The Logistics of Logistics

Why NPS Matters with Ian Aguilar Ian Aguilar and Joe Lynch discuss why NPS matters. Ian is the Founder of UrgencySelling, where he helps logistics and transportation companies to rapidly improve sales while reducing the cost of customer acquisition. About Ian Aguilar Ian Aguilar is the Founder and Managing Director of Urgency Selling. With 18 years dedicated experience in 3PL, 4PL, and Technology, Ian pioneered the adoption of The Challenge Sale, Account Based Marketing, and Demand Generation across supply chain and logistics. Following ten years with UPS, Ian co-founded LinkedIn ABM who earned recognition as a top 20 influencer on LinkedIn. With studies in Communications and Media from Mt. San Antonio College, Ian's passion evolved into broader management consulting to support Executive and Entry-level transformations from Diagnostic into Consultative sales. This approach has helped teams including Schneider, Estes, Oracle, MercuryGate, Kuebix, and MyCarrier to achieve CXO-level leads, single email and single dial closes, 15% margin growth, and reduced enterprise sales cycles over $8MM in GP by up to nine months. About UrgencySelling Urgency Selling was founded in 2016 to craft differentiated go-to-market strategies for Fortune 50, Private Equity, and Start-up teams. Urgency Selling assists Executive and Marketing partners to streamline content and coaching for Sales which rapidly reduce the cost of acquisition, prevent turnover, and expand lifetime value. This is accomplished by integrating Operations' quantifiable insights with Marketing, allowing Sales the tools necessary to engage senior ranks, create consensus between 5-to-8 influencers, prove differentiation from competitors, and justify significantly higher margins with guaranteed upsell expansion based on your solution's initial six-month performance. Key Takeaways: Why NPS Matters Ian Aguilar is the Founder of UrgencySelling, where he helps logistics and transportation companies to rapidly improve sales while reducing the cost of customer acquisition. Ian utilizes a combination of sales strategy, messaging, and content creation to differentiate his clients and build engagement with prospective customers. In the podcast interview, Joe and Ian discuss why NPS matters. Net Promoter Score (NPS) is a measure used to gauge customer loyalty, satisfaction, and enthusiasm with a company that's calculated by asking customers one question: "On a scale from 0 to 10, how likely are you to recommend this product/company to a friend or colleague?" Aggregate NPS scores help businesses improve upon service, customer support, delivery, etc. for increased customer loyalty. NPS can be used as a predictor of business growth. When your company's NPS is high (or, at least, higher than the industry average), you know that you have a healthy relationship with customers who are likely to act as evangelists for the brand, fuel word of mouth, and generate a positive growth cycle. For an excellent explanation of Net Promoter Score (NPS), check out this article on hotjar. Learn More About Why NPS Matters Ian Aguilar's LinkedIn The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

What's Up with Dooner Dooner and Joe Lynch discuss what's up with Dooner. Dooner talked about the launch of FreightWave's latest media venture, "Back the Truck Up", which is being hailed as the "Barstool Sports of Freight." About Dooner Dooner is currently creating new podcast, radio, video, and multimedia content for FreightWaves. He is hard at work on developing the next greatest podcast known to man. Dooner is a 14-year supply chain industry veteran who has held directors positions in operations, sales, consulting, and marketing. Having worked with FedEx, Reebok, Adidas, L.L. Bean, Hasbro, Louis Vuitton, and many more high level clients across the full spectrum of the field. He is a co-host and producer on What The Truck?!? and the host/producer of FreightWaves Insiders. About FreightWaves FreightWaves is the leading freight intelligence provider, offering current digital intelligence and context to the freight community on a central platform. FreightWaves'​ SaaS product, SONAR, is the leading freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. FreightWaves.com, the company's news site, is the leading provider of news and commentary for the transportation and logistics space. FreightWaves also hosts conferences under Transparency and MarketWaves branding and is a co-developer of the first futures contracts dedicated to trucking spot rates. Key Takeaways: What's Up with Dooner (Tim) Dooner is the Director of Audio & On-Air Host at FreightWaves, the leading FreightIntel provider, offering current digital intelligence and context to the freight community on a central platform. Dooner