You Are The Brand

John Lee Dumas is the founder and host of the popular podcast, Entrepreneurs on Fire, and the author of the brand new book, The Common Path to Uncommon Success. With 7 figures of annual revenue, he is spreading entrepreneurial fire all over the world. However, even though he is now one of the top business podcasters on the Internet, he still does the little things that grow his business. John once said, “Do the things that don’t scale” and he lives that out. This is a value we should all take to heart in building our own businesses. Tune in to hear more about it and the rest of our conversation. We discuss:   How the book-writing process was for him What surprised him as he wrote his book How most people will die without identifying their big idea His path to discovering his own big idea Balancing passion and expertise Why he decided to start a daily podcast interviewing entrepreneurs Why he’s on 20 podcasts of all sizes every month What productivity really means   Resources: Pre-order The Common Path to Uncommon Success Entrepreneurs on Fire podcast   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube:https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com   

Selena Soo is a marketing and publicity strategist for authors, visionary entrepreneurs, and experts who want to reach millions with their messages. I know that every one of you listening falls into that category. Selena teaches how to get publicity the right way: by building authentic relationships with influencers and the media. I met Selena in Puerto Rico and have used her resources in my own business. They helped me take things to the next level and they will do the same for you. Selena is truly one of the best in the publicity industry, so tune in to hear our conversation on: How she got into the industry The steps she took to overcome her fear of public speaking Where to start with publicity How to establish credibility The biggest publicity mistakes people make Her article in which she shared her emotional abuse story How to make it easy for people to share your message What her program, Impacting Millions, is all about   Resources: com/selena Selena’s website Selena on Instagram Selena on Facebook Selena’s article on her experience with emotional abuse Email Selena: soo@gmail.com   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube:https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Steve Werner is my friend and fellow wanderlust. Whenever we talk, we have an incredible conversation. When Steve left his corporate job years ago, he realized he was free to go wherever and do whatever he wanted, so he got into the live events space. He is now the live and virtual event king. Steve is chock-full of wisdom when it comes to making more money with high-ticket offers and other digital marketing tactics. Today we’re having a conversation on how to apply those strategies—specifically when running webinars. Some of the things Steve teaches us are:   How he helps his clients sell their high-ticket offers How to organize a high-converting live event The best process for stage closing The minimum requirements for a high-ticket event How to transition from a live stage to a webinar (or vise-versa) Why pre-framing is the key to getting people to show up to your webinar A good webinar should have about 50 stories When to get to your pitch in a webinar   Resources: Get your FREE Prosperity Workbook Steve's website Steve on Facebook   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube:https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Amira Alvarez is the founder and CEO of The Unstoppable Woman. She coaches entrepreneurs in all fields and helps them achieve their goals in record time. Amira has made incredible quantum leaps in her business, but it wasn’t always that way. For a time, she was making incremental progress but ultimately getting the same results. It wasn’t until she learned what caused her to stop when faced with resistance and overcame that mindset that she grew. I teach a lot of heady concepts on the podcast, but it’s also important to listen to your gut. Amira coaches business owners to do just that by challenging themselves and their mindsets. Tune in to hear: Where the idea for The Unstoppable Woman came from How to discover what’s stopping you from growing What to focus on when you’re starting your personal brand How to put yourself in a place that gives you leverage The quantum investments that might get you in trouble but also might launch you into a quantum leap How to make gut decisions How to close the gap between who you know you are and what your business is telling you that you have Resources: The Unstoppable Woman Podcast The Unstoppable Woman Summit Amira’s free resources Submit a question Amira on Instagram Amira on Facebook Amira on LinkedIn Amira on Twitter   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube:https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Tamara Glick is a mastermind at developing personal brands and unique styles for highly visible leaders. She ties together her clients’ energies, essences, and end goals and helps them articulate them in the way that they present themselves onstage and onscreen. This image side of personal branding is not my expertise, but I know how important it is. That’s why I brought Tamara onto the show today. In this episode, she helps us understand why it is so important to represent ourselves well. She teaches us how to carry ourselves professionally both in everyday life and at work.   Whether you’re an entrepreneur needing more polish and practice or a corporate employee learning how to leverage today’s technology, you’ll love the practical tips and inspiration from Tamara. Tune in to hear us discuss: Why everyone is struggling with Zoom right now What goes unsaid by the way we carry ourselves How the everyday person can start communicating better on video Why a stylist is like the graphic designer for your brand The importance of articulating our entire persona visually The transformation she’s seen in her clients   Resources: Tamara on LinkedIn Tamara on Instagram Tamara’s website 15 Video Call Spoilers Freebie   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube:https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com     

