

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Aug 27, 2024 • 24min
Demystifying Crypto Investing: Expert Tips and Common Misconceptions | Dr. Daniel Daniel | Founder, The Crypto Investing Program & Owner, EMC Dental Inc
Navigating the world of cryptocurrency can be challenging with the vast amount of information available. Dr. Daniel Daniel, a former dentist turned crypto expert, simplifies this complex landscape. In this episode, he provides essential tips for effective crypto investing, addresses common misconceptions that can lead to costly errors, and offers practical advice for both newcomers and experienced investors. By leveraging his deep understanding of finance and digital currencies, Dr. Daniel helps clarify the often misunderstood aspects of crypto investing, guiding you toward more informed and confident decisions. Whether you're new to cryptocurrency or seeking to enhance your investment strategy, his insights offer valuable clarity and direction.
[00:41] - About Dr. Daniel Daniel
Dr. Daniel is the Founder of The Crypto Investing Program.
He is the Owner of EMC Dental Incorporated.

Aug 26, 2024 • 22min
Unlocking Innovation Through Cultural Intelligence | Csaba Toth | Founder, ICQ Global; Author, 'Uncommon Sense in Unusual Times'
In today’s rapidly evolving business landscape, unlocking innovation requires more than just creative ideas—it demands a deep understanding of cultural dynamics. Csaba Toth, founder of ICQ Global and author of Uncommon Sense in Unusual Times, explores how cultural intelligence (ICQ) can be the key to fostering innovation. By integrating psychological safety, cognitive diversity, and a nuanced approach to cultural differences, organisations can enhance their ability to innovate and thrive. Toth's insights reveal how embracing diverse perspectives and effectively managing cultural interactions can transform team dynamics and drive breakthrough success.
[00:33] - About Csaba Toth
Csaba is the Founder of ICQ Global.
He is a bestselling author of the book, “Uncommon Sense in Unusual Times.”
He is an entrepreneur, a coach, a member of the Forbes Coaches Council, and a member of the Harvard Business Review Advisory Council.

Aug 26, 2024 • 29min
Unlocking the Secrets of Neuromarketing | Bart F Norré, Associate Professor, School of Management Fribourg
In this episode of "The Brand Called You", Bart F Norré, an accomplished academic and pioneer in the field of neuromarketing shares his insights on how businesses can leverage neuromarketing to better understand and connect with their customers. Tune in to hear his perspective on the limitations of traditional marketing approaches and the power of tapping into the non-conscious decision-making processes of consumers.
00:39- About Bart F Norré
Bart is an Associate Professor at the School of Management Fribourg and a visiting professor at Rishihood University, specializing in neuromarketing.
Bart is the co-founder of Stenorohm GmbH a Swiss startup developing neuroapps in the field of healthcare, HR, and marketing.
He was a Board member and director of RTT Holdings Auckland New Zealand, a startup developing data management solutions for the e-gaming industry.

Aug 24, 2024 • 31min
Harnessing Technology for a Sustainable Future | Pranjal Sharma, Author, ‘The Next New - Navigating the Fifth Industrial Revolution’
In this episode of "The Brand Called You", Pranjal Sharma, journalist, author, and economic analyst from New Delhi, Indiaelborates on his latest book, The Next New: Navigating the Fifth Industrial Revolution. He explores how technology, sustainability, and social impact are reshaping business models and industries. Pranjal addresses smart manufacturing, cybersecurity, and innovations in sectors like aerospace, agriculture, and energy. He highlights the challenges and opportunities of rapid technological change, emphasizing the need for adaptation in the workforce.
00:38- About Pranjal Sharma
He is a renowned economic analyst and advisor, offering insights and guidance on economic trends and policies.
He has authored several influential books, including his latest work, "The Next New: Navigating the Fifth Industrial Revolution," which explores the impact of emerging technologies on global economies.
Pranjal leads public discourse at global and national platforms including the World Economic Forum, St Gallen Symposium, Horasis Global Meeting, and AIMA.

Aug 24, 2024 • 23min
From Martial Arts Injury to E-commerce Success | Ian MacIntyre, Life & Business Coach; Serial Entrepreneur
In this episode of "The Brand Called You," Ian MacIntyre, a life and business coach and serial entrepreneur from Portland, Oregon shares his inspiring journey from martial arts to business coaching, the impact of a significant injury on his career path, and his successful ventures in e-commerce, including his latest project, Oxygen Seller. He also discusses common patterns in failing businesses, integrating life coaching principles with business strategies, and key techniques for restructuring teams. Tune in to learn how Ian's unique approach helps businesses and individuals achieve their full potential.
00:35- About Ian MacIntyre
Ian is a life and business coach, and he's a serial entrepreneur.
He has started e-commerce businesses in the areas of drop shipping for eBay, Amazon FBA, and wholesale.
His latest venture is Oxygen Seller, an Amazon private label course designed to share his expertise in the strategies and pitfalls of the ever-evolving Amazon Marketplace.