is the host and producer of WHAT THE TRUCK?!? FreightWaves Insiders, FreightCasts, and you can wake up with his FreightWaves Morning Minute News Briefs on Alexa, and all podcast platforms. FreightWaves TV and audio podcasts provide up-to-the-minute freight industry news provided by hosts who understand the freight business. FreightWaves TV and podcasts are informed by FreightWaves' freight data analytics and presented in interesting and engaging shows. In the podcast interview, Dooner talks about his own personal journey and his perspective on the logistics podcasting business. Dooner also talked about the launch of FreightWave's latest media venture, "Back the Truck Up", which is being hailed as the "Barstool Sports of Freight." "Back the Truck Up" (BTU), which will be led by Dooner is an extension of the wildly successful "What the Truck" podcast. Back the Truck Up will provide visitors and listeners with the latest and greatest insights and information about the transportation and logistics industry, but with an unconventional, edgier feel, ideal for the Tik Tok / Insta / memes generation. BTU is more than a podcast or a website – it is a new brand within the FreightWaves universe. Dooner needs help on this ambitious new project – click here to view the opportunities. Learn More About What's Up with Dooner Tim Dooner's LinkedIn FreightWaves Put That Coffee Down FreightCasts What Does FreightWaves Do with Dooner The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

Visibility 2.0: Accelerating the Customer Experience with Ron Richardson Ron Richardson and Joe Lynch discuss Visibility 2.0: accelerating the customer experience. Ron is the Chief Revenue Officer at Turvo Inc., the world's first multi-enterprise collaborative platform specifically designed for the global supply chain. About Ron Richardson Ron Richardson is the Chief Revenue Officer at Turvo, a technology company that empowers shippers, carriers, LSPs, and brokers with a streamlined, connected approach to supply chain management. Turvo connects the global supply chain with cloud-based software and mobile applications. Turvo enables users to see everything, from every system, person and organization they do business with in one place.Ron Richardson is a technology pioneer and industry leader in logistics and transportation. He has worked with 100's of Fortune 2,000 shippers, retailers, and 3PL's in reaping the benefits of real-time visibility, predictive analytics, and global control tower capabilities. Prior to Turvo, Ron played a pivotal role in FourKites' mercurial rise. Ron's sales leadership spans more than 20 years at firms such as Infor, Microsoft, and OpenText. Ron holds a bachelor's degree from Michigan State University and master's degree from Eastern Michigan University and regularly speaks at premier supply chain universities, such as the University of Arkansas Sam M. Walton Supply Chain College. About Turvo Turvo is the world's first multi-enterprise collaborative platform specifically designed for the global supply chain. The Turvo platform connects people and organizations across the supply chain, allowing shippers, logistics providers, and carriers to digitally transform their workflows with cloud-based software and mobile applications. The technology unifies all systems, internal and external, providing one end-to-end system of record set for all operations and analytics while eliminating redundant manual tasks and automating business processes. Turvo is based in the San Francisco Bay Area with offices in Dallas, Texas, and Hyderabad, India. Key Takeaways: Visibility 2.0: Accelerating the Customer Experience Ron Richardson is the Chief Revenue Officer at Turvo. Turvo connects the global supply chain with cloud-based software and mobile applications. Turvo enables users to see everything, from every system, person and organization they do business with in one place. In the podcast interview, Ron and Joe discuss visibility 2.0 and how it is accelerating the customer experience. Truck and shipment visibility has made great strides in the past decade. Visibility became much easier and more accurate with the widespread use of transportation management systems (TMS) and connectivity. Next, technology firms developed apps that were downloaded on to the truck driver's phone. The phone apps were improvement, however, it was limited because not every driver wanted to download the app. When electronic logging devices became mandatory in trucks, freight tech firms added tracking technology which has led to the latest advances in visibility. However, visibility alone isn't enough. Supply chain practitioners need end-to-end visibility along with the ability to collaborate with their partners – and this requires a modern TMS like Turvo that was built for real-time communication and collaboration. The customer experience is increasingly dependent on a technology platform so next generation TMS providers like Turvo have developed systems and applications that are easy-to-use and intuitive. Shippers and supply chain professionals, especially younger people have high expectations for freight technology because they are using consumer technology (Facebook, Amazon, DoorDash, Lyft, etc.). in their personal lives. Clunky, outdated interfaces, and extra steps just won't cut it. Freight technology is growing rapidly and to keep pace, transportation management systems must be able to quickly and easily integrate to other systems. Turvo's partner first philosophy means their technology was developed to seamlessly connect and interact with lots of great freight tech companies. Turvo works to empower shippers, carriers, LSPs, and brokers with a completely streamlined, connected approach to supply chain management, all in one platform. Learn More About Visibility 2.0: Accelerating the Customer Experience Ron Richardson's LinkedIn Turvo's LinkedIn Turvo Reimagining the Food Supply Chain with Eric Ristow and Luis Pajares Frictionless Logistics: It's the Collaboration, Stupid with Ketan Karkhanis The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

The Mary Kay Supply Chain with Michael Ringsdorf Michael Ringsdorf and Joe Lynch discuss the Mary Kay supply chain. Michael is the Vice President Transportation & Logistics at Mary Kay, one of the most enduring, successful direct sellers of personal beauty products in the world for more than 55 years. About Michael Ringsdorf Michael Ringsdorf is the experienced Vice President of Transportation & Logistics with a demonstrated history of working for a global company in the direct sales and cosmetics industry. Mike has developed a track record of converging people and technology to get exceptional results. Mike has a degree in Marketing from Iowa State University and over 30 years of experience leading teams in Demand Planning, Inventory Control, Automated Storage Retrieval Warehouses & Transportation. About Mary Kay Mary Kay Inc. (Mary Kay) has been one of the most enduring, successful direct sellers of personal beauty products in the world for more than 55 years. Committed to enriching the lives of women and their families around the world, we offer corporate careers with unlimited opportunities to do something beautiful for people around the globe – and within our own company. More than 5,000 people work in our corporate positions in all the global markets we serve. And we were recently named by Forbes as one of America's Best Midsize Employers 2019. The primary responsibility of our corporate teams to serve our millions of Independent Beauty Consultants (IBCs). IBCs work with Mary Kay as independent contractors, selling our products directly to consumers in nearly 40 markets on five continents. Key Takeaways: The Mary Kay Supply Chain Mike Ringsdorf is the Vice President Transportation & Logistics at Mary Kay Global, a cosmetics company based in Texas. The company offers eyeliners, mascara, night cream, gel, foundation, and other related products, as well as provides beauty consultancy services. In the podcast interview, Mike and Joe discuss what it takes to manufacture Mary Kay products and distribute it to millions of Mary Kay Beauty Consultants worldwide. The company's primary manufacturing plant is in Dallas, Texas. A second plant was opened in Hangzhou, China, to manufacture and package products for that market. Mary Kay is an American privately owned multi-level marketing company. The company was founded by Mary Kay Ash in 1963. Mary Kay is now one of the largest direct sellers of skin care and cosmetics. The company also manufactures and distributes over-the-counter drugs and products, such as sunscreens and acne treatments. Mary Kay's products are sold in more than 40 markets around the world, and its global independent sales force exceeds 3.5 million. Learn More About The Mary Kay Supply Chain Michael Ringsdorf's LinkedIn Mary Kay's LinkedIn Mary Kay The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

The Kodiak Story with Don Burnette Don Burnette and Joe Lynch discuss the Kodiak story. Don is the Co-Founder & CEO of Kodiak Robotics, a company that is building the trucking industry's most advanced self-driving technology. About Don Burnette Don Burnette is the Co-Founder & CEO of Kodiak Robotics. Don is one of the autonomous vehicle industry's true pioneers, with more than ten years experience working on self-driving software development. He began his career as a software tech lead for the Google self-driving car project, the predecessor to Waymo. After over five years at Google, Don left the company to co-found Otto, the first self-driving truck startup, which was acquired by Uber. After nearly two years as Software Technical Lead at Uber, Don left to co-found Kodiak. Don earned a BS in Electrical Engineering and Mathematics and a Master's degree in Physics from the University of Florida. He also earned a Master's degree in Robotics from Carnegie Mellon University. About Kodiak Robotics Kodiak Robotics was founded in 2018 to develop autonomous technology that carries freight forward—so people, partners, and the planet thrive. Kodiak is building and operating self-driving trucks designed to operate on highway routes, making the freight industry safer and more efficient. Kodiak has developed the industry's most advanced technology stack purpose-built specifically for long-haul trucks. Kodiak delivers freight daily for its customers between Dallas-Fort Worth and Houston, operating autonomously on the highway portion of the route, and also provides service between Dallas-Fort Worth and Austin and Dallas-Fort Worth and San Antonio. Key Takeaways: The Kodiak Story Don Burnette is the Co-Founder and CEO of Kodiak Robotics, developer of the trucking industry's most advanced self-driving technology. In the podcast interview, Don and Joe discuss Kodiak Robotics and Don's entrepreneurial journey. The Kodiak Driver is an industry-leading self-driving technology stack, purpose-built for driverless trucks and end-to-end delivery. Kodiak self-driving vehicles deliver significant cost savings while enabling increased asset utilization and revenue generation. Exempt from hours-of-service regulations, self-driving trucks will be able to move goods nearly 24/7, delivering freight faster than ever before. The Kodiak Driver never speeds, gets distracted or drowsy, and always delivers reliably, safely, and on time, every time. Self-driving technology is the solution for fleets facing capacity constraints due to driver shortages and turnover while also reducing recruitment, training, and retention costs. Kodiak currently delivers freight daily for its customers between Dallas-Fort Worth, Texas and Houston, operating autonomously on the highway portion of the route. Learn More About The Kodiak Story Don Burnette's LinkedIn Kodiak's LinkedIn Kodiak Kodiak's Written Content Kodiak's YouTube Channel The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

The Open Deck Market with Jacob Mcleod Jacob Mcleod and Joe Lynch discuss the open deck market. Jacob is the President at EXO Freight, the first managed marketplace built for open deck shippers and carriers. About Jacob Mcleod Jacob Mcleod, Graduate of University of Michigan, began a logistics career at Con-way Multimodal learning the industry from the floor. Took an opportunity with Ryder to help build their brokerage group learning different facets of freight management and supply chain optimization. From there joined the leadership team of a small start up that became RPM Freight Systems, learned about the finished vehicle transportation world and built that company to over 200 employees globally. Now at EXO Freight leading the team along with the founders Kurtis and Kris Tryber, creating the first open deck managed marketplace. About EXO Freight EXO Freight is an open deck managed marketplace for shippers and carriers. We are committed to both providing tools for both our customers and carriers in the often overlooked and underserved flatbed market to optimize their shipping and supply chain, while at the same time focused on the execution of freight with a "get it done" mentality. Key Takeaways: The Open Deck Market Jacob McLeod is the president of EXO Freight, the first managed transportation marketplace built for open deck shippers and carriers. In the podcast interview Jake provides an overview of the open deck market. The open deck transportation market includes flatbeds, step-decks, double-drop and hotshots – generally any truck without roof and without sides. Open deck trucks are used to transport construction materials, pipes, wood, molds, tanks, steel tanks, rods, airplane components, machinery, bricks, tractors, etc.. – oversized freight that can't be loaded into a traditional truck. Open Deck shipping accounts for over 20% of the $700B U.S. Domestic truckload transportation. EXO is the first managed digital marketplace, specifically catered to the nuance and needs of open deck carriers and shippers. EXO provides Shipper tools to eliminate managing their business on spreadsheets, and free carrier tools to allow frictionless booking, tracking, and instant settlement. Learn More About The Open Deck Market Jacob Mcleod's LinkedIn EXO Freight's LinkedIn EXO Freight The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

It's Not the Market, It's Your Procurement with Andrew Haverkampf Andrew Haverkampf and Joe Lynch discuss it's not the market, it's your procurement. Andrew is the Vice President of Platform Solutions at Emerge, one of the fastest-growing startups in the U.S. and is transforming the $800 billion transportation and logistics industry with its digital freight marketplace platform. About Andrew Haverkampf Andrew Haverkampf is the Vice President of Platform Solutions at Emerge. For the past twenty five years, Andrew has worked at some of the most successful and fastest growing logistics companies in the logistics industry including American Backhaulers, C.H. Robinson, Coyote, AFN, and Uber Freight. Andrew was the first employee at logistics start-up AFN, and later re-joined his mentor Jeff Silver at Coyote working in Europe and the US. Just prior to joining Emerge, Andrew led Enterprise Partnerships at the high flying Uber Freight. Andrew earned a BA in Psychology from Indiana University and an MBA from DePaul University. About Emerge Transforming the $800 billion freight industry, Emerge empowers meaningful logistics relationships through its award-winning Freight Procurement Platform. Built by freight professionals for freight professionals, Emerge is reinventing the procurement process by offering solutions that enable shippers and carriers to make more empowered, strategic decisions. In addition to the platform, shippers can connect to the Emerge Marketplace which opens access to 35,000 asset based carriers in order to create meaningful freight connections. The world's largest shippers and capacity providers use the Emerge Freight Procurement Platform daily, showing immediate ROI for procurement and saving valuable time in the process. Founded in 2017, and located in Scottsdale, Arizona, Emerge is one of the fastest-growing technology startups in the U.S. Key Takeaways: It's Not the Market, It's Your Procurement Andrew Haverkampf is the Vice President of Platform Solutions at Emerge, a flexible, efficiency-driven RFP platform for freight. In the podcast interview, Andrew explains that many shippers believe their problems with capacity is due solely to the tight market for trucks and drivers. The freight transportation market is tight, however, the procurement process used by many shippers contributes to their capacity issues. Small and medium shippers often utilize Excel spreadsheets and mass emails for their freight request for pricing (RFP) events. The process is cumbersome, annoying to many carriers, and often unsuccessful. Larger shippers may use procurement software, however, those softwares are not made for managing logistics and transportation and seldom can manage the complexity of thousands of lanes and thousands of carriers. Using existing procurement software for freight is usually a forced fit and it doesn't yield the desired results. As a result of the clunky, antiquated, time-consuming, soul-crushing procurement process, shippers usually only do one RRP or procurement event per year. Since most carriers can't predict the future of freight rates, shipper end up with "paper rates" that are only good on paper. Emerge is reinventing freight procurement by providing access to benchmarked rates and thousands of trusted partners to maximize cost-savings. Emerge is custom built for freight RFP events and as a result the process is streamlined, easy, and saves shippers time and money. The Emerge platform provides carriers access to more shippers and more opportunities. Carriers gain access and bid directly on exclusive contract and spot lanes that they may have never had access to before. Emerge's network connects carriers with shippers of all sizes, providing them more opportunities in the lanes that work for your company. Emerge uses a network model, which becomes increasingly valuable to users (carriers and shippers) as it scales. Emerge is hiring: Emerge Careers Learn More About It's Not the Market, It's Your Procurement Andrew Haverkampf's LinkedIn Emerge's LinkedIn Emerge Job openings RFP Overview The Emerge Story with Andrew Leto Building a Freight Juggernaut Again with Michael Leto The Freight RFP Process is Broken – Let's Fix It with Maggie Petrovic Emerge Levels Up with Michael Leto The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

