

The Brand Called You
The Brand Called You
Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world.
Find out what is shaping the world.
Episodes
Mentioned books

Feb 20, 2023 • 46min
Building Innovative Technology Companies | Don Pickering | CEO, SysMeta; Serial Entrepreneur; Innovator; Developer
Innovation is the key to success in any endeavor. Technological advancements and innovations have changed our lives tremendously. Constant work in the realm of technology is needed to enable companies in other fields too to adopt these changes for the overall betterment of society. Today, we discuss SysMeta, one such company that works to build technology companies to bridge the gap of resources and help other businesses and governments adopt the constant changes.
[00:45] - About Don Pickering
Don works at the intersection of science, technology, and business.
He has done BA in Sociology, the study of human systems. Though Don doesn’t hold an educational background in science or business, he feels that a liberal arts degree has made a foundation for research, which is fundamental in business.

Feb 18, 2023 • 1h 4min
A Chat with Winston Ma; Co-Founder and Managing Partner, CloudTree Ventures; Investor, Attorney; Author
We are living in the digital age. Almost all our activities are digital. Many of us don't even remember the last time we used a pen and paper. This episode is about the benefits and the challenges that people face in this digital age and how we can live in this digital world without facing any problems.
Winston Ma, CFA & Esq., is an investor, attorney, author, and adjunct professor in the global digital economy. He is a Co-Founder and Managing Partner of CloudTree Ventures, a seed to early growth stage venture capital firm empowering interactive entertainment companies. He is currently the Board Chairman of Nasdaq-listed MCAA, a European tech SPAC, a board member of International Data Center Authority (IDCA), an advisory board member of Capgemini, and an Adjunct Professor at NYU Law School.

Feb 18, 2023 • 26min
World's happiest academically trained philosopher | Tom Morris, Chairman and CEO, Morris Institute for Human Values
Tom Morris is called the world’s happiest philosopher. Wherever he goes, Tom brings the wisdom of the ages into the challenges of everyday life with high energy and good humour.
Tom brought the same wisdom on this episode of the brand called you and we get some valuable insights on philosophy.
About Tom Morris
· Tom Morris was one of Notre Dame's most popular professors ever, often having in class one-eighth of the entire student body.
· He now lives in Wilmington, NC where he serves as Chairman and CEO of the Morris Institute for Human Values.
· Tom’s the author of 30 published books and counting.
· Tom is a graduate of UNC-Chapel Hill, where he was a Morehead-Cain Scholar.
· He holds a double Ph.D. from Yale University, has been recognized by honorary doctorates from other great schools and has won many awards in the academic world, including the University of North Carolina’s Distinguished Young Alumnus award, an honour he shares with former basketball great, Michael Jordan.

Feb 17, 2023 • 28min
Employee Complacency to Motivation | Andy Bass, MD, BassClusker Consulting; Author, Committed Action
It is often perceived that a competent salary would be sufficing to keep employees motivated and committed. But lack of culture and making people curious, make them leave organizations in search to feel a sense of accomplishment. Only when employees are curious about things and take it as a mission to own the project and accomplish it, they feel fulfilled. In today’s episode, we discuss the process of making employees take ownership at work.
About Andy Bass
Andy is the managing director of BassClusker Consulting.
He is the author of two books: “Committed Action” and “Start With What Works”.
Andy is also a leadership advisor and speaker.

Feb 17, 2023 • 24min
Branding in an ever-evolving world | Dr. Smitha Ranganathan, Unprofessor, Independent Board Member, Healthcare Brand Leader
In a generalized sense, a digital branding strategy is how you communicate your brand's identity to consumers online with the overarching goal of increasing customer loyalty and sales. In this episode, we have Dr. Smitha Ranganathan who talks about branding. She talks about the evolution and adaptation of branding strategies as per the latest happening in the fast-moving world.
About Dr. Smitha Ranganathan
Dr. Smitha is an Unprofessor and independent board member, at Healthcare Brand Leader.
She teaches digital strategy brand communication and contemporary marketing at SP Jain School of Global Management.
She's on the Board of Governors of IIM Kozhikode. And she's the recipient of several awards.