Aug 23, 2024 • 58min
Engineering Legend Dr. Asad M Madni Shares Insights on Innovation and Education | Dr. Asad M Madni, Past President, COO & CTO, BEI Technologies
Dr. Asad M Madni, renowned engineer and National Inventors Hall of Fame inductee shares his latest endeavors in guiding engineering education, promoting peace through engineering, and advancing emerging technologies. He discusses the importance of inspiring youth in STEM fields, the potential of AI and quantum computing, and the need for creativity and innovation in solving global challenges. Dr. Madni's insights offer valuable perspectives on the future of engineering and its role in shaping society.
00:09- About Dr. Asad M Madni
Dr. Asad Madni was President, COO/CTO of BEI Technologies (1992-06).
He led the development & commercialization of intelligent sensors, systems & instrumentation including, the Control System for Hubble Space Telescope’s Star Selector.
He previously worked with Systron Donner for 18 years, eventually as Chairman, President & CEO.

Aug 23, 2024 • 25min
From the Boardroom to Elder Care: Insights on Effective Leadership and Ageing Care | Nancy A May | Co-Founder, CareManity, Author & Podcast Host
Nancy A May, an accomplished leader with extensive experience in board governance, has transitioned from corporate leadership to the elder care industry. Drawing from her background, she provides valuable insights into effective leadership and the complexities of ageing care. Her work highlights the need for strong governance in elder care, akin to running a complex enterprise, where the well-being of elderly individuals must be carefully managed. Through her dual expertise, May advocates for compassionate, well-structured approaches to leadership and caregiving.
[00:37] - About Nancy A May
Nancy is the co-founder of CareManity.
She is an author and a podcast host, which is “Eldercare Success.”
She is also a top-rated governance expert who's gone from the boardroom to the emergency room.

Aug 22, 2024 • 28min
Building HR Capability and Talent Development | Joel-Ann Cook-Walcott | Managing Director, Principal Consultant, Persolve Limited
Building HR capability and talent development are crucial elements in creating a robust and dynamic workforce. Joel-Ann Cook-Walcott, Managing Director and Principal Consultant of Persolve Limited has dedicated her career to these vital areas. Her approach focuses on enhancing the skills of HR practitioners through mentorship and targeted training programs, ensuring they are equipped to handle the complexities of modern HR challenges. By centering her consulting services around the development and organisational transformation, Joel-Ann fosters environments where talent can thrive and organisations can achieve sustainable growth.
[00:43] - About Joel-Ann Cook-Walcott
Joel-Ann is the Managing Director and Principal Consultant of Persolve Limited.
She has over 30 years of HR generalist experience with specialist expertise in organisation development and performance.
She is certified by ATD (Association for Talent Development) in Instructional Design, Creating Leadership Development Programs, and Performance Consulting as well as Executive Certification in Organisation Design.

Aug 22, 2024 • 28min
Championing Sustainability in Cocoa and Coffee | Antonie Fountain, MD, the VOICE Network - Sustainability of Cocoa and Coffee
In the latest episode of "The Brand Called You," Antonie Fountain, Managing Director of the VOICE Network shares his incredible journey from aspiring rockstar to a leading advocate for sustainability in the cocoa and coffee industries. He discusses the vital role of regulation, the challenges of poverty, and the importance of civil society in holding power accountable. Tune in to learn about the complexities of global trade, the impact of technology on agriculture, and the future of ethical consumerism.
00:31- About Antonie Fountain
Antonie is the managing director of the Voice Network, which is focused on the sustainability of cocoa and coffee.
He's been decorated and recognized several times, especially in the areas of sustainable cocoa.

Aug 21, 2024 • 25min
Journey from Teenage Entrepreneur to Global Keynote Speaker | Nic Haralambous, Entrepreneur, Global Keynote Speaker and Bestselling Author
In this episode of "The Brand Called You," Nic Haralambous, a distinguished entrepreneur, global keynote speaker, and bestselling author shares his journey from starting his first business at 16 to building and scaling multiple tech-focused companies. He delves into common mistakes new tech entrepreneurs make, critical components of a successful startup, and the importance of having the right co-founders. Nic also discusses effective scaling strategies, the evolving landscape of fundraising, and the significance of company culture. Tune in for valuable insights and lessons from a seasoned entrepreneur.
00:35- About Nic Haralambous
Nic is an entrepreneur, a global keynote speaker, and best selling author.
He has focused on building and scaling, tech-focused businesses.
He's the author of three books.


