

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Oct 11, 2022 • 27min
Creating Connections with Leadership | Michelle K. Johnston, Author, The Seismic Shift in Leadership
The hybrid model of working post the pandemic has been praised across the globe, however, the leadership challenges have come to the front. Handling employees in the hybrid model needs a collaborative approach instead of command and control. Today, we discuss the benefits of this shift in leadership approach.
About Michelle K Johnston
Michelle is an author of a book titled, “The Seismic Shift in Leadership - How to Thrive in the New Era of Connection”
She is also an executive coach and Management professor.

Oct 11, 2022 • 28min
Combatting Societal Challenges | Mac McKenzie, Chief Executive Officer, Bridge Institute
The world we live in today has myriad challenges ranging from climate change to social issues of child marriage, inequality, gender violence, etc. Numerous NGOs and civil society are dealing with the challenges at different levels, trying to bring whatever change they can to make this world a better place.
However, what is needed is the partnership of governments, NGOs, civil societies, and activists to come together not for the vested interest but for the larger good. Today, we discuss how this partnership leads to a better world.
About Mac McKenzie
Mac is the Chief Executive Officer of the Bridge Institute, which works to bring together the senior leaders of government, businesses, and civil society to solve pressing societal problems of our times.
Mac is also a passionate sportsman and mountaineer.

Oct 10, 2022 • 25min
Kavita ki KAVYATA, where WISDOM rules | Kavita Neelakantan, Founder, Kavyata; Career & Leadership Coach
In this episode of THE BRAND CALLED YOU, we were honoured to welcome KAVITA NEELAKANTAN. Kavita is a Founder of Kavyata: Professional Career Advice Kavita. She is an alumna of IIM Ahmedabad and brings on board her 18 years of experience in Experiential Learning, Coaching, Personal Growth & Change.
Kavyata means wisdom in Sanskrit. Justifying its intent and meaning, In the new world of Work, Kavyata is the venture that partners with individuals and organizations to Reimagine Work, liberating their creativity and potential to achieve breakthrough results.

Oct 10, 2022 • 26min
Keep Changing and Pivoting | Mohan Ramaswamy, Co-Founder, Terrago Logistics Pvt. Ltd.
A supply chain is a network of individuals and companies who are involved in creating a product and delivering it to the consumer. Supply chain management is a crucial process because an optimized supply chain results in lower costs and a more efficient production cycle. The main role of logistics in supply chain management is primarily to increase the overall value of each delivery, which is identified by customer satisfaction. Terrago Logistics is one such Phygital company, providing end2end logistics solutions in Multi-modal transport, warehousing, Last Mile Delivery through Electric Vehicles.
Mohan Ramaswamy is an experienced Founder with a demonstrated history of working in the consumer services industry. He is a strong entrepreneurship professional and people manager. He is skilled in Negotiation, Business Planning, Spend Analysis, Pricing Strategy, and Strategic Sourcing.

Oct 8, 2022 • 24min
An AI for good start-up offering practical brain-based strategies | Dr. Michael Netzley, Ph.D., Founder, Extend My Runway
Science reveals a healthy brain and its cognitive abilities continue growing into life's latest years. This means you can retain employees who have sharper minds that are backed by experience. Businesses have never before benefited from these later-in-life capabilities because, previously, people retired earlier. But by working with EMR, you can unlock the benefits of retaining older employees and give your firm a clear and measurable advantage.
About Dr. Michael Netzley
Michael is the Founder and CEO of Extend My Runway Pte Ltd (EMR, founded 2018), and an award-winning executive development facilitator and coach now working with IMD SE Asia.
In 2021, Michael was named one of APAC Entrepreneur magazine's entrepreneurs of the year.
EMR, Michael's “second act,” is a talent development platform that combines neuroscience with AI to deliver an ultra-personalized approach to strengthening your higher-order thinking.
Our platform and BraiNergy Index enable employers and employees to verifiably improve performance, increase productivity, and provide more innovative solutions.
We support and verify employers' higher thinking skills to compete in today's knowledge economy.

Oct 8, 2022 • 25min
Evolution from Personnel Manager to CHRO | Horst Gallo, Chief People Officer, Orion Innovation
With the work shifting to remote due to the COVID-19 pandemic, the role of human resources has garnered great attention. Achieving business objectives while constantly adhering to work culture, motivating the employees, training the new people, and providing an environment of innovation, HR plays a crucial role in any business. Today, we discuss the evolution and importance of the role with our esteemed guest, Mr. Horst Gallo.
About Horst Gallo
Horst Gallo is the Chief People Officer, Orion Innovation.
It is a digital transformation company working across several different industries.

Oct 7, 2022 • 24min
A strategist who coaches you to Move from Average to Greatness | Andrea Petrone, Executive Coach and Advisor to CEOs and their leadership teams
All world-class leaders have a sort of blind spot. Some think that we know everything but our blind sports hijack our ability to lead successfully in an organization. In today’s episode of The Brand Called You, we have a 36-year-young Andrea Petrone, who is determined to find these blind spots and lead a company to the highest level of greatness maintaining the culture.
Andrea Petrone deconstructs the success of high-performance leaders, shares their stories and teaches the most effective strategies to move from average to greatness. And we are here to understand this.

Oct 7, 2022 • 34min
Don’t be afraid to experiment | Sumit Rai, MD & CEO, Edelweiss Tokio Life Insurance
Life insurance is a contract between you and an insurance company. In essence, the insurance company will give your beneficiaries a death benefit, in return for your premium payments. The COVID-19 pandemic brought about a major shift in the perception of life insurance among consumers and the delivery modes by insurance providers. It changed the way businesses in India, including the insurance sector, operate. And very few organizations came on top. One such organization is Edelweiss Tokio.
Sumit Rai is the Managing Director and Chief Executive Officer of Edelweiss Tokio Life Insurance. With an experience spanning two decades, he has led and mentored several cross-functional teams enhancing organizational value and growth.

Oct 6, 2022 • 26min
The Importance of EQ | John Spence, Executive Coach, Author, Keynote Speaker
Organizations value coaching even in demanding business situations where company resources are closely scrutinized. That's because coaching offers a laser-focused approach especially aimed at these crucial individuals in the organization. Leaders are accountable for making strategic decisions that may affect the direction of their organizations during challenging times.
John Spence is recognized as one of the top business thought leaders and leadership development experts in the world and was named by the American Management Association as one of America’s Top 50 Leaders to Watch along with Sergey Brin and Larry Page of Google and Jeff Bezos of Amazon. He has been a guest lecturer at more than 90 colleges and universities, including MIT, Stanford, Cornell, and the Wharton School of Business.

Oct 6, 2022 • 23min
Why Invest in Public Relations? | Patricia Baronowski-Schneider, Investor Relations, Public Relations, Marketing Professional
With the multitude of brands in the market and fierce competition, building one’s strong identity is crucial. Businesses operate in a very volatile environment, and with several factors affecting it, there are always risks of landing in crisis. In a crisis, a strong PR plan enables it to come out without negatively impacting the identity.
In today’s episode of The Brand Called You, we entail several benefits of Public Relations with a PR expert, Patricia Baronowski-Schneider.
About Patricia Baronowski-Schneider
Patricia is an investor relation, a public relation, and a marketing professional.
She is an author of two books: “REAL INVESTOR/PUBLIC RELATIONS: to help you get started FAST” and “Life’s Obstacles Can Be Your Biggest Motivators”.


