

Keys To The Shop : Equipping Coffee Shop Leaders
Chris Deferio
A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
Episodes
Mentioned books

Apr 3, 2020 • 37min
COVID-19 Focus : Impact on the Supply Chain w/ Ricardo Pereira , COO, Ally Coffee
This crisis is having a massive impact on more than just coffee shops and roasters. It extends out to the farmers who rely on us to purchase and move the coffee they produce. To help us gain some understanding around the scope of the issue we are going to talk with Ricardo Pereira the Chief Operations Officer at Ally Coffee. We discuss what is happening on the producing side and how roasters should be preparing themselves as they consider green coffee acquisition into the future and ways they can help producers as with changing business models and focus. www.allycoffee.com

Apr 3, 2020 • 8min
Development in a Crisis
We are shaped by hardship more than times of ease. How we are shaped and who we become after it is largely up to us and will help define our business for the foreseeable future. Today we are talking about the opportunity presented in the midst of tough times to choose generosity and lean into higher levels of leadership, service, and connection. Links: The Future of Retail w/ Doug Stephens Batch Brew like you never thought possible: Ground Control Cyclops Brewer

Mar 31, 2020 • 48min
210 : The Future of Retail w/ Doug Stephens | CEO of The Retail Prophet
The future of retail seems pretty uncertain right now. Many of us are left wondering how things will look at the end of this crisis. What will happen to the physical shop and the customers that frequent it. Whenever we consider the future, it can be pretty murky. Today we get some clarity and direction on what the future holds for our businesses and what we can do to prepare for it. I am very pleased to welcome to the show, Doug Stephens, CEO of Retail Prophet! Doug Stephens is one of the world's foremost retail industry futurists. His intellectual work and thinking has influenced many of the most widely known international retailers, agencies and brands. Prior to founding the consultancy Retail Prophet, Doug spent over 20 years in the retail industry, holding senior international leadership roles. Doug is also the author of two International bestselling books - Reengineering Retail: The Future of Selling in a Post-Digital World and The Retail Revival: Re-Imagining Business for the New Age of Consumerism. Doug is also the nationally syndicated retail columnist for CBC Radio and sits on multiple corporate and academic advisory boards. His unique perspectives on retailing, business and consumer behavior have been featured in many of the world's leading publications and media outlets including The New York Times, The BBC, TechCrunch, The Wall Street Journal and Fast Company. In our s=discussion today we are going to be discussing a wide variety of topics related to the future of retail. All of this is hugely instructive and clarifying in a time when we need it the most. We will cover: What is changing for the physical store? How will online and digital influence consumers? The value of experience Luxury experience vs utility experience The human craving for social experiences Consumer reactions to crisis How to create great experiences through tech Connection between crisis and creativity The opportunity we have in this moment Branding vs advertising Mistakes to avoid making I hope you find this episode helpful! Links: www.retailprophet.com Related Episodes: Designing the Customer Experience w/ Dr. Lisa Waxman Making Great Business Decisions w/ Dave Stachowiak Social Media 101 w/ Jenn Chen Death by Comparison SB Your peers are not your Customers The BEST in commercial coffee equipment www.prima-coffee.com/keys Want the best plant based beverage for your coffee drinks? www.pacificfoods.com/food-service

Mar 29, 2020 • 44min
COVID-19 Focus : Karl Purdy of Coffee Angel, Dublin, Ireland : Not going quietly, not giving up, and serving well
Karl Purdy is a coffee legend. Credited with kickstarting the specialty coffee movement in Ireland in 1996 he has since founded and run the amazing Coffee Angel in Dublin. From a humble mobile stand that offered great coffee and a smile, to now 5 cafes and roasting operation, Coffee Angel is an Irish coffee institution. Since the COVID-19 crisis started Karls has had to make the painful, and now all to familiar, decision to close down all his shops, put his staff on unemployment, and now drives around the city delivering roasted coffee door to door in a fight to keep his business going for the sake of his community, family, and staff. This is a conversation with someone who has seen a lot and been through a lot since 1996 and in this discussion we talk about the lessons he has from his history, how he communicated to his employees as things went down, his motivation that keeps him going, how he is pivoting to keep the business alive, his back-to-basics philosophy, and what his mindset is for the future in a post-pandemic world. I hope you find this helpful and encouraging. We are in this together. Links: www.coffeeangel.com KTTS COVID-19 Focus Spotify Playlist

Mar 28, 2020 • 1h 9min
209 : Founder Friday! w/ Linda Thach of Little Skips, Brooklyn, NY
Today on Founder Friday we are talking with Linda Thach, the founder of Little Skips in Brooklyn, NYC! Having come to the states as a Cambodian refugee with nothing, the comfort of food and family played a foundational role in setting the values that drive Linda today. Little Skips is a communal, artistic, accessible, and fun coffee experience that seeks to create happiness in everyone. Since it's founding in 2009 it has quickly become a Bushwick institution. Now with 3 shops and 1 restaurant, Linda has been able to learn a lot through the peaks and valleys that inevitably happen when running a business and explores much of that for us here today. I am thrilled to present this conversation to you because I believe Linda offers a critical message to owners that will help bring the clarity, freedom, and focus that is often sought but not found. In this episode we will learn about: How and why Little Skips came to be What lessons were learned early on Philosophy on partnerships Systems that provide freedom Communication Self care as a priority Overcoming problems outside our control Reflection vs Rumination The unique culture of an individual store Links: www.littleskips.nyc Little Skips Instagram The BEST in commercial coffee equipment www.prima-coffee.com/keys Want the best plant based beverage for your coffee drinks? www.pacificfoods.com/food-service

