Growth Triggers

Spotify, Pandora Castbox, Podbean, and many others are legit ways to build an audience in other areas. Apple Podcasts/ iTunes is still essential. BUT don’t forget other places are sprouting, growing and moving in. PLUS these smaller directories are Often more willing to help you improve so long as you reciprocate the value. “A lot of the times we always forget about the other podcast directories, we just focus on iTunes or Apple Podcast. That is a mistake.” -  Luis Diaz Timestamps: 1:06 - Why you should not depend on iTunes only for your podcast 1:45 - Other podcast platforms want to help you promote your podcast too 3:35 - Simplest and most effective way to promote your podcast plus Luis’ email script! 4:23 - The “bigger fish in smaller ponds” strategy 5:55 - A good platform for female podcasters to promote their show 6:53 - Other “smaller ponds” and tips on how to make your podcast promotion easier 8:40 - Why meet-ups are good for local businesses   Resources: ·   womeninpodcasting.com Connect with Luis: Website Instagram Facebook Group Facebook

What's the fastest way to get attention from your ideal listener in podcasting? My opinion is podcast guesting...the right way. Today I’m joined by a good buddy of mine and fellow podcast producer, Daxy Perez. Daxy is a smart marketer. He was able to help people launch and grow some of the largest podcasts in the world. He is responsible for over several million listens for his clients. Today we discuss how to get on other podcasts and open the floodgates on your influence as a podcast guest! We walk through step by step how to get on other shows and get noticed by the podcast host you want to collaborate. You’ll Discover: - The 4 top places to find podcasts your target audience is already listening to. - The tips on how to position yourself as the PERFECT guest for a podcast plus exact websites to connect with them - How to over deliver on the podcast interview so that listeners will know, like and follow you back to your site. Be sure to connect with Daxy on Facebook! “When you’re reaching out, you wanna position yourself as unique and as an authority too. If there’s something you can brag about, brag about it early.” -  Daxy Perez Timestamps: 3:54 - Four main places to look for a good podcast to guest on 9:45 - How to start your outreach – tips on writing a good pitch 13:47 - Where to find ideas or inspiration for good hooks or titles 14:50 - Example of a good podcast bio done RIGHT. 16:40 - How to be a kickass podcast guest   Resources:  FB Group - Podcast Success Secrets for Influencers, Personal Brands & Entrepreneurs  Interview Valet – Tom Schwab  Vince Del Monte  Steve Weatherford  Celeste Bonin  Dan Lok  Donald Miller Connect with Daxy: legacypodcasting.com LinkedIn Instagram

Why do people quit podcasting? Well, there are a lot of reasons, but one reason is TIME. It is the reason why most people apply to work with my team. Nevertheless, you can do it on your own it just will take a bit longer, here’s to set it up. Questions? DM on Instagram @Luisryandiaz If you only have a few hours a week, step one, titles, step two, outline, step three, record. - Luis Diaz Want me to help you launch and grow your podcast? Connect with me on Facebook Timestamps: 0:49 The number one excuse of people why they cannot start a podcast 2:25 Gary Vee content model 3:19 Two results of repurposing your content can do to your product, service, and brand 3:43 Story brand's branding message 5:38 The process of clear, consistent branding 7:26 Week 1: How to come up with titles for your show 7:46 Week 2: Outline the key concepts under your titles 8:01 Week 3: Record the first episode 8:23 Week 4: Record the two more episodes 8:31 What is batch recording and how to do it People Mentioned: Gary Vaynerchuk Tim Ferris Eric Sui Donald Miller Resources: THE GARYVEE CONTENT STRATEGY: HOW TO GROW AND DISTRIBUTE YOUR BRAND’S SOCIAL MEDIA CONTENT Story Brand Connect with Luis: Website Instagram Facebook Group Facebook

