You Are The Brand

This week, Mike interviews Joey Cofone, founder and CEO of Baronfig. He’s an award-winning designer and entrepreneur. Joey’s work has been featured in Fast Company and New York magazines. He has just come out with an incredible book called The Laws of Creativity. So, get ready for a deep dive into the realities of creativity. You’ll learn: Why creativity is not simply an abstract concept, but rather is based on processes. What those processes are. How Bruce Lee was an outstanding example of developing creativity. What “thinking combinations” are, and why they are a critical part of the creative process. Why the word “creativity” is a misnomer. What is the actual process of creating a comic book. What Joey’s major mistake was in trying to grow his business. Why it’s essential to champion your work—what Joey learned from Grace Hopper. Why it’s so great that we can look back on history. If you want to have a much clearer understanding of the creative process, and how that understanding can help you grow your business, then don’t miss this invaluable interview. Resources: Insta: @baronfig https://www.joeycofone.com/  Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

You’ve surely recognized the similarities between coaching/thought leadership and midwifery. You haven’t? In that case, you’ll find great value in this week’s episode. Mike interviews Cheryl Furer, a registered midwife. Cheryl is also a certified homeopath and an integrative health coach, with an emphasis on the childbearing years. Mike and Cheryl have known one another for the past year and more. In this delightful interview, you’ll learn: How to correctly pronounce the word “midwifery.” How Cheryl is helping to make midwifery more mainstream. What social entrepreneurship is, and how it can be a marriage of passions. What midwifery has in common with finalizing a major project. How a brand can best connect with charitable giving. How we can be the change we want to see in the world. Why it’s vital to regulate our adrenaline (and how to do it). How Cheryl grounds herself, and integrates the birth experience into her own life. So, if you want to “give birth” to a business that will benefit not only your own bottom line, but also your community and larger world, then be sure to tune in for this expert midwife’s priceless advice. Resources: https://yourthrivingpregnancy.com/  Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Be sure to tune in this week for Mike’s incredible interview with Teresa McCloy. Not only is Teresa an amazing coach, speaker, and trainer, but she’s also the author of the new book Do What Matters (dowhatmattersbook.com). Mike and Teresa have gotten to know one another in a mastermind group. As Mike says, “Growing can be really fun if you’re doing it with the right people.” Teresa is definitely one of “the right people”. In this stellar interview, you’ll learn: Why it’s essential to plan in advance. How best to plan in advance. How enneagrams are valuable tools for self-discovery. Why we must “get on the balcony” (and what that really means). How we can uncover our values and needs (and why that’s so critical). What it means to “live from rest…not rush”. If you want to better comprehend the need for (and mechanism for) truly significant personal growth, so that you can provide real value to your clients, peers, families, and the world in general, then this episode is a must-listen. Resources: http://dowhatmattersbook.com/  Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com 

Don’t be fooled by the title. This episode is a heartfelt Q&A between two long-time friends. Mike Kim, best-selling author and personal branding coach, has known Henry Jeong (Instagram-bigasianguy) “since we were probably 11 years old”. You’ll not only get a better understanding of the value of friendship, but you’ll also have some valuable takeaways as you hear how Mike and Henry answer the following questions they ask each other: Have you ever made decisions based on money? If so, how did that work out? How did you feel about moving to another state? What was your biggest adjustment? How have you built relationships with others in a new environment? Why is it so important to feel grounded? What are the three top books you’ve read this year? What would you do differently this year than you did last year? What is your morning routine, and how has it helped you? Why is it important to be aware of the energy you’re around? "Lightning Round” Kill, ****, or Marry. (You’ll have to tune in to “flesh” this one out…). So, if you, like Mike and Henry, see value in long-term friendship, you’ll want to tune in to this episode. Despite the title, this episode really does have value Resources: http://instagram.com/bigasianguy  Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com  Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Jenny Chung is a“brick-and-mortar” entrepreneur, brand ambassador, and investor. She is co-owner of Love Korean BBQ in New York City, Get Purely Juiced, and an investor in many other brands. In this episode, you’ll learn: What “online” and “brick-and-mortar” entrepreneurs can learn from each other. What is the price we have to pay to enter a business? Why it is critical that there be “cross-pollination” of entrepreneurs. How Jenny’s family and cultural background shaped her desire to be an entrepreneur. What are the upsides and downsides of starting a business that follows trends? What is the “tuition” that entrepreneurs must pay in order to stay motivated? How Jenny networks and recognizes profitable trends and opportunities. Why it can be said that “sometimes doing nothing is not doing nothing”. How to effectively represent your brand. Why it is vital to serve and help bring about change in your community. Resources: Love BBQ in New York City Get Purely Juiced Jenny’s Instagram Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com 

