

Six Pixels of Separation Podcast
Mitch Joel
Six Pixels of Separation - Mitch Joel’s weekly conversation with business leaders, thinkers, innovators and cultural icons. The show is about insights and provocations on brands, consumers, technology, business and how connected we’ve all become.
Episodes
Mentioned books

Jun 28, 2015 • 49min
SPOS #468 - Marketing Cartoons With Tom Fishburne
Welcome to episode #468 of Six Pixels Of Separation - The Mirum Podcast. We live in a world with so much content and creativity, that it's hard to remember what's most interesting. Still, every week, I can't wait for that one email with a new cartoon from Tom Fishburne. Every week, he publishes a new Marketoon (as he calls them). They're clever, funny and head-smacking true. With that, the former CPG and Method marketing professional, turned cartoon professional and has built not only a loyaly following, but a thriving agency creating business and marketing-related cartoons for brands. His agency is called, Marketoonist, and Tom is just one of those kind, honest and sincere people that you want to be around. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #468 - Host: Mitch Joel. Running time: 49:00. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Tom Fishburne Marketoonist. Marketoon. Follow Tom on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #468 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing facebook innovation podcast j walter thompson jwt management podcast marketing podcast marketoon marketoonist method mirum mirum agency mirum podcast tom fishburne twitter wpp

Jun 21, 2015 • 54min
SPOS #467 - The Science Of Attention With Ben Parr
Welcome to episode #467 of Six Pixels Of Separation - The Mirum Podcast. Ben Parr leads an interesting life. He's an award-winning journalist, author, entrepreneur, investor and expert on what it takes to get attention. Parr is the author of Captivology - The Science of Capturing People's Attention. Why do we pay attention to certain people, products, and ideas? Is there a science behind how these people and brands capture and retain somebody's attention? He is Co-Founder and Managing Partner of an early-stage venture capital firm, DominateFund, a columnist for Inc. Magazine and a contributor to CNBC. Parr is widely known as a former Editor-at-Large of Mashable, where he wrote more than 2,000 articles on social media and technology, managed Mashable's editorial team, and interviewed everyone from Ashton Kutcher to Mark Zuckerberg. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #467 - Host: Mitch Joel. Running time: 53:32. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Ben Parr. Happy Father's Day! Captivology - The Science of Capturing People's Attention. DominateFund. Follow Ben on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #467 - Host: Mitch Joel. Tags: advertising podcast ashton kutcher audio ben parr blog blogging brand business book business podcast captivology cnbc david usher digital marketing dominatefund facebook inc magazine innovation podcast management podcast mark zuckerberg marketing podcast mashable mirum mirum agency mirum podcast twitter

Jun 14, 2015 • 49min
SPOS #466 - Immersive Media With Frank Rose
Welcome to episode #466 of Six Pixels Of Separation - The Mirum Podcast. We live in tough times for advertising. Yes, it's still a critical component of our economy and a very effective way to reach, connect and build loyalty. There's just so much of it. We have moved from a scarcity model to an abundance model in a very short time. There are countless options that make the old "three network" television model seem like a dinosaur. Frank Rose believes that the best kind of advertising is about real experiences. The kind of experiences that are so highly immersive for the consumer, that they're as enthralled by it as they are with a great movie or book. How many brands can make that happen? A long time contributing editor to Wired, Rose is also an accomplished book author who sits at the intersection of technology, new media and entertainment. Recently he published an article titled, The Power of Immersive Media, in Strategy + Business. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #466 - Host: Mitch Joel. Running time: 49:23. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Frank Rose. The Power of Immersive Media. How to harness the power of immersive media (infographic)/ The Art of Immersion. Follow Frank on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #466 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing facebook frank rose innovation podcast management podcast marketing podcast mirum mirum agency strategy and business the art of immersion the power of immersive media transmedia twitter wired wired magazine

