Nimdzi LIVE!
Nimdzi Insights
There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand.
Topics are taken from the most recently published market research from Nimdzi Insights (and other sources) and will feature guest speakers from time to time.
Topics are taken from the most recently published market research from Nimdzi Insights (and other sources) and will feature guest speakers from time to time.
Episodes
Mentioned books

Jul 11, 2023 • 1h 9min
How Generative AI is changing our workflows ft. Sergio & Selvaggia
In this episode, we invited two industry experts, Sergio Bruccoleri and Selvaggia Cerquetti, to dive into the different areas of Generative AI that anyone should explore:1. Different models,2. Use cases: content generation, content moderation, transcreation.3. Ways of implementing,4. Results and scoring model5. Pros and cons6. Including talking about Responsible AIAbout Sergio Bruccoleri:Senior Solution Architect & R&D Manager with Platform Development experience and project management background, solution-orientated and with experience in AI-infused technology. Developed technologies and solutions to assist in creating AI model training, as well as enabling crowdsourcing-based data creation, annotation, and localization workflows. Research-driven mindsetAbout Selvaggia Cerquetti:Efficient, proactive, and solution-oriented. Excellent organization. Good communication skills and teamwork believer. Passionate about my work. Specialized in localization, language quality management, and team leadership.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, emphasizing how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or do you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

Jun 26, 2023 • 56min
ChatGPT more than a marketing tool ft. Angelo Passalacqua & Bryan Montpetit
Before the release of ChatGPT, chatbots were often maligned as unhelpful and annoying customer support tools. But the tides appear to be turning.In this episode of Nimdzi LIVE, Angelo Passalacqua and Bryan Montpetit of Zin Global discuss the rise of chatbots and how advancements in artificial intelligence and natural language processing are making them far more powerful tools than they once were.Read Multilingual Article: https://multilingual.com/?p=205271About Angelo:In my 10 years in the language industry, I've witnessed hundreds of millions of dollars in misallocated investments continue to leave a multibillion-dollar opportunity untouched. I founded Zin Global to seize this opportunity and catapult the entire language industry to the technological frontier. Available for pre-seed funding.About Bryan:As a programmer-analyst by degree, my ability to conceptualize more efficient processes is one of my primary and most-valued assets. The other is the ability to break down complex scenarios for those unversed in the given topics where help is required. I've been doing this in the area where technology and language overlap for some 20 years now.About Nimdzi LIVE:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, emphasizing how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or do you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

Jun 23, 2023 • 1h 12min
How 3500 translation can enrich a text feat. Jost Zetzsche
The Translation Insight & Perspectives tool (tips.translation.bible) collects and freely displays data from all languages the Christian Bible has been translated into to highlight the different ways cultures and languages have particular and sometimes unique capacities to communicate certain messages in exceptionally enriching ways that other languages cannot.This is relevant to anyone interested in how hyper-multilingualism continually transforms a text and how translation is a process that fulfills a text rather than loses meaning.Recent article in ML: https://multilingual.com/issues/may-2023/the-language-of-faith/About Jost:Jost Zetzsche is a professional translator and language consultant who lives at the Oregon coast. Originally from Hamburg, Germany, he earned a Ph.D. for a dissertation on the history of Chinese Bible translation at the University of Hamburg in 1996. 1999 Jost co-founded International Writers' Group, LLC, on the Oregon coast. Since 2016 he has been contracting with United Bible Societies to help create and maintain the Translation Insights and Perspectives (TIPs) tool at tips.translation.bible. His two latest books are "Characters with Character: 50 Ways to Rekindle Your Love Affair with Language" and "Encountering Bare-Bones Christianity."Links to other articles and podcasts about the tool: https://tips.translation.bible/news/About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!
Jun 22, 2023 • 42min
Connecting with global audiences through content feat. Lee Densmer
Content marketing generates 6x higher conversion rates than other approaches to marketing.Content builds trust, drives awareness, and inspires customers to buy.90% of businesses do generate content.But what happens when you go global?Does your home market content work for that market?A resounding no.This discussion with marketing expert Lee Densmer addresses the benefits of content marketing, approaches for reaching new markets with content, and how you might get started.About Lee:Lee Densmer has 20 years of experience in the localization industry in different roles, such as solutions architect, product marketer, and content marketer. Most recently, she started a business, Globia Content Marketing, that provides services to LSPs around messaging and differentiation, content strategy, content planning, and content creation. She's a world traveler, speaks Spanish, and has lived or worked in 3 Latin American countries.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, emphasizing how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or do you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

