

We Are For Good Podcast - The Podcast for Nonprofits
We Are For Good
The We Are For Good Podcast brings nonprofit professionals + everyday changemakers into conversations with the most innovative, heartwired leaders in social impact. Hosted by Jon McCoy + Becky Endicott, each episode unpacks fresh mindsets, practical skills + inspiring stories designed to help you work smarter, build healthier cultures + accelerate our collective impact.Join our value-aligned community—it’s free—at weareforgoodcommunity.com.About We Are For GoodWe Are For Good is a storytelling, learning + activating community built for nonprofit professionals + everyday changemakers. Through our podcasts + media, purpose-driven activations + global gatherings, we equip for-good leaders with the connection, skills + inspiration to grow their impact. Because we believe community is everything—and together, we can create an Impact Uprising.Learn more at weareforgood.com.
Episodes
Mentioned books

Jan 24, 2024 • 42min
504. 9 Nonprofit Trends That Matter in 2024: It's No Longer Business As Usual. Period. - Jon McCoy, Becky Endicott, and Brett Hagler, New Story
Discover the secrets to not just surviving but thriving in the nonprofit sector. Our 9️⃣Nonprofit Trends that Matter in 2024 Series continues🥳 This week, we’re diving into the 1st trend: It’s no longer business as usual. Period. Let’s face it things are never going back to “the way it’s always been.” We’re sharing who’s doing it well, our PRO tips and what we’re hearing in the community about this trend. Plus, we’re bringing on an expert guest to talk us through it. Brett Hagler, CEO and Founder of New Story, Fast Company’s Most Innovative Company in the World, is joining us to share how New Story lives out this trend. It’s time to embrace creative solutions, new business models, collaborative partnerships, and technology-driven strategies to enhance our impact. Don’t miss this episode that’ll help adapt to the evolving landscape of social change💪Episode HighlightsShow up with a growth mindset (2:00)It's No Longer Business As Usual. Period. Playlist + Who’s doing it well? (4:05)Reflections from the We Are For Good Community (5:45)PRO tips (8:20)The latest chapter of New Story (11:45)Re-risking what has been working for a bigger opportunity (19:30)Opportunities to lean into innovation (22:55)Playing the long game (26:35)Powerful moments of philanthropy in Brett’s life (35:00)Brett’s One Good Thing: Put a full day on your calendar to zoom out and ask yourself some of these questions. (37:30)How to connect with New Story and Brett (39:20)For more information + episode details visit: weareforgood.com/episode/504.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Jan 22, 2024 • 54min
503. Simplifying + Scaling Social Impact: Practical Tools for Maximizing Your Impact - Scott Curran
Meet Scott. He’s a visionary social impact and legal adviser to global brands and nonprofits🌍 He’s the CEO and Founder of Beyond Advisers, with current and former clients including the Clinton Foundation, UN Foundation’s Clean Cooking Alliance, The Starbucks Foundation, Sean Penn’s CORE and many more. Navigating uncertainty and fostering organizational growth is a challenge, but Scott's insights remind us to learn from other’s success remembering that all nonprofits have the same four core tenants. Tune in to get excited about maximizing your organization’s impact in 2024🌟💡LearnHow nonprofits are simple and all have the same core Ways to simplify and scale for nonprofits of all sizes and profilesThe importance of doubling down on core functionsToday’s GuestScott Curran, CEO + Founder, Beyond AdvisersEpisode HighlightsScott’s story and journey to where he is today (2:45)What makes a team and organization truly dynamic (7:55)BoardOperationsProgramsPartnershipsScott’s take on how philanthropy, government and the private sector all fit and work together (14:00)Case studies (18:10)Double down on core functions during times of uncertainty (25:55)What makes up a great annual calendar for an org (33:45)A powerful moment of philanthropy in Scott’s life (40:30)Scott’s One Good Thing: Stay curious. (50:00)How to connect with Scott and Beyond Advisers (51:45)For more information + episode details visit: weareforgood.com/episode/503.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Jan 17, 2024 • 33min
502. 9 Nonprofit Trends That Matter in 2024 - Jon McCoy, CFRE and Becky Endicott, CFRE
