
The Goal Digger Girl's Podcast
With over 700,000 downloads and a continual appearance in the top 25 Marketing Podcasts, these short episodes focused on building your empire online are sure to equip you with the latest strategies working today. So pop in your earbuds and browse the topics or listen to the latest episode to get started!
~Kimberly Olson
The Goal Digger Girl
Latest episodes

Feb 25, 2021 • 19min
161: 5 Strategies for Success & Blowing Up Your Engagement with Stacy Bowen
Stacy Bowen has been in direct sales for over 10 years and has crushed it along the way! She's gotten several comma checks and has been recognized as the #1 sales representative for her company for the last two years! Stacy is going to share details about her PEACE acronym and how she uses it to blow up her business. Stacy has all the hacks for you to implement in your business and start making some serious sales!
Show Notes:
Connect with Stacy on Facebook, Instagram and Pinterest.
Request access to her Facebook Group: Once Upon A Nail
Goal Digger Assist is the Community that Anna Barefield and I created to match up Virtual Assistants and Entrepreneurs in need of a Virtual Assistant.
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
Kimberly Olson:
Y'all I am so excited to let you listen in on this interview that I did with Stacy Bowen. She is a Six Figure Breakthrough Business Academy graduate, and when I met her, she had come off of her- well, she was just finished, and so when she got into the Academy, completed her second year of having the highest personal sales volume in her entire company. And it's not like a new startup company. Amazing. Could you imagine being number one in personal sales? And she has a specific strategy that she uses to accomplish these record breaking numbers.
Kimberly Olson:
She's an incredible mom of three, and I'm just blown away at how she just makes it happen. And I'm sure you're dying to know how she did it too. So first a listener review, and then we're going to hear from Stacy. The listener review is "Authentic and amazing. Kimberly is a breath of fresh air. She's an exemplar", I think example, "of authentic marketing and heart-based entrepreneuralism, I'm so glad our paths have cross. I'm a fan". Mycoachkc. Well, thank you, Mycoachkc, you are so sweet. I really appreciate it. Thank you. And if y'all are listening, please leave a listener review. It helps our podcasts so much. Tag us on Instagram and we will give you a shout out. So now let's listen in on our interview with Stacy.
Kimberly Olson:
Hello, everyone. Kimberly Olson here, also known as The Goal Digger Girl, and I've got my girl Stacy here, and we are going to chat with her because she's such a rock star. I'm super pumped to have her on. Thanks for being on Stacy.
Stacy Bowen:
Thanks for having me. I'm super excited to be here.
Kimberly Olson:
So Stacy, you're a student of mine. You're in Six Figure Breakthrough Business Academy. So I haven't had a chance to get to know you really well, however, you had just been crushing your personal volume and your business. So you were recently recognized for number one personal volume in your company. If you guys can guess she's with Color Street and I have my nails on today. My girl, Deena is like, "girl, your nails are looking a little naked. We need to fix that". I'm like, "okay". But with it, you 100, was it 105? 105,000?.
Stacy Bowen:
It was a hundred thousand, and then like some change.
Kimberly Olson:
I mean, in a year, you guys. Can I repeat that, 'cause some of you might not know. In one year, Stacy did a hundred thousand dollars in personal volume selling nail polish. Okay. Okay. Like, it's not like she's selling this high ticket nutrition program that's a thousand dollars.

Feb 24, 2021 • 12min
160: Want To Make Massive Leaps In Your Biz? Start Implementing These 7 Girl Boss Habits
It's time to totally blow up your biz and 10x your results! In this episode I'll share 7 Girl Boss habits that will allow you to become focused and more productive than ever. Listen on to learn my tips for success to implement into your biz!
Show Notes:
Check out my Facebook Group, Goal Digging Boss Babes, for those that want to build their business online through social media, in a genuine and authentic way.
Goal Digger University is where you can access my archive and newly released workshops, masterclasses, bonus training PLUS my Mastermind- with weekly live in-depth training for a monthly subscription.
