The EcomXFactor Podcast: Ecommerce, Funnels & CRO

Fred Jean-Bart has been in the affiliate marketing space for over 15 years. Throughout this time, he has worked on the network side, managing affiliates and advertisers, on the brand side, building and managing programs, and has even been an affiliate himself, managing his own ad spend and building his own review sites.  He has worked in all facets of the industry and affiliate marketing is his domain of expertise.  He owns an affiliate marketing agency where he helps DTC brands build partnership programs that attract affiliates who specialize in paid media. Topics Covered: - What are the keys to building a profitable affiliate program - The difference between organic and paid media affiliates - The best ways to recruit affiliates to your program For more info: www.performancepartners.agency https://www.linkedin.com/in/fjeanbart/ ** Check out the EcomXFactor Youtube Channel: https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group: https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference  

Roy Koren is the Co-founder & CEO of SeniorMarket. Roy is an Aging and AgeTech marketing consultant that helps organizations and businesses with building strategies and marketing initiatives that target seniors. Topics Covered: -Why senior consumers?  -The Aging Revolution - a new era in humankind: numbers, statistics, and forecasts   -The aging population is diverse with many subgroups, aging's new image & terminology -Why are young grandmothers considered 'Super consumers'?  - What are the post-Covid19 implications regarding marketing to seniors? And much more... For more info: https://www.linkedin.com/in/korenroy/ ** Check out the EcomXFactor Youtube Channel: https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group: https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference

Our guest Today, Eran Savir is Tech entrepreneur turned investor after two exits.Eran is currently the CEO and founder of a publicly traded Venture capital firm and is an active investor and board member in various startups.   We covered a lot during our conversation, here are a few of the major topics covered: -What should founders focus on these days? - Frameworks and ideas that every founder should think about while building their venture -As long as technology is here to stay, money will go to companies that solve real problems, and these companies are likely to succeed and survive. -Despite the slowdown, digital transformation can't be stopped: Since it gained momentum during the pandemic, digital transformation can't be stopped now that the economy has slowed. -Why is it important to stay optimistic and ‘be in the arena’ And much more… For more info: https://www.linkedin.com/in/eransavir/ https://menaraventures.com/ Man in the Arena quote- https://www.mentalfloss.com/article/63389/roosevelts-man-arena **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Matteo Grassi Co founder of Popup an end to end eCommerce platform and Viceroy group a portfolio company of 7 DTC brands Topics Covered: - How to approach the customer journey while building your ecom store - The problems that might arise when scaling beyond 1M revenue per day - Leadership traits and principles that will help you manage and scale your business - Lessons learned from working in Shopify And much more..For more info: www.popup.store www.linktr.ee/matteowastaken **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Eden Started his first company at the age of 16. Co-founded several internet businesses all of which were profitable, fast-growing and innovative. A few were acquired by larger companies and a few are still profitable and growing.  Today, Eden is the co-founder and CEO of Beprofit.BeProfit is an all-in-one analytics dashboard to track business profits and expenses. The app provides eCommerce sellers with the tools and insights needed to get a clear picture of their business finances, helping them scale up for growth and compete for eCommerce success. Topics Covered: - Why companies should stop focusing on optimizing their ads - Unit economics optimization - Data, Analytics, Insights and actions- what ecom store owners might be missing - How Beprofit was born during the Covid  and much more.. For more info: https://beprofit.co/ **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Tim ash is an International keynote speaker, thought leader, marketing trainer, and founder of strategic conversion rate optimization agency SiteTuners.Tim is also the author of Unleash The Primal Brain: Demystifying How We Think And Why We Act, and bestselling author of Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions. Our conversation was very insightful and covered many important subjects: -How does the human brain work -How to use neuromarketing to persuade your audience to act -What makes a good story? -Optimizing for Wealth vs Social connections -The importance of sleepAnd much more… For more info: PrimalBrain.com/book https://timash.com/ https://www.linkedin.com/in/timash/ **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Tim Bucciarelli is the Director of Engagement at Ironplane. IronPlane is a team of experienced eCommerce professionals dedicated to designing, building, and optimizing exceptional eCommerce experiences for their clients. Tim is focused on helping businesses make the best decision for their eCommerce operations. Ensuring that their digital technology investments deliver the desired returns. Topics Covered: - The pros and cons of Magento, Big Commerce, Shopify and Woocommerce - Considerations for selecting an ecommerce platform - The flexibility Magento provides to enterprise level ecommerce stores -  Conversion rate optimisation for enterprise level website  and much more..For more info: https://www.ironplane.com/ https://www.linkedin.com/in/tim-bucciarelli/ **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Our guest today is Valon Xhafa.Valon is the Founder of Behamics.  In the past, Valon worked at Google as an AI scientist and in other research centers developing advanced AI approaches and algorithms.  At Behamics, Valon is constantly working on finding new ways in applying AI to take the online shopping experience to the next level.Topics Covered: -Cart Abandonment Prevention Vs. Recovery -Ways to reduce product returns by analyzing and influencing shopping behavior -Providing coupons is easy, but not efficient and much more…   -For more info: https://behamics.com/ **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Gen is co-Founder of Prehook, a leading quiz platform for Shopify merchants. Gen has been in eCommerce for 10+ years, with the last 7 years in eCommerce SaaS. Prior to Prehook, Gen was part of the founding team and VP of Marketing at Jungle Scout, the leading software for Amazon sellers.   Prehook helps hundreds of high-growth Shopify merchants sell more, accelerate list growth, and capture zero-party data with quizzes. Topics Covered: -Why zero party data is your greatest advantage in eCommerce marketing -How to drive sales and engagement with an eCommerce quiz -Why personalization will be the key differentiator for successful eCommerce marketing and much more… For more info: Prehook: https://prehook.com/ Twitter: https://twitter.com/genfurukawa/ LinkedIn: https://linkedin.com/in/genfurukawa **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference

Shanif is the co-founder & CEO of Apteo.  Apteo helps ecommerce brands personalize their marketing campaigns by predicting what their customers will buy next.Topics Covered: -How ecommerce companies can use use A.I. to predict what customers are going to do next -The impact and potential of Automated segmentation -How to use Zero party data to increase your profits and much more… For more info: Website: https://www.apteo.co   Social links: Twitter: https://twitter.com/apteoai LinkedIn: https://linkedin.com/in/shanifdhanani **Check out the EcomXFactor Youtube Channel:https://tinyurl.com/EcomXFactor-YT Check out the EcomXFactor Facebook group:https://www.facebook.com/groups/EcomXFactor * If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes?It takes less than 60 seconds, and it really makes a difference