Join Jon and Becky as we kick off our 9 Nonprofit Trends That Matter in 2024 Series! This is where we introduce the trends we believe nonprofits should get behind in the new year and beyond. Over the next several weeks, we’re rolling out each of these trends, curating resources for each one and bringing epic guests to share their insights all to help you elevate your mission in 2024. Join us to embrace this year with bravery and boldness! 🌟💡Learn in this seriesTrends that’ll grow and elevate your missionPro tips for success Case studies of who's already doing it well in the sector (because let's replicate what's working!💪)Ways to infuse joy into your work 😊Episode HighlightsEmbracing bravery in 2024 (1:55)Jon and Becky’s reflections and personal intentions for 2024 (3:00)9 Nonprofit Trends That Matter in 2024 (8:25)It’s no longer business as usual. Period. Activate the One = Grow the movement Retention is an inside job.Media scales impact. Upskill in the age of AI + new techMake generosity frictionless. Tap creators. Grow influence. Engage dimensionally. Our sector needs whole leaders.Bonus: Lean into joy. (27:45)FREE Workshop: 9 Nonprofit Trends That Matter in 2024 (29:45)Join the We Are For Good Community (31:05)For more information + episode details visit: weareforgood.com/episode/502.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Jan 15, 2024 • 43min
501. Building Thriving Teams + Crafting Strategic Plans for Success and Retention - Kishshana Palmer
Meet Kishshana. She’s an evangelist in her belief that having amazing talent is the #1 competitive advantage in your business💪 Her perspective is a valuable lens to evaluate and elevate organizational cultures. She’s bringing her insights on building thriving teams, crafting strategic plans for success, and creating a retention culture. This is a must-listen for all leaders who want to level up their impact and keep their team engaged for the year ahead. Don’t miss it! 🎤💡LearnWays to focus intentionally on staff retentionCollaborative leadership + high-performing teams trendsHow to craft a strategic plan that sets your team up for successToday’s GuestKishshana Palmer, Founder, ManageMintEpisode HighlightsKishshana’s story and journey to where she is today (3:05)The current landscape of leadership and staff retention (10:15)Succession planning and mentorship to ensure smooth leadership transitions (16:45)Collaborative leadership and talent development (18:10Where to focus when building a retention culture (25:30)How to achieve simplicity in strategic planning for (31:05)Kishshana’s One Good Thing: Create your five-star wellness. (36:25)How to connect with Kishshana (38:10)For more information + episode details visit: weareforgood.com/episode/501.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Jan 10, 2024 • 34min
500. The Power of Collective Generosity: A Conversation with Rick Shadyac of St. Jude Children's Research Hospital
Meet Rick. He’s the President and CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research Hospital. St. Jude is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. The hospital's success is rooted in a journey marked by innovation and philanthropy. The fabric of humanity is woven with stories of resilience and one place that's abundantly clear within the walls of St. Jude. Rick guides us through the poignant stories of families who, in the face of adversity, have found strength and hope. Today’s episode is all about community and collective generosity. We couldn’t ask for a better topic for the 500th episode of the We Are For Good podcast. Tune in for a conversation that’ll leave you asking, “If not us, then who?"💡LearnAbout St. Jude's founding + visionALSAC + St. Jude’s unique operating modelHow to focus on innovation, generosity + humanityToday’s GuestRick Shadyac, President + CEO of ALSAC, the fundraising and awareness organization for St. Jude Children’s Research HospitalEpisode HighlightsRick’s story and journey to where he is today (3:50)Danny Thomas’s ingenuity in creating St. Jude Children’s Research Hospital (6:10)Two separate organizations: ALSAC and St. Jude (8:55)The importance of community and grassroots support (12:15)The innovative culture at ALSAC/St. Jude (19:00)Rick’s lessons learned about the power of generosity and humanity (22:00)A powerful story of philanthropy in Rick’s life (25:00)Rick’s One Good Thing: Live charitably. (26:00)How to connect with St. Jude + Rick (30:00)Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Dec 22, 2023 • 45min
499. 6 Takeaways + One Good Thing from Season 8 - Jon McCoy, CFRE, Becky Endicott, CFRE and Julie Confer
Reflecting on Season 8, Jon, Becky, and Julie highlight key takeaways including the power of collective action and the need to create a future-ready organization. They discuss the importance of trusting your gut, making good mainstream, and realizing that the burden is not all on your shoulders. They also introduce We Are For Good PRO, a program offering capacity building and community for nonprofit professionals.