Feb 16, 2023 • 28min
Be a Supply Chain Expert with Rainer Wolf, Founder, MD, Wolf Results Coaching & Consultancy Pte Ltd
Rainer Wolf, founder and managing director of Wolf Results Coaching & Consultancy, shares his journey from corporate leader to supply chain coach. He discusses the evolution of supply chain management from basic operations to strategic roles, highlighting the impact of technology and post-pandemic challenges in Asia. Rainer also emphasizes the importance of embracing happiness in coaching, linking it to integrity and ethics, while advocating for nurturing future leaders in a rapidly changing business environment.

Feb 16, 2023 • 24min
Changing Trajectory of people’s career for the better |Rebecca Zucker | Founding Partner | Next Step Partners | Executive Coach |
Growth requires both vision and action. Rebecca Zucker’s clients rely on her intelligence, pragmatism, and unwavering professionalism to demystify the process of growth and achieve their goals.
Today in this episode of THE BRAND CALLED YOU, we are happy to connect with Rebecca Zucker and got valuable insights about business coaching.
About Tanya Bhattacharya & her journey.
As an expert in executive coaching as well as leadership and career development, Rebecca coaches C-level executives and other senior leaders across the globe.
In addition to several venture-backed start-ups, her clients span multiple sectors, including technology, venture capital, private equity, financial services, law, consulting, consumer products, media, healthcare, biotech, education, and philanthropy.
She is a regular contributor to Harvard Business Review and Forbes.com and is frequently quoted in the press on career and leadership issues.
Her goal is to change the trajectory of people's lives and careers for the better. She has seen repeatedly that profound change on the inside is the only way to deliver meaningful and sustainable change on the outside.

Feb 15, 2023 • 27min
Web3- The promises of a great future | Kirwin Narine, Founder & President, Juice Spaces
A blockchain is a decentralized, distributed and public digital ledger that is used to record transactions across many computers so that the record cannot be altered retroactively without the alteration of all subsequent blocks and the consensus of the network. Today we have, Kirwin Narine who talks about his venture Juice Spaces. Narine also talks about up-and-coming technologies like blockchain, NFTs, and crypto.
About Kirwin Narine
Kirwin is the founder and president of Juice Spaces.
Kirwin was noted as one of the Caribbean’s first Master Certified Novell Instructors and Microsoft Certified Trainers.
He's been named among the top 100 people to watch out for in 2023.

Feb 15, 2023 • 22min
THE MEZZ EFFECT: You are a Leader, not a Follower | Roanne Mesirow, Founder, and CEO, Mezz Entertainment
Have you ever heard of Mezz Effect? Today we have Roanne Mesirow to talk about music and the magical Mezz Effect.
About Roanne Mesirow
Since founding Mezz Entertainment in 2017, I have been expanding and developing the careers of individuals and companies that span several industries, including music/entertainment, fashion, and hospitality.
I utilize my vast work experience within diverse, multicultural communities in both corporate and boutique firms, and my deep passion for the industry, to optimize my client’s exposure and branding through creative direction, promotion, management, and event production.
With a keen sense of talent management, I have brought some of the most prominent names in the industry to Mezz's roster.
This includes Grammy-nominated producer, SiriusXM radio host, and DJ, Scram Jones, celebrity DJ, Power 105 FM radio host, DJ Suss One, and radio veteran - DJ Wonder.

Feb 14, 2023 • 28min
It Is Never Too Late To Learn and Grow | Yarin Kimor | Israeli Expert and Speaker on Systematic Creative Thinking; Author
Yarin Kimor, an Israeli expert and speaker on Systematic Creative Thinking, shares his insights on unlocking creativity at any age. He discusses practical techniques that can cultivate creativity, comparing cultural approaches and highlighting real-world examples. Yarin emphasizes the importance of embracing individuality and self-expression while reflecting on his experiences in investigative reporting and filmmaking. He also sheds light on using creativity as a tool for meaningful contributions, encouraging listeners to explore their potential.