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
All right Goal Digger, for this training, we're going to do seven Girl Boss habits you need to implement now to get massive leaps in your business, and take massive leaps. So I have seven for you, I'm just going to drop them here with fire for you so you can be inspired, motivated and educated to take the steps you need to make a change. No matter what's going on right now, I promise you it can change if your business is not where you want it to be. If you're frustrated, because you feel like you've tried all the things, or you're just not getting the traction that you want, or you're really struggling to implement and take time to work on your business every day. I've been there. I've been there. I feel you. I understand. And it wasn't until I implemented all seven here, that I was able to 10X my own business and be able to get my business into the multi-million dollar level.
Okay. Number one, you have to schedule everything. Okay. Those that are masters of their calendars are a masters in all things. I literally schedule everything. I schedule time with my kids. I schedule workouts. I schedule when I'm producing videos like this, when I'm going live, time with my team, sneak peaks for my team. I schedule time to meditate. I mean, all of the things. Now that might be like, "Oh, that's kind of lame", or "man, that sounds so restrictive". Well, I want to ask you if how you're going about your business and your life now, if it feels good to you and you're getting the results that you want, then keep doing what you're doing. But if not, wouldn't it make sense to potentially learn from others that do have that success and the quality of life that you want?
I work less now than I did a year ago. I took off two months this summer and didn't work at all and was able to make money - a lot of money - during that time, because I was implementing the things I'm going to teach you today. Okay? So if you want the time freedom, if you want to be with your family, you want to be able to vacation and be debt free, and all of those things, you've got to become a master of your schedule. That was not easy for me. I did have to learn time blocking and had to be disciplined to do whatever was on my calendar. Right? I think we all have lofty goals when it comes to our day, we always think we can get more done than we can, right? But if we actually schedule it and really pay attention, like, "Oh, I needed more time for that".
Or, "Oh, that didn't take as much time". Or you might say, "I really do not like to do a 5:30 AM Spin class. Let me try yoga at 4:30 in the afternoon. Okay? So it's trying things, it's reflecting, it's pivoting, but ultimately it's scheduling everything that you have. Number two is adopt daily non-negotiables. Adopt daily non-negotiables. I call them money, making activities. What are the things that you need to do in your specific business to move the needle and grow the numbers.

Feb 18, 2021 • 24min
159: Living a Fearless and Wildly Free Life with Kelly Holland Rychart
Today I'm talking with Kelly Rychart about her entrepreneurial journey! Kelly says she jumped right in to network marketing and since then, she's become a top recruiter for her company! She is a mom, entrepreneur, and health nut who promotes living wildly free and leaning into your best self to create the life of your dreams. Listen on to hear how she got to this point in life and how she continues to stay motivated and live life with no restrictions.
Show Notes:
Connect with Kelly on Instagram: @WildlyFreeLife
Join Kelly's Facebook Group, Wildly Free Life.
Join my Facebook Group for all things Clubhouse: Clubhouse Monetized
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
Kimberly Olson:
Welcome on everyone, to our training. My name is Kimberly Olson, also known as The Goal Digger Girl. I have a special interview lineup for you today. Okay. Jazzed out of my mind right now, I can't even wait to hear what you all got in store today. This is what I believe. I believe success leaves clues, and I believe that if you study from the best, you will become the best. And that's why I booked some time today with one of my business besties. She's such a rock star. I'm getting to know her so well that I feel like when I meet her, I'm going to hug her and squeeze her into pieces. What's up, girl?
Kelly Rychart:
Hey, how's it going? Well, I'm very excited to be here. I'm honored. So thank you for having me.
Kimberly Olson:
Of course. Oh my gosh. You are just a powerhouse, but we're actually very different. And that's one of the things I love about conversations is our personalities are different. The way that you just, your brand is Wildly Free. Like, you're just this, I was looking through some of your stuff and you were like being free, like wildly free life like sets you free, right? Like it's all about this just kind of movement that you've created. So we'll get into that, but I want to welcome you guys on. What is your Instagram?
Kelly Rychart:
It's Wildly Free Life.
Kimberly Olson:
Yeah. Wildly Free Life. Okay, cool. So we'll talk a little bit about that, but let me introduce you first. So why don't you tell everyone a little bit about who you are and what you do?
