent and Targeted Marketing: Ensuring your marketing messages are consistent and targeted to your ideal client results in stronger connections and increased trust.Real-Life Application: Practical examples show how focusing on a niche leads to significant business growth and client satisfaction.Thank you for tuning in to this week's episode of the Treat Your Business Podcast. If you found this episode helpful, make sure to subscribe and stay tuned for our upcoming episodes where we’ll continue to share valuable insights to help you build a thriving clinic.Keep your calendars marked for October 25th, as we have something exciting lined up for you! More details to come on the 1st of July. UnTreat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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Jun 19, 2024 • 29min

082 Why your missing out on 97% clients

I'd love to hear from you 'text the show'Hello everyone! Katie Bell here, and welcome back to another episode of the Treat Your Business podcast. Today, we're diving deep into a topic that's often whispered about but rarely confronted head-on: the importance of money in running a successful clinic. So, buckle up and get ready for some eye-opening insights that might just transform your approach to business!Episode SummaryIn this episode, I explore the critical role of financial health in maintaining and growing a successful clinic. I passionately discuss why money should not be a taboo topic and how it is essential for solving business problems and achieving personal and professional goals. Drawing parallels to the importance of oxygen on an aeroplane, I emphasise that a profitable business allows you to help more people and contribute positively to society. I share real-life examples, industry insights, and practical advice on how to shift from just getting by to thriving in your business. This episode is packed with actionable tips to help you improve your clinic's financial performance and overall success.Key TakeawaysMoney as Oxygen for Your Business: Just like oxygen is vital for survival, money is crucial for a business to thrive. Without it, you can't help others or sustain your operations.Changing the Mindset Around Money: Many in the industry feel uncomfortable talking about money, but it's important to shift this mindset and recognise that being profitable enables you to deliver better services and create a greater impact.Business Skills Over Technical Skills: Having excellent clinical skills is not enough. Successful business owners also need strong business skills. Investing in your business education is crucial for long-term success.The Importance of Marketing: Great products and services are essential, but without effective marketing, potential clients won't know you exist. Focus on building relationships and educating your audience to convert them into loyal customers.Customer Acquisition and Retention: Understand the different stages of the customer journey—prospects, leads, and customers—and tailor your marketing strategies to address each stage effectively.Building a Sustainable Business Model: To achieve financial freedom and personal fulfilment, it's important to create a business model that supports reasonable working hours, continuous growth, and a healthy work-life balance.Upcoming Live Event: Mark your calendars for October 25th for a live, in-person event that promises to be a game-changer for clinic owners. Stay tuned for more details!This episode is a must-listen for anyone looking to improve their business acumen and take their clinic to the next lTreat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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Jun 12, 2024 • 26min

081 The Power of 7: Why Your Clinic Needs 7 Forms of Visibility to Thrive

I'd love to hear from you 'text the show'Katie here, welcoming you back to another episode of the Treat Your Business podcast. Today we delve into the importance of visibility for your clinic or studio. Buckle up, because we’re about to embark on a journey to ensure you’re seen not just seven times, but twenty or even thirty times by your potential clients. Episode SummaryIn today’s episode, we explore the critical topic of visibility and why being seen consistently is crucial for the success of your clinic. Drawing from personal experiences and real-world examples, I discuss how frequent visibility impacts client recognition and business growth. We also examine various strategies to enhance your presence, ensuring a constant flow of leads into your business.Key TakeawaysThe Rule of Seven: Traditionally, it’s believed that a person needs to see your brand seven times before they take action. However, due to the increasing volume of information, this number has risen significantly.Consistency is Key: Sporadic efforts do not yield results. Whether it’s social media posts, Google Ads, or collaborations, maintaining a consistent presence is essential.Multi-Layered Marketing: Don’t put all your eggs in one basket. Diversify your marketing strategies to include both online and offline efforts.Know Your Audience: Understanding where your ideal clients spend their time helps in targeting your marketing efforts effectively.Track and Adapt: Always track your marketing efforts to identify what works and what doesn’t. Adjust your strategies based on this data.Real-World Examples: Hear about the diverse strategies we’ve implemented at our clinic, from sponsoring local events to collaborating with golf clubs and running online ads.Impactful Messaging: Your marketing message should resonate with the needs and desires of your clients. Avoid jargon and focus on the benefits they seek.Learn from Failures: Don’t be afraid to fail. Each failure is a learning opportunity that brings you closer to success.Remember, being visible in your community and online is not just about putting up a flyer or posting on social media sporadically. It’s about showing up consistently, understanding your audience, and adapting your strategies to stay ahead. Thank you for joining me today, and I look forward to our next episode where we’ll dive deeper into offline marketing strategies.Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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Jun 5, 2024 • 20min