Join personal brand strategists and best-selling authors Mike Kim and Chris Ducker, for an inspirational “tete-a-tete”. Besides having authored the industry-standard books Virtual Freedom and Rise of the Youpreneur, Chris is also a noted speaker and a “true entrepreneur”, having built and then stepped away from several businesses. In this episode, you’ll learn: Why sales is a “contact sport”. Why, although numbers are important, you can “sway” the numbers. Why “P to P” is ultimately the best business model. Why it’s vital to be a nice person and surround yourself with other nice people. Why Mike and Chris do not consider themselves as competitors. What “personal brand” really means. Why hurdles are essential in becoming a true entrepreneur. How to get your mind “right” about pricing your good or service. How Chris can help you really understand how to build a six-figure expert business. So, if you really want to understand why the traditional idea of competition probably doesn’t apply to you and others in your space, then be sure to tune into this episode for Chris’ and Mike’s insights and guidance. Resources: Join Chris' Elevated Entrepreneur Experience - Nov. 8-10 (FREE) » Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com 

Join personal brand strategist and best-selling author Mike Kim, for a true “open-Mike” session. Mike will share powerful takeaways from his recent live event in Nashville. He’ll also share tips on how you can create an amazingly successful live event of your own. In this episode, you’ll learn: Why live meetups are a must, if you run a mastermind or coaching group. Why you should consider piggybacking your event on a related major event. How to set a strong posture for those attending your event. How Mike structures his events (timing, location, etc.). How/why some of your attendees should also be your presenters. Why it’s critical that your attendees have an opportunity to create content while at your event. How to make it easier for people to connect with one another at your event. Why it’s vital to build your event the way you’re “wired”, around your strengths. Why it’s important to make yourself available to attendees. What is the ultimate value of a live event? So, if you’re wanting to create a highly successful event, then be sure to tune into this episode for Mike’s insights and guidance. Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com 

Join personal brand strategist Mike Kim for a powerful interview with mindset and executive coach, Vin Infante. Vin hails from a unique background as a licensed psychotherapist and an FDNY firefighter, serving during the COVID-19 pandemic. In this episode, Vin will give us a “peek behind the curtain” as he shares insights about: How he fulfilled his childhood dream of being BOTH a firefighter and psychotherapist How he became successful at both coaching and psychotherapy What life-changing insights he gained from Tony Robbins and Jim Rohn What the most important skill is that a counselor can take into coaching What coaches and counselors can learn from each other How people can “grab hold” of their future How people can create clear intentions and goals (and what the point of a goal is) Why casting vision is so important Why a mission board is better than a vision board (and how to create one) So, if you’re asking yourself questions like these: Who am I trying to become every day? How do I show up in my roles? What is my big, over-arching life mission? Then tune into this episode for Vin’s priceless insights and guidance. Resources: Download Vin's Step-By-Step Guide to Creating a Vision Board for No B.S. Goalsetters at go.vincentinfante.life/visionboard Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business.  Learn more and sign up at brandyoufunnels.com Connect with Me on Social: Instagram  LinkedIn Facebook  Twitter  YouTube EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com

Stacey Brown Randall is the author of the award-winning book, Generating Business Referrals Without Asking, host of “Roadmap to Grow Your Business Podcast,” and a speaker featured in national publications like Entrepreneur, Forbes, and Fox News. She is a powerhouse in helping people generate referrals without asking for them. Referrals are the lifeblood of most businesses, and on this episode she will share some of her referral-generating tips. Tune in to get answers to questions such as: What are the typical referral strategies? What is your process for helping people build a referable business? What are some of the great foundations of a client experience? Do you need to provide swag? What do people in our industry need to be aware of? Connect with Stacey: Get Stacey’s book Order on Amazon Subscribe to Roadmap to Grow Your Business Podcast on Apple Subscribe to Roadmap to Grow Your Business Podcast on Spotify Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube TikTok EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com.

Join personal brand strategist Mike Kim, as he interviews Danny Ozment, of Emerald City Pro. Danny has helped innumerable people create, produce, and monetize podcasts. In this episode, Danny will share his amazing wisdom and insights about: Why consistency and convenience are the two principal keys to a successful podcast. Why podcasts offer the biggest “bang for the buck”. How to keep current followers AND add new ones. Why it’s more important to be an engaging host than to interview interesting people. How to better listen to and engage your audience. Which podcast statistics are most important. Why monetizing your podcast should NOT be your first priority. How to make your podcast be part of your “body of work”. Podcasting is even more mainstream than it was even a year or two ago. If you’ve thought about doing a podcast, move beyond thinking to DOING. Danny’s insights in this episode will be an invaluable help to you. If you’re interested in having Danny and his team work on your show, you can learn more at emeraldcitypro.com. Brand You Funnels Info Session: I created an all-in-one online marketing and customer management platform for people who are ready to get real business systems in place. This includes calendars, customer onboarding, email marketing, online courses, and more. Every month I am hosting a free live training on how I’ve used this system to run my business. Learn more and sign up at brandyoufunnels.com. Connect with Me on Social: Instagram LinkedIn Facebook Twitter YouTube TikTok EPISODE CREDITS: If you like this podcast and are thinking of creating your own, consider talking to Danny Ozment. Find out more at emeraldcitypro.com.