Firing The Man

“You can’t hustle without stress and anxiety,” Most entrepreneurs seem to think the grind comes at the expense of your heath. But in this episode of Firing the Man, Author Catherine Farley, dives into how to take care of your body and mind just as well as you take care of your business. Catherine is an accomplished author, speaker, physical therapist, and wellness coach.  We go into depth about her new book “Desert to Dawn – Reflections to Inspire, Refresh, & Renew.”  We talk about stress management, dealing with anxiety-provoking situations, and how not dealing with these types of issues can take a toll on your mental health as well as physical wellness.[00:01 - 07:50] Opening Segment Catherine Farley shares her personal journey from physical therapy to being an author and a wellness coach[07:51 - 15:58] Grinding Doesn’t Have to Come at the Expense of Your HealthHow can entrepreneurs start taking care of themselves?Be proactive about your healthThe process of physical therapy; identify problems, set forth a plan, and work towards a plausible outcome [15:59 - 31:24] Finding Your Sacred Space Bring the outdoors in Take time to build your sacred space Want some Amazon refunds? Check out GetidaPromo code: FTM400How neuroplasticity affects the brain's ability to changeHow to get started with reflective thinking [31:25 - 41:00] Understanding Breath Work How to use your breath to stay grounded in challenging situationsHow Catherine’s spiritual journey progressed since she wrote the bookThe impactful things that happened as a result of writing her bookHow choosing a word for the year instead of resolutions has helped create opportunities for growth[41:01 - 48:04] Closing Segment Know more about Catherine in the Fire Round!Connect with Catherine! Links belowTweetable Quotes:“Taking care of yourself allows you to be the best version of yourself. And if you are not taking care of yourself, you can't take care of anything else." -  Catherine FarleyResources mentioned:The Checklist Manifesto by Atul GawandeGift from the Sea by Anne Morrow LindberghVisit Catherine’s website: https://www.catherinegoodmanfarley.com or follow her on IG @catherinegfarley and Facebook Catherine Goodman FarleyOrder her book Desert to Dawn: Reflections to Inspire, Refresh & Renew: https://www.amazon.com/Desert-Dawn-Reflections-Inspire-Refresh/dp/0578344467/ref=sr_1_1?crid=2I56S4HMZMKX3&keywords=desert+to+dawn&qid=1644272146&sprefix=desert+to+dawn%2Caps%2C151&sr=8-1Other publications: www.explorewithmimi.com------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmaReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 113Gary Huang is the founder of 80/20 Sourcing and the 7 Figure Seller Summit.  He has helped thousands of e-commerce entrepreneurs save time and money sourcing products from China and scaling their businesses. Gary has been selling online on Amazon, eBay, Shopify, as well as his own websites over the past 10 years, and currently owns a number of private-label brands.Listen to Gary to know the top 3 things that successful 7-figure sellers do![00:01 - 09:17] Opening SegmentGary Huang tells us why he decided to jump to the e-commerce spaceHow a failed Google experience led him to e-commerceHe talks about his first experience as an e-commerce seller[09:18 - 19:26] Why Register to the 7 Figure Seller SummitWhat e-commerce sellers can learn from the 7 Figure Seller SummitWhy Amazon is a red-hot marketplace right now Don’t miss our discussion about manufacturing and the role of China in itAre any other options aside from China?Listen to Gary[19:27 - 30:43] Secrets of 7-Figure SellersThe secrets of 7-figure sellers according to GaryWhen is the right time to outsource for your business?Want some Amazon refunds? Check out GetidaPromo code: FTM400Ecommerce vs. Brick and MortarGary weighs in[30:44 - 41:00] Why You Should Jump to Ecommerce NowThe top mistake that successful e-commerce sellers have madeSo many opportunities are waiting for aspiring e-commerce sellers todayHow can they find those opportunities?Gary gives an interesting insight into profitability[41:01 - 45:55] Closing Segment Know more about Gary in the Fire Round!Connect with Gary! Links belowFinal words Tweetable Quotes:“Traditionally, you hear that saying, ‘Don't put all your eggs in one basket…’ but one thing that surprised me right now in 2022 is for successful sellers, they're really focusing on just like one or two things that they're they can do the best.” - Gary Huang“I think the thing that sets apart successful entrepreneurs is when they face challenges, they find a way to get things done.” - Gary HuangResources mentioned:John ElderBooksThe E-Myth RevisitedEmail garyhuang@gmail.com to connect with Gary or follow him on LinkedIn. Source products like a pro by visiting 80/20 Sourcing today.  