

Brand You Personal Branding
Mike Kim
The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love.
Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.
With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that's unmistakably you.
Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepreneurs, consultants, coaches, and creators position themselves as trusted authorities in their field. As a sought-after speaker and marketing strategist, Mike has worked with industry leaders, NYT bestselling authors, and influential organizations to craft messaging that moves people to action.
With years of hands-on experience in branding, direct response marketing, and high-level consulting, Mike distills what he's learned into clear, practical advice — so you can stop feeling stuck, clarify your message, and build a business that's unmistakably you.
Episodes
Mentioned books

Jan 11, 2017 • 22min
BYP 101 - What's New In Personal Branding in 2017
Welcome back to the Brand You Podcast! Here we are ... the first episode of 2017, and today I want to cover what I see shaping the marketing landscape for all of us who run a personal brand business. I also share a bit of what I've been up to the past six weeks while the podcast has been on hiatus, including a trip to the ER overseas after being on a remote island 50 miles offshore! The big takeaway from today: document, don't create! Join the Brand You Community on Facebook: In today's episode, I mentioned the Brand You Community Facebook group. Want access to this invite-only group? Click here to request access to the Facebook Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Nov 30, 2016 • 27min
BYP 100 - 3 Ways to Win This Winter So You Succeed in 2017
We're finally here: episode 100! Wow, what a journey it's been. In today's episode (which comes to you from Bangkok, Thailand while I'm on the road!) you'll discover: the winners of the Brand You Podcast episode 100 contest, a special surprise for EVERYONE who participated in the contest, 3 things I'm doing to set myself up for success in 2017, why I decided to come to Thailand to work with a non-profit, and why it's important to set more than just SMART goals Join the Brand You Community on Facebook: In today's episode, I mentioned the Brand You Community Facebook group. Want access to this invite-only group? Click here to request access to the Brand You Community Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Nov 23, 2016 • 54min
BYP 99 - How Podcasting Can Power Up Your Personal Brand with Jody Maberry
Jody Maberry is a marketing consultant and professional podcaster routinely hired by top corporate executives and multi-million dollar businesses to amplify their marketing message via podcasting. Jody is also the co-host of the award-winning Creating Disney Magic podcast with Lee Cockerell, but beyond all these accomplishements, Jody is also a close personal friend. Today, you'll glean some amazing business insights from one of the most ethical, wise, and diligent businessmen I know. Enjoy! Get Jody's Build a Profitable Podcast Guide here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended this scanner. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Nov 16, 2016 • 46min
BYP 98 - How to Get Your Day Job to Pay for Your Side Hustle with Rick Marion
If you're still working a regular job and building out your side-hustle, today's guest Rick Marion has some great tips for you. Rick is a career coach and personal development guru -- who also happens to be awesome at attracting high-paying job offers. In fact, he was recently offered 8 different jobs, all at over six-figure salaries. The key is understanding how to leverage more of your current situation, and that includes getting your day job to "pay" you to build your side-hustle. In this insightful interview, Rick shares some amazingly practical steps to excelling at work so you can expedite your pivot. Get Rick's Strategy Guide and a special bonus here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended WordSwag. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Nov 9, 2016 • 54min
BYP 97 - How to Be Happier with Jennifer Dunham
It's been said that you can "choose to be happy." Is that true? In this episode, I invited executive coach and wildly successful entrepreneur Jennifer Dunham to the show to share some practical tips on how we can find more fulfillment and happiness in our businesses. What I really appreciate about Jennifer is that she comes from an IT background. In fact, she built a 7-figure IT business before heading into executive coaching. That means she's all about repeatable processes, steps, and routines. Can such an ethereal thing like happiness be found in such a straightforward manner? Jennifer walks us through all of this during this insightful interview. Get Jennifer's Happiness Quiz Here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended IFTTT. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Nov 2, 2016 • 43min
BYP 96 - How to Prepare for Your Next Photo Shoot with Val Brown
Anxious about stepping in front of the camera? I get it. That lens can be paralyzing, like an all-seeing eye that gazes right into the depths of your self-conscious soul. Thankfully, Emmy Award winning producer Val Brown joins us on the podcast today to share some "best practices" when it comes to photo shoots. If you're in the personal brand business, you're going to need photos sooner or later. Today, Val is going to show you how to make the most of your next photo shoot. Get Val's Free Photo Prep Checklist Here. Today's Productivity Tip: In this episode, Anil Agrawal, our resident productivity expert, recommended TextExpander. Submit Your Entry for the Brand You Podcast Episode #100 Contest Today! We're marching ever-closer to episode 100. Get all the details here: mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Oct 26, 2016 • 56min
BYP 95 - How To Use Coaching To Skyrocket Your Business with Keith Webb
In this episode, professional certified coach Dr. Keith Webb shares game-changing advice on how to use coaching to skyrocket your business income and impact. "Coaching" is a word that gets thrown around a lot in the personal brand space. Keith carries over ten years of professional coaching experience and unpacks best-practices that any speaker, consultant, or freelancer will find useful. Get Keith's Free Guide, The Coaching Roadmap here: CreativeResultsManagement.com This Week's Productivity Tip: Today's tip from Anil Agrawal is RoboForm, an all-in-one password management app. Did You Enter the Brand You #100 Contest Yet? The deadline to enter is Monday November 21st, and includes a first-class flight to NYC and hotel so you and I can meet for an entire day to work on your business! The contest details are here: mikekim.com/contest

