
Win The Content Game
Got your podcast rolling to boost your credibility and showcase your people but find yourself wondering, "How do I get more of my ideal clients to tune in and keep coming back for more?"
Jump in with me as I show you not only how to grow your podcast and use it to attract leads for your business, but also how to supercharge it with killer content marketing strategies. You’ll hear from industry experts, as I pick their brains for their best podcast growth and content marketing tips. Plus, I'll be rolling up my sleeves and applying these strategies myself in real time, sharing the successes, the stumbles, and everything in between.
Here are some topics covered in this podcast:
:bulb:How to get guests to promote your podcast with Kelly Mosser
:bulb:Making social media work while posting less with Katie Brinkley
:bulb:The missing piece in your coaching business with Chris Williams
:bulb:Mastering the art of podcast PR with Lauren Passell
:bulb:How to optimize your online brand for maximum SEO exposure with Jason Barnard
Got questions or your own tips and advice to share? Email me at hi@capsho.com
Let’s connect on LinkedIn https://www.linkedin.com/in/deirdretshien/
If you're interested in learning more about what I do, visit www.capsho.com
Get our free discoverability guide and 2 free episodes of Capsho: https://freegift.capsho.com/
Latest episodes

Oct 17, 2023 • 35min
82. Offer Optimization: How to Increase Conversions from Your Podcast
Do you want to turn your podcast listeners into paying clients? Are you looking for a solution to increase your con and revenue? In this episode, our guest Nora Sudduth will reveal the secret to transforming your podcast audience into loyal customers, resulting in a significant boost in your business's success. Check out the full show notes here: https://www.winthecontentgame.com/82

Oct 9, 2023 • 21min
81. The Hidden Marketing Power of Quotes
In this episode, we reveal the unexpected marketing power of quotes. Discover how leveraging poignant quotes can create deep emotional connections, stimulate innovative content ideas, and dramatically enhance engagement and visibility. Check out the full show notes here: https://www.winthecontentgame.com/81

Oct 3, 2023 • 37min
80. Converting an Audience into a Community: Joe Pulizzi's Expert Tips
Discover the secrets to building a thriving community for your business with content entrepreneur Joe Pulizzi. Learn how to engage your audience, create exclusive experiences, and take control of your distribution. Check out the full show notes here: https://www.winthecontentgame.com/80

Sep 26, 2023 • 13min
79. The Audience Ownership Secret to truly scale your marketing
If you’ve been focusing on growing your social media following, chasing likes and shares, only to find that it's not translating into actual revenue or business growth you are likely missing one key thing with your audience. This episode outlines exactly what that is and how to use it for maximum leverage.Check out the full show notes here: https://www.winthecontentgame.com/79

Sep 19, 2023 • 16min
78. Capshovians Live: The Ultimate Event to grow your podcast and business!
Join a behind-the-scenes conversation for sneak peek on upcoming live event: the first ever Capshovians Live! Discuss fear, risks, and overcoming procrastination. Learn about the importance of focusing on one impactful action. Explore unique learning environment and event experience. Get excited for Capture Open's Live: The Ultimate Event for Podcasters and Entrepreneurs!

Sep 12, 2023 • 20min
77. How to turn your audio-only podcast into visually captivating short-form videos
If you're stuck trying to get greater reach and engagement on social media for your audio-only podcast, this episode is for you. And we promise, no audiograms! Check out the full show notes here: https://www.winthecontentgame.com/77

Sep 4, 2023 • 34min
76. How Jerry Dugan turned his stagnant show into a Top 1% podcast
Jerry Dugan shares his journey in podcasting, including his motivation, challenges, and strategies for growth. He discusses leveraging SEO and Capshow for podcast success, building relationships with the audience, and generating word-of-mouth referrals.

Aug 28, 2023 • 32min
75. From Fear to Financial Freedom: Conquering Emotional Triggers for Successful Investments (Alejandra Rojas)
Expert in shifting mindset and regulating emotions for successful investments, Alejandra Rojas, reveals her four-step Mess method for shifting your perspective and regulating your emotions to make informed choices. She emphasizes the importance of self-awareness and managing emotional triggers in making effective investment strategies.

Aug 22, 2023 • 31min
74. How to increase Blog Discoverability and Monetize with Rich Media
Do you want to monetize your blog posts and increase their earning potential? In this episode, I will share the solution to optimize your blog posts with rich media, helping you enhance their discoverability and maximize your revenue. Get ready to unlock the secret to turning your blog into a profitable venture!Check out the full show notes here: https://www.winthecontentgame.com/74

Aug 14, 2023 • 19min
73. Maximize Your Podcast's Potential with Web Ads: Expert Tips from Mike Wiston
Discover the game-changing power of targeted paid ads as CEO Mike Wiston shares his secret strategy for growing your podcast audience, driving monetization, and overcoming the conflict between risk and reward.Check out the full show notes here: https://www.winthecontentgame.com/73