Mar 26, 2020 • 13min
Leading and Understanding Staff Bitterness
Hurt feelings and processing grief are all too familiar to us right now. As an owner you have had to make some tough decisions for the sake of helping the business survive this time while also trying to do good by your staff and customers. No matter what the outcome is not ideal and staff will have some negative emotions to work through. The question is, how do you respond when they are upset at you, the situation, and the decisions made? How do you manage their bitterness or dejection when you are working like crazy to keep everything together? Today we will chat a bot about this tension and how to lead well in the midst of it. Related Episodes: The Broken Chair 6 Truths About Power What you Must Know about Employee Culture Batch Brew like you never thought possible: Ground Control Cyclops Brewer

Mar 26, 2020 • 39min
COVID-19 Focus : Erica Escalante, The Arrow | Acting Quickly, Leading Well, and Fighting for Connection
Erica Escalante is no stranger to overcoming challenges. You might say that her experience in starting and running The Arrow in Portland, OR has prepared her to shine as a leader during this crisis. Today Erica recounts how she prepared herself, her staff, and her business to respond to the COVID-19 crisis and offers an insightful, vulnerable, and passionate look into the world of an owner fighting to stay in business, maintain connections, and care for her family and staff through these hard times. This is an awesome example of leadership and I hope Erica's words offer hope and strength to you. Links: Founder Friday w/ Erica Escalante Erica's Instagram

Mar 23, 2020 • 1h 7min
208 : Building a Company that Cares w/ Kyra Kennedy of Baratza
One of the most unique things about Baratza, a legendary 20 year old home grinder company, is that people are not just loyal to them, but that those same people go out of their way to advocate for and recommend the brand to anyone who will listen. That does not happen by accident, it is cultivated and grown over time with am inset that sets out to care for and to be an advocate for the customer. Today I am absolutely thrilled to present a conversation with the Co-Founder of Baratza, Kyra Kennedy! You might say a concern for the well being of others has always been a core value of Kyra's having a background in environmental science before founding Baratza with her friend / Business partner Kyle Anderson in 1999. Their concern for the environment and being a sustainable company has been central to their identity from the start. Innovation has also been their main calling card. Baratza has pushed the envelope, with innovative firsts for the Specialty Coffee market like macro/micro grind adjust system for fast and repeatable adjustment; Portaholder to grind hands-free into a portafilter; Grind by Weight; plus Grind by Weight directly into a portafilter (earning Best New Product Awards from SCA in 2011, 2013 and 2016). The full range of Baratza grinders and all their features, offer users the ability to create cafe quality coffee at home or on bar. As we are currently in the midst of pivoting in the COVID-19 crisis we are deeper into teaching and promoting home brewing to our customers than ever before. Baratza plays a central role in making that possible. We are doing this because we want to continue to care for our customers even if we can't see them in the cafe. To me, Baratza embodies the kind of hospitality we would expect in the best cafes. I have no doubt that this conversation and the insights Kyra gives into showing care as a company will inspire you as you continue to serve your community. Enjoy! Links and Related Episodes: www.baratza.com Consumer Revolution w/ Kevin Sinnot Teaching Consumer Classes Supplying and Selecting Equipment w/ Steve Rihnhart The BEST in commercial coffee equipment www.prima-coffee.com/keys Want the best plant based beverage for your coffee drinks? www.pacificfoods.com/food-service

Mar 23, 2020 • 34min
COVID-19 Focus : General Guidance on Talking with your Bank and Landlord w/ Marshall Fuss, Attorney at Law
Today we are talking with past guest Marshall Fuss Attorney at Law. Marshall is attorney and general counsel to the Specialty Coffee Association, World Coffee Events, and Coffee Quality Institute and was a guest on episode 101 of KTTS "Avoiding Legal Pitfalls" Today he joins me to offer some guidance to shop owners on how to actions to take in talking with your landlord and bank during this crisis. Things are moving fast and this conversation is meant to help guide you as you pursue action appropriate to you local context. MEMORANDUM ON IDENTIFICATION OF ESSENTIAL CRITICAL INFRASTRUCTURE WORKERS DURING COVID-19 RESPONSE Marshall's Website Related Episodes: 101 : Avoiding Legal Pitfalls w/ Marshall Fuss 125 : Confidence in Conflict w/ Kwame Christian : Negotiating for your career's and your coffee businesses best interest

Mar 19, 2020 • 20min
On a Resilient Coffee Community
These are hard times. It is difficult to know where to begin in discussing the COVID-19 crisis and its impact on our industry. I have, like many of you, spent countless hours trying to process this and attempting to help in any way possible. There have been tears and anxiety to be sure. There has also been many bright spots and encouraging moments as I see our community come together. That is what I want to focus on in today's extended shift break. Resiliency, community, and the path forward in the midst of this unprecedented time in coffee history, that is what we are discussing today. Ya'll...we have what it takes, we have each other, our community, and the heart for hospitality that drives us to keep serving, keep caring, to be creative, and ultimately to take this moment and use it for good. Links to related episodes: Spotify playlist of encouraging episodes Resources: The COVID-19 post from Christopher Feran (includes a list of resources) Community-Contributed COVID-19 Resources from SCA NCRLA Guidance on COVID-19 Preparedness Follow KTTS on Instagram as I boost ideas and resources through the Stories If I can be any help to you in this time please reach out: chris@keystotheshop.com Batch Brew like you never thought possible: Ground Control Cyclops Brewer


