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The How of Business - How to start, run, grow and exit a small business.

Latest episodes

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Jul 18, 2016 • 37min

25: Networking with Erica Castner

Business Coach & Networking Expert Erica Castner is our guest. She shares tips and advice for small business owners, and her own story of transitioning from her career to becoming her own boss. She helps professionals and business owners identify and overcome the limiting anchors that hold them back from achieving success. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jul 11, 2016 • 52min

24: Sales & Leadership with Tim Sanders

Tim Sanders, best selling author and speaker joins us to discuss his latest book: Dealstorming. He shares advice for small business owners on solving problems and winning new business. "Dealstorming" is Tim Sanders’ term for a structured, scalable, repeatable process that can break through any sales (or other business challenge) deadlock. It's brainstorming with a lot more process around it. He calls it “a Swiss Army knife for today’s toughest sales & business challenges.” It fixes the broken parts of the brainstorming process and reinvigorates account management and small business owners for today's increasingly complicated environments. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jul 4, 2016 • 46min

23: Franchise Consulting with Nick Neonakis

Franchise Consultant and Author of "The Franchise MBA", Nick Neonakis is our guest on this episode. Considering investing in a franchise? He shares valuable advice and guidance on franchising. Listen for the FREE offer from Nick! This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jul 4, 2016 • 39min

22: Resources for Success

Discussion of the personal and business productivity tools, systems and resources we use to stay organized and operate our small businesses. As small business owners we must be aware of our strengths and weaknesses, and implement systems, tools and leverage other people to complement our weaknesses.
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Jun 27, 2016 • 42min

21: Business Coaching with Kelly Roach

Business Coach, Business Owner and best selling Author: Kelly Roach. In this episode we interview Kelly Roach, author of "Unstoppable - 9 Principles for Unlimited Success" and the founder of Kelly Roach Coaching. She also hosts an informative podcast called Unstoppable Success Radio. In this interview she shares highlights from her book, and tips and advice for small business owners and professionals. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jun 20, 2016 • 39min

20: Marketing Planning Basics

Introduction to Marketing Planning for small business owners. David & Henry share their advice on how to plan for your limited marketing and advertising budgets. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jun 20, 2016 • 38min

19: Lead Gen with David Ristuccia

Lead Generation and Online Marketing expert joins us to share advice and tips for small business owners. David Ristuccia with Bold Digital Marketing is our featured guest this week! This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jun 13, 2016 • 33min

18: Franchising with Sara Waskow

Franchise Consultant and FranNet DFW owner shares her story and advice for those considering buying a franchise business. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jun 6, 2016 • 34min

17: Virtual Office Services with Tobie Beck

Virtual Assistants, Virtual Offices, Back-Office Services - how the small business owner can use virtual services to outsource low-value tasks and focus on growing the business. Tobie Beck, Executive Director with PrideGroupCo, share advice and tips for small business owners.  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com
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Jun 6, 2016 • 9min

16: Three Benefits of Franchising

There are three critical benefits that we believe you should consider when evaluating and selecting a franchise that’s right for you: the brand, the leverage, and the systems. This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business owners and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com

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