

Million Dollar Electrician - Sale to Scale For Home Service Pros
Clay Neumeyer
Accelerate your electrical service business to six-figure months and seven-figure success in record time. Hosted by Clay Neumeyer and Joseph Lucanie, this podcast breaks down the proven frameworks, sales systems, and high-performance strategies used by top electricians and service teams, worldwide.Each episode delivers real-world scripts, elite communication tools, option-building tactics, and premium homeowner experience frameworks that help contractors grow fast, close confidently, and dominate their market ethically.If you're ready to shorten the path to consistent $100K+ Service months, build a recognizable premium brand, and step into the next level of leadership and income, this is the place. Plug in, level up, and get ready to scale with speed.
Episodes
Mentioned books

Aug 21, 2023 • 25min
Episode 140 - Do Electrical Differently (White van scam)
Ep 140 - Do Electrical Differently (White van scam) - Clay and Joseph discussed the importance of differentiating oneself in the market and investing in quality branding and marketing to stand out. They shared personal experiences of starting with limited resources and emphasized the need to present oneself as a premium service provider to attract customers and build trust. Clay and Joseph discuss the importance of finding a niche in the market and providing specialized services to stand out from competitors. They emphasize the need for targeted marketing strategies and understanding the specific needs of customers to attract and serve them effectively. Joseph and Clay discussed the benefits of becoming a generator specialist, emphasizing the credibility and trust it builds with customers. They also highlighted the potential for increased profitability and long-term client relationships through additional services and maintenance packages. Clay and Joseph discussed the importance of niche marketing and understanding the "why" behind targeting specific services in the electrician industry. They emphasized the need to differentiate oneself, identify profitable services, and align marketing efforts with the desired end result.Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsAnd see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 21, 2023 • 23min
Ep 139 - Residential Commercial Industrial Electrician
Ep 139 Reidential commercial industrial electrician - August 18 Joseph and Clay discussed the importance of niche marketing and committing to a specific industry in the electrical business. They acknowledged that many electricians lack business knowledge and tend to jump into multiple industries, but emphasized the need to focus on a niche to effectively market and grow their businesses.Joseph and Clay discussed the challenges of trying to do too many different types of work in their electrical businesses, leading to a lack of focus and profitability. They also highlighted the importance of specializing in a specific niche to avoid competition and increase marketing effectiveness. -Joseph and Clay discussed the importance of connecting with customers on a deep level by using their language and understanding their needs. They emphasized the power of organic marketing and building trust with clients, leading to successful and cost-effective marketing strategies. Clay and Joseph discussed the importance of speaking to the needs and problems of potential clients instead of focusing on their own expertise. They emphasized that marketing efforts should be customer-centric and address specific concerns to attract and retain clients effectively. Clay and Joseph discussed the importance of effective marketing and targeting specific clients. They emphasized the need to understand and address the pain points of potential customers in order to generate leads and improve sales. - Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsAnd see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 18, 2023 • 28min
Ep 138 - Duality of Electrician Sales: Process vs Authenticity
Ep 138 - Duality of Electricians Sales Process vs Authenticity - August 16 Clay and Joseph discussed the importance of authenticity in the sales process and the value of self-worth. Joseph shared his personal journey of feeling worthless and his desire to help electricians who may be going through similar struggles. Clay and Joseph discussed the importance of addressing sensitive emotions and mental health in the electrical industry, emphasizing that vulnerability and seeking support does not diminish one's masculinity or ability to succeed. They aimed to help individuals recognize their worth and believe in their potential for success. Clay and Joseph discussed the importance of authenticity in sales and leadership. They emphasized that being true to oneself and connecting with others on a personal level is more valuable than simply following a sales process or checklist. -Joseph and Clay discussed the importance of personal growth and authenticity in sales, emphasizing that unlocking one's authentic self is what sets them apart from competitors and leads to long-term success. They also highlighted the value of analyzing post-call data to identify key focus areas for improvement and make informed decisions.Joseph and Clay discussed the importance of being loyal to oneself and the impact it can have on personal growth and success. They emphasized the need to prioritize self-worth over external validation and encouraged listeners to take action towards self-improvement. Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsAnd see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 17, 2023 • 31min