Register for free in the 7 Figure Seller Summit to learn the secrets of successful e-commerce business owners!------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 112Seneca Hampton is an experienced e-commerce seller that has successfully grown and scaled his health and fitness brand into an absolute goliath on Amazon. David met Seneca a few weeks ago – and what was scheduled to be a 30-minute call turned into a 2-hour deep dive on all things digital marketing, developing a team, and strategies to crush it on Amazon.Listen to Seneca to know how to grow from zero to 1 million dollars in just 3 years![00:01 - 10:42] Opening SegmentSeneca Hampton talks about his motivations for selling on AmazonHere’s an important lesson that he learned from his previous employerSeneca walks down memory lane to share his first few years as an Amazon seller[10:43 - 26:40] An Interesting Way to Start an E-Commerce BusinessHow he convinced his loved ones to support him in his e-commerce journeySeneca gives his take about the right time to leave your day jobThe first time he heard “passive income,” this is what he didHere’s the reason Seneca did not automate his business early onHe also deliberately did not put any system in place[26:41 - 37:14] The “3X Rule” Before Leaving a Day JobBusiness is problem-solving according to SenecaHere’s whyWant some Amazon refunds? Check out GetidaPromo code: FTM400What aspiring entrepreneurs should know about the “3X  Rule”[37:15 - 49:30] 5 Hours A Month Working in a BusinessWhere stress and anxiety come from and how to solve themSeneca introduces the “Hyper Leverage Principle”How it helps him work for 5 hours monthly[49:31 - 52:47] Closing Segment Know more about Seneca in the Fire Round!Connect with Seneca!Links belowFinal words Tweetable Quotes:“You’re always learning because knowledge is something people can’t take away from you.” - Seneca Hampton“[Learning is] a must. It’s not an option. No matter what you do…you should be an expert in a subject and you can learn it through doing it.” - Seneca HamptonResources mentioned:BooksRich Dad's CASHFLOW QuadrantRich Dad Poor DadEmail shampton@gmail.com or seneca@arkadhq.com to connect with Seneca. ------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmail us --> support@firingtheman.comLEAVE US A REVIEW!Ready to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 111On today’s show, we are joined by Nathan Hirsch. Nathan is an expert in remote hiring and eCommerce. He built and exited FreeeUp.com, a marketplace that connects businesses with pre-vetted virtual assistants, freelancers, and agencies in eCommerce. Nathan's most recent project is Ecombalance where his team focuses on eCommerce businesses selling on Amazon, Shopify, eBay, Etsy, and other marketplaces master their bookkeeping. Tune in now to learn to grow your business by using your financial statements the right way![00:01 - 05:56] Opening SegmentLet’s get to know Nathan HirschThe story behind building FreeUp[05:57 - 15:38] Building His Own Service-based CompanyNathan talks about how this “rebellious act” led him to entrepreneurshipWe have an interesting exchange about vegetarian dietsThe customer pain point that pushed Nathan to get out of Amazon[15:39 - 21:04] Building Trust With Potential Buyers of Your CompanyNewbie entrepreneurs should learn this thing about outsourcingHow to build trust with buyers if you want to sell your companyWant some Amazon refunds? Check out GetidaPromo code: FTM400[21:05 - 30:24] How to Look at Financial StatementsThe right time to hire bookkeeping servicesThe right way to use financial statements according to NathanNathan gives a sneak peek at the services that EcomBalance offers[30:25 - 36:05] The Future of BookkeepingNathan shares his outlook for the bookkeeping industryAre there any interesting trends in the e-commerce space right now?Is EcomBalance a good investment?[36:06 - 41:41] Closing Segment Know more about Nathan in the Fire Round!Connect with Nathan! Links belowFinal words Tweetable Quotes:“One of the ways you build trust with someone buying your company is you understand your numbers and the numbers that you're telling them on those initial phone calls match up with the numbers that are actually on the documents.” - Nathan Hirsch“You can't make business decisions just by looking at what's in your bank account and cash coming in. You have to actually see income statements, balance sheets, cash flows.” - Nathan HirschResources mentioned:ThrasioChelsea CohenSoStockedBook: Tools of TitansEmail nathan@ecombalance.com to connect with Nathan or follow him on Facebook, Twitter, Instagram, and LinkedIn. Check out EcomBalance to master bookkeeping for your e-commerce business!