The Brand Called You

The Brand Called You
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Jun 8, 2024 • 25min

Secrets to Startup Success and Digital Mastery | Feras Alhlou | Co-founder, Advisor for New Consulting Businesses, ‘Start Up With Feras’

In the fast-paced world of entrepreneurship, navigating the path to success can be daunting. However, for Feras Alhlou, Co-founder of Advisor for New Consulting Businesses, unlocking the secrets to startup success and digital mastery has been a journey filled with invaluable lessons and insights. Feras shares his hard-won wisdom on what it takes to thrive in the competitive landscape of startups. Additionally, we uncover his expert insights into harnessing the power of digital tools, particularly Google Analytics, to drive business growth and innovation. Join us as we uncover the secrets to startup success and digital mastery with Feras Alhlou.  [00:36] - About Feras Alhlou Feras is the Co-founder of Advisor for New Consulting Businesses. He is the author of a book titled, “Google Analytics Breakthrough from Zero to Business Impact”.
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Jun 7, 2024 • 26min

Unlocking the Secrets of Luxury Marketing and Innovation | Prof Drew Boyd, Professor-Educator of Marketing and Innovation, University of Cincinnati

In a captivating interview, Professor Drew Boyd, a renowned educator of Marketing and Innovation at the University of Cincinnati, delves into the fascinating realm of luxury marketing and innovation. From decoding the essence of persuasion in business to navigating the challenges of fostering an innovation culture, Professor Boyd shares invaluable insights drawn from his extensive experience spanning various industries. Discover how emerging technologies like artificial intelligence are reshaping the landscape of innovation, and learn about the ethical considerations businesses must uphold in their pursuit of creativity. Uncover the secrets behind crafting premium experiences for consumers and the enduring trends shaping the future of luxury branding. Whether you're a seasoned marketer or an aspiring entrepreneur, this conversation offers a wealth of wisdom to inspire your journey toward success in the ever-evolving world of luxury marketing and innovation. 00:34- About Prof Drew Boyd Professor Boyd is a professor and educator of Marketing and Innovation at the University of Cincinnati.  He is the host of the podcast Innovation Inside the Box.  He is the co-author of ‘Inside the Box: A Proven System of Creativity for Breakthrough Results’.  He is also the author of ‘So You Want to Be a Professor: How to Land Your Dream Job in Academia,’ and ‘Adding Prestige to Your Portfolio: How to Use Creative Luxury Process to Develop Products Everyone Wants’. 
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Jun 7, 2024 • 23min

Transforming Leadership: Insights from Karen Carey, Executive Coach & HR Strategist | Karen Carey, Executive Coach, Strategist, Human Capital Consultant

In this insightful discussion, executive coach and human capital consultant Karen Carey shares her journey and expertise in navigating the evolving landscape of human resources. From her experiences at the iconic Atlantis resort to coaching leaders worldwide, Carey delves into the transformative role of HR, the power of coaching in driving organizational change, and the importance of continuous learning and goal setting. Join us as we uncover valuable insights for leadership development and fostering a culture of growth and innovation. 00:33- About Karen Carey Karen is an executive coach.  She's a strategist Human Capital Consultant, and business partner.  She is the former Senior Vice President of Human Resources with the iconic Atlantis resort. 
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Jun 6, 2024 • 27min

The Path to Holistic Wellness: Functional Nutrition Wisdom | Kajal Mahajan | Founder and Head Coach, The Positive Practice

Embark on a journey toward holistic wellness as we delve into the realm of functional nutrition with Kajal Mahajan, a leading expert in the field. In this episode, we explore the transformative power of nutrition beyond conventional approaches. Join us as we uncover the wisdom behind functional nutrition and its profound impact on overall well-being. [00:32] - About Kajal Mahajan Kajal is the Founder and Head Coach of The Positive Practice. She holds a Master’s in Clinical Nutrition with an undergraduate degree in Sports Science and Health Psychology.
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Jun 6, 2024 • 24min

Agricultural Innovation: Tech-Driven Approach to Farming | Rajendra Lora | Co-founder & CEO, Freshokartz Agri

In the heart of India's agricultural landscape, a revolution is underway. Freshokartz Agri, led by visionary entrepreneur Rajendra Lora, is spearheading a transformative approach to empower farmers and revolutionise the agricultural sector. Through a unique blend of technology, education, and market access, Freshokartz Agri is not only providing essential agricultural inputs but also revolutionising how farmers cultivate, market, and sell their produce. Let's delve into the journey of Freshokartz Agri and explore how they are shaping the future of Indian agriculture. [00:33] - About Rajendra Lora Rajendra is the Co-founder and Chief Executive Officer of Freshokartz Agri He is a member of TiE Rajasthan.
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Jun 5, 2024 • 33min

Revolutionizing Job Search with #Commsjobs Community | Daniel Mendez, Corporate Communications Professional and #Commsjobs Curator