Dec 20, 2023 • 46min
498. Walking With, Not Walking By: Helping Unhoused Neighbors Rebuild Social Support Systems - Kevin F. Adler, Miracle Messages
Meet Kevin. He’s an award-winning social entrepreneur and the author of the new book, "When We Walk By", a must-read guide for ending homelessness in America. 1 in 3 people experiencing homelessness lose their social support systems, creating unimaginable levels of isolation. He’s also the Founder and CEO of Miracle Messages, a game-changing nonprofit tackling "relational poverty." Since 2014, Miracle Messages has been working to ensure that no one goes through homelessness alone by providing family reunification services, a phone buddy program, and the first basic income pilot for people experiencing homelessness in the U.S., supported by Google.org. During this eye-opening conversation, nine-year-old Julia Endicott joins as a guest host to find out how everyone can make a difference in the lives of the unhoused, especially kids 🤝Today’s GuestKevin F. Adler, Founder and CEO, Miracle MessagesEpisode HighlightsKevin’s story and journey to where (4:45)The Go Pro experiment (17:55)Overview of Miracle Messages (23:45)No one goes through homelessness alone.No one should feel helpless on this issue.Basic income pilot program (28:30)What kids can do to help (33:50)A powerful moment of philanthropy in Kevin’s life (35:45)Kevin’s One Good Thing: Inspiration from $7. (36:55)How to connect with Kevin (40:40)For more information + episode details visit: weareforgood.com/episode/498.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Dec 18, 2023 • 45min
497. Innovation for Social Change: How Wildly Successful Nonprofits Deliver Results - Leah Kral
Meet Leah. She’s an expert in helping nonprofit teams break free from daily routines to foster creative thinking🎨 As senior director of strategy and innovation at the Mercatus Center at George Mason University, she helps nonprofits approach their work in new ways to better achieve their missions and solve social problems. She urges nonprofits to embrace risks and adapt based on learning, sharing examples from innovative organizations like World Reader, and Alcoholics Anonymous. Drawing from her book, 'Innovation for Social Change,' she offers practical tools to inspire innovation at your org Tune in to add some game-changing innovation tools to your arsenal🚀💡LearnSparking innovative ideas with design thinking toolsWays we can move our ideas into actionHow to create a theory of changeToday’s GuestLeah Kral, Senior Director, Strategy and Innovation, Mercatus Center at George Mason University Episode HighlightsLeah’s story and journey to where she is today (2:35)The opportunity that exists for nonprofits today (5:55)Design thinking + sparking innovative ideas within our team (10:15)Traits that we can cultivate to embrace innovation (16:00)How we can move our ideas into action (22:45)Creating theories of change (26:45)A powerful story of philanthropy in Leah’s life (35:15)Leah’s One Good Thing: Empower people on the frontlines. (38:30)How to connect with Leah (41:45)For more information + episode details visit: weareforgood.com/episode/497.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Dec 13, 2023 • 42min
496. Thriving in Turbulent Times + Building a Future-Ready Organization - Erin Davison
Meet Erin. She’s the CEO of Big Brothers Big Sisters of Southwest Louisiana, the region’s largest donor and volunteer-supported mentoring network. Despite facing four federally named natural disasters in less than a year, Erin and her team remained resilient and unwavering in their commitment to the community. In a surprising turn of events, a mysterious email led to a $1.1 million donation from philanthropist MacKenzie Scott🎁 Erin used this gift to launch the Big Defender Fund, securing the future of youth mentoring programs in her community, no matter the challenges Mother Nature throws their way🌩️ Erin shares valuable lessons for nonprofit leaders on thriving in turbulent times, seeking help amidst chaos, and rebuilding organizations to be stronger and more resilient than ever💪 Prepare for some touching stories – you won't want to miss this one! 💡LearnCase Study: BBBS Southwest LouisianaHow nonprofits can thrive during turbulent times During Turbulent TimesWays to build a future-ready organizationToday’s GuestErin Davison, CEO, Big Brothers Big Sisters of Southwest LouisianaEpisode HighlightsErin’s story and journey to where she is today (2:30)Leading an organization during four catastrophic events (7:00)An unexpected $1.1 million donation (11:40)The impact of a transformative gift (16:40)Erin’s lessons learned about creating a future-ready organization (25:15)A powerful moment of philanthropy in Erin’s life (29:55)Erin’s One Good Thing: Grace. (35:20)How to connect with Erin and Big Brothers Big Sisters of Southwest Louisiana (38:15)For more information + episode details visit: weareforgood.com/episode/496.Thank you to our partners 🩵Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter

Dec 11, 2023 • 21min
495. The 4 V’s to Create Meaningful Goals for 2024 - Jon McCoy, CFRE and Becky Endicott, CFRE
Jon and Becky are here with an episode all about getting geared up for the year ahead. As we're on the brink of 2024, it's the perfect time to take a breather, reflect on where you're at and map out some meaningful goals. You've likely been knee-deep in year-end fundraising, plotting out your business goals, and scheming up your strategy for the new year. But, we hope you’ll take some time today to explore the 4 V’s of Meaningful Goals. We’re bringing you an actionable framework, crafted by Abby Fox, We Are For Good's Chief of Staff, that you can put into action right away whether you’re a team of one or a large shop. Get ready for some impactful goal planning🎯Episode HighlightsTonsetting (0:35)The 4 V’s:Step 1: Vantage Point (1:55)Step 2: Vision (5:30)Step 3: Values (9:05)Step 4: Versatility (12:45)Join us in We Are For Good PRO (17:35)Becky’s One Good Thing: Build a virtue of Rest. (19:20)For more information + episode details visit: weareforgood.com/episode/495.//Join the We Are For Good Community—completely free.Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com Say hi 👋LinkedIn / Instagram / Facebook / YouTube / Twitter