------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 110Josh Dittrich is a visionary entrepreneur, seller, investor, advisor, husband, and father of five. Most recently, he built and sold two e-commerce businesses for 8 figures and was recently featured in a Business Insider article about how he did it. This has inspired him to write the book "Aggregator Navigator: The Ultimate Guide to Maximizing the Exit of Your Amazon Brand" to demystify the process of selling to an aggregator. He is also the founder of BrandedSeller.com, helping Amazon Sellers strategize and maximize their exit. His team also provides stunning low-cost video and listing content. Listen to this episode to exit your Amazon business like an 8-figure entrepreneur![00:01 - 06:30] Opening SegmentLet’s get to know Josh DittrichHis humble beginnings and journey to e-commerceThe reason he decided to go full-time as an entrepreneur[06:31 - 16:38] Eight-Figure ExitJosh talks about his primary fear when he left the corporate worldThe steps he took to grow a business that became an 8-figure exitThe hardest part in starting an e-commerce business[16:39 - 21:37] Product DevelopmentJosh reveals the business model that his team followedWhy you should know your market shareThe reality about launching a new product[21:38 - 30:35] Unique Value PropositionThe importance of the Unique Value PropositionThe right time to sell an ecommerce businessWant some Amazon refunds? Check out GetidaPromo code: FTM400[30:36 - 43:15] Deal StructuresThings to consider when hiring a brokerHere is a lesson about structuring a deal you don’t want to missCharacteristics of a good buyer according to Josh[43:16 - 49:42] Max Dollars for Your BusinessJosh gives a sneak peek of book!He talks about his main motivation for writing the bookAre you a good fit with Josh’s company and its services?Find out here[49:43 - 52:45] Closing Segment Know more about Josh in the Fire Round!Connect with Josh! Links belowFinal words Tweetable Quotes:“Once you figure out a system and a process that work, you have to double down on that.” - Josh Dittrich“Rather than growing for the sake of growing, continue to focus on growing profitably.” - Josh DittrichResources mentioned:AmwayeBayJungle ScoutAlibabaBook: Good to GreatEmail pr@brandedseller.com or josh@brandedseller.com to connect with Josh or follow him on LinkedIn. Check out their website to know more about their services. ------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 109In this episode, we talk about our experience in owning a warehouse for our ecommerce business and why you should consider building or buying one too. For instance, it offers benefits relating to Amazon FBM (Fulfilled By Merchant). If you think however that owning a warehouse is not fit for your business at the moment, you can explore a few alternatives like subleasing a big warehouse, using third-party logistics, and buying a rental property. Listen to this episode and grow your ecommerce business with local warehouses![00:01 - 04:38] Opening SegmentWe introduce our topic for this episodeHow the pandemic affected Amazon warehouses[04:39 - 12:59] Using a Third-party LogisticsWe share our experience about using Third-party Logistics (3PL)How David found a warehouse for his inventoryWhat ecommerce owners should realize about new racking and shelving[13:00 - 20:11] Why Own a Warehouse for your Ecommerce BusinessWe talk about the benefits of owning a warehouseWhat does it mean to turn over an inventory?Ecommerce owners should know this fact about Amazon FBMWant some Amazon refunds? Check out GetidaPromo code: FTM400[20:12 - 31:11] The Costs of Managing a WarehouseWhy set up your shipping templates for 1-2 daysWarehouses are not free and have associated costsHere’s what to doThe forgotten part of the house that can help an ecommerce business[31:12 - 36:07] Alternatives for WarehousesWe weigh in between 3PLs and warehousesYou can explore subleasing warehouse spacesReal estate is another option for ecommerce owners[36:08 - 37:49] Closing Segment Connect with us!Links belowFinal words Tweetable Quotes:“New racking and shelving versus shelving that’s 40 years old essentially does the same thing. They hold cases as long as it’s structurally sound.” - David Schomer“One way to [fire the man] is to pivot and be flexible and keep moving forward. Always move forward and adapt.” - Ken Wilson------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmail us --> support@firingtheman.comLEAVE US A REVIEW!Ready to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Steve Specializes in strategic planning for multi-location and franchise brands as the founder of Wiideman Consulting Group.  