Today I sit down with my friend April, from the Get Fit FAST with this Foodie by April Meracle podcast. We look at what she’s doing to grow the podcast, and I offer some advice and ideas around how she could further develop her show and serve her audience better. I hope you learn, act and dominate :) Timestamps: 2:51 April's end goal with the podcast 3:47 The distribution process she followed whenever an episode is published 5:02 Luis' recommendation on how to maximize the use of the Headliner App 7:40 What is the most frequently asked question of April's audience 9:47 Two big ways to widen your listenership 13:20 Luis and April diving deep on her audience's age demographic 14:20 April's lead magnet for her podcast listeners 15:07 Luis' suggestion on how to make an irresistible offer for her audience 24:59 The Apple Podcast Algorithm 26:59 Find out the top place to have paid advertising for  your podcast 33:17 Podcast Domination's services package Resources:   Get Fit FAST with this Foodie by April Meracle podcastguests.com Textiful     Connect with Luis: Website Instagram Facebook Group Facebook

I love email marketing but there are two things that make it not the best tool for me.   I’m not good at it. It’s getting harder to hit the inbox and get your message read. So you’ve got to be DAMN GOOD.   So for me, ManyChat is something that's, not quite as competitive as email plus open rates are better.   Today, you’ll learn some strategies on how to use your podcast and ManyChat together to build awareness, leads and some ideas around incorporating flash sales on your episode.   You don't want to stand out to everyone, but you want to stand out to the people who you can actually serve and get paid to do so. - Luis Diaz Connect with me luis@podcastdomination.co Timestamps 1:00 One tool to use to leverage your podcast reach 1:41 Why do you need to use chatbots to grow your audience, increase downloads and build authority 3:53 In-depth training; set up a mini-training using ManyChat 5:35 How ManyChat will solve the problem of podcasters that wanted to track their data 6:22 Shownotes and bonuses; put them on your ManyChat sequence or blast them to your list 7:31 Send links to the latest episode using ManyChat 8:05 Flash sales, one-time sales; leverage ManyChat with these offerings 9:12 Using ManyChat for Market Research 11:10 How to stand out to your ideal customer Connect with Luis: Website Instagram Facebook Group Facebook

What is Newsjacking?   Is it legal? HA that was what I asked the first time I heard of this while scrolling through my emails.   A few months later I ran into the work of David Meerman Scott, the dude who created it (whom I’ve met and had the chance to speak to). The guy is brilliant and the method WORKS.   So today, we dive to newsjacking and how to bake this into your PODCAST content.   Secret….I’m VERYYY big on this right now and it's not mine (like most of my good ideas haha).   It's being the “Oprah” of your brand. (Shout out to Craig Ballantyne) I’ve adapted it to be more of the “ESPN” of your industry. Entertaining, up-to-date and educational.   “Newsjacking is when you take a topic that is newsworthy as of right now and talk about it but THEN tie back to your content ” - Luis Diaz Connect with me luis@podcastdomination.co   Timestamps: 1:12 The number one way to go viral all-year round 1:22 What is newsjacking 2:36 Types of newsjacking 2:55 As a podcaster, how can you capitalize on newsjacking 3:57 Where to find trending content 4:18 How to use the holidays to get more attention   Resources: Buzzsumo Google Trends Feedly Forbes Entrepreneur Newsjacking   Connect with Luis: Website Instagram Facebook Group Facebook

Ever thought of running ads to grow your show? Well, I did. And here are my results. Want me to help you run ads to your show or business on Overcast, and  Spotify? Connect with me luis@podcastdomination.co “Overcast, that’s why I like them because their ads platform is super simple and I think they share with you some secrets and some things that I've learned you can really use to kind of milk it.” - Luis Diaz Timestamps 01:26 Explanation of his results of overcast podcast ads 02:28 Describing Overcast Stats features and what makes it advantageous over Libsyn and iTunes 03:10 Where to find stats in Overcast: overcast.fm/ads 04:02 What comprise the Overcast statistics and what are they showing 06:10 What is this podcast stats for and why you should have them 09:36 More Advertising platforms for podcast start-ups 10:17 Why you need good copy and ads 12:21 Running down on one of his stats results and describing what's in it and how it helps Connect with Luis: Website Instagram Facebook Group Facebook

