The Brand Called You

In a world of constant change, understanding these concepts is crucial. Justin Breen, founder and CEO of BrEpic Network, exemplifies this journey. With a career rooted in storytelling and connecting visionary entrepreneurs, Breen's work highlights the power of purpose-driven innovation. His dedication to helping leaders articulate their purpose and share transformative stories demonstrates how these elements intertwine. As we explore their roots, let's reflect on our paths and consider how we can harness purpose and innovation to create meaningful impact in our communities and beyond. [00:12] - About Justin Breen  Justin is the Founder and CEO of BrEpic Network, a company dedicated to amplifying the stories of visionary entrepreneurs and business leaders.  With a background in journalism, he has a unique talent for identifying and telling compelling narratives that resonate with audiences.  His career transition from journalism to entrepreneurship was driven by a passion for helping leaders articulate their purpose and share their innovative ideas with the world.

Discover the transformative impact of AI on brand strategy with Christopher Rubin, Chief Creative Officer of BrandMultiplier.ai. In this episode, Christopher explores core branding principles such as authenticity, consistency, and differentiation, highlighting the pivotal role of emotional resonance in building brand loyalty. With AI enabling hyper-personalised experiences and dynamic content creation, brands can connect with audiences on a deeper level. Join us to learn how AI is revolutionising brand strategy, and unlocking new avenues for growth and engagement in the digital age.  [00:34] - About Christopher Rubin Christopher is the Chief Creative Officer of BrandMultiplier.ai. He entered the world of marketing as a copywriter, where he had the opportunity to work on accounts for major brands like Disney and Hard Rock Cafe.

In the interview, Jesse James Wroblewski, CEO of Supervillain and author of "Marketing for Super Villains", discussed his three key concepts of differentiation, decommoditization, and world domination for effective marketing strategies. He covered common mistakes brands make in trying to differentiate, like not going all-in on what makes them unique. Wroblewski explored how technology enables differentiation through social media but also increases competition. He also touched on the role of consumer trends, risks of watering down your differentiator, components of a "world domination" strategy, maintaining brand authenticity while pursuing global markets, and social media's impact on industry dominance. About Jesse James Wroblewski Jesse is the Chief Executive Officer of Supervillain.  He's the author of a book titled, Marketing for Supervillains: Diabolical Tips on Differentiation, Decommoditization and World Domination. He helps brands desperate for distinction and rescues companies from commoditization.

In this interview, David Marriott, the founder and CEO of Ubuntu Education, discusses the philosophy and meaning behind the term "Ubuntu". He explains the hub's goal of providing a decolonized approach to developing education in Africa by tapping into the wisdom of experienced African educators. Marriott highlights the unique challenges faced by African educators such as lack of affordable resources and professional development opportunities. He describes the hub's role in facilitating networking, sharing resources, and giving educators a platform to voice their perspectives. Marriott also elaborates on the concept of distributed leadership in schools. About David Marriott David Marriott is the founder and chief executive officer of Ubuntu Education. David is an experienced Headteacher with educational experience in Africa and the UK.   He understands the nuances that give African education a uniquely exciting flavour on the global education stage.

In this episode of "The Brand Called You," Peter Stevens, an executive coach and co-founder of the Personal Agility Institute shares his expertise on agility, its impact on leadership, and how his Personal Agility System helps leaders and teams make better decisions. He also addresses common misconceptions about agile methodologies and offers advice for executives hesitant to adopt these approaches. Tune in to learn how clarity of purpose and effective coaching can transform organizations. 00:32- About Peter Stevens Peter is an executive coach and consultant. He is an accelerator, a problem solver, and a listener.  He is the co-founder of the Personal Agility Institute.  He is the author of a book titled Personal Agility: Unlocking Purpose, Alignment, and Transformation He has also written Ten Agile Contracts: Getting Beyond Fixed-Price, Fixed Scope, and Extreme Manufacturing, Explained. 

