
Growth Triggers
Discover how to use your podcast to generate leads, sales, and influence in any market.
On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 300 podcasts in over a dozen different niches and generating over 16 Million Downloads for his clients.
Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.
Get in touch over on Instagram https://www.instagram.com/luisryandiaz/
Latest episodes

Apr 25, 2025 • 5min
If AI Can Do It...Don't Sell It (Here’s Why)
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Running a business in the age of AI? In this short episode, Kasim and I address the most significant shift currently happening in business. With the rise of AI and automation, businesses that focus on tasks that can be automated are at risk of losing their value. Instead, the real opportunity lies in focusing on the things AI can’t replicate.Tune in to learn how to thrive in the AI economy.In This Episode:00:00 Introduction 00:05 Why businesses should run as far away from AI as they can01:45 Where to find opportunities in the AI era▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34► AI vs The Future of Your Business - https://www.youtube.com/watch?v=dBlzumKOtr4&t=165s▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Kasim Aslam 📱► https://paretotalent.com/► https://www.youtube.com/@KasimAslam► https://www.instagram.com/kasimaslam/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Apr 23, 2025 • 5min
Should your Virtual Assistant work US hours? (detailed answer from Kasim Aslam, founder of Pareto Talent)
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Is working US hours non-negotiable for overseas talent? In this quick episode, I ask Kasim Aslam of Pareto Talent the same question. If you want to know the answer, you'll find it here. The way we think about remote work has undergone significant changes. It’s no longer about rigid 9-to-5 schedules. Kasim shares how he structured his team to work across time zones, allowing for flexibility while maintaining communication and productivity.Tune in and learn how adjusting your expectations can unlock greater efficiency and results.In This Episode:00:00 Introduction 00:12 US work hours for overseas employees?00:58 VA role and ideal time zones▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Kasim Aslam 📱► https://paretotalent.com/► https://www.youtube.com/@KasimAslam► https://www.instagram.com/kasimaslam/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Apr 18, 2025 • 9min
This Method of Podcasting No Longer Works (Stop Doing This)
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Still using outdated podcasting methods to get leads? It's time to stop. In this episode, I’m diving into why the traditional methods of podcasting no longer work and what you should be doing instead to drive real leads and build lasting authority.Here's the deal: the days of giving away just a piece of the puzzle, with the promise of getting the rest if people sign up, are over. Thanks to tools like ChatGPT, people can now get the answers they need without jumping through hoops. So, stop the bait-and-switch. Instead, give your audience the whole kit and caboodle–all the details they need, and you’ll see the results.Tune in to hear the full breakdown of why you should stop withholding info and start giving it all away to build stronger authority and attract the right customers.In This Episode:00:00 Introduction 00:11 The power of giving away everything01:30 Stop the bait-and-switch and be the authority01:54 Real-world example: Kasim Aslam’s approach04:36 The importance of having a community▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34► How To Optimize Your Business With Off-Shore Hiring w/ Kasim Aslam - https://www.youtube.com/watch?v=kjyO5rF8uAI► Perry Belcher's Ignite Mastermind - https://ignitemastermind.org/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Kasim Aslam 📱► https://paretotalent.com/► https://www.youtube.com/@KasimAslam► https://www.instagram.com/kasimaslam/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Apr 16, 2025 • 10min
Don't USE GOOGLE TRENDS. Do this instead to find amazing content with Kasim Aslam
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Tired of chasing outdated trends? In this episode, Kasim Aslam and I discuss why you should ditch Google Trends and how to use social listening tools to catch content before it blows up. Join us as we explore trending content and how you can intercept these trends to create relevant, high-impact content for your audience.The key takeaway? Focus on content creation driven by real-time social insights, not just what’s popular in generic data streams. By doing this, you’ll find content ideas that hit before the trend becomes commoditized.If you’re ready to create relevant, buzz-worthy content that actually connects with your audience, this episode is for you.In This Episode:00:00 Introduction 00:29 Why Google Trends isn’t the best tool for content creation01:55 Using YouTube to find trending content02:47 Instagram’s Explore page for real-time trends03:16 LinkedIn as a goldmine for business content03:51 vidIQ and 1of10.com for viral video ideas04:10 How to add value to trending content▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Kasim Aslam 📱► https://paretotalent.com/► https://www.youtube.com/@KasimAslam► https://www.instagram.com/kasimaslam/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Apr 9, 2025 • 9min
