The Excellence Cartel

Today we invited Steven Pressfield, author of Turning Pro and A Man At Arms to talk about how the professional stays professional, and the inner struggles that she or he may feel at times, unbeknownst to their audience.  To turn pro often means to walk a lonely path, spending 10,000 hours honing one's craft. Where do you find balance? How do you prevent a loss of self? How do you determine innovation versus growth?  Tune in, join us, and find out. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com 4-20-21 Turning Pro Part II: The Pro’s Journey 0:10 Jason’s Last 7 days 1:38 Su’s last 7 days 3:45 Nick Maurer’s Last 7 days 5:11 Jeff Black’s last 7 days 6:12 Amino Asylum TEC15 discount code 6:20 May 21st and May 22nd Nashville 7:10 Steven Pressfield last 7 days 9:20 What is you new book “Man at Arms” about? 10:48 Once you turn pro, how hard is it to stay pro? 14:05 What do you mean by “people doing things on a daily basis at the same time habitually are the most successful”? 18:20 What do you mean by “you have a force working with you”? 21:30 How do you separate doing more of what you are doing vs innovating and evolving? 24:50 How do we when we get some notoriety, drop the ego and practice with intentionality without crashing and burning? 27:05 How does the pro handle criticism? 30:09 What is your advice on people who tell you they are being “left behind” when you’re turning pro? 33:00 What is your take on when people are taking it to another level and working to get to that level without resenting you for “changing”? 35:55 How do you reconcile your career and calling vs who you are outside of your profession? How do you draw boundaries? 39:07 Do you have a sense of fear, excitement etc. when you walk into your office to put together your books? what is the feeling when you get into your “zone”? 41:50 Is the fear of losing it all go away once you turn pro? 43:05 How do you overcome the “upper limit problem”? where you are almost self-sabotaging yourself into needing to work your way back. 46:00 What do you do to help people overcome “imposter syndrome”? 48:30 What do you do each day that are “non-negotiable” habits that give you momentum to keep up being pro every day? 51:30 Once you get to your “success limit” how do you overcome the guilt of taking a break instead of always being on, and will your brain ever shut off? 57:00 rapid fire questions Jordan or Kobe? Hate to lose or love to win? Best interviewer ever? What stood out of the interaction? What do you hope is eternalize about steven Pressfield? Follow Steven at “Stevepressfield.com” also on IG Steven Pressfield or buy new book “Man in Arms”

Episode 83: The Difference in Dieting Women  Sonia Spil, coach and owner of Body Lab Seattle joined us today for a round table discussion on the ins and outs of dieting gen pop and competitor females.  We discuss mindset considerations, timeline, and various strategies for training, cardio, and supplementation in relation to hormones.  Women's bodies are not more fragile than men's bodies. The difference lies in the simple fact that women can give birth, and this responsibility creates more opportunities for stress to affect systems of the body.  In this episode we provide solutions on how to manage stress and keep our female clients progressing. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com Differences in Dieting Woman :15 Jason last seven days, hamstring training? 2:50 Jeff Su’s last 7 days 5:02 Sonia’s last 7 days 7:30 Nick’s last 7 days 8:20 Jeff Blacks last 7 days 9:20 May 21-22 nd PEC in Nashville! 10:50 TEC first ever live-in person presentation at 1 st Phorm’s HQ Competitors: 12:45 Where is the starting point for prep? What is the foundation of the “best” place to go into a prep? 16:20 do you think female competitors have unrealistic expectations going into prep? 18:15 how does women’s nutrition differ? 24:15 how do you approach the training output for cardio? 26:22 what is your opinion on HIIT? How much is too much? Or is independent? 31:30 What supplements do you put into their plan? Gen-pop: 37:55 where do you start when you get a Gen-pop woman? 42:05 how do you keep clients on track into the weekends? 44:35 what are some things you work on with your clients with to set up their output based on their current training experiences? 52:00 how do you set up perimenopausal woman for training and diet? 57:45 Closing thoughts, making sure to identify the goal and establishing a realistic timeline. 60:00 can find Sonia on IG @soniaspil

Episode 82: From Passion To Profession   Today we were joined by Whitney Wiser, business owner, coach, and founder of the Nashville Fit Show, a female-only fitness competition that's one of its kind.  Whitney reveals her shocking past involving an incident which would change her life forever, and how her recovery from the event built tenacity and resilience - traits which eventually propelled her into the ranks of the IFBB, onto the Tedx stage, and being a women who empowers other women in fitness and beyond. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com From Passion to Profession Whitney Wiser 0:00 introduction :20 Jason’s last 7 Days 2:00 jeff Su’s Last 7 Days 4:30 Jeff Black’s last 7 Days 6:00 PEC is May 21 in NASHVILLE 7:45 We need Coaches to speak in Cincinnati- do this by tagging us in your stories! 8:50 Whitney’s Last 7 days 10:00 what was the best part of being in Miami? 11:45 Who is Whitney Wiser? 13:30 What was the road to getting your pro card like? 16:30 Did your Boyfriend get arrested? 17:00 how long did it take you to start PT? and weight training again after the accident? 19:20 do you remember you first day back in the gym after the accident? 20:00 what made you want to get back in the gym after all of this? What was the driving force? 21:17 what was the biggest obstacle for you? 23:10 what was the proudest moment throughout your journey back to stage? 23:30 how noisy were the people who did not believe in you? 24:06 what did you do to block those people out? 25:00 how did your life outside fitness change? 25:45 was there any PTSD or side effects getting back into the gym/life? 26:51 how long did you compete as a pro? 27:50 how was the Olympia? 29:30 what made you want to start the Nashville fit show? What is your long-term vision for it? 33:30 what do you mean by “once I became a judge, I became a better competitor”? 35;00 how many years have you been doing this? 35:20 how long has it been a pro show? 35:45 how was the show during covid last October? 39:00 what was the worst thing that could have happened if it failed? 40:00 what other ventures are you involved in outside of fitness? 41:00 how did you start with stock trading, to speaking on it? 44:30 Are you day-trading? 45:30 you gambled your show, you gambled your friend’s money, how do you do in Vegas? 46:05 what other businesses do you want to be apart of? What is next? 47:15 Are you wanting to pioneer the interpretation of “men make more than women” to be swapped? 48:00 do you like Taylor swift? 48:20 Are you done with the stage? 49:08 what is the G FORCE mastermind? Where can they follow? 50:30 rapid fire questions Biggie or Tupac? Erin stern or Nicole Wilkins? Elon musk or Steve jobs? Follow Whitney at @whitneywiserfit on IG