Jun 19, 2023 • 47min
Does the translation industry suck at using a CRM? Feat. István Lengyel
Salespeople working in translation usually have a hard time keeping track of all that happens with customers, so they become very transactional.In the meantime, account and project managers lead recurring sales, but given the different approaches that sales and project management demand, they are often underperforming.At BeLazy we are identifying and bridging the gaps that create inefficiencies in our industry. Salespeople should be able to work with tools that facilitate follow-up automation, automated email and call logging and pipeline management.Business management systems like Plunet, XTRF, or LBS Suite have some CRM functionality but nothing like Hubspot, Salesforce, Pipedrive, or Zoho.Why is it so hard to use and introduce these tools? Is it really just a matter of integration? What are the main gaps? Follow this conversation to discover where the processes are failing.
About István: Entrepreneur with strong customer and technology orientation. Has a strong interest in platform building, efficiency-boosting, and coordinated processes. Wants to make the translation industry totally interconnected.
About Nimdzi: There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, emphasizing how it affects your business, whether you have a scrappy start-up or are working in a top global brand.
Would you like to be a guest on Nimdzi Live? Or do you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

Jun 16, 2023 • 53min
Live Machine Translation Feat. Oddmund Braaten
Some companies may begin using living machine translation to combat interpreter shortages and help break language barriers.Oddmund Braaten joins us to explore some potential risks with doing so and how we can utilize live machine translation conscientiously and helpfully.About Oddmund Braaten:Strategy and Business Development leader who combines innovation and execution to grow successful businesses. Extensive experience in Hi-Tec and Telcom Industries. Proven track record in strategy and business development, product management, revenue growth, people management, innovation, and partner management. Proven abilities in business case development, planning and execution, team building, change management, cost control and stakeholder management.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

Jun 15, 2023 • 56min
AI & Careers in the Language Industry feat. Michael Klinger
AI in the globalization industry is here to stay. What should language owners and personnel do? Well, when everyone else is doing it, it might be time for you to start doing it too.In this episode, Michael Klinger and Alex Yanishevsky will discuss careers, jobs, and opportunities where AI and the language industry intersect.About Michael:Michael has twenty-five years of experience in the globalization industry. He is conversant in six languages. He started as an interpreter and translation project manager. He established and grew the globalization staffing & localization outsourcing businesses at Winter Wyman Contracts, which became COMSYS.About Alex:Currently, Director of AI and MT Solutions at Smartling, Alex Yanishevsky, has been in the localization industry for over 20 years in various roles. He has written numerous articles for industry journals such as MultiLingual and presented at industry conferences such as GALA, LocWorld, and AMTA. His areas of expertise include AI, NLP, machine translation, data mining, computational linguistics, content management, and TMS/CAT tools.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, emphasizing how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