In a dynamic conversation with Daniel Mendez, a seasoned corporate communications expert, we delve into the expansive world of communications, from community relations to HR and technology communications. Daniel shares his journey from Chile to the US and his passion project, #Commsjobs, a platform he created to help job seekers connect with opportunities worldwide. Discover the power of networking, storytelling, and the importance of aligning personal values with professional endeavors. Join us in exploring the transformative impact of building communities and paying it forward in the professional landscape. 00:19- About Daniel Mendez Daniel Mendez is a communications consultant.  He has worked in companies all over the world. He's bilingual and has worked in the Americas, Europe, and the Asia Pacific with companies like Bristol Myers, Squibb, and Bechtel.  He's doing some interesting, innovative work in the field of communications, especially with AI and digital innovation.
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Jun 5, 2024 • 25min

Unveiling the Future of Digital Design | Jay Mistry, CEO, Zazzy and Petara

In this thought-provoking interview, Jay Mistry, the visionary founder and CEO of Zazzy, a leading digital design studio, delves into the future of digital design. With a keen eye for innovation and a deep understanding of user experience, Jay offers valuable insights into the role of AI and machine learning in product design, the balance between creativity and usability, and the importance of design in building user trust. From the early challenges of launching a design agency to the core values that drive Zazzy's success, this engaging conversation provides a comprehensive look at the ever-evolving landscape of digital design. 00:31- About Jay Mistry Jay is the Chief Executive Officer of Zazzy and Vitara.  He's a digital design entrepreneur, designpreneur, technophile, mistake maker, and learner.  Jay has several brands that he has worked with, which include Tike, Ogilvie, Ford, mapro, Faliro, Byjus, Pathfinder, StrategyConnect, Golden Pi, and many more.
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Jun 5, 2024 • 26min

Unlocking the Power of 1:1 Meetings | Dr Steven Rogelberg, Chancellor’s Professor, UNC Charlotte; Author, 'Glad We Met: The Art and Science of 1:1 Meetings’

In an exclusive interview with Dr Steven Rogelberg, Chancellor's Professor at UNC Charlotte and acclaimed author of 'Glad We Met: The Art and Science of 1:1 Meetings,' discover the profound impact of 1:1 meetings in today's evolving workplace landscape. Dr Rogelberg delves into the misconceptions surrounding meetings, the transformative potential of genuine connections, and strategies to ensure virtual interactions are as effective as in-person ones. Gain valuable insights into tailoring meetings to diverse personalities, fostering psychological safety, and harnessing the power of regular, employee-focused interactions. Explore how investing in meaningful dialogue can elevate individual, team, and organizational success. 00:41- About Dr Steven Rogelberg Steven is the Chancellor's professor at UNC Charlotte. Adam Grant has called Steven the world's leading expert on how to fix meetings.  Dr. Rogelberg's previous book ‘The Surprising Science of Meetings: How You Can Lead Your Team to Peak Performance,’ has been on over 25 Best of lists including being recognized by the Washington Post as the number one leadership book to watch.  His second book, ‘Glad We Met: The Art and Science of 1:1 Meetings’ came out in January and is already receiving tremendous praise, including a SHRM top 12 workplace books recognition.  His keynotes on meetings spanned the globe and occurred at the world's leading organizations including but not limited to Google, Facebook, Amazon, Pfizer, Cisco Bank of America, PayPal, Dell, the United Nations three M brand, the Security Exchange Commission, Corning Siemens, London Stock Exchange, DIA and Warner Brothers.
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Jun 4, 2024 • 25min

Unveiling the Strategic Role of HR | Cavelle Joseph-St. Omer | President, HRMATT; President Caribbean Institute for Human Resource Management

In today's dynamic business environment, HR's role has evolved from administrative tasks to strategic leadership. HR leaders now align human capital strategies with business goals, driving innovation and sustainable growth. In today’s episode, Cavelle Joseph-St. Omer, a globally recognised HR executive shares her insights on a crucial role in talent acquisition, development, and fostering diversity and inclusion. Join us as we unveil the transformative power of HR in shaping the strategic agenda of modern enterprises. [00:45] - About Cavelle Joseph-St. Omer Cavelle is the President of HRMATT. She is the President of the Caribbean Institute of Human Resource Management. She has been recognised, awarded, and felicitated several times.
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Jun 4, 2024 • 27min

Redefining the Future of Fundraising | Willeke van Rijn | CEO, The Resource Alliance

In a dynamic conversation with Willeke van Rijn, CEO of The Resource Alliance, we explore the evolving landscape of fundraising and social impact. From leveraging technology to fostering global alliances, join us as we delve into the transformative power of storytelling and collaboration in shaping a better world. [00:38] - About Willeke van Rijn Willeke is the Chief Executive Officer of The Resource Alliance. She earlier led the Strategy and Analysis team at SOS Children's Villages International. Willeke has also formerly been a Consultant for FUNDES in Mexico.

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