The How of Business - How to start, run, grow and exit a small business.

Creative product entrepreneurship with Katie Hunt, founder of Proof to Product. Katie shares her journey from a corporate career to side-hustle, to running her own product-based small business full-time. Do you currently create gift items or other products that you want to grow into a bigger business? She explains (starting at 20:16) the typical process to take product business from idea to getting that product to market. With her current business, Proof to Product, she helps others with launching and growing their small business including pricing and marketing, and determining a business model which may focus on retailing or wholesaling. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Motivating & leading Millennial employees in your small business, with Chris Tuff. Chris is an entrepreneur and author of "The Millennial Whisperer: The Practical, Profit-Focused Playbook for Working with and Motivating the World’s Largest Generation". Chris shares his experience, insights and practical tips to help us better manage and lead our millennial workforce. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Personal Productivity Hacks to improve your life and your small business. Chris Bello, host of the Entrepreneur Motivation Podcast, shares his personal entrepreneurial journey and his top 5 Productivity Hacks (starting at 9:27). Get his free download today. A few years in to his corporate career, Chris decided the corporate life was not for him and he quit to develop a product idea. He then moved on to real estate investments and today is also the host of a successful podcast. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Amazon Wholesaling business with Dan Meadors, a multi-million-dollar Amazon seller and co-founder of The Wholesale Formula. Dan shares his entrepreneurial story, from a full-time job to a side-hustle doing retail arbitrage, to then launching their own small business. He is now focused on helping others start and operate successful Amazon wholesale businesses, and on this episode (starting at 18:39) he shares some of the techniques he teaches. Dan also explains the differences between retail arbitrage, private label, and wholesaling.  Download your free Amazon Wholesale 101 Guide from the show notes page for their episode at The How of Business website. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Is a Franchise Business the right fit for you? Henry Lopez and Sara Waskow, a Franchise Specialist and owner of FranNet DFW, introduce the franchise business model, explore common myths and misconceptions about franchising, and discuss the common characteristics and skills of successful small business franchise owners. Visit the show notes page for the free "6 Franchise Myths" document to learn more. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

What makes for a great partnership in small business? Henry and David share their thoughts and opinions on how and why they have chosen to partner on their various small business ventures. Trust and respect are at the core of a successful small business partnerships, and an upfront understanding of the differences between a partner and an investor are also critical. Are you best suited to work in a partnership, or by yourself? Henry and David help you answer this important question as they discuss partnerships in this episode. Be sure to download the free Business Partnership Checklist to help you establish a successful business partnership.  Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com  

Grow your construction or roofing small business with marketing and operations systems for a targeted market, with Adam Sand. Adam is an entrepreneur and roofing business owner. He shares his entrepreneurial journey, from starting a tanning salon to venturing into the roofing business. Then we chat (18:13) about his proven approach to marketing and growing a roofing business - or similar construction or contracting business - and the systems required to execute and scale. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

How "Spontuneous - The Song Game" was invented and developed into a small business by inventor Rob Ridgeway. From his family ranching business, to insurance sales, through overcoming the many challenges he experienced before achieving success with his business. Rob came up with the idea for the game 10 years ago. At the time he was selling business insurance and decided he was going to get into the business of selling a board game. His game reached #1 on Amazon during the holiday season the last 2 years! The story has not been all fun and games though and is truly inspiring for anyone interested in taking an idea from nothing to a multi-million-dollar business. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Attracting great employees with Employment Branding and Culture Marketing (17:45) with Ryan Naylor. Ryan is an entrepreneur and the founder of VIVA HR. They provide a platform to help businesses recruit more efficiently by telling the right hiring story. Ryan is also a popular speaker and has made numerous television appearances sharing his expertise on Human Resources. You may have also seen him on SharkTank – and he shares the story of that experience. Ryan explains (starting at 17:45) why we need to help prospective employees understand our WHY and help them connect with our culture, which is what great employees are looking for. Ryan's message to applicants is , "It's more than what you can do for me, it's what the organization and you can accomplish together.". Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Overcoming Fear (21:00) to start and grow your small business, with Ruth Soukup - author of “Do It Scared: Finding the Courage to Face Your Fears, Overcome Obstacles, and Create a Life You Love”. She shares her entrepreneur story, including working in her father's business, and then becoming a successful blogger, bestselling author and small business owner. She found that she was always "doing it scared" in her life, but she still learned to take action. We chat (21:00) about her book, "Do It Scared" and she introduces the 7 Fear Archetypes, which allow you to better understand your specific fears and help you begin to overcome them. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)