He also considers himself a scientist and practitioner of local and e-commerce search engine optimization and paid search advertising. He is the author of SEO Strategy & Skills, a college textbook through Stukent. Wiideman has personally played a role in the inbound successes of brands that have included Disney, Linksys, Belkin, Public Storage, Honda, Skechers, Applebee's, IHOP, Dole, and others. Many of the mentioned projects with an emphasis on strategy, planning, and campaign oversight. While serving as an adjunct professor at University of California San Diego and California State University Fullerton Steve is also building the Academy of Search, while volunteering time to help improve transparency and industry standards as an agency trainer.[00:01 - 07:05] Steven’s Path to Becoming an SEO ExpertFrom the Military to an SEO strategistThe Wiideman Consulting Group [07:06 - 21:51] Where to Start for Organic Google Traffic SEO Principles 101  Choosing the right software to manage your websitePrioritize tech, content, visibilityContent strategyMarketing content The importance of user behavior signals [21:52 - 50:13] SEO and Website Traffic is the Long Game Realistic goals for getting solid trafficWant some Amazon refunds? Check out GetidaPromo code: FTM400Small business owner budget allocation for website Recovering a website with low authorityWhere to start[50:14 - 53:11] Closing SegmentKnow more about Steven in the Fire Round Final wordsConnect with Steven using the links below!  Tweetable Quotes:“Ask your customers what you can do better. Instead of asking a marketing person who doesn't know your customers, instead of asking a salesperson who is trying to close the deal. Ask your customers,” - Steven Wiideman“You don't have to do extraordinary things to be successful, you only have to do ordinary things extraordinarily well.” - Jim Rohn Resources mentionedTools for Marketing Content https://answerthepublic.comhttps://ahrefs.com Steven’s favorite book: The Killer Angels: The Classic Novel of the Civil War by Michael ShaaraPodcast Offer: https://courses.wiideman.com/USE CODE: SEOSTEVE (complimentary access)Connect with Steven Website: https://www.wiideman.com/Instagram: https://www.instagram.com/wiideman/Instagram: https://www.instagram.com/seosteve/Twitter: https://twitter.com/seosteveTwitter: https://twitter.com/wiidemanLinkedIn: https://www.linkedin.com/in/seoexpert/------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmail us --> support@firingtheman.comReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 107Eli “The Travel Guy” Facenda is a travel-loving entrepreneur based in Austin, Texas. Eli has visited 35 different countries over the last 3 year while growing two businesses and is passionate about helping entrepreneurs experience more freedom through leveraging credit. In 2021 alone, Eli has been a full-time nomad and has flown on nearly 50 flights for free, many of which have been first class. He has additionally gotten 40+ nights in hotels for free...equating to over $40,000 In free travel this year alone.Listen to Eli and be a travelling entrepreneur as well![00:01 - 05:07] Opening SegmentLet’s get to know Eli FacendaHe shares his very first venture with entrepreneurship[05:08 - 10:58] The Reality About EntrepreneurshipHow Eli saw freedom and opportunity in entrepreneurshipThe reality about pursuing entrepreneurship according to EliSports and military lessons we can apply to entrepreneurship[10:59 - 20:46] How Business Credit WorksHow to leverage your business credit according to EliBusiness owners are underutilizing business creditsHere’s how to address this problemEli weighs in between personal and business credits[20:47 - 29:23] Using Your Credit Points BetterThe many different ways to use your credit pointsWant some Amazon refunds? Check out GetidaPromo code: FTM400Eli shares some practical tips to systematize your spending[29:24 - 35:58] The Best Credit Card For EntrepreneursThese are the cards that you can try now as suggested by EliChoose the right card for you with these tipsBenefits that entrepreneurs should look for in a card[35:59 - 44:02] Cheap PPC in the Ecommerce IndustryHow Freedom Travel Systems supports entrepreneursWe talk about PPC in the ecommerce industryKnow more about Eli in the Fire Round![44:03 - 46:30] Closing Segment Connect with Eli!Links belowFinal words Tweetable Quotes:“To be able to endure that much failure…‘keep playing’ is a big part of what we all have to go through as business owners.” - Eli Facenda“I have a vision, I’ll take the action. I’ll figure out the details later, which can be a good thing and a bad thing.” - Eli FacendaResources mentionedBooksLinchpin: Are You Indispensable?Clarity: Clear Mind, Better Performance, Bigger ResultsThe E-Myth RevisitedEmail eli@freedomtravelsystems.com to connect with Eli or follow him on LinkedIn and Instagram. Visit Freedom Travel Systems to leverage your credit and create a life of freedom!