Ep 137 The Miserable Millionaire Electrician
Episode 137 - Miserable Millionaine Electrician - August 16 Joseph and Clay discussed the topic of miserable millionaire electricians, with Joseph sharing his personal experience of initially seeking happiness and validation through becoming a skilled electrician and starting his own business, only to realize that material success did not bring him the fulfillment he had hoped for. Joseph and Clay discussed their personal struggles with running a business and finding happiness. They emphasized the importance of self-improvement, seeking therapy, and shifting their mindset from self-centeredness to serving others, which ultimately led to greater success and fulfillment in their lives.Joseph and Clay discuss the challenges and pressures faced in the electrician industry, emphasizing the importance of self-worth, providing value to clients, and creating a positive impact. They highlight the significance of being a great person rather than just a skilled professional, and the correlation between emotional fulfillment and financial success.Joseph and Clay reflect on their past struggles with self-loathing and the negative impact it had on their work as electricians. They emphasize the importance of personal growth, self-mastery, and helping others in order to achieve success and fulfillment in their industry. Joseph and Clay discussed the importance of implementing small habits for successful change. They emphasized that progress comes from consistently performing small steps, which can lead to significant results.Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsAnd see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 16, 2023 • 26min
Episode 136 The Sales Sanity Framework
136 - The Sales Sanity Framework - August 156Joseph and Clay discussed the importance of having a morning routine and being prepared in order to improve confidence and consistency in sales and business. They also emphasized the significance of presenting oneself professionally to build trust and credibility in the community of electriciansJoseph and Clay discussed the concept of sales sanity, which involves having faith in a consistent process and knowing where things are going wrong. They emphasized the importance of consistency, accountability, and self-reflection in achieving success, and encouraged others to follow a proven method and strive for continuous improvement. - Clay and Joseph discussed the benefits of a post-call self-diagnostic process, including identifying gaps in the call and addressing them earlier to avoid objections later. They also emphasized the importance of seeking clarity and asking relevant questions to better serve the customer. Joseph and Clay discussed the importance of asking specific questions and following a sales process to improve results. They also emphasized the need for professionals to take control of the situation and showcase their expertise.Joseph and Clay discussed the importance of being willing to take action and make mistakes in order to improve and achieve long-term success. They emphasized the value of implementing the strategies they shared and encouraged their audience to share their results. Get your #DemandCallLotto & #SalesSanity Value pieces in the group or webpage at:the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsWebsite:https://www.serviceloopelectrical.com

Aug 15, 2023 • 26min
Episode 135 - Reactive Electrician vs Responsive Electrician
Episode 135 - Reactive Electrician vs Responsive Electrician Joseph and Clay discussed the difference between responsive and reactive electricians in the sales process. They highlighted that being reactive means allowing emotions to take the front seat when faced with unexpected questions or statements from clients, while being responsive means choosing how to respond in a way that determines the outcome of the conversation. Joseph and Clay discussed the difference between reactive and responsive approaches in their profession. They emphasized the importance of asking the right questions and understanding clients' concerns to build better connections and provide effective solutions. Joseph and Clay discussed the importance of taking ownership, accountability, and responsibility in business. They emphasized the need to focus on self-discipline and the process rather than chasing specific results, and highlighted the benefits of implementing a pre-arrival process and a consistent sales process.Joseph and Clay discuss the benefits of having a sales process that allows them to troubleshoot and evaluate their performance objectively, without getting emotionally attached to the outcome. They emphasize the importance of data-driven decisions and constant improvement for the success of their team and clients.Joseph and Clay discussed the importance of having a consistent sales process and being open to admitting when you're wrong in order to achieve success. They emphasized the need to rely on data rather than emotions when making decisions and highlighted the negative consequences of not having a solid process in place. - Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecrets And see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 14, 2023 • 34min
Episode 134 - Electrician Sales... A Waste Of Time?
