Community Creators with Shana Lynn

Shana Lynn Bresnahan
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6 snips
Jul 5, 2022 • 12min

4 Community Building Lessons from Target

There's a lot we can learn from traditional brands and businesses about how to build communities online. I've recently been observing how Target cultivated its community.Now I'm sharing 4 lessons you can apply to your online business that I learned from watching Target.Key Takeaways- Create exclusivity (01:56)- Build culture by sharing your values (04:04)- Curate conversations (06:36)- Elevate your community (08:59)Additional Resources:  - Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!
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Jun 28, 2022 • 32min

Online Networking Events That Get Your Community Showing Up

If you're an online course or membership owner, you're always looking for ways to create more connection among your members. One of the best ways to do that is with online networking events that bring your community together to brainstorm and connect with each other.But how do you structure an event that's effective and fun?Suzi Dafnis breaks down the framework she's been using to run successful networking events for her members that keep her members coming back month and month.Key TakeawaysHow to create connection and progress in your community (09:12)People come for the content but stay for the community (14:06)Proprietary framework for facilitating online discussions (14:30)Creating accountability in your community (18:08)Keep the structure of your networking event simple (22:45)Additional Resources:  - Her Business Podcast: https://herbusiness.com/podcasts/- Get on the waitlist for Her Business Network: http://herbusinessnetwork.com/- Her Business Free Facebook Group: https://www.facebook.com/HerBusiness/------ Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!
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Jun 21, 2022 • 14min

Creating Connection in Your Online Community With the 5 Love Languages

Gary Chapman's book The 5 Love Languages isn't just for showing you how to have a better marriage.In this episode, I'll share why you need to know these love languages and how to leverage them to create stronger connections in your community.Key Takeaways- Words of Affirmation (02:25)- Quality Time (05:02)- Acts of Service (07:30)- Receiving Gifts (09:03)- Physical Touch (11:28)Additional Resources:  - Free Guide to Creating a Stickier Community Using the 5 Love Languages: https://connect.communitycultivated.com/love- Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!
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Jun 14, 2022 • 12min

Why Engagement Isn't the Goal

Most community creators and leaders are focused on creating more engagement in the group. The majority of their energy is focused on that goal. But engagement isn't the goal. Progress is.Key Takeaways:Why your goal shouldn't be to create more engagement (00:51)Engagement isn't always positive (02:25)Engagement doesn't mean progress (03:54)Engagement can be a distraction (07:27)How to make progress your goal (09:54) Additional Resources:  - Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaks -----Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast so you never miss an episode!
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11 snips
Jun 7, 2022 • 24min

How to Build an Online Community Without a Private Group w/ Sarah Williams

Do you want to have an online community for your business, but you don't want to manage a private group?In today's episode, Sarah Williams shares how she has created a community with her audience and buyers without having a private group.Key Takeaways:- Sarah's favorite community (03:35)- How to create a community outside of a private group (07:30)- Creating a special VIP experience for your subscribers (11:22)- Using texts and email to drive engagement (18:34) Additional Resources: Free webinar on how to lay out 6 months of subscriptions in 60 minutes. If you can visualize this for your business, you are ready to take the first step. 6in60workshop.comSarah's Instagram: @howtostartasubbox ---- - Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams. Be sure to follow the podcast so you never miss an episode!
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May 31, 2022 • 14min

When to Shut Down a Free Facebook Group

Should you revive, realign, or shut down a free Facebook group? Ask yourself these 5 questions to see if it is worth your time and energy to continue on or is it time to shut it down.Key Takeaways:  - Is the purpose of the group in alignment with our current purpose (02:28)- Is there a big culture gap (04:12)- Are the people in the community ideal for your future offers (06:27)- Is there a clear distinction between your free and paid community (08:21)- Is there a positive ROI from the group (10:30) Additional Resources:  - Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!
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May 24, 2022 • 10min

3 Reasons Why Community Managers Are Essential to Your Online Business

The most important role in your business is a community manager because they represent your company, build relationships with your community, and have a direct impact on your retention and your profits. If you haven’t been thinking about the role of a community manager like this, listen to this episode to learn the 3 big reasons it is important and its weight inside your programs!Key Takeaways:- What is the work of a community manager (00:00)- The most important role inside your company (01:16)- The 3 Rs of a community manager (02:05)- Maintain those valuable customer relationships (03:35)- Community manager has a direct impact on your retention rates (05:22)Additional Resources:- (Free Download) 77+ Ideas for Building a Stronger Community: https://bit.ly/connection_ideas- Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaks Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast so you never miss an episode!
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May 17, 2022 • 32min

The 3-Minute Method to Segment New Community Members w/ Jamie Bright

Delight your customers, improve your sales messaging, and automatically segment your new online community members with this 3-minute welcome process!Our guest for this week, Jamie Bright, runs masterminds for successful entrepreneurs who thrive in online communities and are committed to getting out of the hustle mentality and into a lightweight, profitable business through intentional lifestyle design.Tune in to learn of the 3-minute welcome process that will delight your new members!Key Takeaways:- Simple strategies to create connections in online communities (01:16)- Finding people who are a good fit for your community (09:54)- Using conditional logic to segment your members (15:14)- Automation can be a curse – how to give a personal touch (18:44)Additional Resources:- Request to join Jamie’s private, behind-the-scenes podcast at: https://gettheprivatepodcast.com- Learn how to launch your first mastermind: http://launchyourfirstmastermind.com/- (Free Download) 77+ Ideas for Building a Stronger Community: https://bit.ly/connection_ideasJoin the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaks Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast so you never miss an episode!
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May 10, 2022 • 9min

Is This "Top" Business Trend a Threat to Your Community?

What kind of experience do you want to create for your community members and customers inside of your online business or program? The most likely is that you want to create a business that is successful and efficient, but also one that people enjoy being a part of. In this week’s episode, I’ll disclose the reasons why you should stop trying to automate everything and start doing unscalable actions. Automation can be an efficient way to run a business, but it must be done in a way that doesn't lead to alienation. If you're looking to keep your business healthy and thriving, you'll definitely want to listen to this episode!Key Takeaways:- Stop doing this "top" business trend (00:00)- When everyone's going one way... (1:26)- Speed vs. efficiency (3:48)- The power of unscalable actions (6:01)Additional Resources:- (Free Download) 77+ Ideas for Building a Stronger Community: https://bit.ly/connection_ideas- Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaks Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast so you never miss an episode!
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6 snips
May 3, 2022 • 12min

Navigate Change in Your Community Like a Pro

Are you ready to address change inside of your community? In this week’s episode, we'll be discussing how to prepare your community for big changes since we want them to feel like they're a part of it. I'll be disclosing a community management strategy that has been used in corporations for a long time, so you can adopt change without feeling overwhelmed and lost.This strategy will help you to make sure that your team is prepared and stays successful after you've made any change. I want to help you avoid any bumps in the road and make sure that you're able to keep producing the results you desire. Hear how we do it in our community and how you can implement it in yours! Key Takeaways:- How to navigate change in your online community (00:00)- If you fail to communicate changes... (00:49)- Top community management strategy for navigating changes (02:43)- Model summary and a few more tips (09:57)Additional Resources:- (Free Download) 77+ Ideas for Building a Stronger Community: https://bit.ly/connection_ideas- Join the waitlist for my course (coming 2022): https://www.shanalynn.com/course- Get in touch: https://www.shanalynn.com/connect - Follow me on IG: https://www.instagram.com/shanaspeaks Community Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast so you never miss an episode!

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