Community Creators with Shana Lynn

It's not often that I have a complete stranger on this show, but when I heard about Liz Wilcox and what she was doing with email newsletters, I knew that I had to have her on. She is joining us to share her expertise on email newsletters. Liz has a unique approach to using email as a tool for building stronger relationships with the people on your email list. Key Takeaways:Intro (00:00)What is Liz's favorite community that she has ever been a part of and what did she enjoy about it? (02:44)When Liz began to uncover her email strategy, and how did she begin to teach others? (12:02)What are Liz's three steps to turn followers into customers? (16:54)Episode wrap-up (38:18)Additional Resources:Liz Website: https://lizwilcox.comPick up her mega swipe file 4-part welcome sequence templates, 3 newsletter templates and 52 subject lines Liz Instagram Account: @thelizwilcox  Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Did you know that your brand experience is only as good as your worst employee? Shana will be diving into that today, the customer service gap and how you can close the gap in your business.Key Takeaways:Intro (00:00)What is the Customer Service Gap or the Hospitality Gap? (01:44)What are the different ways to solve the Customer Service Gap according to Seth Godin? (03:01)Think about that role and about hiring people with good character (10:12)Episode wrap-up (12:25)Additional Resources:Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

If you have an online business, you know that there are always competing priorities and a thousand projects going on. So how do you determine which ones you should prioritize, which ones you should get rid of, and where the energy and attention should go? Not only for your team but for the people inside of your programs? Well, Shana will tell you about a matrix that she uses with her clients to help them do just this.Key Takeaways:Intro (00:00)What is Action Priority Matrix? (01:05)How to create a matrix? (01:56)How do we determine the impact of a project or deliverable? (04:15)What are those projects that are high impact and low effort? (06:38)What about those projects that are high impact and high effort? (06:53)What are those projects that are low impact and low effort? (10:52)Episode wrap-up (15:21)Additional Resources:Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

If you have an online program, you know the struggle of actually getting people to consume, implement, and make progress in what you're teaching. Well, today's guest, Dr. Carrie Rose, is an absolute genius and mad scientist when it comes to getting people to make progress in programs. She is going to break down the science behind it and give you some really practical tips that you can use to help increase the completion rate of your course or the consumption of your membership.Key Takeaways:Intro (00:00)Dr. Carrie’s favorite community (02:58)How to observe things in the course content or experience? (09:36)How do we balance the desire to create independent thinkers that can strategically apply what they learn to create success? (13:50)How can I help people think through a decision and look at things differently? (19:27)What are the best ways to weave this open-ended question concept? (25:28)How can they help people actually apply what they're teaching by paying attention? (36:45)Episode wrap-up (51:59)Additional Resources:Dr. Carrie Rose’s website: https://www.of-course.us/Dr. Carrie’s Instagram: @drcarrierose

Are you getting the right fit or wrong fit people into your programs?  The better you understand these 2 types, the more likely you are to want to track two different retention rates inside of your program. Shana is talking more about that in this episode. Key Takeaways:Intro (00:00)The Two Types Of People (01:16)How To End Up With The Wrong People In Your Program (02:03)How do you identify if they're the wrong fit or right fit? (04:59)Episode wrap-up (06:54)Additional Resources:Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Should you allow negative comments about your online program or business inside of your community? Shana will explain why she thinks you should allow those negative comments and the risk you take when you don't. She will also share some reasons that you wouldn't want to allow them. Either way, it's important that you make a decision. Key Takeaways:Intro (00:00)What is a negative comment? (01:37)Complaints or criticisms about the business or the program (02:06)Allowing negative comments in a few different situations (03:28)Cultivating a very positive culture within your community (06:01)Episode wrap-up (07:28)Additional Resources:Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

In this episode, Shana shares a personal story about a costly mistake that cost her a whole lot of money, connection, and had her apologizing to a whole lot of people, maybe even you. You'll hear about the lessons she learned and how she turned her experience into a positive outcome. So buckle up and get ready to learn from Shana's journey of apologizing, reconnecting, and ultimately, thriving.Key Takeaways:Intro (00:00)Ways to re-engage your list faster (02:28)Segment the list (03:24)Tell the truth (03:53)Remind them how they know you (04:22)Provide Value (04:56)Set expectations for the future (05:37)Repeat the Process (06:04)Episode wrap-up (06:51)Additional Resources:Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Today's episode is a little bit astray away from the usual. A lot of this may feel like it's going over your head, but I want you to lean in and listen to every word that is shared.I have a guest, Dr. Jacqui Taylor, and you may be familiar with the world of AI and artificial intelligence and how it's starting to change the way that we run our businesses online.  Dr. Jacqui is an expert in this space. She's been working in this space for over 20 years, and not only that, she has been looking at it through the lens of human connection and what she calls the Empathy Economy. We're having an important conversation to ask questions about technology changes, artificial intelligence and what it means for us, our careers, us as humans, for healthcare and the education system, and what it means for our jobs.You are going to leave with more questions than you have answers, but that's okay because this is a conversation that is just getting started.Key Takeaways:Intro (00:00)AI Tools You Need To Know About (03:30)What is Deep Technology (10:01)The Empathy Economy (18:53)Deep Tech & The Future Of Healthcare (26:17)Changing Workforce (32:26)A Hint of Climate Change's Impact on DeepTech (43:28)The Changing World of Children's Development and the Future of Education (55:25)How To Get Involved With Purpose And For Good (1:09:47)Episode wrap-up (1:20:17)Additional Resources:Dr. Jacqui’s website: https://jacqui.onlineDr. Jacqui’s LinkedIn account:  https://www.linkedin.com/in/dr-jacqui-taylor/Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

In this episode, Shana wanted to bring you a portion of a conversation she had with Sam Ovens, the founder of Skool. In this conversation, he talks about how he's building Skool as a community first platform and what he thinks the future of community looks like inside of the online space.Key Takeaways:Intro (00:00)What are the problems with community? (09:47)The Progress Wheel™ (14:02)Challenging part when you have a community on Facebook (18:14)Best way to overcome the fear (26:07)Best way to move forward (33:17)Episode wrap-up (35:12)Additional Resources:Sam’s website: https://www.samovens.comSam’s business: https://www.skool.comSam’s Youtube Channel: @samovenstvLearn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!

Shana had a customer service experience the other day that absolutely blew her mind. So much so that she is devoting this entire episode to reading the email and breaking it down for you. I guarantee you are not doing this in your business, but after this episode, you are going to want to do itKey Takeaways:Intro (00:00)An Unexpected Email (01:40)Where do you have an opportunity to proactively remedy a poor customer experience? (06:36)What to do when you see something that attracts your attention? (08:11)Episode wrap-up (10:24)Additional Resources:Learn how to work with Shana: www.shanalynn.com Learn more about Shana’s Community Training Program: www.communitycultivated.comConnect with Shana: https://www.instagram.com/shanaspeaksCommunity Creators is a podcast for online entrepreneurs looking to learn more about creating thriving communities and empowering their community teams.Be sure to follow the podcast, so you never miss an episode!