Episode 81: Anthony Spada, coach and owner of Symbiote Strength joins us today and shares his personal and professional story of overcoming personal demons and breaking into one of the toughest industries to succeed in as an online fitness coach at the young age of 23.   We talk business, knowledge sharing, and what the future holds, according to Anthony - a positive excitement for unlimited growth Anthony spada 0:00 introduction owner of symbro strength 23 years old :37 Su’s hamstring training and last 7 days 2:21 Jason’s last 7 days 4:25 Jeff black last 7 days 5:23 like tag and share the podcast on your story 5:40 5pm April 23rd Nuethix training program 7:51 Anthony’s last 7 days 9:13 what do you do besides coaching? 10:00 who is Anthony? What is his origin story? 14:45 what steps did you take to start helping others? Who was your first client and what was the result? 17:31 how did you get over imposture syndrome? 20:40 with your age, have you had any issues with building trust? Or have your issues helped you find your niche? 23:20 when podcasting, what is your favorite and least favorite part? 26:05 when learning and researching new products, how do you go about applying that to new and existing clients? 29:00 what are your personal body building goals? 31:23 Where do you see your coaching going? Any long-term vision/plans? 33:50 what changed to you starting last year with 3 clients to where you are now? 35:30 after suicide attempt, was that what where you get the chip on your shoulder from? 37:29 Have you forgiven yourself? Or do you have that list that you are growing? 39:45 Rapid fire questions: Driven-goals Integrity-honesty Grit-hard work Mentzer or Schwarzenegger Greatest mystery? What lies ahead IG @spadafitness 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com

Episode 80: All Things Team Mihaly   Today we sat down with Justin Mihaly, owner of Team Mihaly and host of the Grow or Die podcast to talk about the business of fitness.   "The higher you go, the harder it gets" - Justin lets on about social currency and his journey so far as a bodybuilder, coach, and owner of various businesses. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com

Episode 79: Reverse Dieting with Laurin Conlin   Today we had Laurin Conlin, head coach and owner of Team Loco Fit back on our show to discuss the various frameworks, strategies, and applications of reverse dieting.   Reverse dieting is often thought of as it relates to how to eat post-show, but the concept of reverse dieting is much more robust and has applications in many areas of coaching like hormonal fixes and gut health protocols.   We discuss where and how to apply a reverse diet, how long to reverse for, and what signs to look out for to know a reverse diet is going well. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com

Episode 78: Pro Level Thyroid   Today we were joined by Dr. Sean Golden to discuss the in-depth science behind thyroid hormones, hypothyroid, and Hashimoto's, and how other systems of the body relate to and affect the thyroid.   What lab tests to run? How does anemia and iron intake relate to the thyroid? Should dairy be removed for Hashimoto's clients? The answers may surprise you.   Dr. Golden explains complex biochemistry in a way anybody can understand. If you are a coach or just someone who wants to learn more about your health, this episode is for you. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com

Episode 77: How Coaches Can Fail Their Clients   Today the guys from the Every Calorie Counts podcast took the reins on our podcast and we had a round table discussion about the ways coaches can fail their clients or themselves.   Coaching is a tough business.  For every coach who creates an Instagram account there are 10 who quit due to burnout or lack of income. There are an infinite number of ways you can fail quickly or fail over time.  We hope that this episode brings awareness to the ins and outs of this industry for coaches and if you are a client, understand that we are human too, just trying to do our best to make a positive impact. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com

Episode 76: Growing a Coaching Mindset  Today we sat down with Matthew Park, business coach and owner of Trainer Revenue Multiplier to discuss the business of coaching and how he helps coaches like ourselves grow in terms of reach and retention.  We discuss sales funnels, nurturing leads, and client management systems. Jason got stuck in the snow trying to travel so Jeff and Jeffrey take the lead here in sharing what has worked for them in their respective coaching businesses. 🏆 THE EXCELLENCE CARTEL 🏆 Follow us on Instagram: scoobyprep1_ifbbpro - Jason Theobald firstcalloutfitness - Jeffrey Su jeffunbreakableblack - Jeff Black the_excellence_cartel - The Excellence Cartel IG Page #theexcellencecartel www.physiqueeducationcollective.com

Episode 75: SIBO with Austin Stout   With Jeffrey Su out of commission this week we reached into the depths of the Ohio wilderness and pulled Austin Stout onto the show to talk about Small Intestinal Bacterial Overgrowth, aka SIBO.   What is it? What are the root causes? Su has spoken about SIBO many times and was grateful to have a rest this week.    Austin gives us his fresh take and a step by step approach to SIBO as it relates to thyroid health, hormonal birth control, stress management, and how to bring everything all together to fix it.