Kelly Rychart:
So I am a mama of three kiddos and, I guess my biggest joy in what I do is just to really help women to really understand their worth right. And really tap into that uniqueness about them to help them just to set their soul on fire. Right? Like we hear you say that all the time. That was one of the reasons why you and I connected so well is because we both kind of feel that way about really helping to empower women and encouraging them to live their best life. Right. And so that's really what I love to do, but I also help to teach and educate women on using products that are gonna help them to be healthy and also live their best life that way as well. So there's a few different things that I do, but that is what I'm very, very passionate about.
Kimberly Olson:
I love that. That is probably why we clicked right away. 'Cause I, I didn't really know you. And once we got to talking, I was like, "I love her, where's she been my whole life?". Like, we're just, you know, like energetically magnetized to each other. So you're top earner in your company.

Feb 16, 2021 • 9min
158: This is Exactly How to Take a Cold Lead and Turn them into a HOT Prospect!
Grow your leads list and close more sales with my Cold to Close Method! I'll share the tools that will help you get HOT leads quickly! Be strategic with your business and implement different strategies then watch your business explode. Listen to this episode to get ideas and implement them into your daily business strategies!
Show Notes:
Group Track is what I use to keep track of leads and it syncs right to Facebook.
Check out my Facebook Group, Goal Digging Boss Babes, for those that want to build their business online through social media, in a genuine and authentic way.
Goal Digger University is where you can access my archive and newly released workshops, masterclasses, bonus training PLUS my Mastermind- with weekly live in-depth training for a monthly subscription.
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
All right, so let's talk about the Cold-to-Close Method and how you can actually take a very cold lead, warm them up and turn them into a hot prospect. Throughout this process you need to qualify them. So, if you've never heard that term before, it's a marketing term, a sales term. And when you hear that term, what that means is are you able to make sure, what are you doing to make sure that the person is even qualified? For example, let's say you sell a weight loss system that is $399. And you're talking to a single mom who doesn't work. She's on disability, and that's her only source of income. She's probably not qualified. It doesn't make sense to sit there and push and tell her why she needs the system to lose weight, if she's not financially stable to be able to make that purchase. Okay, that person's not qualified.
Or if you reach out to someone and then you go on their profile and realize they're in your same company, they're not qualified. Okay? So through this process, we're going to qualify them. We're going to warm them up and then we're going to close more people. So the first thing I want you to do, is I want you to be different. I want you to be different, just like Wonder Woman. Okay? I want you to be different. I want you to be bold. I want you to offer value. I want you to lead with your heart and serve, let go of the outcome, let go of the whole push to close the sale. I just did a group coaching call inside of Six Figure Breakthrough Business Academy, which is my higher level coaching program. And one of the girls was like, "I need 10 recruits this month.
Like, how do I do that now?". I'm like, no. You cannot recruit 10 people in this month right now, unless you've done all the things we're talking about leading up to this, right? You've gotta' let go of that energy and that vibe because when you come at it like that, you push away the exact thing that you want. How many can relate to this, really pushing at the end of the month. And you're like, "Oh, I gotta' get those sales". And then you don't because you're so- you're trying to make it happen. Okay? So, what you want to do is you want to be different. Surprise people, shock them, ask them about themselves, ask them questions, find out what's going on in their world. You know, if you are in the health and wellness space or the beauty space, ask them questions around that, ask them about their businesses, ask them what they do.
Ask them, anything. Ask them questions about themselves, fact finding to find out pain points. When you offer value and you don't just go for it and pitch people. I mean, I just had a girl who messaged me, inviting me to her private events. I've never even talked to her before. It was like, really?

Feb 11, 2021 • 31min
157: Break Your Limiting Beliefs & Level Up Your Money Mindset with Nicole Cramer
Nicole Cramer is a total badass health coach and guru who teaches other health coaches how to sell! She has a big passion for this world and making it a healthier place and she wants her clients to feel the same! Listen to this episode where we will be diving into limiting beliefs, what holds us back, and ultimately - how we have found success. You won't want to miss this one!
