
The Market Your Genius Podcast
Welcome to the Market Your Genius podcast, the go-to resource for building and growing a profitable service-based business. Join host and master coach, Nikki Nash, each week as she shares her best strategies and insights on how to turn your passion and expertise into a profitable and sustainable business. To learn more about how Market Your Genius can help you build a business and a life you’re MADLY in love with, head to marketyourgenius.co.
Latest episodes

Mar 27, 2020 • 21min
How to Validate Your Business Idea (Even if you're already in business)
Google Why most businesses fail and number 1 on the list is often "no market need". In a time where more and more businesses are launching because of the businesses owners "passion" or because of the job market - it becomes more important than ever for businesses to understand the viability of their business so that it can make it past the 5, 10, 15 and even 50 year milestone. In this episode we'll discuss ways to determine if there is need for your business idea (or even your current business) in the market place and how to make strategic decisions for the longevity of your business. Remember - you got this! If you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. And don't forget to share your biggest take aways on Instagram and tag me @nikkinashofficial. I can't wait to support you!

Mar 24, 2020 • 33min
A Convo With Alice Lewis - CEO of Alice's Table
In a market where everyone is talking about the laptop lifestyle - business fundamentals can get lost. Before you can scale your business, have your business run without you or heck even run from anywhere, you need to put in the work to have a business that works period. In this conversation with Alice Lewis, we talk building a business, being innovative in the marketplace, being on Shark Tank, how she proved her business concept worked and then scaled her business, plus life as a new mom and CEO. You won't want to miss this! Alice is founder and CEO of Alice's Table a company that empowers women to successfully be their own boss through hosting flower arranging workshops. To learn more about Alice's Table head to their website or follow them on instagram. If you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. I'd also love to answer your questions and/or support you on an upcoming episode. Send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode.

Mar 20, 2020 • 25min
Current Economic Impacts On Small Business Owners & What To Do About It
One of my big concerns right now is the economic impact the coronavirus is having on small businesses, hourly employees, and people who cannot work from home. In this episode we take a look at some numbers from the 2008 Recession, the impact that had on small businesses, and what small businesses can do in the short term and long term to not only survive but to last for a long time. If you haven't already - I would love to hear what you think of the show! Please leave an honest review. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply go to nikkinash.co/qa to submit a question for the show and for a chance to get coached during an episode. And don't forget to share your biggest take aways on Instagram and tag me @nikkinashco. https://www.instagram.com/nikkinashco/ I can't wait to support you! You've got this!

Mar 17, 2020 • 45min
A Convo with Author, Founder of Mayzie Media, and former NBA Publicist Ahyiana Angel
Real Talk - Quitting your job without a plan isn't for everyone! Today - living a "laptop lifestyle" is marketed everywhere. But that wasn't the case when Ahyiana left her job in PR to become an author, podcaster, and entrepreneur. In fact - becoming an author, podcaster, and entrepreneur wasn't even her exact plan. In this episode, Ahyiana shares: - How to figure out what you really want so that you don’t end up quitting without a plan. - Real Talk about making money as an author (who’s not well known) - What entrepreneurship really looks like and is it something you really want? - What you should ask yourself before jumping into the podcast space. - The secret to succeeding in the podcast space. - And so much more. To connect with Ahyiana - you can find her on Instagram. Plus, you can find her books on Amazon. And if you haven't already - I would love to hear what you think of the show! Please leave an honest review. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode.

Mar 13, 2020 • 31min
Building a business that can survive anything.
Can your business run without you? Can it survive an economic downturn? Is it built to last? These are questions every business owner should be asking themselves. In this episode, we discuss 3 important elements of building a business that can survive anything. If you haven't already - I would love to hear what you think of the show! Please leave an honest review. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. And don't forget to share your biggest take aways on Instagram and tag me @nikkinashofficial. I can't wait to support you! You've got this!

Mar 10, 2020 • 49min
Building a lucrative business with a small email list. A convo with Tarzan Kay
It's time to stop holding yourself back. To stop hiding the best parts of your personality because you're afraid to bring up certain topics. Marketing is about building relationships with people - and you can't do that by silencing your stories. In this episode I interview Tarzan Kay - former copywriter, launch whiz and the queen of email copy about how to build your business when you have a small email list. To get amazing freebies from Tarzan head to her website. You can also follower her on instagram @Tarzan_Kay. As always, I'd love to hear what you think of the show. Please leave an honest review on Apple Podcasts.

Mar 6, 2020 • 19min
10 must haves for making dreams come true (ALT Summit Bonus)
Every have a big dream that has been on your resolutions or want list but it just hadn't happened yet? Personally, I had writing and publishing a book on my list for a long time. But I truly believe your dreams can come true. On Wednesday of this week I did a mini keynote at Alt Summit on how to make your big dreams a reality. As an extension of my talk, in this episode I share 10 must-haves for making your dreams come true. Couldn't make it to my Alt Summit talk? No worries - I'll share the talk in a future episode. For now tune into the 10 must haves for making your dreams come true. And don't forget to let me know what your big dream is by sending me a DM on Instagram. If you haven't already - I would love to hear what you think of the show! Please leave an honest review. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. I can't wait to support you! You've got this!

Mar 3, 2020 • 59min
Transformational Style: How to create a powerhouse wardrobe
Do you ever feel as thought you have nothing to wear? Or wake up every morning to put on glorified pajamas before heading into your home office? Style is not just about how people perceive you. In fact - I'd argue it's more about how it makes you feel about your self. In this episode I interview Stylist & Capsule Wardrobe Expert Jenn Mapp about the transformational power of fashion, how to fine your own style, and the magic of getting rid of clothes that don't fit your lifestyle. Plus you'll get game changing secrets on how to always have the perfect outfit for upcoming events! Get inspired by following Jenn on Pinterest. Reading her book. Or checking out her website. I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. You've got this!

Feb 28, 2020 • 12min
The "invest in your business" money trap I fell into
Let's have some real talk... In this mini episode - I take you back to my first year of business to get some insight into how much personal and professional development I invested in and my reflections on those investments. Let me know about your relationship with money and making investments with your biz by sending me a DM on Instagram. And if you haven't already - I would love to hear what you think of the show! Please leave an honest review. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. You've got this!

Feb 25, 2020 • 46min
From 1:1 to Group with Megan Huber
You know it - right now, if you brought on 50 more clients - your business would break... And so would you... But you have a desire to make a bigger impact... To have more freedom and flexibility in your life... And you know it's possible (because other people have done it) but you're not sure how... In this episode, you'll discover - The 3 money making activities you need to focus on to grow your business - Why your going from a 1:1 to group business model is a win for you and your clients/customers - What you need to put in place so that you can spend less time delivering coaching and more time building your business (without your clients suffering) - What to think about before hiring your next team member - And so much more... Ready to go from 1:1 to group? Join Megan's Launching Made Easy workshop for free! And if you haven't already - I would love to hear what you think of the show! Please leave an honest review. Thank you for your support! I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. You've got this! xx, Nik