The How of Business - How to start, run, grow and exit a small business.

Overcoming perfectionism to help you grow your small business with Audrey Holst. As a lifelong recovering perfectionist himself, Henry Lopez - host of The How of Business podcast - is fully aware of the challenges of being a business owner and a perfectionist. Audrey Holst focuses on helping small business owners and entrepreneurs to stop micromanaging their lives with perfectionism so they can start living. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Launching Avec, a maker of canned drink mixers with healthy ingredients, with entrepreneur Alex Doman. We also explore Alex's entrepreneurial journey. Alex Doman is the co-founder of AVEC – a maker of canned drink mixers with healthy ingredients including real juice, low or no sugar and natural botanicals. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top rated podcast for small business and entrepreneurs.

Intro to the Entrepreneurial Operating System (EOS) with Kelly Knight, President & Integrator of EOS Worldwide. Whether you are an established small business in need of the infrastructure to support your growth, or you are planning to start your first business, on this episode Kelly and Henry discuss a methodology and platform that has been implemented by tens of thousands of business leaders – the Entrepreneurial Operating System or EOS. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is the podcast for small business and entrepreneurs.

How to create your small business Avatar profile, a personification of your ideal client or customer, with Henry Lopez. Henry is a serial entrepreneur, small business coach, and host of The How of Business podcast. On this episode Henry focuses on helping you create your target Avatar profile, and he explains why it's important to clearly define the one Avatar for your small business. What is an Avatar? It’s more than your target market, which can be broad – it’s your target persona for your small business. Your ideal client or customer. The personification of the one ideal person who represents your best client or customer.

Launching the Creator Nova Marketplace with Mark Fleming. Mark’s entrepreneur journey, the launching of Creator Nova – a marketplace empowering brand influencers to launch their own beauty brands – and how influencers can leverage this platform to tap into the huge market for creator-led beauty brands. Mark is an entrepreneur and co-founder and CEO of Creator Nova - Creator Nova is the marketplace empowering entrepreneurial influencers to launch beauty brands, simply and swiftly. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is the podcast for small business and entrepreneurs.

Federal Government Contracts – how service-based small businesses can find and land government contracts with Kizzy Parks. Kizzy is the founder of K. Parks Consulting (KPC), and she recently launched GovConWinners to help service-based small business owners learn how to win profitable government contracts. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is the podcast for small business and entrepreneurs.

How to network and connect for life to grow your business with John Humphrey. How can you developed long-term connections that help you win more opportunities and grow your small business? John has developed a methodology, and recently published a new book on the topic, to help you connect for life and network your personal brand to deliver true value. John is a serial entrepreneur, sales expert and coach, technology thought leader and the Founder and Chief Connector of Connect for Life – focused on accelerating the connection between individuals, companies, and their networks to unlock exceptional value. John is the author of the recently released book, “Connect for Life: Network your Personal Brand and WIN”. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business.

Selling iTopIt with Henry & David - why and how we sold our iTopIt frozen yogurt shop, after 10 years of profitable operations. Co-owners and business partners Henry Lopez and David Begin discuss the origins of this small business, what they did well and what could have been improved, and why they decided to sell this profitable business. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business.

How to get more referrals, including when and how to ask for them, to grow your small business with serial entrepreneur Henry Lopez. Henry focuses on the topic of small business Referrals. Why are they so critical to the growth of your small business, how to ask for referrals, and how to encourage your best clients and customers to refer you to their friends and family. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business.

Henry Lopez, a small business planning expert and host of a popular podcast focused on entrepreneurship, shares insights on creating effective business plans. He discusses why a business plan is essential for organizing thoughts and validating ideas. Key topics include the Lean Business Model Canvas and the importance of tailoring plans for different audiences. Lopez emphasizes mentorship's role in the planning process, helping entrepreneurs reduce startup risks and achieve their short-term and long-term objectives.