Show Notes:
Join her Facebook group: Nicole's Sales Superstars
Download her freebie: 5 Places to Find Clients
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
Kimberly Olson: Welcome back to another episode of The Goal Digger Girl. My name is Kimberly Olson and I'm so excited because I've got my girl, Nicole Cramer here to interview because you guys like, we probably are going to turn this into like a retreat at some point and be together and sharing nuggets of wisdom because we had some time before the show to chat and I'm in love and obsessed. So welcome on Nicole. Do you go by Nicole or Nic?
Nicole Cramer: I go by both.
Kimberly Olson: Okay.
Nicole Cramer: I have a group called Nic at Night, so a lot of people use Nic, but yeah.
Kimberly Olson: Okay. Nicole. So Nicole Cramer's how you are on social media. If you guys want to look her up and we'll put your details below. Okay. Well, welcome on Nicole. We're so excited to have you.
Nicole Cramer: Thank you so much.
Kimberly Olson:
I'm so excited. So we were, we've connected. We are pretty much twins, so y'all, if you love me, you're going to love Nicole. But my favorite thing amongst a million things I've just learned about you is that a lot of you listening have asked me, like, "how have you made these quantum leaps in your business?". And you don't know my story, Nicole, but I overcame a really strong alcohol abuse problem three and half years ago. And so in order to do that, I actually had to work on my mindset and transform that and was able to, you know, finally break that cycle. And so I had this big mindset transformation, but then obviously the money followed, eventually, when I caught up to it mentally with money mindset. So a lot of girls asked me like, "how do I make more money?
Kimberly Olson:
Like, how do I tap into, you know, the mindset work? I know I need to do it". And I think that they think it's sitting on a mat and meditating, and it's not that in my opinion. So what I would love for you to do is introduce yourself, so they can get to know you a little bit better. Tell us a little bit about you and what you do now. And we are going to be talking about the, you know, take that leap, and then that will appear. It's taking that inspired action, following the breadcrumbs as you talk about, but being when you're totally fricking scared and you're out of your mind and you just go for it, we're really going to focus on that today. But just to start, why don't you introduce yourself?
Nicole Cramer:
Yeah, thank you. So I am Nicole Cramer, like you said, my business is Healthy Steps With Nicole, and I am a health coach who coaches health coaches how to sell. Because my big vision and my big passion for this world is to make it a healthier place. And I realized early on, I had a gift for sales because I come from the Corporate world of sales, I had a lot of success there. And what I noticed when I went through my health coaching certification program is a lot of people I graduated with did nothing with their certification.

Feb 9, 2021 • 9min
156: Get Over Your Damn Self and Level Up How You Show Up On Social Media!
Your audience needs to get to know YOU and your brand. Stop the overthinking and try out new strategies and ideas on your social platforms! In this episode I'll share a few ways to get over yourself and start showing up on social media. Once you put action steps in place and stay consistent, your audience will blow up!
Show Notes:
Text PODCAST to 737-240-3136 to enter our February Podcast contest!
Check out my Facebook Group, Goal Digging Boss Babes, for those that want to build their business online through social media, in a genuine and authentic way.
Goal Digger University is where you can access my archive and newly released workshops, masterclasses, bonus training PLUS my Mastermind- with weekly live in-depth training for a monthly subscription.
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
All right. So for this episode of #getLIT, we're going to crush your business in less than 10 minutes. We're going to talk about how to sky rocket your result by getting over your damn self and showing up on social media. Okay? So this is the thing. Whenever I do social media audits, I am shocked at how many people are sharing other people's content. They're recycling Pinterest quotes that have been shared so many times they're blurry and pixelated, right? Sharing memories from five years ago. Okay. All of that's great, I love it, but not on your profile. Okay. You can put it in your stories, do whatever. Your profile needs to be about you when you build out your social media bucket, so you know exactly what kind of content you're sharing each day, rotating through that.
You're going to have a little bit more direction on that, but this is what we're looking for. We're looking for personal selfies with a story. It's not glamour shots, okay? You need to be comfortable in front of the camera. And if you're like, "Oh, I'm a hundred pounds overweight", share that story with people. Guys, if I can post a picture of myself a hundred pounds overweight, "here's what I'm doing to lose weight, feel my healthiest self, you can do it too". That's motivating to people. Especially Facebook. Instagram's a little bit more polished, but Facebook people want real, guys. So when you share a selfie with a story, you share about your kids, your dogs, your husband, travel, all that stuff. Working on curiosity around your products that you sell, if you do affiliate things that you're loving. If you are in network marketing or you're a coach, what does it look like to work with you, all curiosity-based though, we're not selling on it.