Best Call to Action to Drive Leads and Sales From a Podcast
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Want to turn podcast listeners into paying clients? Here’s the thing: Most podcast listeners aren’t ready to purchase immediately. But there’s a small percentage (around 3%) who are ready to buy now. In this episode, I dive into how to craft a CTA that serves both groups. I also share how Tamara Thompson does this with her Podcast Planner and how she uses multiple CTAs in her podcast appearances to connect with a wider audience. We talk about using simple but effective tools to set up your CTA, giving people the chance to get value and take the next step when they’re ready.Tune in for actionable tips on how to structure your CTA and turn listeners into clients.In This Episode:00:02 Best call to action to drive leads and sales01:34 Designing the ideal CTA based on the listener type05:06 Tamara’s Approach to multiple CTAs▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Download Your FREE Podcast Planner Today - https://go.broadcastyourauthority.com/podcast-planner460407► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34► The Ultimate Sales Machine by Chet Holmes - https://www.amazon.com/dp/1591842158▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Tamara Thompson 📱► https://www.instagram.com/tamarathompsonofficial/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Apr 2, 2025 • 11min
Want an ROI From Being a Guest on Podcasts? Here’s What to Do
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬You’ve been a podcast guest before, but have you seen the return on investment you were hoping for? In this short episode, we discuss how the most successful podcast guests maximize their appearances to bring in leads, grow their businesses, and open doors to new opportunities.I sit down with Tamara Thompson to break down what her top clients are doing that sets them apart. Spoiler: It’s not just about showing up and talking about your business. Plus, we review the key questions to ask before and after your podcast interview to create stronger connections and increase your chances of success. From resharing episodes to exploring future collaborations, these actionable tips will help you leverage your podcast guest spots for maximum ROI.If you’re serious about using podcast guesting as a growth strategy for your business, this episode is a must-listen. In This Episode:00:28 What Tamara's clients are doing that drives better results02:28 Key questions to ask podcast hosts05:53 Building trust and opening doors for more opportunities▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Download Your FREE Podcast Planner Today - https://go.broadcastyourauthority.com/podcast-planner460407► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Tamara Thompson 📱► https://www.instagram.com/tamarathompsonofficial/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Mar 27, 2025 • 10min
Manychat, Podcast Clips, and Instagram Ads: How to Use Them to Generate Consistent Leads
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬If you’ve been trying to figure out how to turn your podcast clips, reels, and even entire episodes into a lead generation machine, this one’s for you.In this short episode, I walk you through a real-world strategy for driving consistent leads to your business using Instagram posts, podcast clips, and automation tools like Manychat without spending hours in the DMs or hiring a full-blown sales team.You’ll hear how Tamara Thompson uses simple but powerful content from her podcast–clips, behind-the-scenes shots, and studio vibes to catch attention and direct people to a Facebook form or Manychat sequence that does the heavy lifting for her. I'm breaking down (step-by-step) how you can do the same thing with a tool like Manychat. Imagine this: someone comments “podcast” on your IG post, and boom! They instantly get the episode link, start a convo, or even go through a pre-qualifying flow. A total game-changer if you’re selling high-ticket offers or want to build deeper engagement.Whether you’re just launching or looking to increase the ROI of your existing content, this episode will help