Girls Make Bank

In this episode, Jac explores one of the most avoided yet crucial parts of running a small business: sales calls. Especially in uncertain economic times, the businesses that survive—and thrive—are the ones that know how to sell with empathy and clarity.This episode unpacks why one-on-one sales calls are still your most effective revenue driver and relationship builder, how to reframe your mindset around selling, and what you can do today to start mastering the art of a great sales conversation.Topics include reframing sales as service, the psychology of trust-building, and how to structure a call for maximum connection and conversion.You’ll also get best practices, real-world examples, and a powerful mindset shift that could completely transform your approach to selling.Topics Discussed in the Episode:Why selling is helping, not pushingThe power of emotional connection and live objection handlingA proven structure for running sales calls with confidenceHow to refine your message and offers through real conversationsWhy sales calls convert faster and command premium pricingApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

Just because you’re tracking revenue doesn’t mean you’re tracking what actually matters. In this solo episode, Jac  dives into the real numbers behind a sustainable, profitable business—and walks you through the exact quarterly audit she uses to grow with intention, not overwhelm.From lead generation and client retention to marketing ROI and time management, this episode is a full-blown business tune-up. If you’re ready to stop guessing and start making data-backed decisions, this one’s for you.What You’ll Learn:The two numbers that tell you if your pipeline is healthyWhy leads don’t matter if your conversion rate is tankingHow to calculate your churn—and what to do if it’s too highWhich marketing metrics actually move the needleThe one time audit that could save you hours (and dollars) each weekThis is part two of Jac’s quarterly review framework—designed to help you think like a CEO, work smarter, and build a business that actually pays you. 💬 Want support inside the Sales Circle? Apply here → https://www.honeybeesgroup.co/salescircleApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

Just because your business is bringing in revenue doesn’t mean you’re making bank. In this solo episode, Jac White breaks down the real difference between revenue and profit—and why chasing the top line alone can leave you spinning your wheels (and broke).You’ll learn why quarterly reviews are a game-changer, how to analyze your numbers like a CEO, and the 5 profit-focused metrics you should be tracking every single quarter. If your income is growing but your bank account isn't, this one’s for you.What You’ll Learn:The truth about revenue vs. profitWhy some 7-figure businesses are barely profitableHow to spot hidden expenses draining your bottom lineThe first step to building a business that actually pays youJac’s simple system for quarterly check-ins that fuel real growthThis is part one of a two-part series on running a smarter, more profitable business—don’t miss it.📝 Grab the Honeybees Profit Planner → https://www.honeybeesgroup.co/profit 💬 Want support inside the Sales Circle? Apply here →  https://www.honeybeesgroup.co/salescircleApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

In this episode of Girls Make Bank, Jac sits down with Laura Sinclair, a strategic business mentor and founder of This Mother Means Business. Laura shares her evolution from corporate PR to gym ownership to leading a thriving mentorship business for entrepreneurial moms. She opens up about the pressure of traditional sales tactics, how they often backfire, and why empowered decision-making leads to stronger client relationships.Jac and Laura dive into what it means to sell with integrity, the red flags of burnout, and why building boundaries is one of the most powerful tools for sustainable success. Plus, Laura shares her own experience of navigating motherhood, business, and reclaiming her time.Topics Discussed:Why empowered sales lead to better clientsRecognizing burnout and setting boundariesNavigating the mental shift from corporate to entrepreneurshipThe emotional challenges of sales conversationsHow to confidently remove misaligned clientsCreating a business that serves both your family and your goalsConnect with Laura:Learn more at This Mother Means BusinessFollow her on Instagram: @itslaurasinclairApply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