We're not pitching. We're not spamming. We're not putting stuff in people's faces. Listen, this is the key, it's all mindset. It's all right here. When you feel that resistant, when you're about to post it, or you think about posting something and you go, "Oh, that's silly. That's dumb. I shouldn't post that.' Or "who am I?" This is the biggest one. "Who am I to post that?", and you have imposter syndrome. "How can I post about, you know, amazing success I'm having, if I'm not having success", right? Borrow other people's success until you have your own. Shout out a sister, shout out your upline, shout out, you know, results in your company.
You don't have to say the company names, shout out others, showcase others. When you do that, people associate their success with you. If you're just getting started and you're like, "what do I go live on?". Or "I'm not an expert in my space".

Feb 4, 2021 • 25min
155: Ginny Estrada's Biz Breakthrough Story Guaranteed to Inspire
Ginny Estrada is a total boss babe who is unstoppable in her industry. She didn't gain success overnight, though! Listen to learn about Ginny's career journey and how she got to be where she's at today. Get inspired and learn new ways to crush it in your business by hearing from Ginny about her journey.
Show Notes:
What's on the Inside FB group
Connect with Ginny on Facebook
Connect with me across all of my social channels: Search My Social
Partial Transcript (read the Full Transcript HERE):
Kimberly Olson:
Welcome back to another episode of The Goal Digger Girl. My name is Kimberly Olson, and today I have special guest, Ginny Estrada. Did I say your last name, right?
Ginny Estrada:
Yes. That's exactly right.
Kimberly Olson:
I should know this by now. All right, Ginny, you're my girl, so I just call you Ginny. And you're one of the students in Six Figure Breakthrough, is how I met you. But quickly was like, Oh my gosh, girl, like, I'm so glad that you came into my world because I love how you mom, I love how you're a mompreneur. I love how you lead people and I love your desire to improve. It's just amazing- such a gift to work with you. So why don't you bring listeners up to speed so they can get to know you. Can you tell a little bit about yourself, how you got into entrepreneurship and what today looks like for you?
Ginny Estrada:
Oh my gosh. You're so sweet. I mean, I felt the same way when I stumbled upon you. So it's an honor to be here. Quick, a little bit about me. I am a stay-at-home mom. I have four young kids, they are 10 all the way down to three. And so, you know, I am home with them full time. I walked away from a full-time teaching career to stay home after I had my first. And, you know, I always kind of thought I would go back into teaching, but I don't know, just those heartstrings, like are so strong once your baby's here. So, you know, we just committed to living on a budget for quite a while and that was really hard. And I had an opportunity to partner with a company and, you know, honestly at the time I wasn't looking to really be an entrepreneur or do anything really along those lines. But it allowed me to transition some things in my home to healthier products and my business kind of just took off from there. And after that, it opened my eyes tremendously to just the opportunity that entrepreneurs have, you know, versus being in a career as a mom. So it's been amazing.
Kimberly Olson:
Yeah, I think you're like one of those people that kind of stumbled into it, you know. I feel like it sometimes just falls into your lap and you hear about these people that, cause there's so many people come into it to be an entrepreneur and they come into it and they're like, "okay, I want to quit my job. And I want to go start this company, or business, or online thing". And you were kind of the opposite. You were like, "Oh, sure". So did you start off as a customer and then decided to sell it?
Ginny Estrada:
No, really like the company that I originally start with, I'm not with them anymore, but the first company that kind of brought me into this whole realm kind of opened my eyes to some changes that I needed to make in my home, but it really wasn't in our budget. And at the time with that company, you could join and they weren't going to charge your credit card for three months. Basically you had some goals to hit. And I was like, "Hey, I can do that". Like I don't have the money up front, but I can bust my tail. And that was kind of, my plan was to not have to pay for my kit.