Jun 7, 2015 • 53min
SPOS #465 - Jaffe And Joel #32 (Across The Sound 32.20)
Welcome to episode #465 of Six Pixels Of Separation - The Mirum Podcast. Joseph Jaffe is widely regarded as one of the top marketing bloggers (Jaffe Juice) and podcasters (both Jaffe Juice in audio and Jaffe Juice TV in video). He is the author of four excellent books (Life After The 30-Second Spot, Join The Conversation, Flip The Funnel and Z.E.R.O.) and his latest business venture is, Evol8tion. A long-time friend (and one of the main inspirations behind the Six Pixels of Separation blog and podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the digital marketing and advertising landscape. This is our 32nd conversation (or, as I like to affectionately call it, Across The Sound 32.20), and in this episode, we discuss the Wall Street Journal article, Tech Firms Pull Talent Away From Ad Agencies. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #465 - Host: Mitch Joel. Running time: 53:01. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Joseph Jaffe. Tech Firms Pull Talent Away From Ad Agencies. Jaffe Juice. Jaffe Juice TV. Life After The 30-Second Spot. Join The Conversation. Flip The Funnel. Z.E.R.O. Follow Jaffe on Twitter. Evol8tion. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #465 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing evolution Facebook flip the funnel google iTunes jaffe juice join the conversation joseph jaffe life after the 30 second spot marketing blog marketing podcast startup for brands twitter wall street journal zero

May 31, 2015 • 47min
SPOS #464 - Disrupting Digital Business With Ray Wang
Welcome to episode #464 of Six Pixels Of Separation - The Mirum Podcast. R "Ray" Wang is the Principal Analyst, Founder, and Chairman of Silicon Valley based Constellation Research. He's also the author of the popular business strategy and technology blog, A Software Insider's Point of View. His blog provides insight into how disruptive technologies and new business models such as digital transformation impact brands, enterprises, and organizations. His new book, Disrupting Digital Business, provides insights on why over fifty percent of the Fortune 500 have been merged, acquired, gone bankrupt, or fallen off the list since 2000. Digital disruption is bigger than most ever expected. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #464 - Host: Mitch Joel. Running time: 46:51. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with R "Ray" Wang. Disrupting Digital Business. A Software Insider's Point of View. Constellation Research. Follow Ray on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #464 - Host: Mitch Joel. Tags: business podcast a software insiders point of view advertising podcast audio blog blogging brand business book constellation research david usher digital marketing digital marketing podcast disrupting digital business marketing marketing podcast mirum mirum agency r ray wang ray wang twitter

May 24, 2015 • 40min
SPOS #463 - Minimal Viable Brand With Denise Lee Yohn
Welcome to episode #463 of Six Pixels Of Separation - The Mirum Podcast. If you look at Silicon Valley, there is this notion that advertising is dead, marketing no longer works and everything is about finding these young unicorns who can leverage data and analytics to growth hack a company to success. This shores up into two thoughts: One, build it and they will come (because the product is so great). Two, growth hacking enables a business to not care about the brand, but simply focus on acquiring users. Any marketing professional knows that this is not the case. Brands matter more than ever. Denise Lee Yohn wrote an article for the Harvard Business Review titled, Start-Ups Need a Minimum Viable Brand. She is also the author of, What Great Brands Do - The Seven Brand-Building Principles That Separate The Best From The Rest, is a former Sony Electronics executive and advertising agency professional (who worked on Burger King, Land Rover and Unilever). So, what is the minimal viable brand that a business needs? Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #463 - Host: Mitch Joel. Running time: 39:44. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Denise Lee Yohn. Start-Ups Need a Minimum Viable Brand. What Great Brands Do - The Seven Brand-Building Principles That Separate The Best From The Rest. Follow Denise on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #463 - Host: Mitch Joel. Tags: business podcast advertising podcast audio blog blogging brand branding burger king business book david usher denise lee yohn digital marketing digital marketing podcast growth hacker marketing harvard business review land rover marketing marketing podcast minimal viable brand. what great brands do mirum mirum agency sony twitter unilver

May 17, 2015 • 52min
SPOS #462 - Storytelling For Startups With Mark Evans
Welcome to episode #462 of Six Pixels Of Separation - The Mirum Podcast. I first met Mark Evans close to fifteen years ago. We were both speaking during a three-day conference dedicated to corporate blogging. Yes, it was a long time ago. Long before social media was a channel. Back then, Mark was the technology reporter for a national newspaper and was open (but still, somewhat, skeptical) about just how far blogging could go. Since then, he's become the founder of a well known event called, mesh, and has become a full-time consultant that helps startups to tell better stories. With that, he most recently published a book called, Storytelling For Startups. But don't worry, if you're not a startup, this is all about story-driven marketing. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #462 - Host: Mitch Joel. Running time: 51:33. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Mark Evans. Storytelling For Startups. mesh. Follow Mark on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #462 - Host: Mitch Joel. Tags: business podcast advertising podcast audio blog blogging brand business book david usher digital marketing digital marketing podcast mark evans marketing marketing podcast mesh mirum mirum agency storytelling for startups twitter

May 10, 2015 • 43min
SPOS #461 - Jeremy Gutsche Wants You To Be Better And Faster
Welcome to episode #461 of Six Pixels Of Separation - The Mirum Podcast. Inspiration is everywhere. And, as they say, the future is here... it's just not evenly distributed. So, where do you go to see the future? There are few that I trust when it comes to individuals who are truly able to point to trends that turn into something meaningful. In fact, there are only two. I do love the work being done at PSFK. I also trust Jeremy Gutsche. Jeremy is the CEO of Trend Hunter, the author of two great books (Exploiting Chaos and the recently published Better And Faster). He's also a pretty amazing speaker and overall nice guy. Jeremy believes that there is a discipline and proven track to finding, discovering and using big ideas. That's what we're going to discuss. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #461 - Host: Mitch Joel. Running time: 43:15. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Jeremy Gutsche. Better And Faster. Exploiting Chaos. Trend Hunter. Follow Jeremy on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #461 - Host: Mitch Joel. Tags: advertising podcast audio better and faster blog blogging brand business book business podcast david usher digital marketing exploiting chaos jeremy gutsche psfk trend hunter

May 3, 2015 • 54min
SPOS #460 - Winning Experiments With Tim Ferriss
Welcome to episode #460 of Six Pixels Of Separation - The Mirum Podcast. Tim Ferriss just launched a TV show. It's called, The Tim Ferriss Experiment, and - by all accounts - this is the exact line of work that Tim was meant to do: use his body, mind and spirit to help us all learn how to get better and hack our lives towards excellence. Tim is such a fascinating character. While he describes himself as a "human guinea pig," he is so much more. The bestselling author of The 4-Hour Workweek, The 4-Hour Body and The 4-Hour Chef, Tim is also an angel investor and advisor for companies like Facebook, Twitter, Evernote, Uber and many others. If you're not impressed by that, Tim also holds a Guinness Book of World Records record in tango dancing and won a Chinese kickboxing championship. And, there's so much more. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #460 - Host: Mitch Joel. Running time: 53:29. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is my conversation with Tim Ferriss. The Tim Ferriss Experiment. The 4-Hour Workweek. The 4-Hour Body. The 4-Hour Chef. Follow Tim on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #460 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing the 4 hour body the 4 hour chef the 4 hour workweek the tim ferriss experiment tim ferriss

Apr 26, 2015 • 44min
SPOS #459 - Stand Out With Dorie Clark
Welcome to episode #459 of Six Pixels Of Separation - The Mirum Podcast. I can be old and cynical when it comes to building a personal brand. It used to be that digital media allowed all of us to present ourselves in a three-dimensional way. While that statement still stands true, we have a swath of people presenting themselves in really silly and unprofessionals ways online. Figuring out how to make a statement that is both authentic and professional can be a challenge in this Instagram world. Still, when it comes to people who really understand how to decode success, I trust Dorie Clark. Her first book, Reinventing You, was a fantastic read and she's back with Stand Out. In her latest book, Dorie tackles the super-huge challenge of how people (like you and I) can come up with breakthrough ideas that make us invaluable to the businesses that we work for. She also believes that this is the one (and potentially only) thing that will give us all the ultimate career insurance. With that, she is also a speaker and writer for Harvard Business Review and Forbes. Enjoy the conversation... Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #459 - Host: Mitch Joel. Running time: 44:14. Hello from beautiful Montreal. Subscribe over at iTunes. Please visit and leave comments on the blog - Six Pixels of Separation. Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook. or you can connect on LinkedIn. ...or on twitter. Six Pixels of Separation the book is now available. CTRL ALT Delete is now available too! Here's is the my conversation with Dorie Clark. Stand Out. Reinventing You. Harvard Business Review. Forbes. Follow Dorie on Twitter. This week's music: David Usher 'St. Lawrence River'. Get David's song for free here: Artists For Amnesty. Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #459 - Host: Mitch Joel. Tags: advertising podcast audio blog blogging brand business book business podcast david usher digital marketing dorie clark evolution Facebook flip the funnel forbes google harvard business review iTunes reinventing you stand out