In this insightful episode of "The Brand Called You," Dr. Shuchin Bajaj, the visionary Founder Director of Ujala Cygnus Hospitals discusses his journey from a resource-constrained background to establishing 22 hospitals with 2500 beds across India. He highlights the importance of providing high-quality, affordable healthcare to small towns and villages, leveraging technology, and engaging with local communities. Learn how Dr. Bajaj's innovative approach is transforming the healthcare landscape for underserved populations. 00:33- About Dr. Shuchin Bajaj Dr. Bajaj is the founder director of the Ujala Cygnus hospitals.  He has the vision to provide super specialty and emergency health care to district towns of the states of India, where no such facilities currently exist.  Dr. Bajaj has also been awarded the Global Social Entrepreneur of the Year by the Schwab Foundation and the World Economic Forum.

In today's fast-paced and ever-evolving world, the ability to take calculated risks and lead boldly is more crucial than ever. Successful leaders understand that growth and innovation stem from stepping out of their comfort zones and embracing uncertainty. Sarah Davis, a motivational speaker, author, coach, and adventurer, epitomises this ethos. From her corporate beginnings in risk management to her daring expedition paddling the length of the Nile, Sarah's journey is a testament to the power of risk-taking and fearless leadership. Join us as we delve into Sarah's remarkable story and uncover how embracing risk can transform both personal and professional lives. [00:33] - About Sarah Davis Sarah is a motivational speaker, an author, a coach, and an adventurer. She is the author of a book titled, “Paddle the Nile: One Woman's Search for a Life Less Ordinary”.  Her forthcoming book is titled, “Gulp”. Her overarching message is, “Think Big, Act Bold, Do More”.

In this episode, Tolga Kurtoglu, CEO of Leap AI offers a profound exploration of the imperative nature of a comprehensive validation process for startups, especially within the framework of a venture studio. He emphasises continual questioning over predetermined solutions, advocating for perseverance and dedication in pursuing entrepreneurial goals. The conversation delineates a meticulously structured five-stage validation journey, wherein startups progress from ideation to market readiness. This approach, underscores the fusion of innovative thinking with disciplined execution, epitomising the essence of entrepreneurial endeavours in today's dynamic business landscape. [00:17] - About Tolga Kurtoglu  Tolga is the Founding Partner and CEO of Leap AI. He is the former CEO of Palo Alto Research Center. He is a passionate advocate of responsible technology development.

In this engaging episode of "The Brand Called You," Subhrangshu Kumar Neogi, the Co-Founder and Executive Director of Trustmore HQ shares his extensive journey from corporate leadership to entrepreneurial success in the FinTech industry. He discusses the mission of Trustmore HQ, which focuses on creating a trusted and transparent ecosystem for financial transactions. Neogi also emphasizes the importance of customer feedback in shaping their offerings and highlights the company's flagship product, EscrowPay, India's first escrow-as-a-service offering. Tune in to learn about the challenges, strategies, and plans of Trustmore HQ in the evolving digital landscape. 00:34- About Subhrangshu Kumar Neogi Subhrangshu is the co-founder and executive director of Trustmore HQ. He has served across industry sector segments, such as CPG, retail, telecom, financial services, media, etc, for over two decades.

In the latest episode of "The Brand Called You," R Gopalakrishnan and Hrishi Bhattacharyya, co-authors of the transformative book "Embrace the Future" share their deep insights on business strategy, the importance of purpose, and how leaders can navigate change. With decades of experience at top firms like Unilever and Tata Sons, Gopalakrishnan and Bhattacharyya offer invaluable lessons for both established leaders and ambitious startups. 00:50- About R Gopalakrishnan & Hrishi Bhattacharyya Mr. Gopalakrishnan is the former vice chairman of Kinder Stein, Unilever Limited.  He is the director of Tata Sons, the chairman of Castrol, India, and the director of the Press Trust of India.  Mr. Hrishi Bhattacharyya who lives in Chicago is the former senior vice president of Unilever.