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saas.unbound

Latest episodes

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Jun 29, 2023 • 1h 6min

Daniel Thulfaut & Rasmus Makwarth: Product Management for B2B SaaS

Everything you wanted to know about Product Management for B2B SaaS! Join Rasmus Makwarth, co-founder and CEO of Bucket (https://bucket.co/), and saas.group Brand CPO and Head of Product Growth, Daniel Thulfaut who together have over 25 years of experience in the industry 😳 for a Product Management AMA 🚀 We're talking about ways to keep up with the market and align with user expectations, prioritizing tech debt, strategic themes, and user requests, align teams to focus on shared goals, and much more!
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Jun 26, 2023 • 44min

Martin Courau @Fincome. Converting 80% of SaaS demos

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #41, we are talking with Martin Courau, CEO & co-founder of Fincome (https://en.fincome.co/), he only platform dedicated to companies with a recurring business model that offers a 360° view of your company's performance in real time. Martin shares his vision on the way a startup should go about their marketing/growth strategies at the early stages, and why it's important to hit a few distribution channels at the same time. He talks about their staggering success of turning 80% of demo calls into paid subscriptions and why Fincome's roadmap is to become a dependable software for any SaaS business reaching over $700k ARR if they want to continue sustainable growth. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter: https://twitter.com/SaaS_group
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Jun 22, 2023 • 57min

Rob Rebholz @Superglue.io. Partnership strategy for b2b SaaS

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #40, we are talking with Rob Rebholz, co-founder @Superglue.io (https://www.superglue.io/), a partner engagement platform that recommends and executes revenue-generating partnership plays on behalf of partner managers. Rob shares his vision for building a partnership management strategy that works, how to find partners that make sense for your business, and the value you can bring to each other. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Jun 19, 2023 • 56min

Jane Portman @Userlist. Core positioning for b2b SaaS

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #39, we are talking with Jane Portman, co-founder @Userlist (https://userlist.com/ ), an automation tool for sending behavior-based messages to your SaaS users. Email marketing is something Userlist leverages for its growth as well and Jane is sharing the tips that help activate the free users and upsell your paying customers if you have a freemium version of your business. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
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Jun 15, 2023 • 56min

Christophe Pasquier @Slite. Building a lovable SaaS brand

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #38, we are talking with Christophe Pasquier , founder & CEO of Slite (https://slite.com/ ), a modern knowledge base that helps teams escape the chaos of information overload. Slite attended YC in 2018, raised more than 15M$, and is serving tens of thousands of teams every month. Christophe talks about the way he and the team determined their product channel fit and made sure the right customers are able to find them easily. Christophe also discusses the up and downs of building a team and the recent layoffs they had to deal with. This is a difficult but important topic for the founders and an inevitable situation for any business. Chris is inspired by team dynamics, making it easier for customers to collaborate on projects and make meaningful connections. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group
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Jun 12, 2023 • 54min

Moritz Dausinger @Refiner. Hacking SaaS customer support in a team of 3

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #37, we are talking with Moritz Dausinger, Founder and CEO of Refiner (https://refiner.io/ ), a powerful survey tool that allows to precisely target user segments based on our data. Moritz shares his opinion about hiring for SaaS, keeping the team small and the way to make it work with freelancers. We also discuss the way Refiner deals with customer support with a team of 4 and why pushing customers back to try and and the solution works for them. Moritz talks about company culture and the importance of cultivating one even if there's just a handful of you. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group
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Jun 8, 2023 • 53min

Josh Haynam @Interact. Bootstrapping a bulletproof SaaS company to $3M ARR

Josh Haynam, CEO of Interact, talks about bootstrapping the company to $3M ARR. He discusses product roadmap changes, time spent building vs testing new features, and using affiliate programs to find customers. The podcast also covers the evolution of marketing channels, the role of customer support and AI, and finding inspiration in the SaaS industry.
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Jun 5, 2023 • 56min

Esben Friis-Jensen @Userflow. Bootstrapping to 7 figures with a team of 3

Esben Friis-Jensen, co-founder of Userflow, shares hacks for customer retention, adding affiliate programs, handling customer support, AI capabilities, and customer acquisition channels. They also discuss the importance of customer retention and effective hacks for it. The podcast emphasizes bootstrapping, building a great product, and being selective about expenses.
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Jun 1, 2023 • 41min

Baird Hall @Churnkey. The importance of testing in SaaS

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #27, we are talking with Baird Hall, Co-Founder and CEO of Churnkey (https://churnkey.co/ ), a customer service software that makes it easy to manage and connect with customers, and truly help them succeed. Baird talks about the way a founder's journey changes from building the first to building the fourth company and if it gets easier. How to switch from B2C to B2B business and how different they are. Why having a great team and a support system helps founders along the way. He shares the hacks for customer retention that works for Churnkey, and much much more. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/1479... Twitter - https://twitter.com/SaaS_group
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May 29, 2023 • 50min

Niklas Dorn @Filestage. Building a company culture from day one

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #32, we are talking with Niklas Dorn, CEO & co-founder of Filestage (https://filestage.io/ ), the content review platform that saves users up to 2 days per month chasing feedback, consolidating comments, and tracking approvals. Niklas talks about the importance of building the company culture from the very beginning and the fact that even though people come to work for a startup, they don't necessarily share the same views on the setup they're getting into. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796

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