

Brand You Personal Branding
Mike Kim
The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love.
Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.
With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that's unmistakably you.
Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.
With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that's unmistakably you.
Episodes
Mentioned books

Feb 27, 2024 • 37min
409: What I've Learned from Podcasting for 10 Years
Celebrating 10 years of podcasting, emphasizing the power of consistency and endurance in success. Reflecting on personal growth, challenges faced, and gratitude towards the podcasting journey. Exploring the transformative influence of podcasts on personal and professional development, with insights from industry influencers.

Feb 20, 2024 • 38min
408: Build Your Business Around Compassion with James Harrington of Ugandan Water Project
James Harrington crashed a friend's BBQ years ago and it led to meeting some people who would change the course of his life and lead him to bring clean water to hundreds of thousands. Speaking to a room full of entrepreneurs, James share the special power that we can tap into when we reconnect with compassion and how each of us holds the key to making a tangible difference. I am a regular supporter of James' organization, The Ugandan Water Project. Check them out here: http://ugandanwaterproject.org Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Feb 13, 2024 • 40min
407: Your Story is Your Brand's Heartbeat with Ryan Koral
There's a lot of contradictory advice out there on the role "your story" should play in your overall marketing. So what's the right take? In this episode I share some candid thoughts on this issue, and then we dive into a session with my friend Ryan Koral from our in-person mastermind in Charleston, SC. Ryan Koral (http://tellstudios.com) is a leader in video marketing. In this talk, Ryan unveils the power behind blending personal stories with professional ambition, and how understanding the heart of your brand can catapult your business to new heights. Watch Ryan's talk on YouTube » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Feb 6, 2024 • 33min
406: Your SUBCONSCIOUS Knows the Way - Trust it to Guide You with Michael Sheridan
Michael Sheridan was a highly skilled software engineer who experienced a life-altering spiritual awakening that shifted his path from the coding to dream interpretation. Discover how an unexpected encounter with the spirit world and the profound insights from dreams led him to embrace his true purpose, transforming not only his own life but also those of countless others. This story is a testament to the power of inner reflection, the significance of dreams, and the possibility of finding one's calling in the most unexpected places. Connect with Michael: http://dream-analysis.com Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 30, 2024 • 31min
405: The Fortune is in the Feedback: Lessons from Top-Rated Trip Advisor Restaurants with Danna Junck
We've all heard the fortune is in the follow-up, but it can also be said that the fortune is in the feedback. Today I sit down with Danna Junck, founder of the top-rated Trip Advisor restaurant Danna's BBQ (dannasbbq.com) in Branson, MO. Danna is also a well-respected coach for entrepreneurs. Watch this interview on YouTube » Those of us who run service-based businesses can learn a lot from the restaurant industry, so get ready to gain practical tips on customer relationships, meeting needs, and the power of mindset. A sneak peek: The fascinating story of how Danna ventured into the restaurant business as a teenager and discovered her passion for serving others The parallel between the restaurant industry and other service-oriented businesses Danna's 10-4 rule, a simple yet effective approach to delivering exceptional customer service that keeps clients coming back The mindset shift needed to navigate challenging situations, handle negative reviews, and embrace the power of thoughts Why life isn't supposed to be happy all the time (loved this!) Connect with Danna: The Abundant Life Clarity Guide: 12 Questions to Unlock Your Wealth Potential (PDF) Danna's Website: dannajunck.com Danna's Instagram Danna's LinkedIn Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 23, 2024 • 40min
404: Solopreneurs - 5 Ways to Strengthen Your Self-Respect
If you're in business for yourself then respecting yourself is respecting the business - and vice versa. Join me for this episode as I share five actions (and one bonus!) that have strengthened my self-respect and in turn, grown my business. Do the ordinary things in an extraordinary manner. Charge appropriately Save your money Design your calendar Try one new thing a year Watch this episode on YouTube » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 16, 2024 • 34min
403: Want Success? Then "Burn Clean Energy" in These 5 Areas
Join me as I delve into the concept of "burning clean energy" – from the people we engage with, to the food we eat, and the environments we dwell in. All of these principles have been vital to my growth and success, starting from being a solopreneur and now running several businesses. A few thoughts here: The people you surround yourself with The content you consume (and who you follow) The food you eat Your living and work spaces Your morning routine Watch this episode on YouTube » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Jan 9, 2024 • 31min
402: Run Your Own Race and Stop Comparing Yourself to Mr. or Ms. Guru
Watch this episode on YouTube » As we step into 2024, it's nice to back to solo episodes. One of my big tenets this year is to "run your own race" – it's time to shift our focus from comparing our lives to others to embracing our unique paths. The Comparison Trap: Discover how social media can skew our perception of success and how to step away from it for a healthier mindset. (Yea, I canned my Instagram account for awhile) Practical Strategies: Learn practical strategies to help you focus on your own path, including goal setting and cultivating gratitude. Embracing Self-Acceptance: Explore the journey of self-acceptance and how it can lead to a more fulfilling and authentic life. Episode Resources: Radical Acceptance (book) » 48 Days to the Work You Love (book) » Video by Dan Miller » Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Dec 5, 2023 • 1h 19min
401: How to Turn What You Already Know Into 9+ Income Streams (MASTERCLASS REPLAY)
Watch this training on YouTube here » Dive into this masterclass that will help you understand the foundational elements of building a thought leadership practice. Some of the key points: Walk before you run Your framework "frames" the work Do the difficult work of making it simple Peers rarely pay Get rich 'slow' If you're interested in working with my team and I, we've just opened enrollment for You Are the Brand Academy, a 12-month mentorship and coaching program to help you grow your practice to hit $10,000 per month, per income stream. Find out more: youarethebrandacademy.com Enrollment closes Monday, December 11, 2023. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube

Nov 28, 2023 • 29min
400: Embrace the Suck with Vince Fowler
From childhood dreams of being a paratrooper to extreme ultramarathons, coach Vince Fowler shares his winding journey of self-discovery and embracing challenges... or as he calls it, to "embrace the suck". Hear Vince's emotional story of discovering he was not his father's biological son and the identity crisis it sparked, why Vince turned to ultra running, and what he realized about himself during a grueling 100K race. Find out how Vince reinvented his purpose and impact as a business coach focused on self-discovery. Connect with Vince: Web Instagram Vince's TEDx talk Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube


