FOOTBALL BUSINESS Podcast by FBIN cover image

FOOTBALL BUSINESS Podcast by FBIN

Latest episodes

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Dec 9, 2024 • 51min

Keep the Goosebumps: Blending Technology, Creativity, and Authenticity ft. Markus Klausmann, Director of Sales & Partnerships (DACH & CEE) at Stats Perform

In this episode, Markus Klausmann, Director of Sales and Partnerships (DACH & CEE) at Stats Perform, shares his journey of blending a lifelong passion for football with cutting-edge innovation. Born into a family with a rich football tradition, Markus reflects on fulfilling his childhood dream through a partnership with kicker, gaining inspiration from his digital-native son about Gen Z’s evolving engagement with the sport, and why data-driven storytelling is essential for leagues and clubs.
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Nov 24, 2024 • 40min

From Hype to Adoption: Web3 in Football – Challenges, Opportunities, and the Road Ahead

In this episode, we sat down with Vladimir Liulka, CEO and Founder of Blocksport.io, a Web3-ready sports tech company specializing in digital fan engagement and innovative solutions for clubs, leagues, and federations. We explore how Web3 technology is redefining fan engagement and transforming the football industry. Vladimir shared his journey from tech innovator to sports tech pioneer, delving into how blockchain, AI, and digital tools are creating a new layer of connection between clubs and their biggest asset—the fans.
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Oct 13, 2024 • 1h 30min

Djurgården Skolidrott: Building a Legacy Beyond Football Through School Sports Programs

We sat down with Staffan Holmberg, a behavioral researcher and leader at Djurgården Skolidrott, the Djurgården School Sports Association of Djurgårdens IF Fotboll. Staffan shares the eye-opening journey of how Djurgården, one of Stockholm's most iconic football clubs, went beyond just playing the game to launch a school sports program with a transformative 30-year vision. Djurgården Skolidrott is about fostering physical activity in children and building a legacy deeply rooted in the community. This episode is full of inspiring insights that extend far beyond football, covering topics like community engagement, sustainability, and the long-term impact of sports on society.
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Sep 29, 2024 • 45min

From the EPL to the USL & the Power of Location in Football Ownership with Brett Johnson

"If one day I write my book on professional sports ownership, it'll be the shortest book ever. It's location, location, location." This quote is just one of the key hooks in this inspiring episode with Brett Johnson, a seasoned football owner and investor. Brett is the Chairman and Co-Founder of United Soccer League side Rhode Island FC, a shareholder in Premier League club Ipswich Town, and part of the ownership group behind Phoenix Rising in Arizona. In this episode, we dive into several thrilling topics, including: - Brett's journey into the world of football business and club ownership - His thoughts on the differences between the U.S. and English football markets - Insights on the American soccer system and the absence of relegation - What sets the United Soccer League (USL) apart and its massive potential - The X-Factor in football: the critical role of real estate and location Tune in to hear Brett’s invaluable insights on building a football empire!
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Aug 21, 2024 • 1h 25min

Football Business Insider - Sean Bai, Chief Of Staff at Burnley FC, Former CEO at Valencia CF

FROM DIPLOMAT AT THE MINISTRY OF FOREIGN AFFAIRS TO VALENCIA AND BURNLEY FC Diplomacy and football might seem like two different worlds—one is political and academic, serious, while the other is fueled by passion, emotion, and entertainment. How can someone transition from being a diplomat to leading top European football clubs? That’s the story we uncover in this episode with Sean Bai. From working as a diplomat for the Ministry of Foreign Affairs in Singapore to leading the Valencia CF, and now serving as Chief of Staff at Burnley FC, Sean’s story is sure to inspire anyone who dreams of working for top European football clubs despite you’re coming from a different industry or from a smaller football region. The Dream is Possible. ---------------------- If you’re aspiring to find a job in the football business industry or you’re a recruiting manager for your organization, don’t miss our newly launched football career platform: https://www.footballbusinessinside.com/careers Passionate about E-Sports, sustainability, and digital innovation? 1. FC Magdeburg is hiring "Head of eSports, Sustainability and Digital" ! Lead their E-Sports team, drive sustainability, and enhance digital infrastructure. Check out more details here: https://www.footballbusinessinside.com/job?slug=leiter/in-esport,-nachhaltigkeit-und-digital-(m/w/d)-71
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Aug 4, 2024 • 44min

Inside the Slovak League - Doubling Broadcasting Revenue in just 3 Years

In this episode, we caught up with Michal Mertinyak, the Executive Director of the Slovak League (Niké Liga). Michal shared the inside story of how the league has thrived in recent years, including the incredible feat of doubling its broadcasting revenue in a three-year cycle. Join us as we dive into the success factors and challenges that have driven this remarkable growth.
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Jul 24, 2024 • 59min

Football Business Insider – Martin Geisthardt, Managing Director at FC Magdeburg, former Head of Sales & Marketing at FC St. Pauli

Why embark on a new journey at FC Magdeburg when FC St. Pauli finally got promoted to the Bundesliga in 2024? This was one of the key questions we explored in our candid conversation with Martin Geisthardt, the former Head of Sales and Marketing at St. Pauli and now the Managing Director at FC Magdeburg. 
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Jul 3, 2024 • 39min

Inside IFK Göteborg with Marcus Modéer, Head of Communication

Did you know the only Swedish club to ever win the European Cups, not once but twice, was IFK Göteborg? In this episode, we chatted with Marcus Modéer, Head of Communication at IFK Göteborg. Marcus shared what makes this sleeping giant of Scandinavian football special, why they were called “The Last Proletarians of Football,”  how they monetized premium content to open up a €300k revenue stream, and much more.Also, If you're looking for a job in the football business or you're a recruiting manager for your club, check out our newly launched FBIN Career, where we connect talent with opportunities here: https://www.footballbusinessinside.com/careers  
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Jun 9, 2024 • 1h 7min

Football Business Insider: Giorgos Lagaris, Chief Commercial Officer, PAOK

We sat down with Giorgos Lagaris, the Chief Commercial Officer of PAOK. We've discovered that the real magic of our podcast unfolds when our guests share their deeply personal journeys—and Giorgos truly delivered. He recounted the pivotal moment he chose to leave a secure management role for an uncertain internship at Sportfive, how that decision ultimately led him to PAOK, and his rich experiences in both Greece and Germany. Throughout our conversation, Giorgos offered a treasure trove of advice for aspiring professionals, all woven through personal stories that were so powerful, they gave us goosebumps.
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May 20, 2024 • 40min

Football Business Insider: Gary Udhwani, Business Development Manager (Europe), LaLiga

Welcome to the first episode of our new series, Football Business Insider! Our goal is to provide real-life stories from professionals working in the football industry. In this episode, we had the pleasure of speaking with Gary Udhwani, Regional Manager for Europe at LaLiga. Gary's story is unique—born in the Canary Islands of Spain, with Indian roots, he transcended a pool of 12,000 candidates to secure his first position. Over the past six years, he has advanced his career in football and now manages nine LaLiga delegates across 32 countries in Europe. Have a listen to Gary's story!

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