

High-Income Business Writing Podcast
Ed Gandia
Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Topics covered include: getting better and higher-paying clients; banishing the feast-or-famine cycle; doing more of the work that excites you; how to raise your fees and rates; boosting your productivity; making your business recession-proof; discovering and leveraging your strengths; finding your niche; pricing content writing projects; pricing copywriting projects; writing white papers; writing case studies; writing web copy; writing articles; and much more.
Episodes
Mentioned books

Dec 3, 2020 • 6min
#246: Creating Your Own Reality
In today’s short podcast episode, I talk about the dangers of making business decisions based on what your writing colleagues say about the market.

Nov 23, 2020 • 54min
#245: The 7 Critical Success Factors of All Successful Copywriters and Content Marketing Writers
In this podcast episode, legendary marketer Brian Kurtz describes the seven critical success factors used by direct marketing legends — and how those principles still apply today.

Nov 19, 2020 • 5min
#244: The Power of Exclusivity
In today’s short podcast episode, I talk about the power of exclusivity—and how you can leverage it to attain higher fees and book your schedule as a writer or content marketer.

Nov 9, 2020 • 41min
#243: How to Make Prospect Conversations Easier (and Land More Clients) with the ‘Selling Staircase’
In this podcast episode, learn how to lead sales conversations with confidence — and land more projects — by following Nikki Rausch’s five-step selling process.

Nov 5, 2020 • 4min
#242: The Greenest Grass in Town
In today’s short podcast episode, I explore why you’re better off improving what you’ve already built than building something entirely new.

Oct 29, 2020 • 4min
#241: Drama Free Decision-Making
In today’s short podcast episode, I give a different way of making decisions that will help you come up with better, smarter solutions—with a lot less drama.

Oct 26, 2020 • 7min
#240: Fly Closer to the Sun
In today’s short podcast episode, I share how to overcome shyness and fear by taking smart, calculated risks.

Oct 22, 2020 • 6min
#239: The Bones of a Roadmapping Engagement
In today’s short podcast episode, I explain how to approach projects where the scope of work or solution isn’t immediately evident.

Oct 12, 2020 • 17min
#238: Jude Charles on the Power of Video Storytelling
Discover how you can harness the power of video storytelling to differentiate yourself from competitors, with guest filmmaker, Jude Charles.

Oct 8, 2020 • 6min
#237: Is Warm Email Prospecting Still Effective?
In today’s short podcast episode, I review four critical success factors you MUST have in place for email prospecting.