Thinking With Mitch Joel

Welcome to episode #344 of Six Pixels Of Separation - The Twist Image Podcast. I have a love/hate relationship with LinkedIn. I love the business of LinkedIn and their business model (this was validated earlier in the week, when LinkedIn in posted some impressive quarterly earnings). I love the way the online social network has maintained its stature as the preeminent business network for professionals. I hate the fact that I find the user experience challenging (I'm never quite sure what to do when I head over there). I hate the fact that people don't understand the true value of LinkedIn and this means that spammers roam free and unpunished. Beyond that, it's also somewhat of a challenge when a brand asks about what their play should be on LinkedIn. It's a treasure chest of information for headhunters and a valuable destination for anyone in business. Nobody knows this better than Viveka von Rosen. von Rosen is widely regarded as one of LinkedIn's premier evangelists for individuals and corporations. She is also author of the bestselling business book, LinkedIn Marketing An Hour Day. LinkedIn is a fascinating environment, and it's one that brands and marketers need to pay close attention to. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #344 - Host: Mitch Joel. Running time: 46:39. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with Viveka von Rosen. Linked Into Business. Linked Into Business Blog. LinkedIn Marketing An Hour A Day. Follow Viveka on Twitter. Connect with Viveka on LinkedIn. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #344 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book david usher digital marketing facebook itunes lined into business linkedin linkedin marketing an hour a day marketing marketing blogger marketing podcast online social network podcast podcasting social media viveka von rosen

Welcome to episode #343 of Six Pixels Of Separation - The Twist Image Podcast. Lately, the podcasting landscape has developing into a steady stream of amazing, insightful and deep content - in audio and video format. It's somewhat fascinating that all of this niche and rich content is so readily available for free, and yet there's a vast majority of people who don't even know what a podcast is - let alone how to download and enjoy one. Perhaps one of the most fascinating shows out there is Jonathan Fields' Good Life Project. These video podcasts offer some of the most in-depth conversations with business and community leaders and thinkers that you will ever see. Fields spends a lot of time digging into deep conversation with his subject matter. Brilliant past episodes have included guests like Seth Godin, Brene Brown, Dan Pink and many more. Fields has authored two books, Career Renegade and Uncertainty and he, himself, is a fascinating individual who understands the power of the Internet, the new ways we work and much more. It is my pleasure to have him on this show. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #343 - Host: Mitch Joel. Running time: 53:43. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with Jonathan Fields. Good Life Project. Career Renegade Uncertainty. Follow Jonathan on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #343 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand brene brown business book career renegade dan pink david usher digital marketing facebook good life project itunes jonathan fields marketing marketing blogger marketing podcast online social network podcast podcasting seth godin social media uncertainty

Welcome to episode #342 of Six Pixels Of Separation - The Twist Image Podcast. Does anyone remember Media Hacks? It was a semi-frequent podcast within this podcast that was a roundtable conversation with Chris Brogan, C.C. Chapman, Hugh McGuire, Christopher S. Penn, Julien Smith and myself. We had a good run, but life became what it is, and it became a ruthless game of herding the unherdable cats. Well, it's back. Welcome to episode #41 of Media Hacks. Unfortunately, Penn was not able to make the recording, but McGuire is in charge of getting dates all locked in using Doodle (so, this should happen more often). In this episode we discuss everything from the Internet of Things to how we're all feeling about new media (and where this is all going). We'll do it again soon (we promise). Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #342 - Host: Mitch Joel. Running time: 56:27. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with the Media Hacks! Chris Brogan. C.C. Chapman. Hugh McGuire. Christopher S. Penn. Julien Smith. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #342 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book cc chapman chris brogan christopher s penn david usher digital marketing doodle facebook hugh mcguire itunes julien smith marketing marketing blogger marketing podcast media hacks online social network podcast podcasting social media

Welcome to episode #341 of Six Pixels Of Separation - The Twist Image Podcast. My first thought, when I heard about the book, Think Like Zuck by Ekaterina Walter, was, "wow, I can't believe Mark Zuckerberg actally let someone inside his domain to study him and write a book about it!" I had a true sense of excitement over this business book. It turns out that Ekaterina Walter not only didn't have that kind of privileged access, but never even interviewed him for the book. Before you skip this episode or think that the book title is misleading, take a deep breath and dive on in. Walter is a social innovator at Intel. She is a regular contributor to Mashable, Fast Company, Huffington Post, and other publications. Along with that, she spent a long while researching not only Zuckerberg but his management style. If you're at all interested in thinking about modern day leadership in a different way or wonder about the future of Facebook, I think you will enjoy this conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #341 - Host: Mitch Joel. Running time: 50:52. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with: Ekaterina Walter. Think Like Zuck. Building Social Bridges. Follow Ekaterina on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #341 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand building social bridges business book david usher digital marketing ekaterina walter facebook fast company huffington post intel itunes mark zuckerberg marketing marketing blogger marketing podcast mashable online social network podcast podcasting social media think like zuck

Seth Godin, an institution and a true inspiration in the digital world, discusses his latest book, building trust and community, overcoming the lizard brain, the current state of business, the impermanence of the internet, and transitioning between projects.