you understand the connection between podcasting and profit.If you dig it, try it. Let me know how it goes. In This Episode:00:19 How Tamara uses podcast clips to generate leads01:23 Live example of an IG comment trigger flow using Manychat02:27 Tools needed to set this up (Manychat, Instagram, post creation)02:48 How to create a recap-style IG post with a call-to-action03:23 Breakdown of setting up a Manychat automation05:46 Final thoughts + Luis' team testing it out▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 RESOURCES📱► Download Your FREE Podcast Planner Today - https://go.broadcastyourauthority.com/podcast-planner460407► Grab our in-depth 12-Month Podcast Road Map: From Set Up to Scale - https://docs.google.com/document/d/1W99gmexrD30__3JNjnxZjrms_Ntp4ngbkhevhyJZrfo/edit?tab=t.0#heading=h.8gunsrbarh34▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Tamara Thompson 📱► https://www.instagram.com/tamarathompsonofficial/▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

Mar 24, 2025 • 1h 51min
Launch a Podcast In 2025 (Launch, Equipment, Research, Planning, Growth & Monetization) Full Walk Through
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬Are you ready to launch your podcast in 2025? Whether you're just getting started or rethinking your approach, this episode provides a step-by-step guide to making it happen. I'll break down everything, from planning and research to the gear you need, growth strategies, and monetization techniques.This episode provides actionable insights and strategies for making your podcast successful in 2025. Whether you’re just starting out or looking to level up, it will give a clear, no-fluff guide that you can start using immediately. To get a copy of the roadmap, which includes all the resources I mentioned, comment SCRIPT on YouTube. Link here: https://youtu.be/7cfWwUQxyu0In This Episode:04:35 Setting up your podcast44:11 Research and episode planning48:05 Choosing the right equipment54:46 Launch strategy and promotion59:40 Podcast development and growth 1:28:42 Monetization techniques1:44:52 How to make your offer unique1:46:03 Helpful resources ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬

13 snips
Dec 27, 2024 • 50min
ZERO audience to 37 million impressions on LinkedIn with Maureen Clough
Maureen Clough, creator of the podcast 'It Gets Late Early,' achieved an astounding 37 million LinkedIn impressions and over 12,000 engaged followers within 18 months, starting from scratch. She shares how she leveraged LinkedIn's untapped potential and the power of podcasting to build her brand. Discover her strategies for content repurposing, crafting engaging newsletters, and transforming connections into paid opportunities. Maureen also discusses overcoming the cringe factor of starting small and the importance of consistency and courage in content creation.

Dec 13, 2024 • 45min
The best type of content for client acquisition REVEALED! Strategic partnerships for crazy business growth with Ralph Burns
Want to launch a podcast in 2025? Apply to work with us here: https://top10podcasts.com/start▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬What if you could strategically align your podcast with powerful partners to drive insane business growth? That’s exactly what Ralph Burns, co-host of the Perpetual Traffic podcast and founder of Tier 11, shares in this game-changing episode.Ralph reveals how he used strategic partnerships to build one of the most successful digital marketing podcasts in the world and how you can do the same to create a revenue-generating podcast for your business.He also spills the secrets of creating long-term, mutually beneficial partnerships that go beyond podcasting to transform your entire business model. So, are you ready to learn how to turn your podcast into a client-acquisition powerhouse? Let's dive in!In This Episode:00:00 Introduction 01:39 How to maximize the business value of your podcast06:10 How to structure your partnership for maximum growth10:50 The exact type of content that drives client acquisition (and why it works!)23:10 Podcast content that didn't do as well as expected26:56 Where Ralph gets his content ideas32:55 Seasonal strategies that work 37:22 Effective podcast promotion strategies39:57 Why full-length episodes outperform shorts ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with Ralph Burns📱► https://www.tiereleven.com/apply► https://www.linkedin.com/in/ralphburns/► https://www.youtube.com/@perpetual_traffic▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT with me on Instagram 📱► https://www.instagram.com/luisryandiaz/ Need help launching, growing, or ranking your podcast? ► https://top10podcasts.com/start ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
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