Sales Logic - Selling Strategies That Work

Lightning Round:  Top 10 Strategies to Build Your Personal Brand   Question: Donna from Asheville NC asks, “I have a salesperson who is a rockstar when it comes to setting appointments. She is definitely talking to our target market - many of the prospects know her name. They all seem excited to talk, and then they don't show up. It's maddening because the schedule is so busy right now, that setting time for those calls is even a challenge - and then we have to reschedule. And yes - we send confirmation emails and even phone calls. But just today, two people didn't show up and one of them was an inbound lead! Any ideas?”   Book: High Profit Prospecting by Mark Hunter   🤍 Please donate to help Western NC at www.828strong.com   🧠 Register now for the Sales Logic Expert Exchange! This month: Larry Levine.  Topic: what it truly takes to succeed in a post-trust world, where traditional sales tactics no longer cut it.    October 28th at 4 p.m. EST! Don’t miss it. Register here.  

Lightning Round:  Top 10 Ways to Consistently Build Your Sales Skills Question: Marvin from Daytona Beach, FL asks, “I have been in insurance sales all my life—started really when I was a kid. This industry is getting tough—rules, regulations, and the list goes on. I am a traditional sales guy; golf tournaments, chamber events, taking clients out for a beer. My strategies are just not working anymore—why?” Book: The Digital Selling Handbook - Bill Stinet     

Lightning Round:  Top 10 Ways to Prospect Effectively Question: Nathaniel Friday from Nigeria asks, “How do you gain market share in a highly competitive marketplace, like Nigeria?”  Book: Insight Selling by Mike Schultz ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com  💡 Wish you could role-play with a “customer” before you actually call? Now available: Sales Logic Role Play. One of the many perks of the Sales Logic Mastermind. Find out more here!

Lightning Round:  10 Ways to Close More Sales Question: Ronnie from Tucson asks, “I have a very low closing ratio when compared to everyone else in my company.  I push like crazy to get deals to close but they never do.  My boss has told me it has to improve or I’m going to be terminated. What am I doing wrong?” Book:  Secrets of Closing the Sale by Zig Ziglar, updated by Dr. Mufazzal Lakdawala   It’s time to get real about the role of social media in your sales strategy.  Join us Sept. 23 at 4 p.m. for a FREE webinar with Brynne Tillman, the “LinkedIn Whisperer.” Register here!   ❖ Have you gotten Mark’s new book? 33 days of sales wisdom multiplied by your own reflections and evaluations.📗 Find ‘The Making of a Mind for Sales’ on Amazon now!

Explore the critical role of a structured sales strategy versus enforced corporate processes. Discover how storytelling can forge emotional connections with customers, enhancing their engagement. Learn the importance of building trust and embracing rejection to boost sales confidence. Techniques for effective onboarding and understanding customer needs are also discussed. Plus, insights on how relatable anecdotes can demonstrate expertise and create more impactful sales conversations.

Lightning Round: Top 10 Ways to Standout on Social Media Question: Ben Ibarra asks on Spotify: "I work in the toy industry selling to mass market. Since Covid, getting buyers to accept a meeting or call or even respond to emails has become much harder. How do I get a buyer's attention without spamming them with emails?" Book: Secrets of Master Closers by Mike Kaplan   💡 Heard about the Sales Logic Brain or Sales Logic Role Play? These are just some of the amazing features of the Sales Logic Mastermind. Find out how to join here.  ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com   

Lightning Round: 10 Ways to Stay Focused During Tough Times Question: Alanna from Seattle asks, “It’s always been hard getting customers to stay engaged, but this past year it has become harder than ever. Is it me or has something changed I’m not aware of?” Book: Selling in a Post-Trust World by Larry Levine   ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com

Lightning Round: 10 Ways to Build Your Sales Confidence Question: John from San Diego asks, “I am a bit of a news junkie, and watching this week everyone is talking about the stock market going down and interest rate cuts coming. I work in the restaurant industry—is there anything I should be doing to prepare for the change in market conditions, how will my customers be impacted?” Book: Selling Your Way - Kristie Jones    ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com    📢 Join Mark and Meridith for the Sales Logic Expert Exchange, this month with Victor Antonio as he shares how to increase customer value by creating a seamless buying experience.  Tune in live Monday, August 26th at 3pm CT! Register for this free webinar here. 

Lightning Round: Best Places to Find Ideas for Content Creation Question: Regina in Milwaukee says, “I’m in manufacturing sales, things are getting slow. We just had our mid-year meeting and they came down with the bad news. With inflation, interest rates, election year, sales are slowing, and now they’re cutting our budget. Fewer trade shows, fewer golf events, fewer lunches, and the list goes on and on. How am I supposed to make my quota if I don’t have money to spend?” Book: High Road Leadership: Bringing People Together in a World that Divides by John C. Maxwell   💡What would a mindset journal for salespeople look like? The Making of a Mind for Sales is your sales accountability partner in book form.  Get it now on Amazon! ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com

Explore the art of crafting a 90-day sales strategy amidst political uncertainty. Discover how to adapt value propositions and maintain client communication. Learn to set collaborative micro-goals that foster team accountability. Gain insights from 'Ignite Your Sales Strategy,' and hear tough sales lessons that highlight the significance of networking and continuous education. Avoid critical sales mistakes while focusing on what you can control, ensuring a robust approach in unpredictable times.