Ep 134 - Electrician Sales: Don't Waste My Time - August 14 Joseph and Clay discussed the connection between the challenges of sales and the mentality people bring to them. They emphasized the importance of focusing on smaller wins and matching the customer's desires to increase success in sales. Joseph and Clay discussed the importance of offering a range of choices to customers and providing authentic and trustworthy service. They highlighted Edwin's success in gaining a $17,000 job by demonstrating commitment to serving the customer's needs and offering the best options without prejudice.Clay and Joseph discussed the challenges of sales, including feeling like time is wasted when a sale isn't closed, questioning oneself when facing resistance from clients, and the importance of mindset and emotional intelligence in serving customers authentically. They emphasized the need to focus on building trust and taking small steps (singles) rather than expecting immediate success, using the analogy of the Oakland A's baseball team.Joseph and Clay discussed the importance of providing white glove premium level service to customers in order to build trust and encourage repeat business. They emphasized the need for a consistent sales process and the importance of separating emotions from the sales process to achieve better results. Joseph and Clay discussed the importance of having a process in sales, emphasizing that you can't lose a job that was never yours in the first place. They also highlighted the significance of focusing on the result rather than the outcome, and the need for self-accountability and data analysis to improve performance. Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsAnd see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 11, 2023 • 34min
Episode 133 Options training & safety standards
Episode 133 Options training & safety standardsJoseph and Clay discussed their plans for a live episode of their podcast, Electric Purners Secrets. They talked about the importance of authenticity, mentioned a potential STYO shirt, and Joseph expressed gratitude for a sentimental gift. -Joseph shared his experience of living with imposter syndrome and how he overcame his struggles in sales through constant training and mentorship. He achieved significant growth in his company, reaching a peak of closing sales at an 80% ratio and generating $1.3 million in revenue, which led him to join a new endeavor with the goal of helping others achieve similar successClay and Joseph discussed the importance of consistency in sales and the dangers of ego and complacency. They emphasized the need for individuals to maximize their own potential and pass on their knowledge to others for greater impactClay and Joseph discussed various options for addressing electrical issues in a house, including inspecting and re-devicing specific circuits or the entire home. They also considered the importance of relative solutions based on the customer's needs and the potential risks involved. Joseph and Clay discussed the importance of prioritizing safety in their electrical services. They acknowledged the potential dangers of outdated systems and emphasized the need to inform and provide options to their clients to ensure their safety.Clay and Joseph discussed the importance of offering options to customers and starting with a minimum acceptable standard. They emphasized the need to prioritize safety and provide choices that align with the customer's preferences and budget.Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecrets And see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 10, 2023 • 33min
Episode 132 6 options secrets ego is the enemy
Episode 132 6 options secrets ego is the enemyJoin us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecretsAnd see us and our stories and wins at:https://www.serviceloopelectrical.com

Aug 9, 2023 • 32min
Episode 131 #STYO! (Stick To Your Options)
Ep 131 #STYO (Stick To Your Options) - August 09 Clay and Joseph discussed the concept of value pieces and the importance of offering options to clients. They addressed the issue of clients who initially resist options, emphasizing that it is important to stick to the options while also understanding that clients may equate options with sales and not wanting to be sold something they don't need. Clay and Joseph discussed the importance of using easily understandable language when describing electrical observations to clients. They also emphasized the significance of listening and understanding the clients' needs in order to build rapport and present options with less resistance.Joseph and Clay discussed the importance of offering surge protectors to clients as an easy and worthwhile option for electricians. They also addressed the anxiety electricians may feel when presenting options to clients and emphasized the need to be in front of the customer to build trust and prevent them from seeking alternative solutions. Joseph and Clay discussed the importance of understanding and addressing customer needs and fears in order to provide the best service. They emphasized the significance of active listening, asking questions, and offering solutions that solve customers' problems. Clay and Joseph discussed the importance of sticking to their offers and providing quality service to homeowners as home service electricians. They emphasized the need for ethical practices and the potential risks and safety concerns associated with subpar electrical work. Join us LIVE 5 days a week on the Facebook Community page:https://www.facebook.com/groups/electricpreneursecrets And see us and our stories and wins at:https://www.serviceloopelectrical.com