------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 106Dennis Kelly is the Chief Executive Officer of Postalytics, a fast-growing software company that automates direct mail marketing, measures the results and connects it to CRM/Marketing Automation. Dennis specializes in technology, product development, sales, marketing, finance and HR. In this episode, he will give us a sneak peek into how he’s grown his business and offer us some tips to be successful in the ecommerce industry. Learn from Dennis how to get more reviews and customers for your business![00:01 - 04:31] Opening SegmentLet’s get to know Dennis KellyHow Postalytics turned into a fast-growing company[04:32 - 14:44] The Best Time Be An EntrepreneurDennis talks about his fears when he decided to pursue entrepreneurshipHere’s how he overcame all of themWhy Dennis thinks that entrepreneurs should start youngSome sacrifices will also be madeWhat aspiring entrepreneurs should realize about fears[14:45 - 24:16] Why Dennis Invested in a Declining BusinessDennis tells us this story about selling a companyThe importance of digital calendars according to DennisHe explains how direct mail was the predecessor of ecommerce[24:17 - 34:17] Generating Leads From PostalyticsHow entrepreneurs can leverage Postalytics for lead generationWant some Amazon refunds? Check out GetidaPromo code: FTM400Here’s a sneak peek on the backend of Postalytics[34:18 - 47:42] How to Generate More Sales How to get customers to bite your upsell and cross-sell offersIncrease your conversion rates by following these tips from DennisProduct launches can also benefit from direct mails and here’s howHow much should you allocate for direct mail? [47:43 - 51:41] Closing Segment Know more about Dennis in the Fire RoundConnect with Dennis!Links belowFinal words Tweetable Quotes:“As a startup person, I think you always have fears and you have to become comfortable with them. They’re a part of you. They’re not something you can just ignore.” - Dennis Kelly“You have to have a feeling that you can succeed no matter what as long as you work hard enough.” - Dennis KellyResources mentionedBook: A Soldier of the Great WarEmail dennis@postalytics.com to connect with Dennis or follow him on LinkedIn, Twitter, and Instagram. Check out Postalytics to grow your ecommerce business with direct mail!------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmail us --> support@firingtheman.comReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show

Episode 105Take a look back at 2021. How are the goals you set at the beginning of the year? In today’s episode, Ken and David review everything; The good, the bad, the ugly, the goals that they achieved, and what lies ahead for them in the new year.  [00:01 - 02:49] Opening SegmentBack in episode 57, we laid our goals out for 2021Listen to that episode here! [02:50 - 18:12] 2021 Goals We Did and Didn’t Achieve What we achievedKenJoin a new high-level mastermindFocus on diversification off of AmazonBuild a team with the focus on removing tasks from my plateDavidTrim the fat on unprofitable productsTo fire the man What we didn’t achieve Ken: Attend 3 live conferences David: Launch a slam dunk product [18:13 - 31:56] Goals That We’re Carrying into 2022Make one acquisition or do a deep dive on 20 companies in the shopping phaseWant some Amazon refunds? Check out GetidaPromo code: FTM400100% top-line growth across eCommerce brands with a huge focus on driving growth profits and decreasing expensesLong term initiatives Grow the email list to 50,000Focus on building an audience [31:57 - 36:17] 2021 Year End Review  Add another layer of accountability by sharing your goals Goals allow you to focus your efforts. Don’t just stay busy! [36:18 - 37:50] Closing Segment A challenge for the listenersIf you’ve found value in this podcast, please leave us a review Head over to Firingtheman.com and send us a voicemail about your goals for 2022Final words Tweetable Quotes:“In sharing goals, I think whether you're sharing with your business partner, your friends, your mentor, whoever, you just add another layer of accountability.” - Ken Wilson“I think that one thing that's held me back is discomfort. I've been waiting for discomfort to pass… And when that discomfort passes, then it's time. And I don't think I'm ever going to reach that goal, I think there's always going to be a level of risk in leaving your full time job.” - David Schomer“If you're setting goals, and you're meeting every single one of them, then you're not setting your goals high enough or lofty enough.” -  David SchomerResources mentionedFiring The Man Episode 57: Raising the Bar with our 2021 Goals------------------------------------------------------------------------------------------Send us a voice message and let us know how we can help you fire the man! FacebookYouTubeInstagramEmail us --> support@firingtheman.comReady to scale your Amazon business? Click here to book a strategy call.  https://calendly.com/firingtheman/amazon Support the show