The Brand Called You

The Brand Called You
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Jul 16, 2024 • 51min

Exploring the Journey of David Fuller: From CPM to Revolutionizing Life Sciences | David Fuller, Co-founder and CEO, Artificial

In this captivating interview, David Fuller, Co-founder and CEO of Artificial, takes us on a remarkable journey through his life, tracing his passion for technology from the early days of playing computer games on CPM to his groundbreaking work in revolutionizing life sciences. With a wealth of experience spanning National Instruments, Lego Mindstorms, Kuka Robotics, and now Artificial, Fuller shares his insights on the power of abstraction, the impact of AI and quantum computing, and his mission to digitize and standardize scientific experimentation. Get ready to be inspired by his unwavering pursuit of purpose and his vision for transforming drug discovery, cell and gene therapies, and beyond. 00:08- About David Fuller David is the CEO of Artificial. He has a 25+ year professional background in business and technology spanning Measurement, Automation, and Robotic Systems. He has worked as a developer, Head of Engineering, CTO, Managing Director, and Board Member for global multi-billion dollar tech companies. 
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Jul 16, 2024 • 57min

Revolutionizing Patient Experience in Healthcare: A Visionary Approach | Dr. Aasim Saeed, Founder and CEO of Amenities Health

In this insightful interview, Dr. Aasim Saeed, the founder and CEO of Amenities Health, shares his visionary approach to revolutionizing patient experience in the healthcare industry through digital memberships. Drawing from his medical background, consulting experience at McKinsey, and leadership role in digital health at Baylor Scott and White Health, Aasim offers a unique perspective on the challenges and opportunities within the healthcare system. He discusses the importance of aligning financial incentives with patient satisfaction, leveraging healthcare brands, implementing subscription models with transparent pricing, and the potential role of AI in addressing healthcare's biggest problems. He challenges the industry's claims of being patient-centric and urges providers to acknowledge and address the disconnect between rhetoric and reality to truly transform the patient experience. 00:09- About Dr. Aasim Saeed Dr. Aasim Saeed is the Founder/CEO of Amenities Health - a Digital Membership Platform focused on helping health systems acquire new patients, engage users, and build brand loyalty. He also served as the VP of Digital Health and lead for the Digital Health Office at BSWH for 4 years, where he managed a department of 150+ FTEs and a $40M annual budget.
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Jul 15, 2024 • 25min

From Pharmaceuticals to Fitness: Roger Martin's Entrepreneurial Journey | Roger Martin, CEO, ThriveMore Brands; Co-Founder, RockBox Fitness and beem Light Sauna

In this insightful episode of The Brand Called You, Roger Martin, the dynamic CEO of ThriveMore Brands and co-founder of RockBox Fitness and beem Light Sauna shares his remarkable journey from a 25-year career in pharmaceuticals to founding two national franchise brands. He dives into his sales and marketing philosophies, the importance of customer retention, and how to harness the power of social media for business growth. Roger's story is a testament to the power of reinvention and resilience in the face of change. 00:32- About Roger Martin Roger is the Chief Executive Officer of ThriveMore Brands.  He's the co-founder of two national franchise brands RockBox Fitness and beem Light Sauna.
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Jul 15, 2024 • 21min

The Intersection of Technology and Sustainability in Fleet Management | Tikam Jain | Founder & CEO, FLEECA India Pvt. Ltd

In the dynamic realm of fleet management, FLEECA India Pvt. Ltd stands as a beacon of innovation, leveraging technology to redefine operational efficiency and sustainability. Led by Founder and CEO Tikam Jain, FLEECA pioneers solutions that optimise tyre management, addressing critical challenges faced by fleet owners. By promoting tyre retreading and extending tyre lifespans, FLEECA not only enhances operational performance but also reduces environmental impact. With a commitment to excellence and sustainability, FLEECA is reshaping the landscape of fleet management, driving positive change in the industry. [00:33] - About Tikam Jain Tikam is the Founder and Chief Executive Officer of FLEECA India Private Limited. He is a member of TiE, The Indus Entrepreneurs Organisation in Rajasthan
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Jul 13, 2024 • 25min

Brand Strategy Decoded: Secrets for Standing Out in the Market | Lisa Perry | Global Brand Marketing Executive; Author, 'How To Develop A Brand Strategy: A Step-By-Step Guide’

In this episode of ‘The Brand Called You’, we delve into the expertise of seasoned marketer Lisa Perry, who unveils the key components and strategies essential for brand success. From defining your brand's purpose to crafting a compelling narrative, we explore how to differentiate and dominate in a crowded marketplace. Join us as we decode the secrets of brand strategy, empowering you to chart a course toward brand brilliance and resonance with your audience. [00:39] - About Lisa Perry Lisa is a Global Marketing Executive. She is the author of a book titled, “How to Develop a Brand Strategy: A Step-By-Step Guide”.
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Jul 13, 2024 • 31min