Welcome to episode #339 of Six Pixels Of Separation - The Twist Image Podcast. When the Harvard Business Review posted the article, Marketing Is Dead, by Bill Lee, my heart sunk. I wrote my own, passionate, rebuttal to this ridiculous claim (you can read it right here: Marketing Is Dead). Lee's post generated a lot of attention and over six hundred comments. I wasn't alone in the rebuttals and, since the post went live in August of 2012, there is still conversation about the issue. I reached out to Lee, who is not just a contributor to the Harvard Business Review, but the head of the Customer Reference Forum and the author of, The Hidden Value Of Customers. He was gracious and willing to come on to the podcast to push, prod and debate the contents of his article even further. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #339 - Host: Mitch Joel. Running time: 48:31. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with: Bill Lee. Marketing Is Dead - Harvard Business Review. Customer Reference Forum. The Hidden Wealth of Customers. Follow Bill on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #339 - Host: Mitch Joel. Tags: advertising podcast bill lee blog blogging brand business book customer reference forum david usher digital marketing facebook harvard business review itunes marketing marketing blogger marketing is dead marketing podcast online social network podcast podcasting social media the hidden value of customers

Welcome to episode #338 of Six Pixels Of Separation - The Twist Image Podcast. This is also episode #24.20 of Across The Sound. Joseph Jaffe is widely regarded as one of the top Marketing Bloggers (Jaffe Juice) and Podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of three excellent books (Life After The 30-Second Spot, Join The Conversation and Flip The Funnel) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. This is our 24th conversation (or, as I like to affectionately call it, Across The Sound 23.20). In this episode, we discuss the changing and evolving description we use for "creative," and what it means to be a creative in 2012... pushing into 2013. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #338 - Host: Mitch Joel. Running time: 48:19. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. Here's the Jaffe vs. Joel debate on marketing and its role in the consumer's future. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #338 - Host: Mitch Joel. Tags: across the sound advertising podcast blog blogging brand business book david usher digital marketing facebook flip the funnel. evol8tion itunes jaffe juice jaffe juice tv join the conversation joseph jaffe life after the 30 second spot marketing marketing blogger marketing podcast online social network podcast podcasting social media

Beth Kanter, passionate about technology and connectivity in social media for nonprofits, shares her insights on leveraging social media to make a difference. She discusses her journey in the nonprofit sector, the success of her books, and the importance of goals and measurement in nonprofits. She also explores the stages of measurement acceptance, balancing measurement and relationship-building, and the power of online fundraising.

Welcome to episode #336 of Six Pixels Of Separation - The Twist Image Podcast. I've got a bit of guilt about the recording of this podcast. I tend to record as many shows as possible, stock them up and then release them as I can. In the rush of things a few months back, I wound up recording more shows that I usually do. Tom Webster (aka BrandSavant) is Vice President of Strategy for Edison Research, most widely-known as the sole providers of U.S. Election exit polling data to all major media outlets. In the race up to the last U.S. presidential elections, I know how swamped Tom was, but he agreed to be on my show to help promote another project he has called, The Social Habit, that looks at social media research. So, what you're getting is a podcast that was recorded before Barack Obama took office for a second term. That being said, none of the content we discussed was time-sensitive. Lastly, Tom is both incredibly smart, insanely funny and has a dry sense of sarcasm (or, a man after my own heart). In short, it was a total pleasure to finally have him on the show. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #336 - Host: Mitch Joel. Running time: 54:49. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with Tom Webster. BrandSavant. Edison Research. The Social Habit. Follow Tom on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #336 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand brandsavant business book david usher digital marketing edison research facebook itunes marketing marketing blogger marketing podcast online social network podcast podcasting social media the social habit tom webster

Welcome to episode #335 of Six Pixels Of Separation - The Twist Image Podcast. Innovation is something desperately and constantly needed in marketing. Thankfully, there are innovative thinkers like Dave Gray around to help us out. He is the author of two excellent books (Gamestorming and The Connected Company), and is currently the SVP of Strategy at the Dachis Group. In full disclosure, I was most interested in speaking with Gray after reading The Connected Company and did not even realize that he was also the author of Gamestorming. The truth is that social media has changed more than the marketing part of business (hence, the burgeoning term, "social business"). It's going to take discussions - like the one you are about to hear - and lot more c-suite actions for all of us to better understand how this all comes together. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Twist Image Podcast - Episode #335 - Host: Mitch Joel. Running time: 45:35. Please send in questions, comments, suggestions - mitch@twistimage.com. Hello from Beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the Blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT DEL is coming in Spring 2013. In conversation with Dave Gray. The Connected Company. Gamestorming. Follow Dave on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Twist Image Podcast - Episode #335 - Host: Mitch Joel. Tags: advertising podcast blog blogging brand business book dachis group dave gray david usher digital marketing facebook gamestorming itunes marketing marketing blogger marketing podcast online social network podcast podcasting social media the connected company