Feb 2, 2021 • 10min
154: Don't Make these HUGE Business Mistakes in 2021
Avoid making huge errors in your biz this year! I'll walk you through some big mistakes to avoid in order to continue blowing up your biz. Get real with your business planning and get ahead of any unprecedented problems! Listen on to learn tips to fight against making business errors.
Show Notes:
Check out my Facebook Group, Goal Digging Boss Babes - for those that want to build their business online through social media, in a genuine and authentic way.
Goal Digger University is where you can access my archive and newly released workshops, masterclasses, bonus training PLUS my Mastermind- with weekly live in-depth training for a monthly subscription.
Connect with me across all of my social channels: Search My Social
Partial Transcript (read the Full Transcript HERE):
All right. So my name's Kimberly Olson, also known as The Goal Digger Girl, and for this episode, we're going to talk about the five biggest mistakes that you're gonna want to avoid for 2021. So I've been an entrepreneur, a serial entrepreneur for over 20 years. I've been a full-time entrepreneur for three years, almost four years. And in that time I have learned a lot and I've made so many mistakes. And this last year we more than quadrupled our income, and so we broke a million dollars this year. And so we've learned so much through this process. So I wanted to save you the heartache of all of the struggles and trials and tribulations. Of course we can't avoid all of them, but I want to give you some starting points for some things that I want to make sure you avoid this year and that way you can have your best year yet.
Okay. So if you're excited about 2021, depending on when you're watching this, comment below and let me know you're jazzed and pumped to make this your best year yet. So tip number one is the biggest mistake I see it. It's not tip number one, it's mistake number one, but let me give you a tip around it. The biggest mistake I see, number one, is there's no vision. Don't make the mistake of not stopping before you start. Before the year starts, or maybe you're watching this at the beginning of the year, before it really gets underway. You're going to want to take that time to think about what you want. You're going to want to take that time, to create that vision board, to put that business plan together, to get out your Goal Digger Planner, which I hope that you have, and just sit there and map it out, right?
Like, okay, what does each month look like? What are the things that you need to grow, and learn, and accomplish in order to reach your goals? A confused mind does nothing. If you don't have a clear plan, you're going to end up right where you were a year ago and that's not good for anyone. So the first thing I want you to do, is I want you to get really clear on what you want. I want you to be specific. I want you to talk about why, how does that make you feel? I have so many resources on how to put your vision board together and your plan. Check my other videos for more details. Number two is the second big mistake I see, is a lack of belief. So it's one thing to say, you want to be a six figure earner, and it's another to truly believe you can make it happen.
You could do all the right things on paper, but if you don't believe it, and you don't do that daily mindset work to remind yourself of who you are, that you can accomplish anything, that you are creating it, that you're joyfully expecting it to come into your life. You're telling yourself a new story.

Jan 28, 2021 • 36min
153: How to Master Your Feminine Energy with Cynthia Stant
Level up your energy and learn how to master your femininity with Cynthia Stant! She's a multi-7 figure producing sales professional and expert in all things Metaphysical and intuitive helping others achieve success into a heartfelt process and combines it with totally owning their biz! Listen on to hear how to master your feminine energy in 2021!
Show Notes:
Cynthia Stant is a multi-7 figure producing sales professional and expert in all things Metaphysical and intuitive. She’s a passionate speaker who teaches artfully and authentically. She is known for helping others achieve success into a heartfelt process and combines it with totally owning her shit! Cynthia owes all of her success in finance, business, and life to her disciplined studies of metaphysics where she has mastered the art of meditation and the ability to hone her intuition and create magic in her and her client’s lives. Today, she is the founder and CEO of her program Spiritual Success. Her programs offer high touch, customized, and structured individual mentoring for powerhouse women who are looking to explore the possibilities and potential they know is waiting to emerge through them by tapping into their intuition, embracing their spirituality, disciplining their mind, and understanding Metaphysical concepts that govern the universe. These programs are for the woman who is ready to explore even greater levels of success and create an impact as a leader in her business, family, and community. She is ready to reach new heights, get shit done like never before, and shine her light so bright that she is an undeniable surplus of all things abundant to live her best life and positively affect those in her presence.
Cynthia is also the Host of Spiritual Success the podcast which can be found on all podcast streaming platforms.