Today, I am bringing my good friend Ray Edwards back onto the show. He just released his new book, Permission to Prosper. The book is all about money, self-worth, and why it’s okay to do well. It’s about time those of us who are building businesses fixed our mindset around the issue of wealth. As Ray says, not only do we have permission to prosper, but a mandate to multiply. Ray also taught me that an abundance of money won’t fix a poverty of spirit. If you think you live with a poverty mindset, tune in to our amazing conversation where talk about: How he went about writing Permission to Prosper The mindset shifts he had to make when money started coming in Changing our understanding of wealth at an atomic level Wealth and self-worth What Ray’s book is all about Accepting generosity from others Why equal distribution of wealth helps no one Making our lives more valuable in the automation age Resources: Permission to Prosper: How to be Rich Beyond Your Wildest Dreams by Ray Edwards Ray’s website The Ray Edwards Show   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube:https://www.youtube.com/channel/UCPXe7zSFf4kdhLgY0VaU_dw   *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment. He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Today’s guest is Linda Guild, an association executive with 20 years of experience. Linda strongly believes in the power of connections. She founded a startup in an established environment and under the umbrella of God Associates is now bringing her knowledge of associations to the Talent Alliance of Part-Time Professionals.   In this episode, Linda is sharing amazing insights and tips when it comes to hiring part-time help. I’ve always only had part-time people work for me, so I know firsthand how they can make your business prosper. Whether you’re a part-time worker wanting to feel valued or a business owner looking to hire part-time help, Linda’s knowledge will provide incredible value for you. Tune in to hear us discuss:   How she first identified the gap in the part-time work marketplace Whether companies and part-time workers want stability or variety What associations part-time remote workers should join How to see your team members as part-time employees rather than just hours on a time sheet How to boost morale with your part-time workers Why part-time workers can benefit your business more than full-time workers Things to think about when hiring part-time workers The importance of good communication with your team members New developments in this marketplace   Resources: Linda on Facebook Linda on Instagram Linda on Twitter Linda on LinkedIn TappOnline on LinkedIn Linda’s free minicourse TappOnline   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube: https://www.youtube.com/c/MikeKim    *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Chris Niemeyer is a business consultant and advisor as well as a father of four. He ran his first multimillion-dollar company mostly alone. But when he became a dad, he learned to systemize his business so he could spend more time with his family. I’ve been learning a lot about the power of systems lately, but Chris gave me a different perspective on everything. We don’t just want to serve our clients and our business—we want our business to serve us. Chris frames how to do this so well and you will learn a lot from what he shares. In the episode, we talk about:   Chris’ history in politics Where his love for delegation came from What the mindset and skillset shift from politics to entrepreneurship was like for him How much we have to understand something before delegating it Henry Ford’s example of delegation How to take inventory of your time How Chris has actually been able to spend more time with his family What to do with all the extra time we have once we systemize our businesses   Resources: Chris' website Chris on Instagram Chris on LinkedIn Ways to work with Chris FREEDOM Business System   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube: https://www.youtube.com/c/MikeKim    *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com

I believe that confident communication is a skill anyone can learn. I was a quiet kid, but I’ve learned over the years that, in a sense, every interaction is a performance. Though others may be naturals on the stage, success rarely comes from ability alone.  That is exactly why I love the work Michael and Amy Porter do so much. They are a powerhouse couple who run a training company in New Jersey called Heroic Public Speaking. I spent some time training there and the things I learned transformed my craft of speaking. Michael and Amy are a treasure trove when it comes to the business and art of speaking. They put me on a path to want to become the best communicator I can be. Tune in to hear their amazing expertise on: Where the speaking industry is headed Zoom fatigue  Stage-side leads Why rehearsal is so transformative and important The balance between content and performance The 3 different types of speaking opportunities How to transfer from breakouts to keynotes How to inspire an audience   Resources: Michael and Amy's free 2-day livestream, HPS Stream Steal The Show Book Yourself Solid Podcast coaching group   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube: https://www.youtube.com/c/MikeKim    *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com 

Danny Ozment is the best of the best in the podcast production industry. When he started producing this show years ago, the quality went through the roof. The podcast just grew like crazy.  Throughout our time working together, Danny has taught me that podcasting is one of the strongest marketing channels you can create for your personal brand business. The growth of the industry is steady and consistent. If you have a personal brand, you need a podcast in your marketing arsenal and there’s no one better to teach you how than Danny.  In this episode, we talk about: What he sees happening in the podcast space in the next 6-12 months Why we can go so much deeper with our listeners on a podcast How long you should make your episodes The stats on podcast listening How to repurpose your podcast content What to do when you’re interviewed on another podcast How to monetize your podcast Resources: Danny’s podcast, Podcast Strategies Danny and I's upcoming podcast program Emerald City Pro Danny’s website True Media   Connect with Mike: https://mikekim.com/ Instagram - https://www.instagram.com/mikekimtv/ LinkedIn - https://www.linkedin.com/in/mikekimtv Facebook - https://www.facebook.com/mikekimtv/ Twitter - https://twitter.com/mikekimtv YouTube: https://www.youtube.com/c/MikeKim    *** EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.   He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world. Find out more at https://emeraldcitypro.com