The Freight Caviar Story with Paul Jaroslawski Paul Jaroslawski and Joe Lynch discuss the Freight Caviar story. Paul is the Founder & President of Freight Caviar, a company that brings humor to the logistics industry through memes and videos, along with a podcast and newsletter that focuses on Eastern European outsourcing and the Freight Tech scene [podcast src="https://html5-player.libsyn.com/embed/episode/id/22209302/height/90/theme/custom/thumbnail/yes/direction/backward/render-playlist/no/custom-color/706aff/" height="90" width="100%" scrolling="no" class="podcast-class" frameborder="0" placement="top" use_download_link="" download_link_text="" primary_content_url="https://chtbl.com/track/53D5B3/traffic.libsyn.com/secure/thelolpodcast/The_Freight_Caviar_Story_with_Paul_Jaroslawski_mixdown.mp3" theme="custom" custom_color="706aff" libsyn_item_id="22209302" /] About Paul Jaroslawski Paul-Bernard Jaroslawski is the Founder & President of Freight Caviar, LLC. Paul was born and raised in Chicago. In 2015, he graduated from the University of Illinois at Urbana-Champaign (UIUC) and began his career in logistics. Two years into his career, Paul's employer, Everest Transportation System, sent him to Kyiv, Ukraine, to open and run an outsourced operation over there. From November 2017 till November 2020, Paul ran the outsourced office in Kyiv and grew it from four to almost a hundred people. After leaving Everest, Paul founded FreightCaviar and currently resides in Poland. About Freight Caviar Freight Caviar brings humor to the logistics industry through memes and videos, along with a podcast and newsletter that focuses on Eastern European outsourcing and the Freight Tech scene. It also provides marketing and advertising services to logistics companies in the US. Key Takeaways: The Freight Caviar Story Paul-Bernard Jaroslawski is the Founder and President of Freight Caviar, a popular social media site for logistics and transportation people. Freight Caviar provides a variety of content ranging from humorous memes to commentary on the industry's most pressing matters. Paul also interviews industry leaders to better understand both the people and companies that make the freight business work. Because Paul is a Chicago born and raised freight broker, who now lives in Poland, he has unique insights on the outsourcing to Eastern Europe. (a good guy to know in these uncertain times). Freight Caviar provides a variety of digital marketing, advertising, and sponsorship opportunities to logistics and transportation companies. Learn More About The Freight Caviar Story Paul Jaroslawski's LinkedIn Freight Caviar's LinkedIn Freight Caviar Freight Caviar's Instagram Most Recent Email Newsletter Freight Caviar's YouTube Channel Freight Caviar's Podcast on Spotify The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

The Parade Story with Anthony Sutardja Anthony Sutardja and Joe Lynch discuss the Parade story. Anthony is the CEO and co-founder of Parade, the leading truckload capacity management platform for freight brokers. About Anthony Sutardja As CEO & co-founder of Parade, Anthony leads product vision and strategy to enable logistics service providers to work smarter and faster with modern tools. His background in artificial intelligence, big data processing, and freight brokerage enables companies partnering with Parade to accelerate digital transformation by innovating with the status quo. Prior to Parade, Anthony worked on a small team at Uber tasked with high growth projects including the automation of driver background checks. Anthony has also worked at Yelp building user signup flows at scale, and has worked at the U.S. Department of Energy building resource frameworks for the nation's supercomputers. Anthony earned both his Master of Engineering and Bachelor of Science degrees from the University of California, Berkeley in Electrical Engineering and Computer Sciences, with a focus on human-computer interaction and database systems. Anthony resides in and is a native of the San Francisco Bay Area, where he enjoys sailing and exploring California. About Parade Parade is the leading truckload capacity management platform for freight brokers. Top freight brokerages build dedicated digital capacity and book more loads using Parade. Parade integrates with existing tools to source capacity, match freight, and manage relationships. Brokerages using Parade reutilize carriers, streamline workflows, price competitively, and automate load-bookingings. Key Takeaways: The Parade Story Anthony Sutardja is the Co-founder and CEO of Parade, a truckload capacity management platform for freight brokers. In the podcast interview, Anthony describes the founding of Parade and the opportunity that he and his co-founders saw in the truckload brokerage market. Anthony Sutardja, Preet Sivia, and Tony Wu started Parade in 2015 with the mission to enable and connect the transportation industry. Parade enables freight brokers to automatically find and book the best truckload carriers. Parade's capacity management augments freight broker's TMS to move more freight at higher margins by sourcing coverage inside and outside their carrier network. Parade helps broker better manage their carrier relationships Parade's platform uses AI-enriched carrier profiles to determine lane eligibility. Store notes on carrier preferences, capabilities, and engagement to improve future booking decisions. And automatically send targeted opportunities to re-engage and reuse top carriers. Learn More About The Parade Story Anthony Sutardja's LinkedIn Parade's LinkedIn Parade Letter from the CEO: Parade's Series A Freight Tech Leaders Join Tier-1 VCs in Accelerating Parade's Vision for Freight Why you Should Consider Implementing Parade at the Same Time as Your New TMS Build or Buy: Should you purchase your software or build your own 10 Questions You Should Be Asking Capacity Management Vendors What is Dynamic Pricing with Dawn Salvucci Favier The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube

What is Dynamic Pricing with Dawn Salvucci Favier Dawn Salvucci-Favier and Joe Lynch answer the question what is dynamic pricing. Dawn is the CEO and Chief Product Officer at Greenscreens.ai, a dynamic pricing infrastructure for the truckload spot rate market that delivers buy and sell-side market intelligence and business insights to help companies grow and protect their margins. About Dawn Salvucci-Favier Dawn Salvucci-Favier is the CEO and Chief Product Officer at Greenscreens.ai. She has spent the past 20 years leading Global Product Strategy & Management at major Transportation Management System (TMS) providers. In addition, Dawn was President & Chief Operation Officer at Shippers Commonwealth where she had full P&L management responsibilities for the $6 million, value-added service provider of logistics solutions. In each of these roles, Dawn was able to develop and execute a vision and strategy for delivering industry-leading technology solutions to the Logistics market. She also brings extensive 3PL & Shipper Logistics operations experience having spent time as Director of Logistics Services for NFI Interactive Logistics and starting her career in the inbound transportation management function at Staples, Inc and The TJX Companies. About Greenscreens.ai Greenscreens.ai is a dynamic pricing infrastructure for the truckload spot rate market that delivers buy and sell-side market intelligence and business insights to help companies grow and protect their margins. The company combines the power of aggregated market data and historical data with advanced machine learning techniques to deliver short-term, predictive freight market pricing specific to a company's individual buying and selling behavior. Greenscreens.ai's mission is to be the industry-leading neutral platform for market data aggregation, market intelligence, and dynamic pricing. Greenscreen's Provide customers with high confidence, predictive buy rate guidance, and differentiated pricing strategies that are powered by the industry's most up-to-date and contextually relevant dataset. Greenscreens.ai is fueled by transactional data from shippers, carriers, brokers, leading market data sources within the Greenscreens network and executed within the context of their existing technology ecosystem and workflow. Key Takeaways: What is Dynamic Pricing Dawn Salvucci-Favier is the CEO and Chief Product Officer at Greenscreens.ai. Dynamic pricing, also referred to as surge pricing, demand pricing, or time-based pricing is a pricing strategy in which businesses set flexible prices for products or services based on current market demands. Businesses are able to change prices based on algorithms that take into account competitor pricing, supply and demand, and other external factors in the market. In the podcast interview, Dawn explained how freight brokers and 3PLs that use dynamic pricing are more competitive for the following reasons: Dynamic pricing developed by artificial intelligence is much faster than prices developed by people. Dynamic pricing is more accurate, meaning that price is more likely to win profitable business. Dynamic pricing is based on an algorithm that gets better every day, unlike human reasoning which typically has biases and blind spots. Greenscreens.ai was started in 2020 by a team of veterans who have collectively spent over 100 years in the supply chain industry who remember what it was like to operate with limited technology and market intelligence. That is why we named our company Greenscreens.ai. Greenscreens.ai is a dynamic pricing infrastructure for the truckload spot rate market that delivers buy and sell-side market intelligence and business insights to help brokers and 3PLs grow and protect their margins Learn More About What is Dynamic Pricing Dawn Salvucci-Favier Greenscreens.ai Machine Learning for Predictive Spot Market Pricing Faster, Better Freight Quotes with Dawn Salvucci-Favier The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google, Apple, Castbox, Spotify, Stitcher, PlayerFM, Tunein, Podbean, Owltail, Libsyn, Overcast Check out The Logistics of Logistics on Youtube