The How of Business - How to start, run, grow and exit a small business.

Better Writing for Better Service experiences for your small business customers with Caity Cronkhite. How can better writing, particularly the technical writing (which can include training content, customer support documents, and even consumer product instructions) that we rely on internally and in communicating and supporting our customers or clients, help us improve the productivity and customer experience of our small business – and as a result our profitability? Caity shares her entrepreneur journey and tips and advice on how better writing means better service. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

The stages of the entrepreneur's lifecycle and journey with Jane Allen. Jane also shares her personal story, from attorney to business owner and now the CEO of the Nashville Entrepreneur Center. The Nashville Entrepreneur Center is a non-profit organization dedicated to connecting entrepreneurs with the resources needed to increase their probability for success at any stage. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Choosing and protecting your Domain Name (website address) for your small business with domain expert Andrew Allemann. Andrew will share his diverse entrepreneurial journey, and his insights and tips on domain names (website addresses, web address, URL, etc.) from a business owner perspective (not too technical!). If you currently have, or need, a website for your small business then this episode is for you! Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Hire better to grow your small business with Kurt Wilkin. Kurt also shares his entrepreneur journey, and insights and tips on how to Hire Better to help you launch, run and grow a small business. For the past thirty years he has advised high-growth companies, starting his career with Ernst & Young, and today in his roles as co-founder and visionary of HireBetter and managing partner of Bee Cave Capital. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

How to manage the risks that can have catastrophic impact on your small business, with Ivy Walker. Ivy is a serial entrepreneur, author, teacher, business coach, and award-winning director and executive producer of documentary films. Her most recent book is "Twelve-Minute Risk Management – Strategies and Tools Small Business Owners Need Right Now to Successfully Navigate Today's Business World". Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Collaborative Creativity and leading High-Performing Teams to launch and grow a small business. Henry Lopez and David Begin discuss the topic of Collaborative Creativity and leading high-performing teams. Collaborative Creativity is the process of working with others to accomplish a shared goal in an innovative way. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Email Marketing to help you grow your small business. Henry Lopez shares tips and best practices for effective email marketing as an integral part of your overall marketing efforts. From how to build your email list, to tips on formatting an effective email message, this episode covers all you need to know to get you started with email marketing and to improve your current email marketing methods. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Jumpseat Leadership for entrepreneurs with Peter Docker. Peter's amazing journey and experiences, and his approach and method of leadership called "Jumpseat Leadership" which is the topic of his latest book "Leading From The Jumpseat: How to Create Extraordinary Opportunities by Handing Over Control" which delivers the message that leadership is about lifting people up and giving them the space they need so that, when the time is right, they can take the lead in your small business. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Buying or selling an HVAC, or heating and air, small business – what should you consider? Patrick Lange, an HVAC business broker, shares his insights and experiences in the industry and his journey as an entrepreneur. Patrick Lange with Business Modification Group specializes in the sale and acquisition of heating and air companies. Patrick has been an entrepreneur his entire life buying, growing, and selling businesses in multiple industries, including owning a residential heating and air company. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.

Is your small business sellable, and what you need to have the freedom to sell your small business when and if you choose to, with Mike Finger, a successful small business owner and the founder of Exit Oasis – providing coaching services and resources to help small business owners prepare for the sale of their business. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs.