The Market Your Genius Podcast

If you're not making the money you desire from your business, one area to take a look at is your business model. In this episode, join host Nikki Nash in exploring 3 areas of your business model to explore in order to get better results. Inside This Episode of The Market Your Genius Podcast: 0:30 - the Market Your Genius definition of a business model 01:23 - an exploration of coaching and consulting offer structures 02:36 - one of the biggest mistakes coaches and consultants make with their business model 03:56 - an important quality of a world class coach or consultant 04:55 - how evaluating your capacity is crucial to having an effective business model 07:44 - why you need to simplify your business model 10:48 - how to retain the clients you acquire 14:09 - important questions to ask when evaluating your business model Mentioned   In This Episode: We help coaches, consultants, creatives, and service based business owners create marketing strategies and systems to grow their business.   If you’re interested in discovering how we can support you in a group and 1:1 setting or if you have a question after listening to this episode, send Nikki a DM online. Facebook: http://www.facebook.com/NashNikki Instagram: www.instagram.com/nikkinashofficial For the show notes or to leave a voice memo, head to marketyourgeniuspodcast.com/228

Are you ready to have your best business year yet?!? In this episode, join Nikki as she shares 5 must-haves for making this year of business the best you’ve had to date. Inside This Episode of The Market Your Genius Podcast: 0:45 - if you want to have an amazing year in your business this is where you start! 01:48 - why a vision for your next 12 months is not enough (and what you also need) 02:12 - a game changing exercise for having a great year in business 03:15 - the mindset you need to support your best year yet 05:20 - an inspiring story 11:03 - how to plan your best year yet 14:00 - how to think about failures you may encounter Mentioned In This Episode: I help coaches, consultants, creatives, and service based business owners create marketing strategies and systems to grow their business. If you’re interested in discovering how I can support you in a group and 1:1 setting or if you have a question after listening to this episode, send me a DM online. Facebook: http://www.facebook.com/NashNikki Instagram: www.instagram.com/nikkinashofficial For the show notes or to leave a voice memo, head to marketyourgeniuspodcast.com/227

The secret to the success of our clients is doing less better. It’s about simplifying not only what actions you take but the actions themselves. In this episode, join Nikki as she shares thought-provoking content to help you evaluate your business and ultimately do less better. Inside This Episode of The Market Your Genius Podcast: 0:30 - the key to business success 02:26 - the first step in streamlining your business 03:26 - how to evaluate your current activities 04:05 - do this before you hire the team! 05:03 - three game-changing questions to ask yourself regularly 07:03 - is creating more content the answer? 08:45 - how to grow and multiply your business Mentioned In This Episode: I help coaches, consultants, creatives, and service-based business owners create marketing strategies and systems to grow their business. If you’re interested in discovering how I can support you in a group and 1:1 setting or if you have a question after listening to this episode, send me a DM online. Facebook: http://www.facebook.com/NashNikki Instagram: www.instagram.com/nikkinashofficial For the show notes or to leave a voice memo, head to marketyourgeniuspodcast.com/226

Consistently generating leads for your business is a primary objective of your marketing plan. In fact, when you want more dream clients, your #1 job is implementing lead generation strategies so you can attract potential customers and guide them towards your offers. If you’re pivoting your business, targeting a new audience or are just getting started - you’ll definitely want to tune into this episode! Inside This Episode of The Market Your Genius Podcast: 00:20 - doing marketing activities in a way that works for you 05:40 - where to find leads (especially with a new audience) 12:25 - how to connect with past clients for your new offer 14:07 - determining who your new offer is for + a game changing exercise 17:08 - the best marketing asset you’ll ever have 20:23 - some 2023 marking predictions 27:37 - my social media & online marketing philosophy 34:04 - the 3 types of leads you have and how to speak to them 41:06 - a simple online marketing system to remove overwhelm Mentioned In This Episode: I help coaches, consultants, creatives, and service based business owners create marketing strategies and systems to grow their business. If you’re interested in discovering how I can support you in a group and 1:1 setting or if you have a question after listening to this episode, send me a DM online. Facebook: http://www.facebook.com/NashNikki Instagram: www.instagram.com/nikkinashofficial

