In this episode of ‘The Brand Called You’, we delve into the expertise of seasoned marketer Lisa Perry, who unveils the key components and strategies essential for brand success. From defining your brand's purpose to crafting a compelling narrative, we explore how to differentiate and dominate in a crowded marketplace. Join us as we decode the secrets of brand strategy, empowering you to chart a course toward brand brilliance and resonance with your audience.
[00:39] - About Lisa Perry
Lisa is a Global Marketing Executive.
She is the author of a book titled, “How to Develop a Brand Strategy: A Step-By-Step Guide”.
The Brand Called You