Justin Duke @Buttondown. Successful building in public strategy

saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #46, we are talking with Justin Duke, Founder of Buttondown (https://buttondown.email/), a lightweight email app that can be used to create and distribute newsletters. Justin shares his vision of launching a SaaS product. Why your Product Hunt or closed beta launch is never THE one and only. How every feature you add changes the product and adds to your launch cycle. He also talks about the journey of a solo-founder and how he structures work with contractors and aims for the business to ultimately grow to a much bigger company with a great culture. Justin also discusses the way he juggled day-job with building a startup and how he decided to go all-in with Buttondown. Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796