Jun 12, 2023 • 1h 1min
The Limits of AI with Language feat. Kirti Vashee
There is much talk about reaching artificial general intelligence but should we be worried that the machine is shortly going to take over all kinds of knowledge work, including translation? Is language really something that machines can master?In this episode, Kirti Vashee joins us to talk about the limits around large language models.ChatGPT’s still got its fair share of limitations!About Kirti Vashee:Independent Translation Technology Expert & ConsultantDeveloping and executing overall sales/marketing plans and strategy for startup companies. Building and managing key partner & distribution channel partnerships, Has experience in successful small entrepreneurial companies as well as larger technology companies like EMC, Dow Jones and Legato.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, emphasizing how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!
Jun 5, 2023 • 58min
AI Dubbing: How Technology Unlocks Global Content feat. Valentin Marchenko
Technology changes the way we communicate, and the way we communicate influences the amount of information we share with one another. And that requires new ways/workflows/technologies to process, adapt and even localize the information so it can be received on the other end of the line.Current technologies allow the content to spread seamlessly across the globe, and if the global content was predominantly English five years ago, in 2-3 years, this changes completely because 75% of global content will be coming from outside of the English-native zone.About Valentin:Graduated in Sinology - studied China, its economy, history, and language. Spent 10 years of his life working with China and bringing global companies to China and vice versa - Chinese companies to the global frontiers.About Voxqube:The idea behind voxqube started with a realization of a lack of sufficient and scalable resources to translate and localize corporate content. It also coincided with Valentin's co-founder Valeriy's experimentation with Speech Synthesis technology.Today voxqube is an AI-powered dubbing start-up providing affordable and scalable voice-localization services for content creators across multiple segments.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!

May 25, 2023 • 52min
Translation Technology Revolution feat. Bart Mączyński
Did you know that the amount of content humanity produces daily is estimated to be 2.5 quintillion bytes? That's more bytes of text than stars in the observable universe.About Bart:Bart Mączyński, VP of Machine Learning at Language Weaver, shares with us how the translation industry is coping with the explosion of content and the challenges it faces in meeting demand.About Nimdzi Live:There is a shadow industry driving the growth of ALL global brands: Localization. Let’s talk globalization, localization, translation, interpretation, language, and culture, with an emphasis on how it affects your business, whether you have a scrappy start-up or are working in a top global brand.Would you like to be a guest on Nimdzi Live? Or you know somebody who should? Email live@nimdzi.com or reach out to info@nimdzi.com so we can coordinate!Still want more? Check out some other resources available from Nimdzi and MultiLingual Media below:️ NIMDZI INSIGHTS: https://nimdzi.comWe are a team of over ~50 analysts, consultants, and educators delivering research-based advisory and consulting specialized in international business, globalization, social justice studies, M&A culturalization, localization, gaming and media localization.THE LANGUAGE TECHNOLOGY LANDSCAPE: https://www.nimdzi.com/language-technology-atlas/The Nimdzi Language Technology Atlas maps over 800 different technology solutions across a number of key product categories. The report highlights trends and things to watch out for. This is the only map you will ever need to navigate your way across the language technology landscape.THE NIMDZI 100 RANKING AND MARKET ANALYSIS: https://www.nimdzi.com/nimdzi-100/The Nimdzi 100 is one of our flagship publications. It includes a ranking of the top 100 LSPs by revenue, a watchlist of large players that don’t disclose their revenues, and a detailed overview of the size and state of the language services industry. The Nimdzi 100 is widely considered an industry standard and is read by tens of thousands of people in the translation and localization space and beyond. LSPs, localization buyers, investors, savvy job seekers, and analysts will benefit from this free resource.THE NIMDZI INTERPRETING INDEX: https://www.nimdzi.com/interpreting-index-top-interpreting-companies/The Nimdzi Interpreting Index is an in-depth report on the state of the global interpreting market that analyzes trends, market forces, and includes a ranking of the top 35 interpreting LSPs by revenue.Music used in this stream is licensed by Nimdzi Insights:Wasted Education (Blue Topaz): Adobe Stock License ASLC-1212CEAC-21B4264EF6Grifting in Vegas (Kit and the Calltones): Adobe Stock License ASLC-1212CF4A-72A527808FFunky Mood: ASLC-12AFE84A-5ED0E7C577Way out of sight: ASLC-12AFE8AA-7C4063CA04Get Up and Get Up: ASLC-12AFE8F6-C367C2DA8EReal Stuff: ASLC-12AFE922-DA2CAF25FFBeauty Funky: ASLC-12AFE95F-A5D43CB15FSpanish Rumba: ASLC-12AFE9EB-02CE1C7C30May I Have This One: ASLC-12AFEA0C-58238F80C0Zimbabwe Sunset: ASLC-12F3E80C-400E160240Speaking of Africa: ASLC-12F3E9AE-91F3F49CAF


