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The Market Your Genius Podcast

Latest episodes

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May 1, 2020 • 18min

The Ultimate Guide To Landing & Leveraging Virtual Speaking

If you want to be seen as the go to expert, generate more leads, and shorten your sales cycle - I can't stress the importance of landing in-person and virtual speaking opportunities enough. In this episode, I walk you through the steps I would take if you want to land speaking engagements right now. Remember it's not about the size of the audience, it's about the quality. If you want to continue the conversation after this episode head to Instagram and DM me @nikkinashofficial. https://www.instagram.com/nikkinashofficial I can't wait to support you! And if you haven't already - I'd love to hear what you think of the show. Please leave an honest rating and review. Talk soon!
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Apr 28, 2020 • 39min

A Convo with Kathy Bowman Atkins - Founder & CEO of The Lattitude Group

For many people, their 2020 plans went out the window. Their plans for business growth, their plans for travel, their plans for public speaking... But even with the sudden shift in the marketplace, making a plan is more important than ever. It's just that the process and frequency are different. In this episode, I have a conversation with Kathy Bowman Atkins, a strategic planning expert and CEO of the Lattitude Group about how small businesses can plan for the rest of 2020. You may already have a new plan in place. But how frequently should you review and modify that plan? That's just one of many things Kathy and I will discuss. If you haven't already - I would love to hear what you think of the show! Please leave an honest rating and review. Thank you for your support!
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Apr 24, 2020 • 25min

Feeling Stuck or Paralyzed? This Episode Is For You.

Feeling stuck or finding yourself spinning your wheels is a common feeling for entrepreneurs. Many entrepreneurs experience uncertainty, fear, and frustration. But what if you could predict where your business will be in 3 mons, 12 months, 3 years? In this episode, we'll have a real talk about entrepreneurship and how you can create stability and predictability in your business. To continue the conversation after this episode head to Instagram and DM me @nikkinashofficial.  I can't wait to support you! And if you haven't already - I'd love to hear what you think of the show. Please leave an honest rating and review. Talk soon!
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Apr 21, 2020 • 45min

A Convo with Gerri Detweiler, Credit Expert and Education Director at Nav.

Navigating financial assistant programs and funding options in lieu of COVID-19 can be confusing. In this episode, I have a conversation with Gerri Detweiler, Business Credit expert and Education Director at Nav, about how small businesses can continue to fund their business, pay themselves, and pay their employees in the current landscape. For additional support outside of this episode head to Nav.com. COVID-19 Resources How to Apply For Forgiveness for Your Paycheck Protection Program Loan Self-Employed: How To Apply For A Payroll Protection Program PPP Loan If you haven't already - I would love to hear what you think of the show! Please leave an honest rating and review. Thank you for your support!
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Apr 17, 2020 • 20min

Should you be marketing right now? And other common questions.

One of the questions I keep getting asked is "should I keep marketing my business right now". In this episode we'll chat about how to keep your business moving forward when the word of the day is "crisis" and have a real talk about what's really going on with your business and how to move forward. To continue the conversation after this episode head to Instagram and DM me @nikkinashofficial.  I can't wait to support you!
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Apr 14, 2020 • 41min

A Convo with Robin Joy Meyers - Fear Strategist, Author, and Molecular Geneticist

Reprogram Your Mind & Transform Your Fear. That's what this episode is all about. In a 2015 Psychology Today published an article entitled "7 Things You Need to Know About Fear" by Theo Tsaousides Ph.D. Click here to read the article. #1 on the list is that fear is healthy. In this episode, I chat with Author, TedX Speaker, and Fear Strategist Robin Joy Meyers about how to leverage fear. Robin uniquely combines her background as a scientist, her life experiences, and her work with clients to help people use fear instead of fearing it. To learn more about Robin Joy Meyers please head to her website or follower her on Instagram.  If you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode.
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Apr 10, 2020 • 26min

Real Talk: Should You Build A Personal Brand Business

Its easier than ever to build a business from your experiences and expertise. For most people, all you need is a computer, internet connection, knowledge on a specific topic, and a group of people who want that knowledge. Because it's so easy to start - it can seem as if it's easy to build and maintain. But the reality everyone isn't making millions from an online course or for coaching others. So the question remains - is it worth it to get started in this industry? In this episode we'll chat about the opportunity of building a personal brand business and the steps you'd need to take to get started. If you want to monetize your story and your skills, tune into this episode to start building a solid foundation. As always, I'd love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram. Submit a question for the show and for a chance to get coached during an episode. If you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. Thank you for your support! And don't forget to share your biggest take aways on Instagram and tag me @nikkinashofficial. I can't wait to support you!
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Apr 7, 2020 • 49min

A Convo with Ary Doakes - Finance Expert & Virtual CFO

During recessions, tons of businesses close because they were not financially ready to weather rough times. While there are things we cannot control - putting in place money management systems and creating a healthy relationship with money is crucial to the financial success of any business. In this episode I speak with Ary Doakes, a personal and business finance expert who helps 7 Figure Business owners master their money so that they can create a bigger impact for their clients, their loved ones, and the world. In this conversation with Ary, discuss when your business should consider hiring a virtual CFO, how to manage your money when you're doing it solo, how to make financial decisions and so much more. You won't want to miss this! You can connect with Ary via her website or on instagram.  And if you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. I'd also love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode.
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Apr 7, 2020 • 58min

Inside A Session: Are You Clear On Your Message?

Not having a clear message and focus for your business can leave your mind spinning faster than a chick at Soul Cycle. An increasing number of women are diving into entrepreneurship businesses of passion but are not clear on what the true opportunity is for their business. In this episode I consult a woman named Carey on her business by the end of this conversation Carey leaves clear and focused on the opportunity for her business. Remember - you're not alone and you've got this! I'd love to answer your questions and/or support you on an upcoming episode. Simply send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode. If you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. Thank you for your support! And don't forget to share your biggest take aways on Instagram and tag me @nikkinashofficial. I can't wait to support you!
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Mar 31, 2020 • 31min

A Convo with Darieth Chisolm - Two Time Emmy Award Winning TV Personality, former News Anchor and Life/Business Coach

In 2017, nearly half of 30- to 49-year olds experienced some form of online harassment (an increase of 10 percentage points since 2014). [PEW Research] As the world becomes more connected, and more entrepreneurs are building personality-based businesses, concern for online criticism and retaliation grows. In this episode I am blessed to speak with Darieth Chisolm. Darieth is an Emmy-winning television personality, former NBC News Anchor, entrepreneur, author, international speaker and life and business coach. In this conversation with Darieth, we talk cyber harassment, how she took her experience with cyber abuse to help others, her experience creating an award-winning documentary, and how others can get support. You won't want to miss this! You can find Darieth online at https://www.dariethchisolm.com/ or on instagram.  To learn more about 50 Shades of Silence head to https://www.50shadesofsilence.com/ or follow them on twitter https://twitter.com/50Silence. If you haven't already - I would love to hear what you think of the show! Please leave an honest review on Apple Podcasts. I'd also love to answer your questions and/or support you on an upcoming episode. Simply go send me a DM on Instagram and submit a question for the show and for a chance to get coached during an episode.

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