Empowering Through Education: Anita Goyal's Journey in Philanthropy | Anita Goyal, MBE, Chair and Trustee, The Hemraj Goyal Foundation; Trustee, Hallmark Care homes Foundation

In this episode of The Brand Called You, Anita Goyal, MBE, Chair and Trustee of The Hemraj Goyal Foundation and Trustee of the Hallmark Care homes Foundation shares her inspiring journey from a science teacher to a dedicated philanthropist, focusing on education, poverty alleviation, and women's empowerment. Through initiatives like Inner Spark, she aims to improve mental health and well-being among young people. Anita's work extends globally, impacting children and women in the UK, India, and Nepal. Her mission is to create lasting change by addressing both immediate needs and long-term solutions. 00:35- About Anita Goyal Anita is the Chairman and Trustee of The Hemraj Goyal Foundation.  She is the trustee of The Hallmark Care homes Foundation.  She is the vice president of Barnardo’s and an ambassador of the Alzheimer Society.
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Jul 12, 2024 • 31min

Unlocking Effective Leadership Through Mindfulness and Spiritual Principles | Marc-Antoine Tschopp, Author, 'Elevating CEO Consciousness: 6 Steps for Leadership in the Storm'

In the latest episode of "The Brand Called You," Marc-Antoine Tschopp, author of "Elevating CEO Consciousness: 6 Steps for Leadership in the Storm" shares his unique journey from corporate success to personal fulfillment and learns about the six-step approach to leadership that emphasizes consciousness, love, and self-awareness. This insightful conversation explores the importance of pausing, observing, making conscious decisions, respecting oneself and others, and the profound impact of expecting nothing in return. Tune in to gain valuable leadership lessons and understand how to navigate the complexities of today's business world. 00:46- About Marc-Antoine Tschopp Marc-Antoine is a conscious whisperer.  He is the author of a book titled Elevating CEO Consciousness: 6 Steps for Leadership in the Storm.  He is a fellow member of the YPO.
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Jul 12, 2024 • 28min

Revolutionizing Medical Training: The Role of AR and VR Technologies | Jeno Manickam Durairaj, Co-Founder and CTO, MediSim VR

Delve into the transformative potential of AR and VR technologies in medical training simulation. Discover insights from Jeno Manickam Durairaj, Co-Founder and CTO of MediSim VR, as he discusses the evolution of immersive technology and its applications in revolutionizing healthcare education. 00:34- About Jeno Manickam Durairaj Jeno is the Co-Founder and Chief Technology Officer at Medisim VR.  He specializes in developing immersive experiences that merge the digital and physical worlds.
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Jul 11, 2024 • 24min

Revolutionizing Market Analysis | Doug Howarth, Author, Inventor, Discoverer of Hypernomics

In this episode of "The Brand Called You," Doug Howarth, CEO of Hypernomics Incorporated shares his journey and introduces Hypernomics, a groundbreaking approach to market analysis that incorporates multiple dimensions beyond traditional supply and demand. Learn how this innovative model is being utilized by industries like aerospace and defense, and discover its potential to revolutionize economics and product development. 00:35- About Doug Howarth Doug is the Chief Executive Officer of Hypernomics Incorporated.  He's an author, inventor, and discoverer of Hypernomics.  He's the author of a book titled Hypernomics: Using Hidden Dimensions to Solve Unseen Problems.
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Jul 11, 2024 • 1h 6min

Tracing the Roots of Purpose and Innovation | Justin Breen | Founder and CEO, BrEpic Network

In a world of constant change, understanding these concepts is crucial. Justin Breen, founder and CEO of BrEpic Network, exemplifies this journey. With a career rooted in storytelling and connecting visionary entrepreneurs, Breen's work highlights the power of purpose-driven innovation. His dedication to helping leaders articulate their purpose and share transformative stories demonstrates how these elements intertwine. As we explore their roots, let's reflect on our paths and consider how we can harness purpose and innovation to create meaningful impact in our communities and beyond. [00:12] - About Justin Breen  Justin is the Founder and CEO of BrEpic Network, a company dedicated to amplifying the stories of visionary entrepreneurs and business leaders.  With a background in journalism, he has a unique talent for identifying and telling compelling narratives that resonate with audiences.  His career transition from journalism to entrepreneurship was driven by a passion for helping leaders articulate their purpose and share their innovative ideas with the world.

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