Oct 19, 2016 • 42min
BYP 94 - How I Built A Six-Figure Personal Brand Business
In this episode, I give you a behind-the-scenes look at the revenue model behind my very own personal brand business. You'll discover the 4 main income streams to my business, how much I earned in the first 3 quarters of 2016, and the 4 steps I recommend to generating revenue, including what I call the "beachhead of recurring revenue." I also announced the "Brand You Podcast Episode #100 Contest" in this episode. To get all the details, go to mikekim.com/contest and enter today! Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Oct 12, 2016 • 20min
BYP 93 - What To Build First, A Product or Service
One of the most common struggles "Brand Yous" face is where to focus their initial monetization efforts. They wonder whether they should work on a product, or provide a service. In today's episode, I share the approach I followed and the one I counsel my clients to go through. I believe it creates the best opportunity for dependable income and removes what I call "Death Star" syndrome in a personal brand business. Today's episode is hosted at http://mikekim.com/93 Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV

Oct 5, 2016 • 18min
BYP 92 - How To Use Facebook To Build Your Brand Authority
Believe it or not, Facebook (even a personal account) is one of the best places you can practice your marketing chops. The reason is that you've already got an audience that knows, likes, and trusts you (they're your Facebook friends, right?) and you can build authority in a new niche -- all without creating any original content. Here's the Plan Outlined in Today's Episode: Monday – share an article Tuesday – share a quote Wednesday – share an article Thursday – share a quote Friday – share a picture Saturday – share an article Sunday – get off Facebook, you addict! =) Enrollment for The Pivot Course is now open, but only until Tuesday October 11th. The Pivot Course is a 7-step coaching program designed to help you launch, market, and monetize a profitable personal brand business. If you've ever dreamed of pivoting into a career as a speaker, coach, or consultant, I can help. In The Pivot Course, I work directly with you to help you distill your years of experience into a clear and concise message, equip you with the marketing skills to "make the leap", and form a proven 30-60-90 day plan to land paying clients — all without jeopardizing your current day job or putting you and your loved ones at financial risk. The Pivot Course won't reopen at least until 2017, so I hope you'll join me for one of the 25 VIP spots — available only until Tuesday Oct 11th. I can't wait to guide you through this journey! Go to thepivotcourse.com today and you and I will do this together. Liked this episode? Leave a review on iTunes and I'd love to give you a shoutout on the show! Make sure to leave your website so I can link back to it. I'd love to connect on social: Twitter: @MikeKimTV Instagram: @MikeKimTV Facebook: MikeKimTV