080 How to double your revenue, take a week off and get off the hamster wheel

I'd love to hear from you 'text the show'Hello and welcome to Treat Your Business! I’m your host, Katie Bell. In today’s episode, I have a very special treat for you. We're joined by Chris and Naomi, a wonderful couple who transformed their business through the Thrive Coaching Program. Within just 30 days, they shifted from a pay-as-you-go model to a more fulfilling and profitable approach. If you’re feeling stuck, burnt out, or uncertain about how to move forward, this episode is for you. Let’s dive into their inspiring journey!Episode SummaryChris and Naomi, who felt trapped in a cycle of exchanging time for money, share how they transformed their healthcare practice with the help of the Thrive Coaching Program. Chris, a long-time practitioner, was burnt out and disillusioned, while Naomi supported the business from behind the scenes. They reveal the challenges they faced, the strategies they implemented, and the remarkable results they achieved in a short time. This episode is packed with insights and actionable advice for anyone looking to revitalise their business and achieve sustainable growth.Key TakeawaysBreaking Free from Burnout: Discover how Chris and Naomi moved away from a pay-as-you-go model to a more sustainable business structure, resulting in doubled income and improved work-life balance.Importance of Coaching: Learn about the benefits of personalised coaching, including accountability, mindset shifts, and strategic business changes.Community Support: Understand the value of being part of a supportive coaching community where members encourage and inspire each other.Taking Action: Chris and Naomi emphasise the importance of taking decisive action and investing in the right support to achieve business transformation.Personal and Professional Growth: Hear how their journey not only improved their business but also had a positive impact on their personal lives and overall well-being.Join Us Next TimeI hope you found Chris and Naomi’s story as inspiring as I did! Remember, transformation is possible, and sometimes all it takes is that first step.  Join me next time as we explore more strategies to help you build a thriving business. Until then, take care and keep moving forward!Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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May 29, 2024 • 31min

079 How to make more profit and grow your impact

I'd love to hear from you 'text the show'Hello and welcome back to the Treat Your Business podcast! I’m Katie Bell, and I am thrilled to have you join me today. Over the past few weeks, we've delved deeply into the Profit First model, and today, we are wrapping it up with a very special guest who brings a wealth of knowledge and practical tips.Summary:In this episode, I sit down with Annette Ferguson, CEO of Annette & Co, a UK-based accountancy firm that operates on the Profit First model. Annette is a certified Profit First professional and a financial strategist, making her the perfect guest to help us understand how to manage our business finances effectively.Annette breaks down the complexities of the Profit First model into simple, actionable steps. We discuss the importance of having a cash management system, how to identify and fix money leaks in your business, and the transformational impact of consistently building profit into every transaction. If you’ve been feeling overwhelmed by your business finances or unsure about how to ensure you’re actually making a profit, this episode is a must-listen.Key Takeaways:Understanding Profit First: Annette explains how the Profit First model differs from traditional accounting and why it's crucial for ensuring long-term financial health.Cash Management vs. Transaction Management: Learn the difference between these two systems and why both are essential for your business.Identifying Money Leaks: Annette provides a practical exercise to help you find and fix financial leaks in your business.Making Profit a Habit: Discover how to consistently set aside profit from each transaction and why this habit is vital for business sustainability.Operational Efficiency: Understand how to streamline your business operations to enhance profitability.Personal Experience: Annette shares her own journey with Profit First, including the challenges and successes she faced.Three Top Tips: Annette's three actionable tips for implementing Profit First in your business immediately.Mindset Shift: The importance of changing your mindset towards money management and profit-taking in your business.To learn more about Annette’s services or to get in touch with her, visit annetteandco.co.uk. You can book a call or send a message directly through her website. Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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May 22, 2024 • 26min

078 Mastering Profit First Accounting

I'd love to hear from you 'text the show'Hi,  I'm thrilled to have you back with us. In today's episode, we're diving deeper into the Profit First system. If you tuned in last week, you'll remember we discussed using multiple bank accounts to help manage and control your spending. This week, we're taking it a step further by exploring categories and something called CAPS and TAPS.I’ll start by sharing an inspiring story about a client who turned her business around using these principles. She faced significant challenges with her staffing model and overheads but made incredible progress by implementing the strategies we’ll discuss today.Summary:In this episode, we delve into the details of the Profit First system, focusing on how breaking down your finances into smaller, manageable accounts can lead to better financial health for your business. We cover the concepts of CAPS (Current Allocation Percentages) and TAPS (Target Allocation Percentages), and how they can be used to streamline your expenses and increase profitability.I also share real-life examples and provide practical advice on how to start implementing these changes. Whether you're a solopreneur, a small practice, or managing a large group practice, this episode offers valuable insights tailored to your business size and needs.Key Takeaways:Understanding Profit First: Learn the basics of the Profit First system and why multiple bank accounts can help manage your spending.Client Success Story: Hear about a client who transformed her business by cutting overheads, streamlining admin processes, and reducing unnecessary expenses.CAPS and TAPS Explained: Discover what CAPS and TAPS are, and how they help you set financial targets and allocate resources effectively.Practical Implementation: Get practical tips on how to implement the Profit First system in your business, from setting up accounts to determining your target percentages.Overcoming Resistance: Learn how to deal with the overwhelm and resistance that often come with making significant financial changes.Tailored Advice: Advice for different business sizes, from solopreneurs to large group practices, ensuring relevant tips for everyone.Future Insights: Preview of an upcoming episode featuring Annette, a Profit First accountant, who will provide expert insights and answer common questions. Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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May 18, 2024 • 18min