Building your business while working a Full-time or Part-time job? Then this episode is for you! Join Nikki as she chats with Holly Marie Haynes about how to build your business with 8-10 hours per week. To learn more about Holly click here. If you haven't already - grab your copy of the Market Your Genius Book to help you get more dream clients and retain them. Head to nikkinash.co/book to order from your favorite retailer. Already have the book? Make sure you snag the free companion course at marketyourgeniusbook.com Here's how to work with me:  Building your way to six figures? I have programming designed to help reach the $10k/mo+ milestone. Simply reach out to me on Instagram or LinkedIn for more information. If you're already at six or multiple six figures - I'd love to invite you to an upcoming Wealth Builder's Collective Open Forum where you can meet fellow women entrepreneurs, discuss timely business (or personal) topics and learn more about The Wealth Builder's Collective. Simply DM me "WBC" on Instagram or LinkedIn for more information.

Self-doubt, Imposter Syndrome, fear of being "found out"... these feelings are common amongst seven and eight-figure women entrepreneurs. If you're feeling this way, know you're not alone. And in this episode, my mindset coach - Liz Nicklas and I discuss what to do about it. Click here to learn more about Liz. If you haven't already - grab your copy of the Market Your Genius Book to help you get more dream clients and retain them. Head to nikkinash.co/book to order from your favorite retailer. Already have the book? Make sure you snag the free companion course at marketyourgeniusbook.com Here's how to work with me:  Building your way to six figures? I have programming designed to help reach the $10k/mo+ milestone. Simply reach out to me on Instagram or LinkedIn for more information. If you're already at six or multiple six figures - I'd love to invite you to an upcoming Wealth Builder's Collective Open Forum where you can meet fellow women entrepreneurs, discuss timely business (or personal) topics and learn more about The Wealth Builder's Collective. Simply DM me "WBC" on Instagram or LinkedIn for more information.

Nikki's first group program launch bombed. And real talk - her belief system at the time was not in alignment with the results she wanted. Whether you're selling 1:1 consulting, VIP Days, Events, Courses, or group programs - your belief system will impact every step you take along the way. In this episode, Nikki chats with her mindset coach Liz Nicklas about the belief system you need to enroll clients into your programs. To learn more about Liz, click here. If you haven't already - grab your copy of the Market Your Genius Book to help you get more dream clients and retain them. Head to nikkinash.co/book to order from your favorite retailer.  Already have the book? Make sure you snag the free companion course at marketyourgeniusbook.com  Here's how to work with me:  Building your way to six figures? I have programming designed to help reach the $10k/mo+ milestone. Simply reach out to me on Instagram or LinkedIn for more information. If you're already at six or multiple six figures - I'd love to invite you to an upcoming Wealth Builder's Collective Open Forum where you can meet fellow women entrepreneurs, discuss timely business (or personal) topics and learn more about The Wealth Builder's Collective. Simply DM me "WBC" on Instagram or LinkedIn for more information.

Laura Larios, nervous system expert, discusses the impact of the nervous system on client acquisition and the importance of aligning marketing messaging with the desired client type. Additionally, she emphasizes the role of a regulated nervous system in attracting suitable clients and highlights its importance for long-term success in business.

Laura Larios, a nervous system expert, joins the podcast to discuss entrepreneur burnout and how to recover from it. They explore symptoms of burnout, strategies for regulating the nervous system, and the ineffectiveness of meditation. The guest shares her journey from the hospitality industry to entrepreneurship and the skills gained. Listeners are invited to join the Wealth Builders Collective Open Forum and support the guest's work.

There are 3 main ways to get in front of your target audience and in this episode, we discuss one of the most misunderstood methods - paid advertising. Join Nikki Nash and guest Jenn Spivak (co-founder of The Ad Girls) about how and when to use advertising to scale your business. Click here to learn more about Jenn. And if you haven't already - grab your copy of the Market Your Genius Book to help you get more dream clients and retain them. Head to nikkinash.co/book to order from your favorite retailer. Already have the book? Make sure you snag the free companion course at marketyourgeniusbook.com Here's how to work with me: Building your way to six figures? I have programming designed to help reach the $10k/mo+ milestone. Simply reach out to me on Instagram or LinkedIn for more information. If you're already at six or multiple six figures - I'd love to invite you to an upcoming Wealth Builder's Collective Open Forum where you can meet fellow women entrepreneurs, discuss timely business (or personal) topics and learn more about The Wealth Builder's Collective. Simply DM me "WBC" on Instagram or LinkedIn for more information.