The How of Business - How to start, run, grow and exit a small business.

Blogging & online content expert, and small business owner Kellen Kautzman is our guest. He went from school teacher to becoming his own boss, and now owns a successful online marketing agency. Kellen shares his entrepreneurial journey and tips & advice on how to create and share content online to help you start and grow your small business. He helps his clients with internet marketing, including content creation, and Search Engine Optimization (SEO). This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

From Air Force Pilot to Franchise Business Owner – Matt Miller shares his entrepreneurial journey. He became his own boss after being frustrated by unrealistic expectations at his last sales position. He started his small business on the side, and bootstrapped and grew it into School Spirit Vending – a franchise business on the cutting edge of both the vending and school fundraising industries. Matt believes in taking decisive action and growing his business through relatively low risk investments. Visit the Show  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

How to hire remarkable employees for your small business – Part 2.  The process, tips, techniques and best practices for effective hiring. This episode focuses on assessment tools, and the 2-step interview process. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

LinkedIn for small business owners. Networking expert Mike Shelah shares tips for using LinkedIn to build your personal & business network and grow your business. Mike’s consulting business teaches professionals and small business owners how to leverage the power of LinkedIn to generate contacts and leads. He also shares his entrepreneurial story, transitioning from a successful sales career to becoming his own boss. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

How to hire remarkable employees for your small business – Part 1.  The process, tips, techniques and best practices for effective hiring. This episode focuses on creating the job description, job postings, and the screening and interview process. On the show notes page (www.TheHowOfBusiness.com) download an example Job Description and Job Posting. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Customer Service & Direct Response Marketing Expert, Author, and Small Business Owner - Vance Morris is our guest. He spent 10 years a Disney World developing his customer service expertise, and he currently owns a carpet cleaning business and a consulting business. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Online marketing expert shares advice for small business owners. His company, Expert Engines.co, works with small businesses to help them execute effective online marketing campaigns. He explains why the post click experience, and commitment, are critical to the success of a campaign. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Delegating effectively is critical to growing your small business. Henry & David discuss tips and techniques on how to improve your delegation skills. Download the Delegation Form from our show notes page: www.TheHowOfBusiness.com  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Business Coach & Networking Expert Erica Castner is our guest. She shares tips and advice for small business owners, and her own story of transitioning from her career to becoming her own boss. She helps professionals and business owners identify and overcome the limiting anchors that hold them back from achieving success. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

Tim Sanders, best selling author and speaker joins us to discuss his latest book: Dealstorming. He shares advice for small business owners on solving problems and winning new business. "Dealstorming" is Tim Sanders’ term for a structured, scalable, repeatable process that can break through any sales (or other business challenge) deadlock. It's brainstorming with a lot more process around it. He calls it “a Swiss Army knife for today’s toughest sales & business challenges.” It fixes the broken parts of the brainstorming process and reinvigorates account management and small business owners for today's increasingly complicated environments. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com