
saas.unbound
saas.unbound is a podcast where inspiring founders and experts share their stories of founding and scaling their businesses all the way to success and eternal love from their customers.At saas.unbound we have casual chats with entrepreneurs who have already walked from 0 to 1, to 10, and sometimes to a life-changing exit.They share their experiences, actionable insights, and mistakes to avoid.Your host is Anna Nadeina, Head of Growth at saas.group, passionate Growth Marketer, and a big believer in sustainable growth and the power of networking.saas.unbound is brought to you by saas.group
Latest episodes

Feb 12, 2024 • 57min
Jason Fried @37signals/@Once.com. Building stone age tools and getting excited about software (again!)
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by https://saas.group/. In this episode #45, we are talking with Jason Fried, Co-Founder of 37signals, Basecamp, Hey.com.Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

Feb 8, 2024 • 60min
Raphael Labbé @Wiztrust. Hacking SaaS customer success and enterprise sales
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #44, we talk with Raphael, Co-Founder and CEO of Wiztrust, a multi-channel distribution platform, built to simplify internal and external communications. We explore how Wistrust acts as a control tower for communication professionals, offering a robust suite of tools from newsrooms to integrated CRMs, designed to streamline the complexities of public and investor relations. Raphael doesn't stop there—he introduces us to Wistrust Protect, an innovative solution that leverages blockchain to verify press releases and tackle the pervasive issue of fake news. Listen in as we delve into the societal impact of misinformation and the vital need for investment in reliable content distribution systems.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Feb 5, 2024 • 40min
Antti Ala-Ilkka @Addsearch. Building a SaaS with a successful exit in mind
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #43, we talk with Antti, founder of AddSearch, a lightning-fast, effortless, and customizable personalized site search for any website. They joined saas.group family last year, and we’re going to tap into the sale and post-sale integration processes as well as the story of the product and company. Antti shares how AddSearch evolved from a self-service model catering to small businesses to conquering the challenges of larger corporate customers, and how the company's growth strategy shifted from a product-led to a robust sales-driven approach.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Feb 1, 2024 • 43min
Amir Salihefendic @Doist. 17 years of bootstrapping with $200k revenue per employee
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #42, we talk with Amir, Founder & CEO at Doist, specializing in productivity software that simplifies and organizes the workday. Amir takes us back to the origins of Doist as a personal project and shares how it blossomed into an application relied upon by millions. He emphasizes the crucial role of customer feedback in shaping the product and the unique challenges of bootstrapping a business. His insights on sustainable growth without investor backing are not only thought-provoking but also a testament to the resilience required to navigate the competitive tech landscape.

Jan 29, 2024 • 40min
Glenn Rogers @Float. 13 years of bootstrapping a SaaS with people-first approach
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #41, we talk with Glenn Rogers, co-founder and CEO of Float, one of the top-rated resource management SaaS tools to keep projects profitable, workloads sustainable, and teams in sync. Glenn shares insights into Float's journey, highlighting how staying bootstrapped has fueled their sustainable growth and fostered a culture of continuous improvement. Whether you're an aspiring entrepreneur or an established business leader, Glenn's passion for enhancing work life through Float's innovative solutions is bound to resonate with you.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Jan 25, 2024 • 51min
Blake Hutchison @Flippa. How to exit your SaaS company in 2024
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #40, we talk with Blake Hutchison, CEO of Flippa, the biggest marketplace for buying and selling online businesses. Blake talks about preparing businesses for sale and how Flippa equips sellers with the data and insights needed to understand the market landscape. Blake shares stories of successful sales and underscores the significance of adopting a pragmatic approach during negotiations, setting emotions aside. Discover how Flippa leverages AI to streamline the matchmaking process between sellers and buyers, aiming for a seamless and swift transactional experience, and how this technological innovation is revolutionizing the sale process on the platform.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Jan 22, 2024 • 52min
Jan Niklas Wick @Valuecase. Redefining deal closing in B2B SaaS
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #39, we talk with Jan Niklas, co-founder and CEO of Valuecase, a software that simplifies the collaboration between customer-facing teams and their buyers. Their vision is to redefine how millions of B2B sellers and buyers across the globe interact and close deals. Jan Niklas shares his rich background in management consulting and data science, which sparked the inception of Value Case—a platform revolutionizing the collaboration between sales teams and buyers. We discuss how this software aims to illuminate the customer knowledge gap that exists in B2B sales compared to B2C, and we delve into Value Case's early days, from the spark of idea validation to the securing of venture capital funding.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Jan 20, 2024 • 50min
Wes Bush. How to scale your PLG SaaS business past 8 figures
PLG (product-led growth) has been the hottest potato in SaaS in the last couple of years, and Wes Bush knows exactly how to help you implement it from the ground up with great success. Wes Bush is an entrepreneur, author, and product-led coach. Over 500,000 people have read his Product-Led Growth book and listened to the ProductLed Podcast. His vision is for every company to have a free product experience that enables them to serve before they sell. Wes created the ProductLed System™️ as a simple way of helping companies holistically implement product-led growth from the ground up with great success. During our chat, we talk about the most holistic ways to implement PLG framework for your SaaS business and how to use it to scale your company past 8 figures.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/

Jan 18, 2024 • 47min
Aytekin Tank @Jotform. Scaling the ultimate form builder and competing with Google
Aytekin Tank, Founder & CEO of Jotform, shares insights on balancing product development and growth strategies, the importance of having a viral product, and leveraging customer feedback for expansion. He discusses the evolution of Jotform's offerings, the impact of CEO involvement in growth, and the role of forms across industries. Tank also delves into AI automation, team restructuring for scaling, and wraps up with a call for future founder guests on innovative growth strategies.

Jan 15, 2024 • 46min
Julia Draghici @CPV One. Leveraging multichannel partnerships for bootstrapped SaaS growth
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/ . I'm your host Anna Nadeina, Head of Growth for saas.group. In this episode #37, we talk with Julia, Co-Founder and CEO of CPV One, a cloud-hosted ad tracking platform, and CPV Lab, a self-hosted ad tracking platform, helping affiliates, media buyers and marketing agencies track, manage and optimize their marketing campaigns in one place. Completely bootstrapped, remote-first, and growing with a small dedicated team mostly based in Romania. Julia walks us through the inception of CPV Lab, born from a pressing need in the affiliate marketing space, and shares the unique challenges and triumphs of bootstrapping a SaaS business.Stay up to date: LinkedIn - https://www.linkedin.com/company/14790796 Twitter - https://twitter.com/SaaS_group Website - https://saas.group/