In this episode of Girls Make Bank, Jac speaks with Lindsay Smith, a copywriter and email marketing expert who helps female entrepreneurs find their voice. Lindsay shares her journey from journalism to advertising to becoming an accidental entrepreneur when she started freelancing after having children. She discusses the power of email marketing, creating content that connects authentically with your audience, and practical strategies for building and maintaining valuable email lists.Topics Discussed:Transitioning from corporate to entrepreneurshipThe importance of website and email as owned marketing channelsCreating nurturing email sequences that build relationshipsEffective content strategies across multiple platformsSetting realistic expectations for email metrics and unsubscribesHow to create content that makes your audience feel seen, heard, and understoodConnect with Lindsay:Join her email list: https://www.lindsaysmithcreative.ca/magic Follow her on Instagram: https://www.instagram.com/lindsaysmithcreative/Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

Learn how one woman's sales transformation can uplift others. Discover a proven sales system that helped six women generate consistent revenue in just 30 days. Say goodbye to outdated reliance on referrals and uncover strategies for attracting dream clients. Gain insights into authentic sales conversations that convert without feeling pushy. Explore a follow-up framework that can increase revenue by 30% and a pricing strategy that ensures you’re paid what you're worth. Become part of a community empowering women in sales before prices increase!

Discover the evolution of sales tactics, from high-pressure methods to a modern, buyer-focused approach. Understand why today’s consumers need less convincing and what truly matters to them. Learn that 80% of opinions are formed before any conversation even begins. Explore how creating buying opportunities beats traditional closing techniques. Finally, get ready for a homework assignment designed to transform your sales strategy and enhance how potential clients perceive you.

Discover the silent business killer affecting many women entrepreneurs: the fear of visibility. Explore how a mindset shift can transform your sales, even if your product is exceptional. Learn about a powerful reframing of imposter syndrome that could change your perspective. Dive into the importance of making consistent offers and the role of authenticity in building trust. Plus, tackle a simple weekly challenge designed to boost your business growth and overcome self-doubt. It's time to embrace visibility and connect with your audience!

In this episode of Girls Make Bank, Jac speaks with Katie Dunn, angel investor and startup advisor who has helped raise over $27 million in capital for founders. Katie shares her journey from 25 years in commercial real estate finance to becoming a champion for underrepresented entrepreneurs. She discusses the challenges of leaving corporate life, building an authentic personal brand on LinkedIn, and the key qualities that make successful founders in today's market.Topics Discussed:* Transitioning from corporate to entrepreneurship* Building an authentic presence on LinkedIn* The importance of execution and founder-market fit* Product validation and finding your target audience* Recent investment trends in relationship management and event planningConnect with Katie Dunn:Check out Katie’s website: https://www.katiedunn.com DM Katie on LinkedIn: https://www.linkedin.com/in/katie--dunn/Grab Katie’s LinkedIn guide: https://www.katiedunn.com/guides (use code JAC25 to get $25 off)Resources & Companies mentioned:Add to your reading list: Dan Martell’s Buy Back Your Time: https://www.buybackyourtime.com/Follow Caroline Dell (https://www.linkedin.com/in/caroline-dell/) to learn more about her personal CRM company Loop (https://www.withloop.com/)Follow Amy Shack Egan (https://www.linkedin.com/in/amyshackegan/) to learn more about her Day-Of-Event Coordination Marketplace Company Cheersy (https://www.cheersy.com/)Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co

In this episode of Girls Make Bank, Jac tackles a critical misconception that's holding entrepreneurs back: confusing marketing with sales. She explores why many business owners hide behind comfortable marketing activities while avoiding the essential but uncomfortable work of selling.Through a detailed breakdown of the sales funnel, Jac examines how marketing and sales work together yet serve distinct purposes in growing your business. Marketing creates awareness and trust, while sales builds relationships and closes deals. Topics Discussed in the Episode:* Key differences between marketing and sales activities* Understanding each stage of the sales funnel* Why avoiding sales conversations limits business growth* How to identify and implement daily sales activities* Converting marketing efforts into actual revenueWhether you're stuck in the "comfy, cozy zone" of marketing or ready to embrace sales conversations, this episode provides actionable strategies to start closing more deals and growing your business today.Apply to be a part of the Honeybees Sales Circle Follow me on LinkedInSubscribe to our email newsletterVisit us at honeybeesgroup.co