SUPER pumped for this interview, you guys, Paul’s been like a big brother to me for a bit. He’s resilient, resourceful and an expert networker. Today Paul shares his best books for learning how to network better than 99% of people online, the extreme power of getting interviewed on other shows to boost your credibility. Enjoy! Timestamps 05:49 Becoming good at networking and how he started at it 11:54 Talking about the number one rule on how to surely engage people on Facebook 16:50 The transition from being solo on his podcast show to getting interviewees 22:15 How giving value to others ends up you getting a valuable network in return 27:38 Ways on getting on with other shows and networking with certain people 37:18 Valuable books about becoming great at networking   Resources: Superconnector: Stop Networking and Start Building Business Relationships that Matters by Scott Gerber Mastermind Dinners: Build Lifelong Relationships by Connecting Experts, Influencers, and Linchpins by Jayson Gaignard Sean Mathis of Agency Alliance Mastermind Jonathan Garrick of Movement House Dad Hackers: Becoming the Men God Designed Us to Be By Patrick Antonucci Richard Branson Warren Buffet Vince Delmonte Craig Ballantyne   Connect with Paul: Influencer Networking Secrets Podcast http://www.thepaulsedwards.com/ LinkedIn Facebook Instagram Twitter YouTube Connect with Luis: Website Instagram Facebook Group Facebook

PSTTTT can I tell you one secret about podcasting …? I learned this after researching, studying, analyzing, and analyzing tons of the top shows, the Pat Flynn’s, John Lee Dumas’, the Tim Ferriss’ for years… year freaking years. I BET you won’t see this coming; I know it because I didn’t see it either. It was pretty refreshing but again a stark reminder that this is an actual long game. Okay okay, I’ve teased it enough, the secret…? For your show to grow, you’ve got to get scrappy and resourceful. Today I’m going to help you achieve those TWO things. You see shows grow over timeeeeee not overnight. Even the BIGGEST names have come to me saying “man I don’t know what it is, but I just can’t grow my show.” You’d be shocked to see it not only you. Scrappy and resourceful means you use every piece of real estate, every opportunity, every collab, every post (well okay almost every position), every new relationship to promote, share and connect with new potential podcast listeners. This episode is going to help you leverage two more ways to grow your show. Enjoy! Want To Talk About Your Podcast? email hello@ podcastdomination.co Timestamps 0:59 Number one trick: Make use of ManyChat 1:27 How to drive traffic from your Facebook page using ManyChat to your website 2:09 Targeting older demographics on Facebook 2:55 Number two trick: Repurpose your content into written content 3:25 One simple way to convert your audio content to a blog post in LinkedIn and Medium Resources Manychat.com Connect with Luis: Website Instagram Facebook Group Facebook

On this episode, I sat down with Shaina From repurposedhouse.co Shaina is a badass and brilliant marketer. Her company is the perfect resource for any podcaster, Youtuber, or any content creator looking to stretch the usage of their content to the MAX. In this episode, we dive into unique ways to repurpose your content, the Gary Vee Content Model (which I’m a huge fan of) and we unpack Shaina’s podcast strategy for 2019, how to create audiograms for free and much more. Be sure to checkout repurposehouse.co If you are not repurposing your content this 2019, you are super behind the game. - Shaina Weisinger Timestamps: 0:38 How did Shaina started with the concept of Repurpose House 1:10 Why providing value is important in creating video content 1:33 Do not create one content and let it die 4:00 Shaina’s backstory on how she started on Marketing 6:51 Smart ways to repurpose your podcast content 8:47 Where most of the creators get content to repurpose 12:26 The best size for your video content 13:31 How do Repurpose House practice what they preach 15:32 Gary Vee’s content model 16:15 Step by step Shaina’s podcast strategy 19:49 How to get your podcast on Pandora Internet Radio 20:23 Create audiograms for your IG stories 23:33 Shaina’s big takeaways from her podcast guests in The Content Coalition 27:04 Creative ways people make use of Repurpose House 30:28 Future plans for Repurpose House Resources: THE GARYVEE CONTENT STRATEGY: HOW TO GROW AND DISTRIBUTE YOUR BRAND’S SOCIAL MEDIA CONTENT The Content Coalition by Shaina Weisinger Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days by Joey Coleman Connect with Shaina: Website LinkedIn Facebook Instagram Connect with Luis: Website Instagram Facebook Group Facebook