
HighLevel Spotlight Sessions
The HighLevel Spotlight Sessions is an agency-focused podcast that showcases awesome marketers doing awesome marketing.
The show is brought to you by HighLevel, the leading white-label marketing platform built for agencies.
Latest episodes

Feb 9, 2023 • 15min
Personalized Video to Increase Conversion With Bethany Stachenfeld
In this Spotlight Session, we talk with Bethany Stachenfeld, CEO & Co-Founder of Sendspark, a video messaging platform that can seriously boost your sales! We discuss things like:
💥 How personalized videos boost engagement
💥 How to automate the delivery of personalized video content
💥 How to increase sales with Sendspark + HighLevel integration
💥 And more! Get your first month of Sendspark for 33% off with the promo code HIGHLEVEL https://www.sendspark.com/

Feb 6, 2023 • 54min
Content Creation For Agencies With William Villalobos
In this Spotlight Session, we talk with William Villalobos, CEO & Founder of The Futures! They have supported lots of Highlevelers with graphics and now content production! We discuss things like:-
💥 How to create offers around content
💥 How to sell more with video and High Level
💥 How to create video and High Level offers
💥 And more! Skyrocket your sales with their content creation offer here 👉 https://offers.thefutures.io/freetraining

Jan 25, 2023 • 48min
White-Label PPC Services For Agencies With Justin Rondeau
In this Spotlight Session, we talk with Justin Rondeau, President & Co-Owner of Invisible PPC, a white-label PPC provider for agencies only. We discuss things like:
💥 What industries are poised for success on Google & Why
💥 Why PPC can get you EASY wins with clients and where it gets risky
💥 How to pitch PPC services to agencies for both acquisition and expansion
💥 And more!
If you're an agency looking to add PPC to your arsenal or want a better way to scale it...book a meeting to chat!
👉 https://invisibleppc.com/

Jan 20, 2023 • 23min
Privacy Policies To Protect Your Agency With Hans Skillrud
In this Spotlight Session, we talk with Hans Skillrud, Co-Founder of Termageddon. They make website privacy policies for agencies that automatically update as the laws change! We discuss things like:
💥 Are privacy policies required for websites built on HighLevel?
💥 What simple steps can an agency take to protect themselves when building HighLevel websites for clients that collect regulated data like names, emails, and IP addresses?
💥 What's in store for new privacy laws in 2023 and how will those impact website privacy policies?
Termageddon gives web agencies and marketers a free set of auto-updating website policies for life. If you like what you see, you can recommend our solution to your clients via our reseller and affiliate programs. Clients get protected. Agencies makes more recurring revenue. It's a win-win. Learn more at: https://termageddon.com/agency-partners/

9 snips
Jan 13, 2023 • 40min
Website Accessibility For Everyone With Bet Hannon
In this Spotlight Session, we talk with Bet Hannon, Founder & CEO of Accessicart, a services agency that focuses on web accessibility and eCommerce Topics we discuss:
💥 The surprising number of people who need better website access
💥 How can agencies "sell" accessibility -- that is, get clients to be willing to include it or to even care about it?
💥 How can agencies get help with accessibility, and what does that look like?
💥 And more! With just a one-hour assessment they can generate 3-5 hours of billable labor remediation recommendations.
Often, these are things your team can implement!
Click here to get your free one-hour website assessment 👉 https://accessicart.com/

Jan 5, 2023 • 52min
Know The True Value Of Every Lead With Keith Perhac
In this Spotlight Session, we talk with Keith Perhac, Founder & CEO of Segmetrics, a middle-of-funnel business analytics tool! We discuss things like:
💥Optimizing for Middle of Funnel - Nurture sequences and recurring revenue being so much more valuable than top-of-funnel acquisition.
💥Skipping the KPIs - How KPIs gloss over improvements in your funnel. Instead, you should focus on Outliers.
💥Marketing as Psychology - Understanding WHY people convert (or don't) through your funnel.
💥And more!
If your agency would like their help, you can book a free demo here 👉 https://segmetrics.io/book-a-demo/

Jan 3, 2023 • 21min
Turning Bounced Traffic Into Quality Leads With Roy Harmon
In this Spotlight Session, we talk with Roy Harmon, CMO of LeadPost, a website visitor identification platform that helps businesses turn more visitors into leads! We discuss things like:
💥 What is website visitor identification
💥 How can you boost conversions on your website with a simple line of code
💥 Find out who is visiting your site without them having to fill out a form
💥 The HL Integration, how it works & more!
If your agency would like their help to win more clients visit http://leadpost.com/highlevel to get your special HighLevel offer

Dec 22, 2022 • 50min
From Solopreneur To 8-Figure Business Owner with Aleric Heck
In this Spotlight Session, we talk with Aleric Heck, Founder & CEO of Ad Outreach, The #1 Authority For Attracting Clients Through YouTube Ads & Video Marketing We discuss things like:
💥How Aleric grew his business over 6,052% in the last 3 years
💥His Advanced 3D Targeting YouTube Ads Strategy that generated over $200+ million for his clients
💥How to pinpoint your potential customers on YouTube
💥And More! Visit https://adoutreach.com/gift to access the resources you need to dive deeper into 3D YouTube Ads and see how you can implement Aleric’s $200 Million Dollar strategy into your business.

Dec 21, 2022 • 48min
Selling Creativity With Russ Perry
In this Spotlight Session, we talk with Russ Perry, Founder, Creator, & CEO of Design Pickle. They offer flat-rate graphic design plus a creative management platform at a crazy-affordable price!
We discuss things like:
💥 “Selling Creativity" - why is that a good idea?
💥 What are the keys to pulling it off?
💥 Tips on selling - Thrive in the unsexy side of design
💥 How does Design Pickle as a platform help with all of this?
Sign up for Design Pickle services here https://designpickle.com/

Dec 14, 2022 • 25min
Design, Organize & Automate Everything with Dean Maree
In this Spotlight Session, we talk with Dean Maree, Product Marketer at Make, a visual platform to design, build, and automate anything!
We discuss things like: 🕹️ How "Make" lets you build like a gamer!
💥 The impact Make can have on businesses and individuals.
💪 The power of the HighLevel integration.
👏 And more! Our friends at Make have a special gift for the HighLevel audience. It's three months of Make's Pro plan with 10,000 ops (this promo link is valid until December 31, 2023)!
Sign up using this link and get your promo: https://make.com/en?promo=spotlight