Cynthia's website: CynthiaStant.com
Join her Spiritual Success Sorority Facebook Group and connect with her on Instagram @CynthiaStant!
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
Kimberly Olson:
Welcome back to another episode of The Goal Digger Girl. My name is Kimberly Olson, and I'm excited to share my special guest, Cynthia Stant, because we're going to talk about mastering your badass feminine energy. You know, I try not to swear, but we're just going to get to it today. So welcome Cynthia for being on!
Cynthia Stant:
Hi! I'm glad I got the warning about swearing. I'll be good.
Kimberly Olson:
Well, I used to, and then I had so many moms that are like, "I listen to your stuff around my kids", and they weren't like mad, but one day I was like, "Ooh!". I have listened to some stuff and little words slipped out in front of my kids. So yeah, I just, we'll just kind of-
Cynthia Stant:
My children are the bad word police. I totally get it.
Kimberly Olson:
The bad word police! I know today Elise is like "so-and-so said stupid!", I was like, "Oh, I'm glad that she thinks that's a horrible word". Little, does she know what mommy really says. So tell my listeners a little bit about you. So who you are, what do you do? And what's your your zone of genius. Let's get into it.
Cynthia Stant:
Awesome. So I'm a CEO of my company, Cynthia Stant. I'm the host of my podcast, Spiritual Success. And I'm the founder of my Facebook group, which is the Spiritual Success Sorority.

Jan 26, 2021 • 14min
152: The Personal Branding Playbook: Be Seen on Social!
Let’s talk about personal branding! Do you have a defined brand across all platforms? Personal branding is essential for growing your online businesses. I’ll talk about the personal branding playbook and some big ideas on how you can show up online!
Show Notes:
We have a fun contest coming up in February, so be sure to SUBSCRIBE to this podcast!
Check out my Facebook Group, The Goal Diggers of Online Marketing, for those that want to build their business online through social media, in a genuine and authentic way.
Goal Digger University is where you can access my archive and newly released workshops, masterclasses, bonus training PLUS my Mastermind- with weekly live in-depth training for a monthly subscription.
Connect with me across all of my social channels: Search My Social
Partial Transcript (Read the Full Transcript HERE):
Hey, Goal Digger, Kimberly Olson here, back for another episode of The Goal Digger Girl podcast. We are going to talk about the personal branding playbook and how to be seen on social media. First, a listener review. This is from Kimberly. She says, "her videos and trainings are inspirational thought provoking and filled with information. Bonus, she's funny and has a great personality, easy to watch and learn". Oh, thank you. You're so sweet, I'm glad you think I'm funny. Yeah. Ever since I was little, I loved making people laugh and I don't know, I just always, I think I used it as a- I don't know if it was like a way to connect with people? Like, you know how you have like those like social anxieties and stuff. That always was my way, just making people laugh. So I'm glad I'm still apparently helping some of you out with that. All right. So please leave a listener review if you're listening and you love this. That just means so much to me.
Now two episodes ago, so make sure you listened to that one, we did the Facebook live talking about how you're really leaving money on the table if you're not mastering Facebook lives or even doing them. So this is going to piggyback off of that. So make sure to go back and listen to that. You don't have to go back and listen to it first, but this will compliment that training or that podcast. So please listen to that. So when it comes to the personal branding and understanding the playbook on it, what people really get mixed up with this, I feel like, and this is why I want us to talk about this, is we put so much pressure on ourselves.
One, to get it right the first time, and two, we build it up to this big thing and we feel like we have to have it just nailed down and be like a huge brand. And that's not what personal branding is. Personal branding is not having a "brand" like I do, like The Goal Digger Girl. I knew that once I monetized my workshops, that was the first thing I monetized on top of my network marketing business, I knew that I was going to roll out group coaching because I had people already privately coaching with me. So I had people who were just random people that were following me that were like, "Hey, would you coach me?", and I was like, "ah, sure, in my car on the way to work. Like, you've got to take notes. It's not on zoom, but I'll coach you".
So when that started happening, people were reaching out, I knew the only way I was going to be able to do it is through group coaching with bootcamps and stuff, because I was working full time. I knew I was going to build a multi-dimensional brand. Like I just knew it. So that is different. Okay. That's completely different. v