BONUS 2: What to do with your business health check results

I'd love to hear from you 'text the show'Hello again! I hope you're ready for my second bonus episode packed with actionable insights to turbocharge your business! Did you take up the challenge from our last bonus episode and dive into your business health check? Summary:In today's episode, I'm diving deep into the results of your business health check. Whether you're soaring with high scores or feeling a bit deflated, there is valuable wisdom to be gleaned. From mindset mastery to knowing your numbers inside out, we'll explore the common challenges and key areas for improvement that emerged from your scores.Key Takeaways:Mindset Mastery: Your mindset sets the tone for your business success. Learn to manage it like a pro to overcome obstacles and seize opportunities.Know Your Numbers: Understanding your business's financial health is non-negotiable. Dive into your numbers to make informed decisions and drive profitability.Systems and Processes: Transform your business into a well-oiled machine by implementing efficient systems and processes. Free up your time and energy for what truly matters.Taking Action: Don't let your business health check results gather dust in your inbox. Take inspired action to address areas for improvement and propel your business forward.Ready to turn your business's potential into reality? Dive into today's episode for practical strategies and insights to elevate your business game. And remember, the journey to success is a marathon, not a sprint. Let's thrive together!Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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May 17, 2024 • 15min

BONUS: Why you need to health check your lawn mower, car and business

I'd love to hear from you 'text the show'Hello, it's Katie Bell here, and welcome to a special bonus episode of the Treat Your Business podcast. Today, I've got something crucial to share with you. Ever found yourself neglecting your lawnmower until it's sputtering and wheezing? Well, I've been there, and it got me thinking. If we're diligent about servicing our household gadgets, why do so many of us neglect to service our businesses?Summary:In this bonus episode, I delve into the importance of giving your business a thorough health check. Just like your car or lawnmower, your business needs regular maintenance to thrive. I'll walk you through why this is crucial, what it entails, and how it can save you time and money, and boost your profits.Key Takeaways:Mindset Shift: Move from survival mode to thriving mode. Your business shouldn't just survive; it should flourish.Data Insights: Shocking statistics reveal that many businesses don't survive beyond five years. But it's not just about survival; it's about growth.Actionable Steps: Take two to four minutes to complete our Business Health Check. It's free, simple, and offers invaluable insights into five critical areas of your business.Personalised Feedback: Receive a tailored action plan based on your results. Whether you're a green, amber, or red, we've got strategies to help you level up.Don't let your business stagnate or falter. Tune in to learn why your business needs an MOT and how it can propel you towards success. And remember, the only way is up!Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1
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May 15, 2024 • 18min

077 Why you cant just have one bank account

I'd love to hear from you 'text the show'Hey there, it's Katie Bell welcoming you back to another insightful episode of Treat Your Business. If you're ready to revolutionise the way you handle your finances, you're in the right place. Today, we're diving deeper into the Profit First approach and how it can transform your business.Summary:In this episode, we explore the four principles of Profit First, a revolutionary method that flips traditional accounting on its head. Katie breaks down the fundamental steps to achieve financial mastery in your business, starting with the concept of separating your funds into different "plates" or accounts.Multiple Plates, One Buffet: Just like you wouldn't serve all your food on one giant plate, you shouldn't keep all your business funds in a single account. Learn how dividing your money into different accounts can help you gain clarity and control over your finances.Pay Yourself First: Discover why prioritising your own pay is essential for maintaining a healthy work-life balance and sustaining your business long-term. Katie explains why this principle is non-negotiable and shares strategies to implement it effectively.Removing Temptation: By setting up a structured rhythm for managing your money, you can remove the temptation to overspend and ensure that funds are allocated where they're needed most. Learn how to establish a consistent schedule for transferring funds and gain insight into managing expenses.Building Profit: Explore practical steps to start building profit in your business, even if you're starting from scratch. Katie shares strategies for allocating funds to different accounts, setting aside money for taxes, and ultimately, reaping the rewards of a profitable business.Key Takeaways:Implementing the Profit First model can provide clarity and control over your finances.Prioritise paying yourself to maintain a healthy work-life balance and sustain your business.Establishing a structured rhythm for managing money removes the temptation to overspend.Start building profit in your business by allocating funds strategically and setting aside money for taxes.Join us next week as we delve into the specifics of allocating percentages to each account and fine-tuning your financial strategy for success. Get ready to take notes and transform your approach to money management! Treat Your Business podcast is proudly sponsored by MBST, the groundbreaking technology revolutionising recovery and rehabilitation. Offering a non-invasive, drug-free solution for musculoskeletal conditions and nerve injuries, MBST works at a cellular level to stimulate regeneration. Expand your services and deliver long-term patient improvements without increasing your workload.Learn more at mbstmedical.co.uk.  🔗 If you are ready to get ahead, you will find all the essential resources and links you need right here: our Linktree Leave a review!: https://ratethispodcast.com/tyb Subscribe to our Channel on Youtube: https://www.youtube.com/@thrivebizcoach?Sub_confirmation=1

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